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Video With a Purpose
Catara Lane
25 episodes
4 days ago
In today's digital age, everyone’s telling you that you need to be on YouTube. But while there’s plenty of advice on why you should be on the platform, the how often gets overlooked. Most advice is generic, and few talk about the specifics of creating purposeful content that drives real results. That's where this podcast comes in. YouTube has transformed my business, and now I want to share my journey with you. I’ll break down the intricacies of using YouTube effectively, interview other successful creators and ask them how they grew, and help you leverage YouTube to build your personal brand
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All content for Video With a Purpose is the property of Catara Lane and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In today's digital age, everyone’s telling you that you need to be on YouTube. But while there’s plenty of advice on why you should be on the platform, the how often gets overlooked. Most advice is generic, and few talk about the specifics of creating purposeful content that drives real results. That's where this podcast comes in. YouTube has transformed my business, and now I want to share my journey with you. I’ll break down the intricacies of using YouTube effectively, interview other successful creators and ask them how they grew, and help you leverage YouTube to build your personal brand
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Marketing
Business
Episodes (20/25)
Video With a Purpose
How to use virtual pop up summits to grow your business

Katy Suik is a heart-driven trailblazer on a mission to help purpose-driven entrepreneurs refine their message and create high-converting virtual events to generate quality leads and maximize revenue.  A believer, fierce go-getter, and Certified Professional Coach, Katy brings over 16 years of powerful coaching experience and a dash of playfulness. She aims to move purpose-driven entrepreneurs into powerful, purposeful action to create extraordinary results. When she’s not working, Katy spends time with her family (hubby of 20 years and 3 teens), taking long solo walks/hikes, snuggling with her pets, and watching movies or reading books. Katy’s life is saturated with faith, family, friends, and finding ways to make this world a better place, one beautiful soul at a time. 



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7 months ago
39 minutes 33 seconds

Video With a Purpose
The YouTube Transition Fund: How to Financially Prepare for Full-Time Content Creation

Meet Jocelyn Hernandez, Career & Money Coach

Jocelyn Hernandez is a Career and Money Coach who combines her expertise in HR, finance, and hands-on money coaching with a laid-back, collaborative approach. She helps individuals and teams navigate career moves, money management, and even the overwhelming journey of homeownership—without relying on a one-size-fits-all playbook.

Instead, Jocelyn provides tailored recommendations and best practices that align with your unique lifestyle and goals. Whether you're refining your Money Management Plan (Budget), making a career transition, or preparing for homeownership and the challenges that come with it, she’s here to make those big financial decisions feel more approachable and achievable.

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7 months ago
38 minutes 34 seconds

Video With a Purpose
Ep 23: What I learned from video podcasting
I can't believe that we've made it to the final episode of the first season of "Video with a Purpose"! I just wanted to take a moment to express my heartfelt gratitude to all of you out there who've tuned in, whether it was just one episode or every single one. I appreciate you all and I couldn't have done this without you. In this episode, I want to take you behind the scenes of my process of creating this podcast. I'll share some insights into what worked well and what didn't, and the effort that goes into crafting each episode. I'll also be recapping the key takeaways from the season and sharing what I've learned along the way. And finally, I'm excited to talk about what's to come for "Video with a Purpose." I've got some big plans for future seasons and I can't wait to share them with you. Connect with me on social media Linkedin: https://www.linkedin.com/in/catara-lane-40a1a5187/ Instagram: https://www.instagram.com/clxcontent/ Need help with video content book a free discovery call https://calendly.com/clxcontent/catara-lane Check out my work www.clxcontent.com
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2 years ago
11 minutes 13 seconds

Video With a Purpose
Ep: 22 The power of live streaming with Christine Deane

In this episode, we dive into the topic of livestreaming with Christine Deane. We explore the advantages of livestreaming over pre-recorded content,Tips for engaging with your audience during a livestream. We also cover the challenges of livestreaming and how to ensure the quality of your content. Join us as we explore the power of livestreaming and discuss its future in the industry.         

Connect with your host Catara Lane on social media Linkedin: https://www.linkedin.com/in/catara-lane-40a1a5187/ Instagram: https://www.instagram.com/clxcontent/ Need help with video content book a free discovery call https://calendly.com/clxcontent/catara-lane Check out my work www.clxcontent.com                

Meet out guest Christine:                                                                                                                                                                                                      Christine Deane will clarify your vision and develop it into a viable scalable business with repeatable systems, then connect you to power partners and resources, and help you design and execute your marketing. Whether you're looking to promote your brand through podcasting, hosting events, or on social media, Christine's coaching process will ignite your passion and renew your enthusiasm for achieving your goals of more success! Book a free strategy and marketing consultation at bit.ly/divafreebie
Christine founded and runs DFW Networking Diva, serves as the Marketing Director and on the Board of Directors for the  DFW Veterans Chamber of Commerce, and is on the Advisory Board for The Veterans Ranch.
A graduate from California State University, East Bay with a degree in Speech Communication, Christine taught college communication courses and coached an award-winning speech and debate team.
Social Media: https://www.linkedin.com/in/dfwnetworkingdiva
https://www.facebook.com/DFWnetworkingDiva
https://www.instagram.com/dfwnetworkingdiva/

                                                                                                                                                                                                                                                                        

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2 years ago
19 minutes 32 seconds

Video With a Purpose
Ep 21: The power of zoom: tips on how to maximize your zoom recordings

In today's episode, we're sharing our best tips and tricks for recording on Zoom. Whether you're recording a podcast, hosting a webinar, or conducting an interview, Zoom can help you achieve high-quality recordings. But, like any tool, it takes some know-how to use Zoom effectively for recording purposes. That's why we're here to share our expertise with you. We'll cover everything from setting up your recording space to adjusting Zoom settings and conducting the recording itself. By the end of this episode, you'll be a Zoom recording pro! So sit back, relax, and get ready to take your Zoom recordings to the next level.


Free download:

https://www.clxcontent.com/product-page/zoom-checklist-tips-on-how-to-maximize-your-zoom-recordings

Connect with your host Catara Lane on social media

Linkedin:

https://www.linkedin.com/in/catara-lane-40a1a5187/

Instagram:

https://www.instagram.com/clxcontent/

Need help with video content book a free discovery call

https://calendly.com/clxcontent/catara-lane

Check out my work

www.clxcontent.com





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2 years ago
5 minutes

Video With a Purpose
Ep 20:How to maximize off of YouTube shorts amidst the Tiktok ban with Myana Mallory

In this episode of our podcast, we discuss how creators can maximize their use of YouTube Shorts in the wake of the TikTok ban. With the short-form video market becoming more crowded, it's essential to understand how to make your YouTube Shorts stand out and gain traction with new audiences.


Our guest Myana Mallory shares her insights into the best practices and tips for optimizing YouTube Shorts for maximum visibility and engagement. We discuss the types of content that work best for Shorts and how they fit into a creator's overall content strategy. We also explore the monetization and revenue opportunities available for creators in this format.

Myana Mallory is a youtuber, influencer, and social media manager her information is Youtube : The Myana Mallory, https://www.youtube.com/@themyanamallory

Instagram : @themyanamallory, https://www.instagram.com/themyanamallory/

LinkedIn : Myana Mallory, https://www.linkedin.com/in/myanamallory/

Connect with your host Catara Lane on social media

Linkedin:

https://www.linkedin.com/in/catara-lane-40a1a5187/

Instagram:

https://www.instagram.com/clxcontent/

Need help with video content book a free discovery call

https://calendly.com/clxcontent/catara-lane

Check out my work

www.clxcontent.com

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2 years ago
14 minutes 41 seconds

Video With a Purpose
Ep 19: Should you be spending more time networking or posting video content?

In today's digital age, building   a personal brand is more important than ever before. But with so many options   available, it can be difficult to decide where to invest your time and   energy: Should you be spending more time networking or creating video content?   In this episode, we explore the benefits and drawbacks of both networking and   video content creation, and help you decide which approach is best for your  personal brand.                                                                  

Connect with me on social media
   Linkedin:
   https://www.linkedin.com/in/catara-lane-40a1a5187/
   Instagram:
   https://www.instagram.com/clxcontent/
   Need help with video content book a free discovery call
   https://calendly.com/clxcontent/catara-lane
   Check out my work
   www.clxcontent.com

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2 years ago
5 minutes 16 seconds

Video With a Purpose
Ep 18: 5 phases of video production

Welcome to this episode of our podcast, where we will be exploring the five phases of video production.


From pre-production to post-production, every stage of video production requires careful planning, coordination, and execution. Whether you're a content creator, marketer, or business owner, understanding these phases will help you produce high-quality videos that engage and captivate your audience.


In the first phase, pre-production, we will discuss the importance of planning, budgeting, and scripting your video. We will also talk about where an agency or freelancer comes in this process


The second phase, production, involves capturing your footage on camera. 


Post-production is the third phase, and it involves editing your footage, adding sound effects and music, and creating visual effects. We'll discuss the various software tools and techniques you can use to create a polished final product that tells your story.


In the fourth phase, distribution, we'll explore different platforms and strategies for getting your video out to your audience. From social media to streaming services, 


Whether you're a content creator, marketer, or business owner, understanding the five phases of video production is essential for creating high-quality, engaging videos. Join us for this informative episode, and learn how to take your video production skills to the next level!                                                                                

Connect with me on social media

Linkedin:

https://www.linkedin.com/in/catara-lane-40a1a5187/

Instagram: 

https://www.instagram.com/clxcontent/

Need help with video content book a free discovery call

https://calendly.com/clxcontent/catara-lane

Check out my work 

www.clxcontent.com 

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2 years ago
4 minutes 16 seconds

Video With a Purpose
Ep 17: What is a video strategy?

Hello and welcome to today's episode, where we'll be discussing the importance of having a video strategy for your business or brand. With the rise of video content on social media and the internet, it's more important than ever to have a solid video strategy to engage with your audience, promote your products or services, and stand out from the competition.


In this episode, we'll cover the basics of a video strategy, including: , why you need a video strategy for social media, how you should create one, where you should be placing the video and who is a video strategy ideal for.                                                                                                                                                                 Connect with me on social media

Linkedin:

https://www.linkedin.com/in/catara-lane-40a1a5187/

Instagram: 

https://www.instagram.com/clxcontent/

Need help with video content book a free discovery call

https://calendly.com/clxcontent/catara-lane

Check out my work 

www.clxcontent.com                     

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2 years ago
4 minutes 59 seconds

Video With a Purpose
Ep 16: What you have is not for you

I saw a clip on Instagram   sometime in the month of February and opon more research I found out it was   from achristianpodcast and yes that’s the name. and in the clip the host whos   name is Kevin I believe said something that really stood out to me. He said   ‘I still don’t like being the center of attention, but I had to realize what   I have in me is not for me” and I was like wow First off I relate to that and   I was also thinking how this relates to producing video content for a lot of   people. So lets talk about that quote.                                                                                                                                                                                                                     

Connect with me on social  media
   Linkedin:
   https://www.linkedin.com/in/catara-lane-40a1a5187/
   Instagram:
   https://www.instagram.com/clxcontent/
   Need help with video content book a free discovery call
   https://calendly.com/clxcontent/catara-lane
   Check out my work
   www.clxcontent.com

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2 years ago
5 minutes 27 seconds

Video With a Purpose
Ep 15: Top 3 videos to put on your website to convert visitors.

On social media we always see people talking about video content and the best videos to use for social media but I think that oftentimes we forget that videos have multiple different purposes and can actually be used in other ways than posting on social media. You can use video to speed up any process so basically, anything you find yourself having to say repeatedly should be a video. and it doesn’t just have to be put on social media it can also be put on your website. So today Im talking about the 3 videos to have on your website to convert visitors into paying customers. 1. Testimonial videos, 2. A frequently asked question video and 3 explainer videos.                                                                                                                                                                                                                                            Connect with me on social media

Linkedin:

https://www.linkedin.com/in/catara-lane-40a1a5187/

Instagram: 

https://www.instagram.com/clxcontent/

Need help with video content book a free discovery call

https://calendly.com/clxcontent/catara-lane

Check out my work 

www.clxcontent.com   

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2 years ago
3 minutes 56 seconds

Video With a Purpose
Ep 14: How to tell sensitive stories on video

In this episode of our podcast, we'll be discussing the importance of approaching sensitive subject matter with empathy and care when creating videos From researching and obtaining consent, to being respectful and inclusive, we'll cover all the key considerations that go into telling sensitive stories on video. Whether you're a professional filmmaker or a content creator, this episode will provide valuable guidance on how to create sensitive, impactful content that makes a difference. So join us as we explore the importance of being mindful, respectful, and responsible when creating a video that touches on sensitive topics.                                                                                                            

Connect with me on social media

Linkedin:

https://www.linkedin.com/in/catara-lane-40a1a5187/

Instagram: 

https://www.instagram.com/clxcontent/

Need help with video content book a free discovery call

https://calendly.com/clxcontent/catara-lane

Check out my work 

www.clxcontent.com 

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2 years ago
4 minutes 2 seconds

Video With a Purpose
Ep 13: How much do video editing cost and what factors contribute to the price.
Welcome to our latest episode of the video with a purpose podcast. In this episode, we will be discussing the topic of video editing costs and what goes into the process. Video editing is an essential aspect of any video production, but the cost can vary greatly depending on the length and complexity of the project. Whether you're creating a simple, short video or a longer, more complex project, it's important to understand what goes into the cost of video editing. We'll be discussing factors such as the length and complexity of the video, the software and equipment used, and the experience and skill level of the editor. We'll also be talking about how to get quotes from multiple video editing professionals and how to choose the right editor for your project. We'll also be diving into the different types of video editing services available, such as basic editing, color grading, animation, and more. We'll be discussing the pros and cons of each type of service and how they can impact the final cost of the project. Join us as we explore the world of video editing costs and gain a deeper understanding of what goes into the process. Whether you're a beginner or a seasoned professional, this episode is sure to provide valuable insights and information. So tune in and subscribe to our podcast to never miss an episode of Video with a purpose.                                                                                                                          Connect with me on social media Linkedin: https://www.linkedin.com/in/catara-lane-40a1a5187/ Instagram:  https://www.instagram.com/clxcontent/ Need help with video content book a free discovery call https://calendly.com/clxcontent/catara-lane Check out my work  www.clxcontent.com 
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2 years ago
4 minutes 29 seconds

Video With a Purpose
Ep 12: 4 ways to repurpose existing content into short video content
In this episode, I talk about repurposing content in 4 ways. Turning blog posts into video, editing your live streams, Turning your carousel posts into video, and finally editing your audio files into videos from podcasts. Repurposing your content into a video not only saves you time in creating new ideas but also gives your content an extra boost for those who didn’t see it the first time and lets your content be shown in new ways. And the preexisting content that you pull from doesn’t even have to be originally in a video format. So if you’re a very busy person and you don’t have time to create content from scratch think about going into your content archive and seeing what you can repurpose.                                                                                                                                                                           Connect with me on social media Linkedin: https://www.linkedin.com/in/catara-lane-40a1a5187/ Instagram:  https://www.instagram.com/clxcontent/ Need help with video content book a free discovery call https://calendly.com/clxcontent/catara-lane Check out my work  www.clxcontent.com 
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2 years ago
5 minutes 28 seconds

Video With a Purpose
Ep 11: What to do with your webinar recordings in 2023
What should you do with your webinar recordings in 2023? This week we talk about what you should and should not do with your webinar recordings.                                                        Connect with me on social media Linkedin: https://www.linkedin.com/in/catara-lane-40a1a5187/ Instagram:  https://www.instagram.com/clxcontent/ Need help with video content book a free discovery call https://calendly.com/clxcontent/catara-lane Check out my work 
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2 years ago
3 minutes 36 seconds

Video With a Purpose
Ep 10: scripting for videos
How do you script videos? In this episode, I give 3 different ways to script your videos to make sure you stay on topic.                                                                                                             Connect with me on social media Linkedin: https://www.linkedin.com/in/catara-lane-40a1a5187/ Instagram:  https://www.instagram.com/clxcontent/ Need help with video content book a free discovery call https://calendly.com/clxcontent/catara-lane Check out my work  www.clxcontent.com 
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2 years ago
4 minutes 51 seconds

Video With a Purpose
Ep: 9 Explaining Video for social pt 2: YouTube channel vs TikTok account
Thinking about creating a Tiktok or a Youtube channel in the upcoming year? In this episode, I compare the two video platforms and talk about each platforms specific features.  Connect with me on social media Linkedin: https://www.linkedin.com/in/catara-lane-40a1a5187/ Instagram:  https://www.instagram.com/clxcontent/ Need help with video content book a free discovery call https://calendly.com/clxcontent/catara-lane Check out my work  www.clxcontent.com 
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2 years ago
5 minutes 36 seconds

Video With a Purpose
Ep 8: Explaining Video for social pt. 1: Instagram, Facebook and LinkedIn
How exactly can you maximize your video marketing on each platform? This week I talk about the video features on Instagram, Facebook and Linkedin and how you can make the best of your video content on these platforms.                                                                                                                                                                                                                                                             Connect with me on social media Linkedin: https://www.linkedin.com/in/catara-lane-40a1a5187/ Instagram:  https://www.instagram.com/clxcontent/ Need help with video content book a free discovery call https://calendly.com/clxcontent/catara-lane Check out my work  www.clxcontent.com 
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2 years ago
9 minutes 34 seconds

Video With a Purpose
Ep 7: Video phobia: what's holding you back from creating video content
A few weeks ago we talked about tips you can use to get comfortable on camera. This week I wanted to talk about what specific problem might be holding you back from starting to create video content.                                                                                                           .                                                                                                                                                                              Connect with me on social media Linkedin: https://www.linkedin.com/in/catara-lane-40a1a5187/ Instagram:  https://www.instagram.com/clxcontent/ Need help with video content book a free discovery call https://calendly.com/clxcontent/catara-lane Check out my work  www.clxcontent.com 
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2 years ago
4 minutes 59 seconds

Video With a Purpose
Ep 6: What you need to start creating video content
Do you want to start creating video content? This episode goes over what equipment you need to get started whether you are new, working in a remote setting, or taking your content to the next level.                                                                                                                                                                                                                     Connect with me on social media    Linkedin:    https://www.linkedin.com/in/catara-lane-40a1a5187/    Instagram:    https://www.instagram.com/clxcontent/    Need help with video content book a free discovery call    https://calendly.com/clxcontent/catara-lane    Check out my work    www.clxcontent.com
Show more...
2 years ago
7 minutes 14 seconds

Video With a Purpose
In today's digital age, everyone’s telling you that you need to be on YouTube. But while there’s plenty of advice on why you should be on the platform, the how often gets overlooked. Most advice is generic, and few talk about the specifics of creating purposeful content that drives real results. That's where this podcast comes in. YouTube has transformed my business, and now I want to share my journey with you. I’ll break down the intricacies of using YouTube effectively, interview other successful creators and ask them how they grew, and help you leverage YouTube to build your personal brand