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The Profitable Website
Ella Szumlas
52 episodes
4 days ago
The Profitable Website podcast is for female entrepreneurs who want to grow a profitable online business with calm and ease. It's about working smarter not harder by using the full potential of their website and taking the fast track by learning from others. I'm Ella, mum to Olivia and Michael, founder of Ella Web Design and a course creator. I started this podcast to help other women make their business easier and better. The show features myself and guest speakers sharing our personal experiences and effective strategies that help us successfully grow our businesses.
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Entrepreneurship
Business
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All content for The Profitable Website is the property of Ella Szumlas and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Profitable Website podcast is for female entrepreneurs who want to grow a profitable online business with calm and ease. It's about working smarter not harder by using the full potential of their website and taking the fast track by learning from others. I'm Ella, mum to Olivia and Michael, founder of Ella Web Design and a course creator. I started this podcast to help other women make their business easier and better. The show features myself and guest speakers sharing our personal experiences and effective strategies that help us successfully grow our businesses.
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Entrepreneurship
Business
Episodes (20/52)
The Profitable Website
51. How to Increase Your Repeat Business

Never miss any episode. Sign up HERE and get notified when a new podcast goes live.

If you want to build a business that lasts, repeat customers are gold. And in this episode, I’m sharing why they matter and how your website can help you keep them coming back. From simple email strategies to smart automation, I’ll show you how to turn one-time buyers into loyal fans. Tune in and your future self will thank you!


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1 month ago
12 minutes 28 seconds

The Profitable Website
50. How to Grow Your Business Online, if You Can’t Afford a Custom Website yet?

It’s great to have a website. It builds trust and credibility, books calls, takes payments, and even sells your offers while you sleep.

But what if you're just starting out, not making money yet, and can’t afford a custom website?

If that’s you, I’ve got you. In todays podcast, I’ll walk you through what to focus on right now to start getting visible, building trust, and attracting your first clients.

Listen to todays podcast and grow your business online with ease.

Don't miss any episode. Sign up to my "Profitable Website Emails" to get weekly marketing tips, success stories and Squarespace updates to help you grow your business with calm and ease. Click HERE to join my mailing list

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4 months ago
13 minutes 11 seconds

The Profitable Website
49. How To Increase Sales On Website

Have you ever thought why people are buying from you? It’s not a fancy website, clever tagline or the price - it’s trust. They buy because they trust that you can help them get results.

If your website isn’t converting, chances are it’s missing one thing: trust signals. In this blog post I will cover how to use trust signals on your website to get more clients and increase your sales.Click HERE to download a free Website Trust Signals Checklist.

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8 months ago
20 minutes 28 seconds

The Profitable Website
48. How To Write Website Copy

Do you struggle to write website copy that resonates with your ideal clients and gets them to take action?

In this episode of the Profitable Website Podcast, I chat withLaurence Ogé, a website copywriter and messaging specialist, how to write copy that connects and converts.

We explore why clear, client-focused messaging is key, the must-have elements of a homepage, and how to build trust through social proof.

We also share simple copywriting formulas to help you write with clarity and confidence.

---------------------------

Connect with Ella:

  • Website:ellawebdesign.ie
  • Instagram: ellawebdesign.ie



About Laurence:

Laurence Ogé is a website copywriter and messaging strategist who works with coaches and brands focused on mental health, wellness, and personal and professional growth. Her goal? Crafting authentic copy that connects and converts. Through a deep, collaborative process, she uncovers the heart and essence of your brand, ensuring your message resonates with your right-fit clients – without sounding salesy. Laurence also optimizes the website experience, ensuring no leads are lost to confusion or unclear messaging.


Connect with Laurence:

  • LinkedIn:https://www.linkedin.com/in/laurenceoge/
  • Download Laurence's free checklist: How to create a great Homepage when you’re a coach.
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8 months ago
41 minutes 20 seconds

The Profitable Website
47. How to Request Testimonials That Sell

When was the last time you read a testimonial and thought, “Wow, I need to hire this person right now!”

That’s the kind of reaction your testimonials should inspire—but let’s be honest, not all testimonials do.

Saying “It was nice to work with her” is sweet, but it won’t convince your dream clients to invest.

What does work? Tune in to today's episode and find out.

_________________________________________________

Ready to finally make your website work for you - attracting dream clients and making you money?

Book a free strategy call HERE

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11 months ago
8 minutes 55 seconds

The Profitable Website
46. Branding for Coaches - How to Build a Successful Personal Brand

Turn your website into a lead and clients generating machine. Click HERE to sign up to my Free course


Branding for coaches is more than logos and colors; it’s about creating a meaningful connection. A strong personal brand sets you apart and attracts clients who align with your vision and values.

In this episode, me and my guest Carol Gaffney - a brand positioning strategist, will share practical tips to help you craft a brand that feels authentic to you, so you can connect with the clients who truly appreciate what you bring to the table.

We cover:

  • What is a personal branding and why you need it
  • How to get the brand clarity
  • The common branding mistakes
  • When it’s time for a rebrand


Follow Carol

https://gaffneystudio.com/


Follow Ella

https://www.instagram.com/ellawebdesign.ie/

https://ellawebdesign.ie/

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1 year ago
31 minutes 35 seconds

The Profitable Website
45. Build Self-Belief to Thrive in Business

Do you find yourself second-guessing, overthinking, or doing unnecessary tasks instead of taking action that will move your business forward?

These are signs of a lack of self-belief—whether in yourself, your offer, or the action you're avoiding.

Don't worry, you're not alone.

In today's podcast episode, I talk with self-belief coach Vicky Shilling about how to build self-belief and overcome self-doubt.

We cover:

  • Why self-belief is key to thriving in business
  • How to overcome self-doubt and take action
  • Simple daily practices to strengthen your confidence
  • Why your website is a great tool to increase clarity and confidence

Vicky Shilling is a Self-Belief Business Coach, helping solopreneurs stuck in procrastination make mindset shifts so their work can have impact. She loves honest chat about self-doubt, the true feelings and emotions of running your business and sharing tips and tools to help solo business owners befriend their inner protector while taking bold steps to do the work they love. FOLLOW VICKY: Instagram Visit her website FREE DOWNLOAD: "Paralysis ➡️ Progress" audio guide & worksheet. Download HERE ---------------------------------------------------------------- Do you have a website but it's not working for you? Take my FREE course "The 3 Steps to A Profitable Website"and turn your website into a lead and client generating business tool.

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1 year ago
30 minutes 35 seconds

The Profitable Website
44. Selling Skills: Sales Energetics For Coaches and Holistic Practitioners

⁠⁠Thinking about launching your own online course? Click HERE to get your FREE roadmap to launching your course!⁠ You cannot have a successful business without mastering the selling skills.

In today's Profitable Website Podcast, I talk with Gabriela Tomkiel-Pedlowska, a certified coach, mindset mentor, and Reiki Master, about the importance and the exact tools for managing your energy during sales conversations. Sales energetics refers to the idea that the energy you bring to a sales interaction can impact the outcome. It's about cultivating a positive, confident, and authentic energy that resonates with your potential customers. This can involve things like mindset, body language, tone of voice, and emotional intelligence. To learn more about sales energetics, how to overcome sales barriers, cultivate confidence and sell authentically to attract ideal clients effortlessly join Gabriela's FREE Masterclass: https://transformwithgabriela.my.canva.site/transformwithgabriela You may also connect with Gabriela https://www.facebook.com/gabriela.tomkielhttps://www.linkedin.com/in/gabriela-tomkiel ---------------------------------------------------------------------------- Do you have a Squarespace website but it's not working for you? Are you losing traffic, potential clients and revenue through your website? Claim your FREE Squarespace Website Audit and learn 3 things you can change immediately on your website to improve it's conversion rate.

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1 year ago
41 minutes 19 seconds

The Profitable Website
43. 5 Ways To Grow Your Business With Ease Through Your Website as a Solopreneur

Click here to join my email newsletter community for women who want to grow a calm and profitable business.


Today’s podcast is all about making your website a goldmine for your business, even if you’re a one-person show (solopreneur). We’ll explore five easy ways to grow your business online without hiring extra help. Stick around to learn how you can level up your income, save time and help more people using just your website. Let’s dive in

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1 year ago
23 minutes 15 seconds

The Profitable Website
42. Supercharge Your Business With Website Metrics

FREE DOWNLOAD: 20 Brilliant Ideas To Increase Website Traffic Organically

When things are not going according to plan and you’re not getting the results you want, often you get stuck and do nothing, or you start to hustle. But here’s the truth: none of them will help you get the results you want because progress isn’t just about doing more. Today, I’m uncovering the magic behind hitting that pause button in your hustle and using your Squarespace website metrics to pave the way to your business success.

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1 year ago
21 minutes 49 seconds

The Profitable Website
41. How To Bring More Calm and Control To Your Business

Want to launch an online course on your Squarespace website? Click HERE to sign up to my DONE WITH YOU programme "Design Your Course on Squarespace in 3 Days" limited to 10 students only at a 50% discount in exchange for your feedback. Offer ends 10.11.2023

In the fast-paced world of entrepreneurship, we often find ourselves spinning in a whirlwind of questions, tasks and decisions. But what if there was a way to bring more calm and ease to your business? In this episode, I'll explore several key strategies to help you achieve just that.

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2 years ago
21 minutes 58 seconds

The Profitable Website
40. 8 Christmas Business Ideas To Boost Your Website Sales

Grow Your Business with Ease Through Your Website. Click HERE to Join My Email Newsletter

The holiday season is right around the corner, and it's the perfect time to give your business a boost and end the year strong. Whether you're a seasoned entrepreneur or just starting, there are several strategies you can employ to attract more clients and increase your income during this festive time. Let's explore eight effective ways to make the most of the upcoming holidays.

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2 years ago
15 minutes 19 seconds

The Profitable Website
39. How To Write a Killer One-Liner That Hooks Your Website Visitors

It takes less than 5 seconds for a website visitor to create a first opinion about your business. Their opinion is based on the overall look and feel of your homepage and your one-liner message. What is one-liner? It's not your elevator pitch. It's a short, sweet and to the point powerful statement about what you do and how it will make your customers' life easier. It should resonate with a pain point in a customer's life and talk about the solution they need from you. Tune in as I explain step by step how to write a one-liner for your business and website that will attract your ideal clients.

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2 years ago
16 minutes 10 seconds

The Profitable Website
38. Course Platforms Comparison 2023

Ready to get started building your online course? ⁠Click HERE to Grab my FREE Comparison Chart that will help you find the platform that suits your needs. ⁠ If you're working on your digital course idea and wondering which course platform to choose, this episode is for you. I'll provide you with a few simple tips on how to narrow down your search, so you don't feel overwhelmed and lost.

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2 years ago
11 minutes 56 seconds

The Profitable Website
37. What To Focus On When Building Your Online Business

Stay in touch. Click HERE to Join my email newsletter community.

In today's episode, I explore the power of simplicity in growing your online business. If you've ever felt overwhelmed by the endless possibilities of entrepreneurship, especially as a mom with limited time available, this episode is your compass to success. I'll reveal why taking small, consistent steps can be more than enough to achieve your goals.

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2 years ago
21 minutes 35 seconds

The Profitable Website
36. How to Do Less Better and Enjoy the Journey.

Never miss an episode. ⁠⁠Click HERE to join my newsletter.⁠ In this episode, I unravel the transformative power of slowing down, reconnecting with your business's why, setting priorities and non-negotiables, and the art of staying in your lane while avoiding the comparison trap. Learn how to shift your energy from forceful to magnetic, focusing on fundamental strategies like building connections and inviting others into your world. Tune in for a dose of inspiration and practical wisdom to attract success organically.

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2 years ago
16 minutes 54 seconds

The Profitable Website
35. How to Get Started with Building Your Email List

Never miss an episode. ⁠Click HERE to join my newsletter.⁠

... An engaged email list is a fundamental asset for your business. In an ever-changing landscape of social algorithms, email marketing stands out with its consistently high delivery rates, making it one of the most effective ways to promote your services. In this podcast episode, I discuss two ways how to get started with building your email list.

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2 years ago
16 minutes 42 seconds

The Profitable Website
34. Create Online Course in 6 Simple Steps

⁠⁠⁠Thinking about launching your own online course? Click HERE to get your FREE roadmap to launching your course on Squarespace!⁠

... Thinking about launching a digital course to free up your time and boost your income? In todays episode I walk you through six simple steps that you need to follow to create a successful course that you can sell over and over again.

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2 years ago
19 minutes 48 seconds

The Profitable Website
33. How To Summer-Proof Your Business

Want to get more clients? Click HERE to download my FREE checklist 20 Brilliant Ideas How To Increase Website Traffic Organically. Welcome to this exciting episode! Today, we'll dive into the concept of summer-proofing your business. Picture this: a well-oiled, automated, and streamlined business that continues to generate revenue even when you're on vacation or simply taking some well-deserved time off. How amazing would that be?


In this podcast, we'll explore effective strategies to ensure your business thrives during the summer months. From automation and streamlining processes to creating passive income streams, we've got you covered. So if you're ready to take your business to the next level and enjoy a worry-free summer, this episode is tailored just for you. Let's get started on summer-proofing your business!

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2 years ago
12 minutes 54 seconds

The Profitable Website
32. Marketing Strategies for Small Business. Which One to Choose?

Never miss any podcast episode. Click HERE to join my email newsletter community for female entrepreneurs who want to grow their businesses and make money with ease through their website.


Marketing plays a crucial role in the success of any business, especially for female entrepreneurs looking to grow and scale their businesses. With so many marketing platforms and tools out there, it can be overwhelming to figure out the best approach. You can’t do it all right? so which one to choose? I had this problem myself so I started to look for the answer. If you're spinning your wheels and can't decide on what you should focus on, tune in this week podcast episode.

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Client's aren't booking? Just by increasing traffic to your website, you will get more clients. Click HERE to Download My Free Checklist 20 Ideas To Increase Website Traffic Organically.

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2 years ago
14 minutes 8 seconds

The Profitable Website
The Profitable Website podcast is for female entrepreneurs who want to grow a profitable online business with calm and ease. It's about working smarter not harder by using the full potential of their website and taking the fast track by learning from others. I'm Ella, mum to Olivia and Michael, founder of Ella Web Design and a course creator. I started this podcast to help other women make their business easier and better. The show features myself and guest speakers sharing our personal experiences and effective strategies that help us successfully grow our businesses.