In this episode of Interview With An Expert, Jenn Etchegary sits down with Chris Cade, CEO of SaaSberry Innovation Laboratories Ltd. With over 25 years of high tech experience working for some of the world's largest tech companies including being a Microsoft Alumni, Chris brings extensive knowledge and experience in technical solution building, custom software engineering, machine learning and technological legal negotiations.
Three years ago Chris decided to leave the corporate role and start SaaSberry when he witnessed the need for businesses to get help on leveraging technology for disruption. He sees that the world will change more in the next 10 years than it has over the past 25 years of his career. He has grown SaaSberrys team with a slogan that they are engineers of disruption.
Chris and SaaSberry are based in Port Moody BC just on the outskirts of Vancouver.
Episode Summary
Episode Highlights
[00:30] We discuss what happened with COVID and how businesses had to adapt online vs traditional methods.
[08:00] We discuss how small and mid-size businesses should approach the different solutions available by properly using their data available.
[10:40] We discuss the importance of analyzing data, cleaning up the data and using it correctly when getting into the AI world.
[12:20] We discuss a case study using a chatbot for relieving stress on their help desk and the results of the project.
[14:30] We discuss post COVID projects that Chris is seeing CEOs looking into to get into emerging technology.
[17:00] We discuss the smart way of getting your business into emerging technology and catch up to the rest of the world's technology.
[19:40] We discuss where Chris sees the retail industry, especially the restaurant industry, in the next 5-10 years with emerging technology.
Connect with Chris & SaaSberry
https://www.linkedin.com/in/chris-cade/
https://www.linkedin.com/company/saasberry/
https://www.saasberrylabs.com/
Connect with Jenn:
www.linkedin.com/in/jenniferetchegary/
Connect with The ChatC Group
www.chatc.ai
www.linkedin.com/company/chatc/
www.twitter.com/thechatcgroup
www.facebook.com/TheChatCGroup
www.instagram.com/thechatcgroup/
In this episode of Interview With An Expert, Jenn Etchegary sits down with Amanda Stevens. Amanda is the Director of Conversation Design, leading the conversation design team at Master of Code Global, a conversational AI firm with 5 offices worldwide. Her love of linguistics, seamless user experiences, and technology led her to the conversation design field. She has worked on and launched chat experiences for a multitude of channels including, SMS, Apple Messages for Business, Messenger, Google Business Messages, web and apps. Her work includes designing experiences for large and enterprise-level brands across an array of industries including T-Mobile, Ulta Beauty, Esso Canada, and Aveda.
Listen in as they talk about the importance of understanding the role of a conversational designer and what the future holds for the industry.
Connect with Jenn:
Connect with The ChatC Group
In this episode of Interview With An Expert, Jenn Etchegary sits down with Jason Fredric Gilbert. Jason is an award-winning Conversation Designer and AnnA's Co-Creator. He is currently the character designer for ElliQ, a social robot for the elderly. He began his career at imperson (https://www.imperson.com/) and was the creative director/lead conversation designer on some of the world's most entertaining chatbots; Miss Piggy, Doc Brown, Murdoc Niccalz and many many more.
Episode Summary
- We discuss how Jason got into Conversation Design in 2015 and what projects he started on that got him hooked.
- Jenn and Jason talk about compliance and the importance of testing your chatbot for all types of use and abuse. Plus, learn what Bob Gale, Back to the Future screenwriter, said to the Doc Brown chatbot.
- We break down the role of a conversation designer, how it plays out in the AI application process and the personas and goals that need to be set. Also, Jason provides some great points on why emotions are an important part of building your chatbots.
- We talk about the damage that can be created to your brand when you rush your chatbot and how to do it right by hiring and training correctly. What do you need to look for in this new role, and how to properly identify a good candidate over another for each project.
- Breaking down different professionals that would make great conversation designers and the high request to hire them and the privacy convers behind your bots and designers.
Resource List
Paperbacks:
Designing Voice User Interfaces: Principles of Conversational Experiences - Cathy Pearl
https://www.amazon.ca/Designing-Voice-User-Interfaces-Conversational/dp/1491955414
Courses:
Conversation Design Institute: www.conversationdesigninstitute.com
Online Community:
Voice Lunch: https://voicelunch.com/
Guest Links
Connect with Jason:
LinkedIn:https://www.linkedin.com/in/jason-f-gilbert-75186a156/
Connect with Jenn:
LinkedIn: www.linkedin.com/in/jenniferetchegary/
Connect with The ChatC Group
Website: www.chatc.ai
LinkedIn: www.linkedin.com/company/chatc/
Twitter: www.twitter.com/thechatcgroup
Facebook: www.facebook.com/TheChatCGroup
Instagram: www.instagram.com/thechatcgroup/
In this episode of Interview With An Expert, Jenn Etchegary sits down with Hillary Black, a conversation designer, marketer, content creator and speaker on all things conversation design. She is a co-founder and head of marketing at Mav, the AI SMS assistant, and the founder of ConversationDesignerJobs.com, the first and only job board created specifically for conversation designers, that uses AI to match candidates with hiring managers based on their unique skills. Before her career in conversation design began, she spent a decade in social media building brands and creating content for companies like Vine, Beats by Dre and the University of Michigan. Hillary is incredibly passionate about supporting and growing the conversation design community, and helping people all over the world become conversation designers, create better bots and get hired!
Paperbacks:
Conversations with Things: UX Design for Chat and Voice - Rebecca Evanhoe
Courses:
Voice Tech Global
Conversational Design Institute
UX Writers Collective
Conversational Design Tools:
Facebook Community
Botmock
Botsociety
VoiceFlow
Hiring Tools:
Conversational Design Jobs
In this episode of Interview With An Expert, Jenn Etchegary sits down with Brielle Nickoloff, a linguist and conversation designer without a technical background. Brielle's mission is to empower fellow non-technical creatives to build amazing things. Because of this, her work as Head of Product at Botmock is a labour of love. Brielle is a guest lecturer at Georgetown University and she has been invited to host conversation design workshops internationally.
Listen in as they talk about the importance of working with a trained conversational designer and what the future holds for the industry.
Episode Summary
- Brielle Nickoloff, co-founder of Botmock, sits down with Jenn Etchegary, CEO of The ChatC Group to discuss the future of conversational design in the next 5 to 7 years.
- We discuss the importance of understanding global language and including everyone when designing your conversational flow.
- Brielle breaks down how companies should start recruiting and hiring the right designers for the right projects and which tools they should be using today in the future.
Episode Highlights
- [0:38] We discuss how Botmock is helping designers create better experiences
- [3:44] We discuss what a conversational designer is and what role they play
- [6:22] We discuss training and hiring the right conversational designer
- [10:18] We discuss how you recruit for the technical side of hiring
- [14:30] We discuss how companies need to understand personas for the chatbot
- [16:00] We discuss how conversational experience and how important it is
- [18:30] We discuss how important it is to understand the different accents & tones
- [21:00] We discuss the future of conversational design
Connect with Brielle:
Website: www.botmock.com
LinkedIn: www.linkedin.com/in/brielle-nickoloff/
Twitter: www.twitter.com/elleforlanguage
Connect with Jenn:
LinkedIn: www.linkedin.com/in/jenniferetchegary/
Connect with The ChatC Group
Website: www.chatc.ai
LinkedIn: www.linkedin.com/company/chatc/
Twitter: www.twitter.com/thechatcgroup
Facebook: www.facebook.com/TheChatCGroup
Instagram: www.instagram.com/thechatcgroup/