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The Nearshore Cafe
Brian Samson
74 episodes
1 week ago
Global hiring is shifting — fast. In 2025, U.S. companies are moving away from India and Asia, turning instead to Latin America for tech talent, loyalty, and time-zone alignment. In this episode of The Nearshore Cafe Podcast, host Brian Samson, Founder of Plugg Technologies, talks with Evan Greenberg, Director of Client Solutions at Plugg, about what’s really driving this transformation. They discuss the massive rise in nearshoring, how AI and data roles are reshaping recruiting, and why Mexi...
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Management
Business
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All content for The Nearshore Cafe is the property of Brian Samson and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Global hiring is shifting — fast. In 2025, U.S. companies are moving away from India and Asia, turning instead to Latin America for tech talent, loyalty, and time-zone alignment. In this episode of The Nearshore Cafe Podcast, host Brian Samson, Founder of Plugg Technologies, talks with Evan Greenberg, Director of Client Solutions at Plugg, about what’s really driving this transformation. They discuss the massive rise in nearshoring, how AI and data roles are reshaping recruiting, and why Mexi...
Show more...
Management
Business
Episodes (20/74)
The Nearshore Cafe
The Nearshore Shift: How LATAM Became the Future of Global Staffing | The Nearshore Cafe Podcast
Global hiring is shifting — fast. In 2025, U.S. companies are moving away from India and Asia, turning instead to Latin America for tech talent, loyalty, and time-zone alignment. In this episode of The Nearshore Cafe Podcast, host Brian Samson, Founder of Plugg Technologies, talks with Evan Greenberg, Director of Client Solutions at Plugg, about what’s really driving this transformation. They discuss the massive rise in nearshoring, how AI and data roles are reshaping recruiting, and why Mexi...
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1 week ago
23 minutes

The Nearshore Cafe
The Trump Administration’s H1B Hike Is Pushing Mid-Level Roles Nearshore And Changing Global Outsourcing
Host Brian Samson, founder of Plugg Technologies, breaks down the Trump administration’s proposed $100K H-1B visa fee and how it’s reshaping the global tech talent market. He explains why this massive policy shift could reduce opportunities for engineers in India and China—and accelerate the nearshoring movement across Latin America. Brian dives into the geopolitical motivations, trade tensions, and economic ripple effects driving this change, from BRICS alliances to U.S. labor shortages. He ...
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2 weeks ago
11 minutes

The Nearshore Cafe
How Leadership, Culture, and Nearshoring Fuel Business Growth in Latin America
Host Brian Samson talks with Denis Champagne, a Fractional CRO and Strength Coach, about how leadership, culture, and adaptability drive nearshore success across Latin America. Denis shares his journey from growing up bilingual in Canada to discovering the depth and resilience of Latin American culture through language, travel, and business. Together, they explore how empathy, communication, and cultural intelligence shape stronger remote teams and meaningful professional relationships. Denis...
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3 weeks ago
24 minutes

The Nearshore Cafe
🚀 $50M Series A Tech Startup Scales Fast with Nearshore Talent | Brian Samson | Plugg.tech
🎙️ The Nearshore Cafe Podcast | Hosted by Brian Samson In this episode, Brian Samson — founder of Plugg Technologies and host of The Nearshore Cafe Podcast — shares a powerful success story from a booming Series A tech startup based in Atlanta. With over $50 million raised, this company had the resources to hire from anywhere in the world. But instead of battling the fierce 2022 Silicon Valley talent wars, they chose a smarter path: senior full-stack developers from Latin America. 💡 Hear how ...
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4 months ago
2 minutes

The Nearshore Cafe
Can a Business Analyst in Mexico really support a U.S. tech team just as well—or better—than someone in Silicon Valley? 🌎
In this episode of The Nearshore Cafe Podcast, host Brian Samson (founder of Plugg Technologies) dives deep with Fernando Soto, a senior Business Analyst working remotely from Guadalajara, Mexico. From humble roots in Tijuana to leading global tech projects, Fernando reveals the real story of life as a nearshore tech professional. 📉 Laid off after 16 years at HP. 🚀 Reinvented his career through remote work. 🌐 Now shaping product success for U.S. companies from Mexico. 🎯 What You’ll Learn: •...
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4 months ago
25 minutes

The Nearshore Cafe
How a San Francisco Startup Cut Dev Costs 60% with LATAM Engineers | Nearshoring Success
What happens when a Series B startup in San Francisco realizes they’re paying over $200K per year for a remote engineer—and getting no extra value from being in the Bay Area? They go nearshore. And they win. Big. In this episode of The Nearshore Cafe Podcast, host Brian Samson (Founder of Plugg Technologies) shares the true story of how one founder turned to LATAM developers to scale faster, cut costs, and build better—without sacrificing time zone alignment, communication, or talent qu...
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5 months ago
2 minutes

The Nearshore Cafe
Building a $6M Remote Sales Operation in Colombia 🎙 The Nearshore Cafe Podcast
In this episode of The Nearshore Cafe Podcast, host Brian Samson, founder of Plugg Technologies, chats with Amir Reiter, CEO of CloudTask, about how Medellín, Colombia has become a hidden gem for building high-performing global sales teams. From building his first team in an Airbnb to scaling a $6M+ revenue operation with over 265 contractors, Amir shares how CloudTask evolved from a service agency into a full-blown B2B marketplace for GTM (go-to-market) talent and software. They dive deep in...
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5 months ago
25 minutes

The Nearshore Cafe
Build-Operate-Transfer Explained: The Secret Strategy for Scaling Tech Teams in LATAM
In this episode of The Nearshore Cafe Podcast, host Brian Samson, founder of Plugg Technologies, sits down with Jared Andreassen, executive at Blue Coding, to break down the Build-Operate-Transfer (BOT) model—an emerging strategy reshaping how mid-market and enterprise tech companies scale teams across Latin America. From setting up entire operations in Mexico City and Bogotá to navigating employee severance laws in LATAM, Jared shares tactical insights, real-world stories (including a wild r...
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5 months ago
23 minutes

The Nearshore Cafe
How Nearshoring Boosts Tech M&A Valuations | The Nearshore Cafe Podcast
In this episode of The Nearshore Cafe Podcast, host Brian Samson, founder of Plugg Technologies, sits down with Ron Noden, SVP of Tech M&A at Quorum Group, to unpack the real value of nearshoring, how international staffing impacts valuations, and why 60% of tech M&A deals involve two or more countries. From building massive teams in Costa Rica to closing high-growth tech deals across Latin America, Ron shares his journey from retail to running multimillion-dollar software exits. If y...
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6 months ago
28 minutes

The Nearshore Cafe
🌎 Where Should You Outsource in 2025?
Not all regions are created equal when it comes to building high-performing remote teams. In this new Nearshore Cafe Podcast short, I spoke with global BPO executive Stewart Wolfenson, who broke down how cultural and operational strengths vary across: ✅ Philippines – Service-first mindset. Perfect for support and customer care. ✅ Dominican Republic – Fast-paced, energetic, and ideal for outbound sales roles. ✅ Eastern Europe – Highly technical, adaptive, and excellent for problem-solving an...
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6 months ago
22 minutes

The Nearshore Cafe
Top 7 Nearshoring FAQs Answered: Costs, Benefits, and What to Expect in 2025
In this solo episode of The Nearshore Cafe Podcast, host Brian Samson, founder of Plugg Technologies, tackles the 7 most frequently asked questions about Nearshoring. With over a decade of hands-on experience connecting U.S. companies with top-tier talent in Latin America, Brian offers a direct, insightful breakdown of what businesses need to know in 2025. From understanding the real difference between Nearshoring and Outsourcing, to quantifying cost savings and uncovering overlooked cultural...
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6 months ago
16 minutes

The Nearshore Cafe
How to Build High-Performing Nearshore Tech Teams with Latin American Developers
In this episode of The Nearshore Cafe Podcast, host Seb Wichmann talks with Brian Samson, founder of Plugg Technologies, about scaling remote tech teams by hiring elite Latin American software engineers. Brian shares authentic hiring strategies, from using video job descriptions to running pop-up coding challenges, helping U.S. companies attract and retain top-tier nearshore talent. If you’re a founder, HR leader, or tech recruiter looking to build or grow your nearshore development team, thi...
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6 months ago
32 minutes

The Nearshore Cafe
From Google Sheets to Scalable SaaS: How PayTrack Transformed Travel & Expense Management in LATAM
🎙️ Featuring Pedro Góes, CEO of PayTrack | The Nearshore Cafe Podcast In this episode, host Brian Samson speaks with Pedro Góes, CEO of PayTrack, a Brazil-based fintech that evolved from startup hustle to enterprise-level execution—growing from 20 to nearly 400 employees, largely without outside investment. Pedro reveals how PayTrack built an all-in-one travel and expense management platform for medium and enterprise companies, combining travel booking, expense tracking, and corporate cards i...
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7 months ago
30 minutes

The Nearshore Cafe
Is Nearshoring the Smartest Way to Build a Remote Team in 2025? | Josh Allan Dykstra
🌍 With global talent more accessible than ever, many companies are asking: Is nearshoring the key to building scalable, high-performing remote teams in 2025? In this episode of The Nearshore Café Podcast, host Brian Samson sits down with Josh Allan Dykstra, CEO of Work Revolution, to explore the pros and pitfalls of nearshoring—based on real-life experience hiring across Ecuador, Mexico, Venezuela, Israel, Brazil, and the U.S. Josh shares what worked, what didn’t, and what every founder...
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7 months ago
29 minutes

The Nearshore Cafe
Crossing Borders: A World Traveler's Guide to Latin American Talent
In this episode of The Nearshore Café Podcast, host Brian Samson sits down with Evan Greenberg, Director of Client Solutions at Plug Technologies (PLUGG.tech), to explore what traveling to 47 countries taught him about global culture—and how that experience shapes his approach to building remote tech teams in Latin America. 🚀 Whether you're passionate about world travel, hiring international talent, or scaling your engineering team with cost-effective solutions, this episode is packed with va...
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7 months ago
29 minutes

The Nearshore Cafe
Costa Rica's Silicon Valley: Building a Data & AI Company for US Life Sciences
In this episode of The Nearshore Cafe Podcast, host Brian Samson sits down with Arturo Garcia, CEO & Co-Founder of DNAMIC | Databricks Data Solutions, to discuss how Costa Rica has emerged as Latin America’s Silicon Valley for AI & Data Solutions. Arturo shares his journey from medical school to building DNAMIC, a company that grew from a small startup to a million-dollar enterprise in just one year. Learn how the company’s “Work from Happiness” culture promotes productivity and emplo...
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7 months ago
23 minutes

The Nearshore Cafe
Nearshoring in Argentina and Mexico: Managing Inflation and Talent Shortages
Are you considering nearshoring to Argentina or Mexico? This episode of The Nearshore Cafe dives into the key challenges and opportunities, including how to navigate inflation and find top tech talent in these dynamic markets. We discuss practical strategies for managing remote teams, cultural considerations, and tips for success. Jonathan Roitman shares his insights from years of experience working with nearshore teams in Latin America. Learn how to: * Understand the impact of inflati...
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7 months ago
31 minutes

The Nearshore Cafe
Building a Thriving Tech Hub in Guatemala – Digital Geko’s Journey
Miguel Munoz from Digital Geko shares insights about Guatemala's growing position in the nearshore tech ecosystem and why it remains Central America's "best-kept secret" for software development partnerships. As the most populated country in Central America with economic stability and a strong talent pool, Guatemala offers compelling advantages for companies seeking quality development services at competitive rates. • Guatemala has the largest population in Central America creating a substan...
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7 months ago
27 minutes

The Nearshore Cafe
Nearshore Hiring Cut Costs & Hire Smarter | Brian Samson on ‘What It Takes’ Podcast
We dive deep with Brian Sampson, founder of Plug Technologies, exploring how businesses can tap into top-tier Latin American talent to scale effectively while navigating today's changing hiring landscape. • Brian relocated to Argentina to build a tech company from scratch, scaling to 80 employees • Nearshore hiring (same time zone regions) offers 40-60% cost savings compared to US hiring • Latin American talent brings unique advantages beyond cost savings - adaptability, direct feedback, and...
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7 months ago
24 minutes

The Nearshore Cafe
Melei’s Impact to Argentina’s Talent Market
How did Matt Steinberg, a seasoned technical recruiter, find himself at the forefront of a nearshoring revolution in Latin America? Join us as he recounts his unexpected journey into recruiting, which began in Argentina in 2005 when the concept of nearshoring was just gaining traction. Matt shares invaluable insights about the pivotal role communication skills played in his career and reveals his secret to achieving fluency in English through sheer determination and self-study. Unravel the f...
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8 months ago
32 minutes

The Nearshore Cafe
Global hiring is shifting — fast. In 2025, U.S. companies are moving away from India and Asia, turning instead to Latin America for tech talent, loyalty, and time-zone alignment. In this episode of The Nearshore Cafe Podcast, host Brian Samson, Founder of Plugg Technologies, talks with Evan Greenberg, Director of Client Solutions at Plugg, about what’s really driving this transformation. They discuss the massive rise in nearshoring, how AI and data roles are reshaping recruiting, and why Mexi...