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The Marketer Whisperer
Magali Leroux
27 episodes
1 day ago
Created by an FMCG marketer for marketers. The Marketer Whisperer is the coaching podcast for experienced marketers rethinking their career, in-job or in-between jobs. Whether you’re prepping for a tough meeting, developing your new, starting in a new leadership role, crafting a unique narrative for your CV or just feeling off-brand, these bite-sized episodes help you reset, reflect and reposition. Speak soon, Mags
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Marketing
Business
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All content for The Marketer Whisperer is the property of Magali Leroux and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Created by an FMCG marketer for marketers. The Marketer Whisperer is the coaching podcast for experienced marketers rethinking their career, in-job or in-between jobs. Whether you’re prepping for a tough meeting, developing your new, starting in a new leadership role, crafting a unique narrative for your CV or just feeling off-brand, these bite-sized episodes help you reset, reflect and reposition. Speak soon, Mags
Show more...
Marketing
Business
Episodes (20/27)
The Marketer Whisperer
027 Stop saying "Don't take it personally"

Welcome to this episode where I tackle the phrase "Don't take it personally."

Often used during feedback or critique, this phrase can sound innocent and well-intentioned but is actually dismissive and counterproductive

It can invalidate hard work and dedication, leading to feelings of resentment and self-doubt.

Speak soon!

Mags

More good stuff for you, this way:

Website: ⁠⁠⁠⁠⁠www.startingblockscoaching.com⁠⁠⁠⁠⁠

UPON community for marketing leaders ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠ !

For support with coaching, facilitation, workshops and more, find me on ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠ !

⁠⁠⁠⁠⁠Free resources⁠⁠⁠⁠⁠ to downloads right here!

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1 year ago
10 minutes 48 seconds

The Marketer Whisperer
026 Transform your productivity by managing yourself, not just your time

Time management is b#llocks...

...if you've not managed yourself yet.

In other words, are time management techniques failing you? Discover why over-reliance on these outdated strategies might be holding you back.

In this episode, I go through focusing on self-management within the time you have and stopping accusing time for all of our weaknesses and inability.

Learn how to ditch traditional time management methods and embrace a new approach that centers on managing yourself effectively. Tune in for actionable tips and insights to transform how you approach your day and boost your productivity like never before.

Speak soon!

Mags

More good stuff for you, this way:

Website: ⁠⁠⁠⁠www.startingblockscoaching.com⁠⁠⁠⁠

UPON community for marketing leaders ⁠⁠⁠⁠here⁠⁠⁠⁠ !

For support with coaching, facilitation, workshops and more, find me on ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ !

⁠⁠⁠⁠Free resources⁠⁠⁠⁠ to downloads right here!

Show more...
1 year ago
17 minutes 55 seconds

The Marketer Whisperer
025 Why are difficult conversations with your team so important?

In this episode, I dive into handling difficult conversations—a crucial skill for any marketing leader. Whether it’s addressing performance issues, resolving conflicts, or delivering tough feedback, these conversations are essential for team cohesion and success.

  • Why these discussions matter
  • 5 practical tips to navigate them effectivel
  1. earn how to prepare thoroughly
  2. Create the right setting
  3. Balance honesty with empathy
  4. Listen actively
  5. Focus on solutions

Speak soon!

More good stuff for you, this way:

Website: ⁠⁠⁠www.startingblockscoaching.com⁠⁠⁠

UPON community for marketing leaders ⁠⁠⁠here⁠⁠⁠ !

For support with coaching, facilitation, workshops and more, find me on ⁠⁠⁠LinkedIn⁠⁠⁠ !

⁠⁠⁠Free resources⁠⁠⁠ to downloads right here!

Show more...
1 year ago
25 minutes 30 seconds

The Marketer Whisperer
024 How to overcome the auctioneer syndrome, aka speaking speed x3

In this episode, I describe what the auctioneer syndrome is when we present (that feeling of being out of breath, anyone? Fearing silences? ) and that's impacting our ability to influence as a marketer, hands down.

I'll be giving your practical exercises to do to take control back and enjoy silences again!

Speak soon!


More good stuff for you, this way:

Website: ⁠⁠www.startingblockscoaching.com⁠⁠

UPON community for marketing leaders ⁠⁠here⁠⁠ !

For support with coaching, facilitation, workshops and more, find me on ⁠⁠LinkedIn⁠⁠ !

⁠⁠Free resources⁠⁠ to downloads right here!

Show more...
1 year ago
16 minutes 20 seconds

The Marketer Whisperer
023 Battling the "sample of 1 " in brand decisions

In this episode, I'm going through the oh-so frustrating classic "sample of 1" (or n=1) we frustratingly encouter too often in our marketing job.

It's a deadly thing that leads to decisions based on personal anecdotes instead of real consumer insights. Many marketers have even said to me "oh that's a classic"....shocking all of us have experienced it!!

I'll provide you with 5 tips for marketers to push back against individual biases overruling research.


And more good stuff for you:

Website: ⁠www.startingblockscoaching.com⁠

UPON community for marketing leaders ⁠here⁠ !

For support with coaching, facilitation, workshops and more, find me on ⁠LinkedIn⁠ !

⁠Free resources⁠ to downloads right here!

Speak soon !

Show more...
1 year ago
19 minutes 1 second

The Marketer Whisperer
022 Today I answer questions from 5 Marketing Directors

Today I'm answering 5 questions from marketing and brand directors that wanted to get advices on challenging situations they face (I do that twice every month in UPON!) So listen up as you'll certain find insightful nuggets!


  • Our marketing team has been struggling to come up with fresh ideas for our upcoming campaign. We've relied on the same strategies and approaches for a while now, and our campaigns are starting to feel stale. How can we reinvigorate our creative process and generate more innovative ideas?


  • I recently took over as the marketing team lead, and I'm finding it challenging to build rapport and trust with my team members. Some of them seem hesitant to voice their opinions or share their ideas with me. What can I do to create an environment where my team feels comfortable speaking up and contributing?


  • Our marketing department has ambitious goals for the next quarter, but we're also juggling several long-term projects that require significant resources and attention. I'm concerned that focusing too much on the short-term objectives might cause us to lose sight of our strategic vision. What's the best way to strike a balance between immediate priorities and long-term plans?


  • Despite having a talented and dedicated team, we've been experiencing high turnover rates within our marketing department. I suspect that some team members feel undervalued or unsupported in their roles. As a leader, what can I do to better engage and retain top talent?


  • Lately, there have been some tensions and disagreements within our marketing team regarding the direction of our social media strategy. While healthy debate is valuable, I'm concerned that these conflicts might escalate and negatively impact our productivity and team dynamics. How can I effectively manage and resolve these conflicts before they become more disruptive?

And more good stuff for you:

Website: www.startingblockscoaching.com

UPON community for marketing leaders here !

For support with coaching, facilitation, workshops and more, find me on LinkedIn !

Free resources to downloads right here!

Speak soon !

Show more...
1 year ago
35 minutes 9 seconds

The Marketer Whisperer
021 Why do you feel isolated when you go up the ranks?
In this episode I talk about what it feels like to feel isolated as we get into more senior positions....and give you tips to apply to overcome isolation as a marketing leader!!
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1 year ago
20 minutes 53 seconds

The Marketer Whisperer
020 What happens when marketing leaders are overwhelmed

In this episode I talk about mental clutter, its impact and how recognising it can put a much different light on your performance!


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1 year ago
14 minutes 19 seconds

The Marketer Whisperer
019 Marketing vs sales: a love-hate relationship
In this week's episode, I elaborate on the veeeery interesting results I got from a poll I did on LinkedIn, asking marketers who they find most difficult to work with (Sales, Category/shopper marketing, supply chain or Finance)....
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1 year ago
10 minutes 14 seconds

The Marketer Whisperer
018 The power of recognising your team's efforts

This episode reveals the power of recognising your team's efforts as a marketing director. Discover simple strategies to boost morale, engagement, and performance - because a little appreciation goes a long way. Don't miss it !

Enjoy !

Mags

Leadership coach for marketers


Visit ⁠⁠⁠⁠startingblockscoaching.com⁠⁠⁠⁠ for more resources!


⁠⁠⁠⁠⁠Book a free 30min call⁠⁠⁠⁠⁠ if you want to chat about your leadership challenges!


As marketers, finding time for leadership development between juggling stakeholders, driving innovation, and balancing performance can be a challenge. ⁠⁠⁠⁠⁠UPON ⁠⁠⁠⁠⁠provides the supportive community to grow on your schedule. Connect with motivated peers, collaborate on growth, and get the boost you need to navigate the journey of becoming more confident marketing leaders together.

Show more...
1 year ago
23 minutes 22 seconds

The Marketer Whisperer
017 Great marketers do immerse in their brand reality

Many marketers make the mistake of sticking with PPT and PDFs instead of immersing themselves in the retail world, breathing and living their competitors, really impacting the quality of their insights to make brand led decisons. In this episode, I share my tips for getting under the skin of your brand, range, making the right decisions when it comes to design proposals from your agency and more...

Enjoy !

Mags

Leadership coach for marketers


Visit ⁠⁠⁠startingblockscoaching.com⁠⁠⁠ for more resources!


⁠⁠⁠⁠Book a free 30min call⁠⁠⁠⁠ if you want to chat about your leadership challenges!


As marketers, finding time for leadership development between juggling stakeholders, driving innovation, and balancing performance can be a challenge. ⁠⁠⁠⁠UPON ⁠⁠⁠⁠provides the supportive community to grow on your schedule. Connect with motivated peers, collaborate on growth, and get the boost you need to navigate the journey of becoming more confident marketing leaders together.

Show more...
1 year ago
22 minutes 50 seconds

The Marketer Whisperer
016 Has your marketing team lost faith in you?

A crisis of trust between you and your brand team? In this episode, I take you through how to deal with a skeptical and dysfunctional environment, as you see your credibility and influence fade.

Mags

Leadership coach for marketers


Visit ⁠⁠startingblockscoaching.com⁠⁠ for more resources!


⁠⁠⁠Book a free 30min call⁠⁠⁠ if you want to chat about your leadership challenges!


As marketers, finding time for leadership development between juggling stakeholders, driving innovation, and balancing performance can be a challenge. ⁠⁠⁠UPON ⁠⁠⁠provides the supportive community to grow on your schedule. Connect with motivated peers, collaborate on growth, and get the boost you need to navigate the journey of becoming more confident marketing leaders together.

Show more...
1 year ago
14 minutes 42 seconds

The Marketer Whisperer
015 Learn to manage your energy levels

A hallmark of strengths is "energy". When we use our strengths, we feel energised and engaged. Activities that rely on our strengths are enjoyable and feel as if our energy levels are being raised. In our unique busy marketing role though, there are lots of stuff that we do that drain us. In this episode, I help you identify both types so you can then balance your day to day to help you find a better balance.


Mags

Leadership coach for marketers


Visit ⁠startingblockscoaching.com⁠ for more resources!


⁠⁠Book a free 30min call⁠⁠ if you want to chat about your leadership challenges!


As marketers, finding time for leadership development between juggling stakeholders, driving innovation, and balancing performance can be a challenge. ⁠⁠UPON ⁠⁠provides the supportive community to grow on your schedule. Connect with motivated peers, collaborate on growth, and get the boost you need to navigate the journey of becoming more confident marketing leaders together.

Show more...
1 year ago
11 minutes 37 seconds

The Marketer Whisperer
014 Building internal visibility matters: don't be your worst marketer!

When it comes to your achievements, sometimes you need to become your own marketer. Isn't this funny, marketers? We are our worst marketers! In this episode, I share my view on why this is crucial and how to do it without it feeling braggy, icky. It's possible. And it can feel comfortable.


Mags

Leadership coach for marketers


Visit startingblockscoaching.com for more resources!


⁠Book a free 30min call⁠ if you want to chat about your leadership challenges!


As marketers, finding time for leadership development between juggling stakeholders, driving innovation, and balancing performance can be a challenge. ⁠UPON ⁠provides the supportive community to grow on your schedule. Connect with motivated peers, collaborate on growth, and get the boost you need to navigate the journey of becoming more confident marketing leaders together.


Show more...
1 year ago
19 minutes 38 seconds

The Marketer Whisperer
013 Marketers who need time to think & reflect are overlooked

In this episode, I talk about marketing reflective thinkers who feel pressured in high paced environments, abandoning sometimes their thoughtful analysis, making poorer decisions as a result, and burnout at times. Companies must normalise reflection time, provide space and time for it to get that value reflective thinkers have so much of! Lots of tips in here too!


Speak soon!


Mags

Leadership coach for marketers

Book a free 30min call if you want to chat about your leadership challenges!


As marketers, finding time for leadership development between juggling stakeholders, driving innovation, and balancing performance can be a challenge. UPON provides the supportive community to grow on your schedule. Connect with motivated peers, collaborate on growth, and get the boost you need to navigate the journey of becoming more confident marketing leaders together.

Show more...
1 year ago
20 minutes 48 seconds

The Marketer Whisperer
012 Are you a perfectionist?
In this episode, I deep dive into the mind of a "gotta be perfect" marketer: behaviours, impacts and what triggers it! Very useful to know if you think it sounds like you, and also if you lead a team where some of your direct reports may have this driver!
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1 year ago
10 minutes 40 seconds

The Marketer Whisperer
011 Saying "Just let me do it" is a sign you're overwhelmed
In this episode, I talk about the dilemma marketing team leaders face: does delivering results have to come at the price of the team's growth and motivation? Why "let me do it, it'll be quicker" is just like taping road cracks could have been the title of this podcast .
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1 year ago
11 minutes 54 seconds

The Marketer Whisperer
010 Create a feedback culture in your marketing team using 4 steps
In this episode I give you 4 steps and practical examples to establish AND nurture a feedback culture within your marketing team. It doesn't need huge budgets. It only needs you to care and invest some thoughts and time into it. The compound effects of every feedback rounds will be so satisfying. Try it!
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1 year ago
15 minutes 8 seconds

The Marketer Whisperer
009 How likeability beats data when it comes to influencing
In this short episode, I focus on what many forget: simple acts and words that make the biggest difference. Did you know that likeable people can influence decisions without all the supporting evidence, simply because of their likeability factor? Huh....Listen on!
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1 year ago
9 minutes 31 seconds

The Marketer Whisperer
008 Seven signs you're a perfectionist at work

Welcome to our episode, "008 Seven signs you're a perfectionist at work"

Perfectionism is a common trait among marketers, but it can sometimes hinder your progress and success. In this video, I explore 7 common signs that indicate you might have perfectionist tendencies and question how these tendencies are serving you, your career, and your brands.



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1 year ago
7 minutes 47 seconds

The Marketer Whisperer
Created by an FMCG marketer for marketers. The Marketer Whisperer is the coaching podcast for experienced marketers rethinking their career, in-job or in-between jobs. Whether you’re prepping for a tough meeting, developing your new, starting in a new leadership role, crafting a unique narrative for your CV or just feeling off-brand, these bite-sized episodes help you reset, reflect and reposition. Speak soon, Mags