Jamie Boggs and Timothy Davis unpack some of the most commonly misunderstood and misrepresented statistics in education. They’ll explore which metrics are often skewed (and why), strategies for interpreting them accurately, and practical ways to ensure you truly understand the data you’re using. Whether you’re making strategic decisions, presenting to stakeholders, or evaluating program success, this discussion will equip you with the tools to identify potential pitfalls and leverage data with clarity and confidence.

In this episode of EduData, Jamie Boggs and Timothy Davis sit down with Vanessa Didyk (CEO) and Garvel Kindrick (Head of Enrollment Data) from ZeeMee, the student engagement platform transforming college admissions. Together, they dive deep into how ZeeMee leverages behavioral signals, machine learning, and a student-first design to deliver astonishing insights — like predicting commitment with 90% precision.

Google Tag Manager (GTM) is the hidden powerhouse behind effective analytics, especially in higher education. In this session, we demystify GTM and show how it empowers your team to collect richer, more meaningful data without relying on developers. Learn how GTM enables you to track the student journey, customize event tracking, and capture the insights that matter. Whether you're just getting started or looking to clean up your current setup, this webinar will help you take control of your data strategy with GTM as the foundation.‍

In the complex world of higher education, data is your most valuable asset. But how do you connect the dots between your CRM, admissions software, marketing platforms, and more? This interactive webinar will demystify the software you use every day by showing you how it's designed. Discover how your data works together and unlock powerful insights for data-driven decisions.

Every email, text message, and outreach effort plays a role in shaping a prospective student’s journey — but how can colleges truly measure which actions make the biggest impact? In this episode, Jamie and Tim walk through how machine learning can be applied to analyze the effectiveness of recruitment efforts, helping institutions understand which strategies drive completed applications and boost enrollment.We’ll take a hands-on look at the analytical process, from collecting data to building models that measure the true influence of different touchpoints. Whether your team is just starting to explore data-driven decision-making or looking to refine existing strategies, this session will provide valuable insights into connecting outreach efforts to enrollment outcomes.

Parents are more involved than ever. Keeping them engaged can make or break your class. Dave Becker, CEO and co-founder of Campus ESP, joins the podcast to explore his takeaways from last year and share best practices for 2025. The importance of communication with parents, the impact of COVID-19 on expectations, and how data can inform strategies for better engagement. The conversation also explores the role of AI in personalizing communication and the significance of financial transparency in the decision-making process for families.

In this episode, Timothy and Jamie discuss the significance of the International House at UC Berkeley with its Executive Director, Shaun Carver. The conversation explores the history and mission of the International House, the current state of international students in the U.S., the value of diversity in education, and the economic impact of international students. Shaun shares insights on why international students choose U.S. institutions, the contrasting perceptions of American education domestically and internationally, and the importance of creating inclusive environments for all students. The episode concludes with a look at future trends for international students and actionable steps for admissions professionals to foster international student relationships.

Welcome to 2025! In this first recorded episode of the new year, Timothy and Jamie dive into higher education's unexpected comeback. They discuss the corrected National Student Clearinghouse report revealing undergrad enrollment is up and costs are down. From dual enrollment misclassifications to the importance of transparency in data reporting, they explore lessons for data professionals. Plus, hear their take on the optimism buzzing in higher ed and what it means for the industry moving forward. Don't miss this insightful start to the new year!

In this episode of The Edu Data Podcast, Timothy and Jamie dive deep into the Western Interstate Commission for Higher Education's (WICHE) latest report, Knocking at the College Door. They explore key findings on the projected decline of high school graduates across the U.S. from 2023 to 2041, take a closer look at the meticulous methodology behind WICHE's projections, and discuss implications of those projections.

95.9% of website home pages have accessibility failures. That’s because accessibility isn’t part of the design process. In this episode of the Edgy Data Podcast, Timothy Davis speaks with Eugene Woo, CEO of Vengage, about the importance of accessibility in website and document design, and how higher ed pros can ensure their content can be consumed by everyone.

In this episode of the EduData Podcast, Jamie and Timothy dive into the latest Carnegie report on 2024 Higher Ed SEO benchmarks. From understanding click-through rates and ranking positions to dissecting branded vs. non-branded search traffic, we break down the key metrics and what they mean for your institution’s online visibility. Tune in to learn how to use benchmarking effectively, leverage Google Search Console, and navigate the evolving landscape of search optimization, including new AI-driven search features. Whether you're an SEO pro or new to the game, this episode is packed with actionable insights to help boost your website’s performance and stay ahead of the competition.

Jamie and Timothy are joined by Katie Tomlinson, Senior Director of Analytics and Business Intelligence for Education Dynamics. They discuss the importance of data management in higher education, covering best practices for data selection, collection methods, roles in data management, and the impact of AI on analytics. Katie emphasizes the need for accurate data, effective documentation, and the integration of AI tools to enhance decision-making processes within institutions.

In this episode of The EduData Podcast, Jamie and Timothy dive into fresh data from the National Clearinghouse Research Center and the National College Attainment Network, analyzing the drop in college enrollment for Fall 2024. They explore how recent changes in FAFSA processes have impacted financial aid applications and discuss the alarming enrollment trends across different demographics. The hosts also examine how these trends might intersect with broader issues like the enrollment cliff and the Supreme Court's decision on race-conscious admissions.

In this episode of The EduData Podcast, Timothy Davis and Jamie Boggs take a closer look at recent data from the College Board’s "Trends in College Pricing and Student Aid" report. Is the cost of higher education really as overwhelming as we've been led to believe, or has inflation adjusted tuition actually declined over the years? They discuss the surprising insights about net tuition trends, rising non-tuition expenses, and how this shift could change the way students, parents, and institutions think about college affordability.

In this episode of the EduData podcast, hosts Timothy and Jamie dive into the latest dual enrollment data from IPEDS (Integrated Postsecondary Education Data System), with insights from John Fink’s blog and LinkedIn post. They explore key trends, including the 2.5 million high school students participating in dual enrollment, the leading states and colleges, and disparities in representation among Black and Hispanic/Latino students. Tune in for an engaging discussion on the state of dual enrollment and its growing impact on education!

Join in as hosts Timothy and Jamie dive into the evolving role of AI in education, specifically exploring how large language models like ChatGPT are shaping learning environments. The episode centers on two fascinating but conflicting studies—one from Harvard and another from the University of Pennsylvania—about the impact of AI tutors on student performance.

In this episode, Timothy and Jamie are joined by Erin Ward, Head of Digital Sales & Client Experience for NextGrad. Erin discusses the evolving landscape of higher education marketing, emphasizing the challenges of reaching Gen Z and Gen Alpha students in a world shaped by data privacy regulations and personalization demands. She shares insights into how NextGrad leverages digital billboards in high schools to engage students while adhering to privacy laws, as well as the growing importance of using personalized, targeted content to cut through the noise. The conversation touches on the need for deeper collaboration between marketing and admissions, best practices in data usage, and the role of transparency in building trust with students.

Join Timothy and Jamie as they dive into the latest trends from the Common App's 2024 End-of-Season Report. From the rise in public school applications to the growing influence of SEO in higher ed marketing, we explore how institutions can optimize their presence on the platform and attract more students. Discover why more students are applying to test-optional schools, how search filters impact selectivity, and the importance of tailoring your institution’s profile. Whether you're a higher ed marketer or admissions professional, this episode offers valuable insights to stay competitive in today’s application landscape.

In this episode, Timothy and Jamie dive into the complex issue of financial and administrative holds in higher education. Sparked by a LinkedIn poll, they explore whether holds are a necessary tool for protecting institutions or a hindrance to student progress, especially for students from underrepresented groups. With research from Inside Higher Ed and insights from survey data, they discuss the disproportionate impact of holds on students of color, first-generation students, and those with learning disabilities. They also examine evolving policies and strategies that institutions are adopting to mitigate the negative effects of holds.

Join Jamie and Timothy as they dive deeper into a recent study from Gallup and the Walton Family Foundation, focusing on Generation Z's perceptions of their future. They explore key insights from the raw data, including the relationship between income perception, parental education, and student optimism. Join the hosts as they discuss the impact of subjective vs. objective income measures and the surprising optimism among low-income students. This episode offers valuable takeaways for educators, admissions counselors, and anyone interested in the intersection of data and education.