If you’ve ever caught yourself thinking, “I’d love to expand my team… but where do I even start?” — this episode is for you.
Rachel sits down with Ashley Ebert, founder of The Abundance Group, to unpack what it really means to move from solo hustler to confident leader. Together, they dive into the mindset, systems, and steps behind building a supportive, values-driven team that helps your business (and life) flourish.
In this episode, you’ll learn:
🌱 What it means when you start thinking about expanding your team — and why that thought alone is a sign of growth
💡 How to identify your own temperament and character traits so you can hire complementary personalities, not clones
🛠 Simple steps to make hiring feel less intimidating, from crafting your first role description to conducting interviews with clarity
🔄 How to get out of the “hustle loops” that keep creatives stuck doing it all themselves
🤝 The process Ashley recommends for smart, sustainable hiring that builds freedom and trust instead of burnout
Whether you’re a photographer, coach, or creative entrepreneur, this conversation will leave you feeling grounded, capable, and ready to take your next step toward true business abundance.
Connect with Ashley:
🔗 theabundance.group
📸 Instagram: @theabundancegroup
Connect with Rachel:
🎧 Listen to more episodes of That Photography Girl
📷 Instagram: @racheltraxler
Email List Sign Up https://racheltraxler.com/email-list-sign-up
Join the That Photography Girl FB Community https://www.facebook.com/groups/racheltraxlereducation
🧡 Apply for Business Coaching - https://racheltraxler.com/apply
🌞 Resources - https://racheltraxler.com/shop
We’re closing out launch week with the systems photographers secretly crave and the kind that don’t just “automate,” but lift mental load. Today we unpack the difference between passive admin relief vs cold, impersonal automation and how to create a client experience that feels high-touch while buying you time back.
In this episode, you’ll learn:
What to automate first for the biggest relief + client wow-factor
Why automation helps increase client experience and personal touch
Episode Links
🎁 Launch Week Giveaway —Pass+
PASS+ is more than gallery delivery — it’s a client experience and revenue system built into one platform. You can deliver beautifully branded galleries, sell prints seamlessly, and elevate your final impression without extra platforms or upsells.
🎁 Grand Prize Bonus: One full-year of the Unlimited PASS+ plan plus free album designs (so you can start profiting from albums without the design labor).
✨ Swag Bag Bonus: Everyone who claims the swag bag also receives a complimentary PASS+ gallery audit to help you optimize your setup for elevated experience + effortless print income.
Swag Bag Sponsor of the Day: Aftershoot
If you’re ready to reclaim hours of editing time and deliver your galleries faster, Aftershoot is your new secret weapon. It uses advanced AI to auto-cull your session photos, identify the best selects, and even batch edit so you’re not stuck in front of Lightroom forever.
Click my referral link and use code racheltraxler for a discount when you join
🧡 Apply for Business Coaching - https://racheltraxler.com/apply
🌞 Resources - https://racheltraxler.com/shop
follow me on IG - https://www.instagram.com/racheltraxler
After you listen, reply to today’s prompt in the email or inside the FB group to enter the giveaway
This episode pulls back the curtain on what actually makes a funnel work in the photography industry especially if you don’t want a complicated tech stack or “marketer energy.” We talk about how to build a warm pathway from first impression to inquiry to booked so people don’t fall through the cracks.
In this episode, you’ll learn:
The biggest mistake photographers make when they think they “don’t need a funnel”
3 funnel touchpoints you already have that just need refinement
Why funnels help you book better clients, not just more inquiries
The simplest low-tech funnel to start with this month
Episode Links
🎁 Launch Week Giveaway —The Legal Paige
The Legal Paige is the go-to legal resource for photographers who want clean, attorney-drafted contracts that protect their business and client experience. This week, one person will win a free photography contract of their choice, and if you don’t win, you can still take 10% off with mydiscount code RACHELTR10.
Swag Bag Sponsor of the Day: Showit
Showit is the go-to website platform for photographers who want a high-end, fully customizable site without needing tech skills or code. You can design visually, drag-and-drop anything you want, and create a brand-first experience that converts inquiries into bookings.
When you join using my link, you’ll also get your first month free as a thank-you gift for being part of the community.
🧡 Apply for Business Coaching - https://racheltraxler.com/apply
🌞 Resources - https://racheltraxler.com/shop
follow me on IG - https://www.instagram.com/racheltraxler
After you listen, reply to today’s prompt in the email or inside the FB group to enter the giveaway!
Today we’re diving deep into pricing but from the sustainable business perspective. Not the “charge your worth” fluff, but the real framework behind creating pricing that reflects your expertise, your energy, and the lifestyle you’re building. If you’ve ever raised prices and still felt stretched thin, you’ll love this breakdown.
In this episode, you’ll learn:
Why profitable pricing starts before you ever market your offers
The mindset shift from “what will people pay?” to “what does this support?”
Episode Links
🎁 Launch Week Giveaway — Social Templates CO
If creating Instagram reels feels overwhelming, Social Templates Co is made for you. Their library of photographer-friendly, beat-matched reel templates makes posting fast and easy (no outside app needed).
The winner will receive 1 Year of Membership FREE and everyone receives a free month to try when signing up in the swag bag!!
Swag Bag Sponsor of the Day: Many Chat
Photographers use ManyChat to automate their Instagram DMs, deliver lead magnets instantly, collect inquiries, and follow up with warm leads — all while building a list in the background. Instead of spending hours in messages, ManyChat handles the repetitive parts so you can focus on shooting and serving clients.
🧡 Apply for Business Coaching - https://racheltraxler.com/apply
🌞 Resources - https://racheltraxler.com/shop
follow me on IG - https://www.instagram.com/racheltraxler
After you listen, reply to today’s prompt in the email or inside the FB group to enter the giveaway!
In today’s episode of That Photography Girl, we’re talking about the moment that makes every photographer’s stomach drop: when inquiries slow down and you don’t know why. I walk you through the real reasons inquiries dry up (hint: it’s rarely because “no one is booking right now”) and what to look for in your marketing so you can course-correct quickly without panic
.
In this episode, you’ll learn:
Why slow inquiries are often a messaging issue, not a demand problem
Shifts to make today
Episode Links
🎁 Launch Week Giveaway —Unscripted
Unscripted is the all-in-one app photographers use for posing, client experience tools, shot lists, contracts, and session planning — basically the “don’t show up to a session without it” app. It’s perfect for both beginners and pros who want to feel prepared and confident walking into every shoot. They are giving away one free year to the winner!
Swag Bag Sponsor of the Day: Passion to Profit (My Coaching Program!)
Passion to Profit is a high-level business coaching program where I guide you to become the go-to photographer in your market, book your highest-paying clients, & scale with systems.
🧡 Apply for Business Coaching - https://racheltraxler.com/apply
🌞 Resources - https://racheltraxler.com/shop
follow me on IG - https://www.instagram.com/racheltraxler
After you listen, reply to today’s prompt in the email or inside the FB group to enter the giveaway!
In this kickoff episode of That Photography Girl, we’re talking about the #1 thing photographers secretly crave: breathing room. We break down five simple passive income paths that help you earn beyond your bookings, without needing to become an influencer or overhaul your business model. If you’ve ever wished your business could make money even while you’re editing, resting, or taking a weekend off, this is your roadmap!
Why “passive income” isn’t about doing less, it’s about shifting how your income is supported
5 beginner-friendly revenue streams photographers can start even with a small audience
The difference between scalable vs passive offers (and why that matters)
Which income stream makes the easiest first step depending on your personality
The mindset shift that turns extra income from “someday” into “now”
EPISODE LINKS:
🎁 Launch Week Giveaway — Ruby & Rae Camera Bag (Day 1 sponsor)
This is the camera harness/bag I use for all of my weddings + sessions and never fail to get complimented on it every single time. It's cute and convenient for when I don't want to carry around huge backpacks while shooting
Swag Bag Sponsor of the Day: Pass +
PASS Gallery is a gallery delivery platform built for photographers who want a beautiful client experience and passive print sales built in. You can deliver, showcase, and sell prints + albums in one place — no extra shop setup needed. Clients can order directly from their gallery while everything is fulfilled for you behind the scenes.
They are giving One free audit for everyone who receives the swag bag — they’ll get a personalized audit to help them see how to maximize their business and elevate their client experience. (MAKE SURE TO JOIN THE EMAIL LIST TO GET YOURS)
🧡 Apply for Business Coaching - https://racheltraxler.com/apply
🌞 Resources - https://racheltraxler.com/shop
follow me on IG - https://www.instagram.com/racheltraxler
After you listen, reply to today’s prompt in the email or inside the FB group to enter the giveaway!
If you’ve ever wondered what it’s really like behind the scenes at New York Bridal Fashion Week… this episode spills the tea!!
I’m breaking down what the top photographers were doing - the gear, the setups, and the creative choices that caught my eye. Whether you’re shooting weddings, fashion, or content, these trends say a lot about where the industry is heading.
Listen to hear:
Why simplicity is becoming the new luxury in photography setups
How photographers are blending film + digital for editorial results
The rise of hybrid creators capturing both photos and content
And my personal takeaways from being there in the middle of it all
Resources:
🔦 Godox Flash - https://amzn.to/43odDzv
👜 Ruby + Rae harness bag - https://rubyandrae.com/?sca_ref=8285296.8hmuI8iq2Z
📷 Fujifilm camera - https://amzn.to/42OTu5B
🧡 Apply for Business Coaching - https://racheltraxler.com/apply
🌞 Resources - https://racheltraxler.com/shop
follow me on IG - https://www.instagram.com/racheltraxler/
If you’ve been wondering how couples are finding their vendors in 2025, this is the episode you can’t skip.
I’m joined by SEO expert Sara Does SEO to break down how search is changing with ChatGPT, what brand mentions actually do for your visibility, and how you can start showing up when your dream clients search for photographers online.
We dive into:
What SEO really means (without the tech overwhelm)
How couples are using ChatGPT to find wedding photographers
The difference between backlinks and brand mentions
How to build authority and get recommended by AI tools
Easy steps you can take today to show up in search
If you’re ready to get off the Instagram hamster wheel and start attracting clients through search, this episode will give you the roadmap.
📸 Connect with me for more:👉 Instagram: https://instagram.com/racheltraxler
👉 Sara 1 hour SEO: https://racheltraxler--saradoesseo.thrivecart.com/1-hour-seo/
👉 Sara SEO Bootcamp: https://racheltraxler--saradoesseo.thrivecart.com/wedding-seo-bootcamp/
👉 Free resources: https://racheltraxler.com/shop
👉 Coaching Program: https://racheltraxler.com/passiontoprofit
👉 Aftershoot for culling + editing: https://aftershoot.com/retouching/?ref=racheltraxler
👉 The Legal Paige contracts: https://thelegalpaige.com/?aff=447 code: RACHELTR10
👉 Ruby & Rae bags: https://rubyandrae.com/?sca_ref=8285296.8hmuI8iq2Z
👉 My Photography outfits: https://amzn.to/4kLPIzM
In this episode, I’m joined by the incredible Vanessa Joy to unpack the biggest money mistakes photographers are making, why so many are underpricing themselves, and how to finally step into higher-end pricing with confidence. We also dive into the untapped marketing strategies that are working right now to book high-end clients, and the CEO mindset shifts you need once you start raising your pricing!
We cover:
Pricing mistakes photographers make (and how to fix it)
Why photographers struggle to confidently raise their rates
The money habits keeping you stuck at $3K weddings
The underrated marketing strategy that actually books higher-end weddings
How to shift from thinking like a photographer to thinking like a CEO
If you’re ready to stop undercharging, attract luxury clients, and run your business like the CEO it deserves, this episode is your roadmap!
📸 Connect with me here:
👉 Instagram - https://www.instagram.com/racheltraxler/
🌞 Photography Business Coaching - https://racheltraxler.com/apply
🌞 Done-for-you Funnels for Photographers - https://racheltraxlerr.thrivecart.com/done-for-you-funnels-for-photographers/
🌞 That Photography Group Community - https://www.facebook.com/groups/racheltraxlereducation
👉 Vanessa Joy Instagram - https://www.instagram.com/vanessajoy/
sign up to be a Rachel Traxler Affiliate - https://racheltraxler.com/affiliates
If you're feeling the pressure to keep up with every new photography trend just to stay relevant, you’re not alone. In this episode, I sit down with wedding photographer Lauren Scotti to talk about why you don’t need to follow every trend to succeed and how staying true to your own style is the real secret to building a thriving business!
We dive into:
Why chasing trends can actually hurt your business
How to confidently lean into your own style (even if it looks different)
Communicating your unique approach to clients
How to stop comparing your work to what’s popular on Instagram or TikTok
Encouragement for photographers who feel stuck or uninspired
If you’ve ever felt like your work isn’t “good enough” unless it looks like everyone else’s, this conversation will give you the clarity (and confidence!) you need to build a business that feels true to you.
📸 Resources + Connections:
🫶 Grab my exact Redirect Showit Template HERE
🌞 Showit website templates HERE
🧡 APPLY for Business Coaching with me HERE
🎉 AFTERSHOOT Retouching FREE through September
https://aftershoot.com/retouching/?ref=racheltraxler
👉 Rachel's Instagram: @racheltraxler
👉 Lauren's Instagram: @laurenscotti
👉 Free resources + coaching: racheltraxler.com
Luxury clients don’t fall from the sky—they’re built through connection, consistency, and knowing how to show up in the right rooms. ✨
In today’s episode, I’m joined by the incredible Alyssa Lizarraga, a photographer who has mastered the art of networking and creating authentic connections that lead to high-end bookings. If you’ve ever wondered how to break into the luxury market, this conversation is packed with gold nuggets you can put into action right away.
Here’s what we dive into:
How Alyssa worked her way into the luxury space (and what photographers often overlook).
The role networking plays in building real relationships with planners, vendors, and clients.
What high-end planners and clients are actually looking for when hiring photographers.
Tangible ways to show up and be remembered in luxury circles.
Alyssa’s best tips for cultivating long-term, referral-driven connections.
Whether you’re dreaming of booking $8k+ weddings or simply want to elevate the level of clients you attract, this episode will give you the roadmap!!
In this episode, I’m sharing my exact strategy for consistently selling out my mini-sessions
You’ll learn:
✨ The marketing approach I take✨ How I structure my offers to encourage quick bookings (and upsells!)✨ The key mistakes that keep photographers from selling out✨ Simple shifts that make your minis more profitable and less stressful
And because mini sessions can get a little wild without clear boundaries, I’m also sharing my favorite tool that keeps it all smooth and professional - The Legal Paige’s Mini Session Contract. It covers everything from late clients, non-refundable fees, venue restrictions, no-shows, and even upselling extra images. Basically, it’s the secret to protecting your business while you focus on serving your clients.
Whether you’re gearing up for fall family minis, holiday sessions, or spring blooms, this episode will give you the confidence and clarity to launch, fill, and protect your sessions with ease and confidence!!
Mini-Session contract:
https://thelegalpaige.com/?aff=447
code: RACHELTR10
Create predictable inquiries:
https://racheltraxler.com/predictable-inquiries-freebie
Photography Business Coaching:
https://racheltraxler.com/passiontoprofit
Photographers, get ready—this episode is a time-saver! ⏱️
I sat down with [Guest Name], co-founder of Aftershoot, to talk about how this powerful AI tool is transforming the way photographers cull, edit, and deliver galleries. Whether you’re drowning in editing backlog, struggling to keep up with client turnaround times, or just craving a more efficient workflow, this episode is packed with insights.
Here’s what we cover:
The biggest workflow struggles photographers face (and how Aftershoot solves them).
A breakdown of Aftershoot’s newest features (and how they can save you HOURS each week).
Why AI isn’t replacing creativity—it’s helping photographers get back to what they love most.
Real results from photographers who are streamlining their culling, editing, and retouching with Aftershoot.
What’s coming next for Aftershoot and the future of AI in photography.
If you’re ready to reclaim your time, focus more on shooting, and spend less time behind the computer, you won’t want to miss this one!
👉 Try Aftershoot with my affiliate link HERE
https://aftershoot.com/retouching/?ref=racheltraxler
(free through September!)
🎧 Tune in now and let’s make your workflow feel a whole lot lighter.
If you’ve ever felt like your marketing is all over the place or like you're showing up online but still not seeing results this episode is your golden road!
In today’s short + powerful solo episode, Rachel breaks down exactly how to market your photography business using a funnel framework. From top of funnel visibility to bottom of funnel conversions, you'll learn how to structure your content, website, email strategy, and client journey to guide potential clients all the way from “just found you” to “can’t wait to work with you.”
Whether you're stuck attracting price shoppers or you're ready to refine your systems to book high-end dream clients, this episode will help you finally connect the dots in your marketing strategy.
💡 What You’ll Learn in This Episode:
What top, middle, and bottom of funnel actually mean for your business
How to optimize your website and email sequences for each stage
Why most photographers get stuck in the middle and how to fix it
The biggest mistakes photographers make when trying to book clients online
Real examples of funnel-friendly marketing that doesn’t rely on just posting more
Resources:
🌞Create predictable inquiries for your Photography Business:
https://racheltraxler.com/predictable-inquiries-freebie
🧡APPLY for Passion To Profit! -https://racheltraxler.com/passiontoprofit
📸 2 months FREE of PASS+ for your online digital gallery andpassive income - https://racheltraxler.passgallery.com/referral
👉 Listen to my SECRET PODCAST on How to Book Weddings on autopilot:https://racheltraxler.com/secret-podcast
🌞Learn 10 FREE LEAD GENERATION strategies https://racheltraxler.com/lead-generation-freebie
🎉 Cull + edit our photos in @AFTERSHOOT
get 20% off the new upgraded version here -https://aftershoot.com/edits/?ref=racheltraxler
📃 $10 off all Legal contracts and clauses with The Legal Paige -https://thelegalpaige.com/?aff=447
CODE: RACHELTLP10
⭐️ Keyword Automation for Lead Generation with Manychats -https://manychat.partnerlinks.io/5yy0xp72qjxe
👏 1 MONTH FREE of Reel Templates -https://socoialtemplates.peachs.co/a/rachel-traxler
Follow Rach on Instagram @racheltraxler
⭐️⭐️⭐️⭐️⭐️LEAVE A 5-STAR REVIEW!!⭐️⭐️⭐️⭐️⭐️
Ever wonder what happens after a lead fills out your inquiry form? Spoiler: if you’re not sending them to a Redirect Workflow™ (my signature process), you’re missing out on bookings!!
In this episode, I’m breaking down my exact Redirect Workflow™ the exact one I use and teach my students to effortlessly guide potential clients from inquiry to booked.
You’ll learn:✨ Why your post-inquiry experience is just as important as your marketing✨ The 3 must-have elements of a high-converting redirect page✨ How to set it up so it nurtures, educates, and builds trust on autopilot✨ And why this small shift could be the biggest game-changer for your conversion rates
If you’ve been feeling like inquiries ghost you or don’t know what to do next, THIS is your episode. Pull up your notes app because you’re about to turn your inquiry process into a conversion machine
🫶 Grab my exact Redirect Showit Template HERE
🌞 Showit website templates HERE
🧡 APPLY for Business Coaching with me HERE🎉 AFTERSHOOT Retouching FREE through Septemberhttps://aftershoot.com/retouching/?ref=racheltraxler💙 1 MONTH FREE of Showit website host HEREFollow @racheltraxler on IG
What would I do if I only had $1,000 to start or completely rebuild my photography business. In this episode, I break down exactly where I’d spend every dollar to create a high-converting, sales-driven photography brand that books clients and grows fast!
Whether you’re just starting out or looking to reset your strategy, I’m sharing the tools, investments, and mindset shifts that will give you the biggest ROI (without wasting time or money on fluff).
If you’re ready to stop guessing and start building a business that actually books, this episode is your blueprint.
📸 What You’ll Learn in This Episode: ✔️ The 4 essential areas I’d invest in first with $1,000 ✔️ The FREE strategies I’d use to get traction fast ✔️ My step-by-step breakdown of where every dollar goes ✔️ How to avoid common beginner mistakes and money drains ✔️ The key to building a business that converts inquiries into paying clients
💡 Whether you’re starting fresh or want a strategic reset, you’ll leave this episode knowing how to confidently use $1,000 to grow a thriving photography business.
🧡 Links + Resources Mentioned in This Episode: 👉 Apply for Rachel’s Photography Business Coaching – https://racheltraxler.com/passiontoprofit
🎉
📸 2 Months FREE of PASS+ for online galleries – https://racheltraxler.passgallery.com/referral
✨ KIT Email Service Provider
https://partners.kit.com/zktpqid4xbzc
🍯Honeybook
https://share.honeybook.com/racheltraxler
💻 Showit Website host
https://showit.com/r/rachel1
🧡Manychat for Keyword Automation Lead generation
Hello sunshines! ✨ Today’s episode is one you’re going to want to take notes on because we’re talking all about adding video to your photography business. 📸🎥 Whether you’ve been thinking about offering video for your couples, or you’re just curious how photographers are pulling off both without burning out, this one’s for you.
I’m joined by Shayna Lloyd, who’s sharing her experience of seamlessly blending photography and video services, what’s actually involved in making it work, and how it’s transformed her business. Trust me..you’re going to walk away wanting to dip your toes into the video world!
🧡APPLY for Business Coaching with me! https://racheltraxler.com/passiontoprofit
🌞Create predictable inquiries for your Photography Business:
https://racheltraxler.com/predictable-inquiries-freebie
📸 2 months FREE of PASS+ for your online digital gallery and passive income - https://racheltraxler.passgallery.com/referral
👉 Listen to my SECRET PODCAST on How to Book Weddings on autopilot:https://racheltraxler.com/secret-podcast
🌞Learn 10 FREE LEAD GENERATION strategies https://racheltraxler.com/lead-generation-freebie
🎉 Cull + edit our photos in @AFTERSHOOT
get 20% off the new upgraded version here -https://aftershoot.com/edits/?ref=racheltraxler
📃 $10 off all Legal contracts and clauses with The Legal Paige -https://thelegalpaige.com/?aff=447
CODE: RACHELTLP10
⭐️ Keyword Automation for Lead Generation with Manychats -https://manychat.partnerlinks.io/5yy0xp72qjxe
👏 1 MONTH FREE of Reel Templates -https://socoialtemplates.peachs.co/a/rachel-traxler
IG - https://instagram.com/racheltraxler
⭐️⭐️⭐️⭐️⭐️LEAVE A 5-STAR REVIEW!!⭐️⭐️⭐️⭐️⭐️
Ever wonder what actually makes a client book or walk away?
In this episode of The Gold Biz Podcast, I’m pulling back the curtain on two real client scenarios: one that booked and one that didn’t. We’re breaking down exactly what happened inside the inquiry, the communication, the red flags, the green lights, and what ultimately led to a conversion or a pass.
Whether you're struggling with ghosting, trying to improve your booking rate, or just curious about what makes clients click, this episode is packed with raw insights and real takeaways that will shift the way you approach your next inquiry.
If you’ve ever thought “Why didn’t they book?” this one’s for you.
🧡 Let’s dive into the files and decode the YES and the NO
____________________
🧡APPLY for Business Coaching with me! https://racheltraxler.com/passiontoprofit
🌞Create predictable inquiries for your Photography Business:
https://racheltraxler.com/predictable-inquiries-freebie
📸 2 months FREE of PASS+ for your online digital gallery and passive income - https://racheltraxler.passgallery.com/referral
👉 Listen to my SECRET PODCAST on How to Book Weddings on autopilot:https://racheltraxler.com/secret-podcast
🌞Learn 10 FREE LEAD GENERATION strategies https://racheltraxler.com/lead-generation-freebie
🎉 Cull + edit our photos in @AFTERSHOOT
get 20% off the new upgraded version here -https://aftershoot.com/edits/?ref=racheltraxler
🧡 PASS+ Platinum program - code: RACHELTRAXLER
https://success.passgallery.com/platinum-referral
📃 $10 off all Legal contracts and clauses with The Legal Paige -https://thelegalpaige.com/?aff=447
CODE: RACHELTLP10
⭐️ Keyword Automation for Lead Generation with Manychats -https://manychat.partnerlinks.io/5yy0xp72qjxe
👏 1 MONTH FREE of Reel Templates -https://socoialtemplates.peachs.co/a/rachel-traxler
IG - https://instagram.com/racheltraxler
⭐️⭐️⭐️⭐️⭐️LEAVE A 5-STAR REVIEW!!⭐️⭐️⭐️⭐️⭐️
Named Top Photographer by Martha Stewart Weddings, BRIDES, and Harper's BAZAAR, Liz Banfield joins me to talk about converting your branding into tangible, real-life value
🌞Create predictable inquiries for your Photography Business:
https://racheltraxler.com/predictable-inquiries-freebie
🧡APPLY for Passion To Profit! -https://racheltraxler.com/passiontoprofit
📸 2 months FREE of PASS+ for your online digital gallery and passive income - https://racheltraxler.passgallery.com/referral
👉 Listen to my SECRET PODCAST on How to Book Weddings on autopilot:https://racheltraxler.com/secret-podcast
🌞Learn 10 FREE LEAD GENERATION strategies https://racheltraxler.com/lead-generation-freebie
🎉 Cull + edit our photos in @AFTERSHOOT
get 20% off the new upgraded version here -https://aftershoot.com/edits/?ref=racheltraxler
🧡 PASS+ Platinum program - code: RACHELTRAXLER
https://success.passgallery.com/platinum-referral
📃 $10 off all Legal contracts and clauses with The Legal Paige -https://thelegalpaige.com/?aff=447
CODE: RACHELTLP10
⭐️ Keyword Automation for Lead Generation with Manychats -https://manychat.partnerlinks.io/5yy0xp72qjxe
👏 1 MONTH FREE of Reel Templates -https://socoialtemplates.peachs.co/a/rachel-traxler
Rach IG - https://www.instagram.com/racheltraxler/
Liz IG - https://www.instagram.com/lizbanfieldwed/
⭐️⭐️⭐️⭐️⭐️LEAVE A 5-STAR REVIEW!!⭐️⭐️⭐️⭐️⭐️
If you've ever wondered how the heck to get consistent referrals from planners (and not just cross your fingers and hope for the best), this episode is for YOU. 🎉
In today’s episode, I’m joined by a high-end wedding planner who’s spilling the real tea on what makes photographers referrable. We’re diving deep into what planners are actually looking for when they build their go-to vendor list, and how YOU can position yourself to be one of them.
We cover:
✨ What makes photographers stand out (and what makes them forgettable)
✨ How to build real relationships with planners (without being pushy)
✨ The surprising non-photo things planners care about most
✨ Common mistakes photographers make that kill potential referrals
✨ And how to follow up after working a wedding together
Whether you're new to networking with planners or just want to increase your referral stream, this episode gives you the exact steps to become a photographer planners want to refer.
Grab your notes app and get ready for a game-changing conversation!
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