This episode is brought to you by Commerce.
Legacy brands from the Y2K era are back — but the smartest ones aren’t just trading on nostalgia, they’re reinventing themselves for today’s digital-native youth.
Pacsun is the poster child for this kind of strategic reinvention, and in this episode of Retail Remix the brand’s Chief Merchandising Officer, Richard Cox, unpacks how the company is doing it. From activations at music festivals and college football games to its new Youth Advisory Council, Pacsun is co-creating its future alongside the very customers it serves.
Listen in to hear:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Gift shops are more than a post-museum pit stop — they can be retail destinations in their own right.
In this episode of Retail Remix, host Nicole Silberstein sits down with Jesse Goldstine, Chief Retail Officer at the Museum of Modern Art (MoMA), to discuss the recent redesign of the MoMA Design Store in SoHo and the unique nuances of museum-affiliated retail.
Jesse shares how the iconic museum is connecting culture with commerce in its retail experiences through storytelling, product curation and immersive design.
🎨 Key Takeaways:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Sports retail is moving fast — and sometimes sideways. This week, Shop Eat Surf Outdoor Editor in Chief Tiffany Montgomery and long-time industry analyst Matt Powell join Retail Remix for a candid discussion about what’s really happening with the biggest names in sports and activewear — and what retailers can learn from both their wins and missteps.
Listen in to hear:
From footwear giants to big-box chains, this episode pulls no punches in looking at the forces reshaping retail.
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Cracked screen? Dead battery? Most of us are quick to ditch our broken electronics — but what if there were a smarter, more sustainable alternative?
In this episode of Retail Remix, Nicole Silberstein chats with Steven Proust and Eric Helgason, Co-founders of PayMore, a brick-and-mortar resale franchise that’s changing the way we buy, sell and trade electronics. Since launching in 2011, they’ve grown their business to 100 locations — and counting — by leaning into a resale model that’s community-focused and planet-friendly.
Steven and Eric share:
This isn’t just resale — it’s retail innovation in action. For executives navigating the next era of store experience, PayMore is one to watch.
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Appriss Retail
Product returns are often seen as a necessary evil — but when return fraud enters the mix, things get a lot more costly, and complicated.
In this Retail Remix Deep Dive bonus episode — brought to you by Appriss Retail — guest host Adam Blair (Editor, Retail TouchPoints) takes a closer look at how retailers can cut down on fraudulent returns without sacrificing customer experience.
Joined by Vishal Patel and Pedro Ramos of Appriss Retail, the conversation covers:
If you’re rethinking your return policy or struggling with increasing return rates, this episode offers strategic insights backed by real data.
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Reduce returns, stop abuse and fraud, and protect your bottom line. Visit ApprissRetail.com to learn more.
This episode is brought to you by Commerce.
In an age of instant delivery, why are so many consumers still making the trip to the store?
In this episode of Retail Remix, host Nicole Silberstein sits down with Melissa Gonzalez, Principal at the design firm MG2, to explore why the in-store experience is still such a powerful tool for connection and conversion.
Melissa shares how she helps clients turn physical retail spaces into strategic assets and digs into new MG2 research that explores the motivations and behaviors of Gen Z — spoiler: they’re showing up to stores with purpose.
What you’ll learn:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Resale has officially moved from the margins to the mainstream. As economic pressures push consumers to seek value and sustainability gains steam, resale marketplaces like ThredUp are poised for massive growth.
In this episode of Retail Remix, host Nicole Silberstein sits down with Alon Rotem, Chief Strategy Officer at ThredUp, to discuss the company’s impressive recent growth and what it says about the broader retail landscape. They dive into:
Whether you’re a retail exec or a resale-curious consumer, this episode breaks down why the resale model is no longer a trend — it’s the future.
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
If you’ve shopped in Europe, chances are you’ve been to Primark — and if you haven’t, you’ve probably heard someone rave about it. But in the U.S., the value fashion giant is still writing its origin story.
This week, Nicole sits down with Kevin Tulip, President of Primark U.S., to talk about the brand’s expansion across the states, what makes its business model so unique, and how the company is adapting to American consumers — without abandoning its global blueprint. Listen in to learn:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Prime Day gave us more than just deals — it delivered critical clues about what consumers want now, and what they’ll expect this holiday season.
In this episode of Retail Remix, Vivek Pandya, Director at Adobe Digital Insights, joins host Nicole Silberstein to unpack the numbers behind this year’s record-breaking Prime Day performance — and what they signal about consumer behavior heading into the back half of the year.
You’ll Learn:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
This episode is brought to you by Commerce.
Alibaba may be known for its massive scale — but at the heart of its U.S. strategy is something much more focused: empowering small businesses.
In this episode of Retail Remix, host Nicole Silberstein sits down with Justin Liu, U.S. Country Manager at Alibaba.com, to explore how the global B2B marketplace is helping American entrepreneurs source more efficiently, build more resilient supply chains and take advantage of cross-border opportunities.
With experience at Amazon, Meituan and streetwear marketplace Poizon, Justin brings a global lens to today’s most pressing retail topics — from digital discovery to de-risking the sourcing process. Together, they discuss:
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How to Win Customers Across Every Channel
This guide from BigCommerce brings you expert insights on data, branding, and marketing to help you grow sales across every major channel. Read the Guide.
True Religion is back — and it’s not just about nostalgia. In this episode of Retail Remix, host Nicole Silberstein sits down with Tina Blake, Creative Director at True Religion to explore the brand’s impressive comeback with Gen Z.
Tina shares her approach to evolving True Religion’s design language, building a bolder women’s assortment and leveraging partnerships — from celebrities like Megan Thee Stallion to Latinx brands like Belladonna — to create moments that resonate with young consumers.
They also discuss:
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For Patrick Ta Beauty, the key to growth isn’t just great marketing — it’s an experience that educates, inspires and converts.
In this episode of Retail Remix, host Nicole Silberstein chats with Heidi Lim, VP of Ecommerce at Patrick Ta Beauty. With experience leading digital growth at brands like ThirdLove, Estée Lauder and Fashion Nova, Heidi shares how she’s now helping Patrick Ta Beauty stand out in the crowded, trend-driven beauty market. From breaking through the noise on TikTok to building smarter marketing flows, she reveals what it really takes to scale a prestige beauty brand today.
Together, they discuss:
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This episode is brought to you by BIgCommerce
In today’s market, trust isn’t just a differentiator — it’s a requirement. But proving your brand lives up to its claims? That’s where things get complicated.
In this episode of Retail Remix, host Nicole Silberstein sits down with Kimberly Shenk, Co-founder and CEO of Novi Connect, to explore how consumer trust is evolving. Drawing from her unique background as a U.S. Air Force data scientist, Kimberly shares how Novi is helping brands and retailers like Amazon, Target, Sephora and Ulta back up products’ health, safety and sustainability claims with real data — and why it matters more now than ever. Together, they discuss:
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Tired of rigid ecommerce platforms and hidden fees? BigCommerce gives you the flexibility to build and scale your store your way — with no extra fees for using the tools you love. Whether B2C or B2B, BigCommerce powers ecommerce that works for you. Learn more at bigcommerce.com/retailremix
This episode is brought to you by BIgCommerce
Surviving 100 years in retail is rare — thriving for 110 is something else entirely.
In this episode of Retail Remix, host Nicole Silberstein speaks with Tianne Doyle, President of off-price retail chain Bealls, which is celebrating its 110th anniversary this year. With over 30 years at the company, Tianne shares what has given Bealls such enduring appeal, how it continues to evolve in a rapidly changing market and why its people-first culture might be its most powerful asset. Together, they explore:
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Tired of rigid ecommerce platforms and hidden fees? BigCommerce gives you the flexibility to build and scale your store your way — with no extra fees for using the tools you love. Whether B2C or B2B, BigCommerce powers ecommerce that works for you. Learn more at bigcommerce.com/retailremix
This episode is brought to you by BIgCommerce
What does it take to become a household name — and why does it matter?
In this episode of Retail Remix, host Nicole Silberstein is joined by James May and Barry Thomas from global data and analytics firm Kantar to unpack the findings from the 20th annual BrandZ Report, which ranks the top 100 most valuable global brands.
They dive into the forces shaping brand value today, why retail brands are on the rise and what lessons others can learn from this year’s leaders. Together, they explore:
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Tired of rigid ecommerce platforms and hidden fees? BigCommerce gives you the flexibility to build and scale your store your way — with no extra fees for using the tools you love. Whether B2C or B2B, BigCommerce powers ecommerce that works for you. Learn more at bigcommerce.com/retailremix
This episode is brought to you by BIgCommerce
This episode is brought to you by BIgCommerce
With tariffs dominating headlines and reshaping global retail strategy, brands are navigating one of the most complex trade landscapes in recent memory.
In this episode of Retail Remix, host Nicole Silberstein is joined by Rathna Sharad, CEO and Founder of cross-border logistics platform FlavorCloud. With a background spanning Microsoft, UPS, and three decades of global trade experience, Rathna offers expert guidance on navigating tariffs, streamlining international operations, and building supply chain resilience.
Together, they explore:
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Tired of rigid ecommerce platforms and hidden fees? BigCommerce gives you the flexibility to build and scale your store your way — with no extra fees for using the tools you love. Whether B2C or B2B, BigCommerce powers ecommerce that works for you. Learn more at bigcommerce.com/retailremix
Tired of rigid ecommerce platforms and hidden fees? BigCommerce gives you the flexibility to build and scale your store your way — with no extra fees for using the tools you love. Whether B2C or B2B, BigCommerce powers ecommerce that works for you. Learn more at bigcommerce.com/retailremix
This episode is brought to you by BIgCommerce
As the retail marketing playbook continues to evolve, staying relevant takes more than just keeping up — it means rethinking how and where you engage your audience.
In this episode of Retail Remix, host Nicole Silberstein sits down with Sarah Crockett, Global Chief Marketing Officer at DSW, to talk shop. With experience leading marketing at brands like Vans, REI and Backcountry, Sarah brings a wide-angle lens to what’s working — and what’s changing — in the world of retail marketing. Together, they unpack:
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Tired of rigid ecommerce platforms and hidden fees? BigCommerce gives you the flexibility to build and scale your store your way — with no extra fees for using the tools you love. Whether B2C or B2B, BigCommerce powers ecommerce that works for you. Learn more at bigcommerce.com/retailremix
This episode is brought to you by BIgCommerce
The retail industry has already packed a decade’s worth of disruption into just the first few months of 2025. From bankruptcies and tariffs to shifting consumer behaviors and market volatility, staying ahead of the curve is more challenging — and more critical — than ever.
So in this episode of Retail Remix, your new host Nicole Silberstein sits down with Melissa Minkow, Retail Strategist at CI&T, to help retailers make sense of it all. Together, they unpack:
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Tired of rigid ecommerce platforms and hidden fees? BigCommerce gives you the flexibility to build and scale your store your way — with no extra fees for using the tools you love. Whether B2C or B2B, BigCommerce powers ecommerce that works for you. Learn more at bigcommerce.com/retailremix
More than 50% of brands plan to increase budget spend on creators in 2025. While brand execs across categories agree that creators help boost awareness and product consideration, their tactical goals and priorities vary.
During this episode of Retail Remix, Rodney Mason of LTK and Frank Dudley of Northwestern University dig into their latest research report focused on how brands are tapping creators to:
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Amina Pasha has been in the CPG space for more than 20 years. While a good portion of that time was with P&G, her career went into new, exciting territory when she joined The Honest Company, a challenger brand that, from the beginning, doubled down on its mission and values.
She has spent the last five years applying her learnings with the brand at Thrive Market, which is a values-based, challenger brand in its own right. Now, with the brand reaching its 10th birthday, Amina has some lessons to share. Listen to this episode of Retail Remix to get her thoughts on:
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