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Omega Digital Australia
Omega Digital Australia
158 episodes
4 days ago
Australia’s first and truly exclusive digital marketing agency. Visit https://www.omegadigital.com.au for more information on what we do.
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Business
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All content for Omega Digital Australia is the property of Omega Digital Australia and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Australia’s first and truly exclusive digital marketing agency. Visit https://www.omegadigital.com.au for more information on what we do.
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Business
Episodes (20/158)
Omega Digital Australia
4 Basic SEO Fundamentals that Every Business Owner Should Know in 2021/2022 #EP 18

Andrew discussed these four basic SEO fundamentals during his live  stream on a personal Facebook group.   

The most important SEO fundamentals are: 

 1. UX (especially mobile) - User Experience 

2. Technical SEO - On-site Optimisation. 

3. Content Marketing & Keyword Research - what are your target  market searching for? 

4. Link acquisitions - getting relevant and authoritative links  naturally over time is the only sustainable way to build a long-term SEO  campaign.   

Any questions send us an email or comment below: 👇👇👇  

Visit https://www.omegadigital.com.au for more information about us and what we do. 

Connect with us online as we would love to see you join our online communities.   

Links Below:  

 -- Facebook https://www.facebook.com/omegadigitalAu  

 -- Instagram https://www.instagram.com/omegadigital.au/  

-- Twitter https://twitter.com/OmegaDigitalAu  

 -- Soundcloud https://soundcloud.com/user-41396439   

-- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g

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4 years ago
18 minutes 12 seconds

Omega Digital Australia
SEO in 2021? What works, useful tips and strategies from 3 Experts (STRICTLY BUSINESS PODCAST)

Andrew, James & David discuss SEO in 2021. Learn what works, useful tips and strategies to takeaway for your business.  

James Norquay, David James and I discuss SEO in 2021. What is working in 2021, useful tips and strategies to takeaway for any business.

Thank you for joining me boys and it was great to have this conversation. I love learning from other industry experts and professionals. 

Sharing information is how the entire industry will win and grow.   

Some useful tips from the podcast:  

1. Cannot turn lead into Gold. A business must be geared for SEO success. 

2. Every business needs a winning content marketing strategy. 

3. Google's AI & Machine Learning process may change how quality content is assessed.  

4. Searcher intent is extremely important. 

5. Setting expectations is key over the long term.

David James -- https://businessgrowthdigitalmarketing.com/ebook/

James Norquay -- https://prosperitymedia.com.au 

Any questions send us an email or comment below: 👇👇👇  


Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities.   Links Below:   -- Facebook https://www.facebook.com/omegadigitalAu   -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu   -- Soundcloud https://soundcloud.com/user-41396439   -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g

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4 years ago
37 minutes 44 seconds

Omega Digital Australia
The state of SEO in 2021 with James Norquay | Strictly Business Podcast

Prominent SEO speaker James Norquay from Prosperitymedia.com.au and Andrew from Omegadigital.com.au have a discussion about the state of SEO in 2021 and the issue with regulation by ACCC.   

Any questions send us an email or comment below: 👇👇👇  


Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities.   Links Below:   -- Facebook https://www.facebook.com/omegadigitalAu   -- Instagram https://www.instagram.com/omegadigital.au/  -- Twitter https://twitter.com/OmegaDigitalAu   -- Soundcloud https://soundcloud.com/user-41396439   -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g

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4 years ago
43 minutes 2 seconds

Omega Digital Australia
How did I get into SEO?

A brief intro into how and why I got into SEO in 2007.

Did I love SEO at the beginning? No definitely not.

Was I dreaming of becoming an SEO professional when I was 5? No, I was not. I liked Yahoo mail in my year 6 primary school class though. Was that a sign that I would do something one day in search? Hmm, depends if you like to read into things as much as my wife does.

What were some of the old school SEO tactics that I enjoyed in 2007 though? Dumping keywords on the bottom of the page and white text on a white background! Totes cool.

When was the moment I fell in love with SEO? Because before that it was like my dad trying to explain to me, that fishing is fun?

I would love to hear your story and what made you do what you are doing currently? Let me know below

#career #searchengineoptimisation #digitalmarketing

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4 years ago
5 minutes 17 seconds

Omega Digital Australia
Is SEO dead in 2021?

Simply put, No!

The ability to get SEO results is far greater than it was 10 years ago. The amount of money and budget isn’t as important as it is often portrayed. A monthly SEO budget has a significant role in deciding whether results are achieved long term but nowhere near as important as the amount of talent the SEO professional has and the CEO or Entrepreneur's ability to build and scale a business.

A great and successful SEO strategy requires 4 core skills to maximise results longterm:

1. Marketing Brain.

2. Business Brain.

3. Technical Brain.

4. Practitioner Brain.

This is why so many SEOs globally are currently specialising in a niche within SEO itself due to the range of skills, expertise, research and analysis require in 2021.

Any questions send us an email or comment below: 👇👇👇


Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. 

Watch Video here --> https://www.youtube.com/watch?v=Xxris5IlO4Q 


Links Below:

 -- Facebook https://www.facebook.com/omegadigitalAu 

-- Instagram https://www.instagram.com/omegadigital.au/ 

-- Twitter https://twitter.com/OmegaDigitalAu 

-- Soundcloud https://soundcloud.com/user-41396439 

-- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g

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4 years ago
5 minutes 28 seconds

Omega Digital Australia
How to use SEO and social media content for maximum visibility? #15
In this video, Andrew explains how to build text, video, images, and audio to maximise your search engine and social media visibility. We would love to hear from you below. Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
16 minutes 43 seconds

Omega Digital Australia
Overcoming rejection with tenacity! Raw ingredient for Entrepreneurship | Strictly Business Pod EP14
Andrew tells an interesting story of how being thrown out of a Facebook group led to an idea that has helped him reach his local business objectives. This video will hopefully inspire you to press on in the face of rejection, discouragement, and other very negative feelings and overcoming these situations with a tenacious and every persistent mentality. Macarthur Facebook Group: https://www.facebook.com/groups/2273910349571300 Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
7 minutes 45 seconds

Omega Digital Australia
How Do You Use Content Marketing For SEO EP #5 People Also Ask Series
You either have a content marketing strategy that answers your customer's questions or you don’t. A customer will inevitably get the answer from your competitor on Google, as Google doesn’t create content to answer questions from industries they crawl and index the content elsewhere. And Googling for answers is not going anywhere soon. However, it’s only going to get harder as the medium will undoubtedly shift to audio. Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Links Below: -- Website: https://omegadigital.com.au -- Facebook: https://www.facebook.com/omegadigitalAu -- Instagram: https://www.instagram.com/omegadigital.au/ -- Twitter: https://twitter.com/OmegaDigitalAu -- Soundcloud: https://soundcloud.com/user-41396439 -- YouTube: https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
7 minutes 21 seconds

Omega Digital Australia
SEO & Content Marketing Strategies for Aussie Businesses | EP #13 Strictly Business Podcast
Damien from https://voipsmart.com.au and Director of SEO Andrew Glyntzos sit down and discuss SEO & Content Marketing Strategies for new businesses. This podcast is relevant for every business but especially those looking to improve their digital presence on Google & Bing. We also include podcast ideas and other minor social media strategies that any business can incorporate themselves. Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
36 minutes 44 seconds

Omega Digital Australia
Is Search Engine Optimisation Worth it in 2020? EP 4
Andrew breaks down why SEO is worth it in 2020 but also has specific advice for startups & small businesses. Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Don't forget to like and subscribe to this channel :) Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
12 minutes 38 seconds

Omega Digital Australia
SEO & Social Media Tips for a Shopify Store (Round 2) // EP #12 of the Strictly Business Podcast
Andrew provides social media and SEO tips and strategies for Shani's Say it With a box Shopify website. To summarise, digital marketing is content marketing, but content marketing is going to look a little bit different depending upon the medium. I.E Instagram content should look different to what you would post on your blog and so forth. If you're in the hunt for a perfect client or personal gift, please visit https://sayitwithabox.com.au Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
1 hour 4 minutes 17 seconds

Omega Digital Australia
Why an SEO Audit should be done regularly? | EP #3 People Also Ask Series
Andrew provides many reasons why an SEO audit should be done regularly. Our favourite SEO tools and article on the subject: 1. https://ahrefs.com/blog/seo-checklist/ 2. https://developers.google.com/speed/pagespeed/insights/ 3. https://search.google.com/search-console/about 4. https://screamingfrog.co.uk 5. https://ahrefs.com/ Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
9 minutes 2 seconds

Omega Digital Australia
Property Investment & SEO Tips with Zaki Ameer | Episode 11 of the Strictly Business Show
ZAKI AMEER from DDP PROPERTY and I have a chat about Property investment tips and we also had time near the end to discuss SEO and how to maximise his search engine visibility. If you're looking to get in the market, this may be a perfect podcast for you too. Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
36 minutes 24 seconds

Omega Digital Australia
Get the most from your blogging efforts - Stop posting irrelevant crap
Andrew's rant about blogging relevant topics that improve your brand awareness, authoritativeness, expertise and trustworthiness within your targeted industry. Blogging should have a point that gets romantic about the end consumer and how your business improves the lives and increase the experiences of your customers and/or clients.
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5 years ago
9 minutes 40 seconds

Omega Digital Australia
Why SEO Matters In 2020? Episode 2 Of The People Also Ask Series
Why does SEO matter in 2020? For a number of reasons really. To start with: 1. People are using Google and Bing currently in the masses. 2. Great for long-tail search. 3. Great for driving brand awareness. 4. Great for technical innovation & optimisation. 5. Great for the coming voice SEO revolution. How to find what people are searching for on Google? Watch here --> https://www.youtube.com/watch?v=4nqXsL281EA Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
10 minutes 21 seconds

Omega Digital Australia
Why is SEO important for your online success? EP 1 "People Also Ask" Series
In this first episode, Andrew discusses why SEO is important for your online success (in some cases). For e.g. 1. People are still using Google & Bing Search. 2. It is going to help you with voice search. 3. It is great for technical improvements on your website to increase sales & online enquiries. 4. Still a great tool for branding & building brand awareness. Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
7 minutes 11 seconds

Omega Digital Australia
Live SEO Beginners Series - Starting From Zero Episode 1 With Clearview Cyber
Christopher Sant and I sat down for Episode 1 of the "Starting from Zero" (thanks for the name Chris) SEO beginner series. This series will expect to last for some time until I get some SEO wins on the board for Chris. This series will be a walkthrough and I will be hammering Chris to get content created, improve his technical SEO, DIY keyword research, though leadership from an SEO perspective and so much more. I intend to show off Chris's amazing passion and talent for Cyber Security. This service will also showcase our SEO coaching & membership service ($500+gst per month) with exclusive access to our Facebook Group for one on one SEO coaching. For more information --} https://www.omegadigital.com.au/seo-sydney/seo-business-membership-program/ Chris is a top guy and I hope nothing but the utmost success for his business. He deserves and a real honest and grateful dude. We have also started a new friendship too :) Any questions send us an email or comment below: 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Watch this on YouTube --> https://youtu.be/Eu4OvvAkB6E Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
42 minutes 37 seconds

Omega Digital Australia
Small Business Tips & Business Coaching with Wez Hone | Episode 10
14 year business coach from Kingdom Business (Christian focused business leaders) discussed small business tips, strategies and mindset as we touched on many common small business roadblocks. 1. 15 years of business coaching. What would be your 3 best tips for growth & scalability in 2020? 2. Top business mistakes startups & small businesses make in the first 12 months of operation? 3. How important is mindset when you are starting a business? 4. Starting a business with limited startup cash? 5. Practicality of content marketing in social media and SEO. How I helped @rx_painters instagram channel. 6. Overcoming indecision in business. Popular “People also ask” on Google for “small business tips” How can I make my small business successful? What are the most successful small businesses? How can I start my own business with no money? What do small business owners need help with? What do small businesses struggle with? What every business needs to be successful? Some good business tips I have heard: * Learn from your customers. ... * Prioritise customer support. ... * Stay focused on your niche. ... * Deliver an experience your customers won't forget. ... * Be time-efficient. ... * Think omnichannel. ... * Find a balance. ... * Don't fear larger, more established competitors.
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5 years ago
43 minutes 52 seconds

Omega Digital Australia
SEO Casestudy and dealing with negative comments & trolls
A recent SEO case study that was published generated a few negative comments and genuine questions that will be addressed in this podcast. I hope this video clarifies but if it doesn't, please comment below or send me a private message -- 👇👇👇 Visit https://www.omegadigital.com.au for more information about us and what we do. Connect with us online as we would love to see you join our online communities. Links Below: -- Facebook https://www.facebook.com/omegadigitalAu -- Instagram https://www.instagram.com/omegadigital.au/ -- Twitter https://twitter.com/OmegaDigitalAu -- Soundcloud https://soundcloud.com/user-41396439 -- YouTube https://www.youtube.com/channel/UCWRiA2MJc64yLWuAqPUsJ1g
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5 years ago
9 minutes 24 seconds

Omega Digital Australia
Why I self identify as a brand focused UX driven SEO maniac?
I was asked to create a video on why I self identify as a brand focused UX driven SEO maniac? For as long as I can remember, there were two major SEO camps. White hat & Black hat, and in this video I will deep dive (in under 7 minutes) the general differences and why I have broken away from the traditional white hat SEO camp. No one disputes SEO is long term, but perhaps some SEOs will disagree that UX/Brand focused SEO strategies are not the best way forward, but I tend to disagree. No fortune 500 company relied or relies on link building to build their brands online. It takes something extraordinary. And an extraordinary story told often. I hope this video clarifies but if it doesn't, please comment below or send me a private message.
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5 years ago
6 minutes 56 seconds

Omega Digital Australia
Australia’s first and truly exclusive digital marketing agency. Visit https://www.omegadigital.com.au for more information on what we do.