This week, guest host Ali Payne is joined by photographer, educator, and pricing coach (and return guest expert!) Kristin Sweeting to talk about something most photographers struggle with: pricing. But this isn’t your typical “just charge more” advice. Kristin breaks down the emotional, psychological, and systemic patterns that keep creatives undercharging, overworking, and feeling stuck. We discuss what actually shifts when business owners stop trying to earn their worth and start structuring their pricing around sustainability, joy, and long-term growth. If you’ve been spinning your wheels trying to hit new income goals or wondering why raising prices hasn’t worked the way you hoped, this conversation offers a compassionate (but no-nonsense) reset. ✨ Themes Covered ➡️ Why mindset—not just math—matters when setting prices ➡️ Common emotional blocks that sabotage pricing decisions ➡️ How creative entrepreneurs unknowingly build businesses that drain them ➡️ What it means to design a “capacity-based” pricing model ➡️ The connection between personal growth and financial sustainability ➡️ Small shifts that lead to big breakthroughs in profitability and ease Connect with Kristin: https://kristinsweeting.com https://dangerschool.com Join TMA! ⁠Enrollment link ⁠- https://themotherhoodanthology.com/photography-mentoring/ Connect with TMA: Website | Membership | Courses: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.themotherhoodanthology.com⁠⁠⁠⁠⁠⁠⁠⁠⁠ Free Community: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠⁠⁠⁠⁠⁠⁠⁠ Our Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/themotherhoodanthology⁠⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Kim: Site: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://kimbox.com ⁠⁠⁠⁠⁠⁠⁠⁠⁠ IG ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/kimbox 

This week, guest host Ali Payne is joined by Oklahoma City photographer and TMA success story, Lacee Smith. Through candid conversation, Lacee reveals the mindset shifts, educational investments, and clear boundaries that helped her double her income and reclaim her time. ✨ Themes Covered ➡️ The importance of strategic, long-term investment in photography education ➡️ Building a business that honors both motherhood and personal values ➡️ The unmatched power of community in the entrepreneurial journey ➡️ Tips for evaluating what’s “worth it” when investing in your business ➡️ and so much more! Connect with Lacee: Lacee's Website - https://laceesmithphotography.com/ Lacee's IG - https://www.instagram.com/laceesmithphotography Join TMA! Enrollment link - https://themotherhoodanthology.com/photography-mentoring/ Connect with TMA: Website | Membership | Courses: ⁠⁠⁠⁠⁠⁠⁠⁠www.themotherhoodanthology.com⁠⁠⁠⁠⁠⁠⁠⁠ Free Community: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠⁠⁠⁠⁠⁠⁠ Our Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠instagram.com/themotherhoodanthology⁠⁠⁠⁠⁠⁠⁠⁠ Connect with Kim: Site: ⁠⁠⁠⁠⁠⁠⁠⁠https://kimbox.com ⁠⁠⁠⁠⁠⁠⁠⁠ IG ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/kimbox 

Overwhelmed by marketing your business? Returning guest and TMA mentor Annemie Tonken is back on the podcast today, offering a refreshingly grounded, human-first approach. Originally a live session inside the membership, Annemie shares a powerful framework, the Marketing Windmill, to help creatives finally get consistent, strategic, and aligned in their marketing efforts without burning out. If you've ever felt like you’re shouting into the void on social media, or you’re drowning in content creation without a clear plan, this one's for you. ✨ Themes Explored ➡️ Why most creatives struggle with consistency and variety in marketing—and how to fix it ➡️ The “Marketing Windmill” framework: social media, email, content, and buzzworthy campaigns ➡️ How AI (including custom GPTs) can support—not replace—your creative process ➡️ Personal branding as a trust-builder: why people connect more with your Costco stories than your portfolio ➡️ Email marketing strategies that actually work, from welcome sequences to lead magnets to consistent sending ➡️ Reclaiming your time by building marketing systems that run even when you’re busy being human (or a mom of six) & so much more! Connect with Annemie: Annemie's Website - https://www.thiscantbethathard.com/ Enroll in TMA: Enrollment link - https://themotherhoodanthology.com/photography-mentoring/ Connect with TMA: Website | Membership | Courses: ⁠⁠⁠⁠⁠⁠⁠www.themotherhoodanthology.com⁠⁠⁠⁠⁠⁠⁠ Free Community: ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠⁠⁠⁠⁠⁠ Our Instagram: ⁠⁠⁠⁠⁠⁠⁠instagram.com/themotherhoodanthology⁠⁠⁠⁠⁠⁠⁠ Connect with Kim: Site: ⁠⁠⁠⁠⁠⁠⁠https://kimbox.com ⁠⁠⁠⁠⁠⁠⁠ IG ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/kimbox 

In this episode, Suzy Brown joins the podcast to talk about how managing your energy as a photographer directly impacts your bottom line. We're diving deep into why so many of us feel burned out even when we love what we do, and how doing the inner work actually makes you a better business owner and photographer. Energy management isn't just self-care - it's a business strategy Learn to separate your identity from your work Create space for yourself first Master the art of grounding yourself Discover how your personal joy becomes your biggest competitive advantage And so much more! Connect with Suzy: Suzy's website - https://simplybysuzy.com/ Suzy's IG - https://www.instagram.com/simplybysuzy/ Connect with TMA: Website | Membership | Courses: ⁠⁠⁠⁠⁠⁠www.themotherhoodanthology.com⁠⁠⁠⁠⁠⁠ Free Community: ⁠⁠⁠⁠⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠⁠⁠⁠⁠ Our Instagram: ⁠⁠⁠⁠⁠⁠instagram.com/themotherhoodanthology⁠⁠⁠⁠⁠⁠ Connect with Kim: Site: ⁠⁠⁠⁠⁠⁠https://kimbox.com ⁠⁠⁠⁠⁠⁠ IG ⁠⁠⁠⁠⁠⁠https://www.instagram.com/kimbox 

When the path you’re on doesn’t align with the life you want, how brave are you willing to be to change it? In this episode, Jacqueline Benet shares what it looked like to walk away from a PhD and a stable 9-to-5 job to pursue full-time photography... and why she doesn’t regret a thing. Her story is a powerful reminder that creative work can be both deeply fulfilling and financially sustainable, especially when you build a business rooted in values, purpose, and thoughtful strategy. 🔹 Why your “past life” (and all its degrees) isn’t wasted 🔹 How Jacqueline transitioned from all-inclusive to a la carte pricing—and more than doubled her average sale 🔹 What it really takes to prepare for a full-time creative leap (and how her family made it work) 🔹 The importance of building a client experience that makes people feel seen—and spend more 🔹 Jacqueline’s take on wedding work, portraiture, and why brand curation across Instagram accounts matters Connect with Jacqueline: Jacqueline's Website - https://jacquelinebenet.com/seattle-maternity-photographer Jacqueline's IG - https://www.instagram.com/jacquelinebenet.motherhood/ Jacqueline's Podcast - https://open.spotify.com/show/31Qht3jwiQO3K56AVrJNCG?si=3d26393e628d4d63 Connect with TMA: Website | Membership | Courses: ⁠⁠⁠⁠⁠www.themotherhoodanthology.com⁠⁠⁠⁠⁠ Free Community: ⁠⁠⁠⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠⁠⁠⁠ Our Instagram: ⁠⁠⁠⁠⁠instagram.com/themotherhoodanthology⁠⁠⁠⁠⁠ Connect with Kim: Site: ⁠⁠⁠⁠⁠https://kimbox.com ⁠⁠⁠⁠⁠ IG ⁠⁠⁠⁠⁠https://www.instagram.com/kimbox 

 If the 1st half of 2025 was a little slower for you, you aren’t alone.  MANY photographers are experiencing economic shifts this year. But today's guest? She's having a great year and she's here to spill the beans about HOW. In today's episode, Annemarie Hamant shares how she’s up 44% by leaning into high-touch client relationships, SEO-driven lead generation, and pricing models that actually fit her life. Why marketing simplicity and strong inquiry processes are outperforming complicated funnels How shifting her pricing to all-inclusive has increased both bookings and client satisfaction The long game of building trust, relationships, and repeat clients through genuine personal connection Why SEO and Google visibility have become non-negotiable pillars of her lead generation And so much more! Connect with Annemarie: https://annemariehamant.com/ Connect with TMA: Website | Membership | Courses: ⁠⁠⁠⁠www.themotherhoodanthology.com⁠⁠⁠⁠ Free Community: ⁠⁠⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠⁠⁠ Our Instagram: ⁠⁠⁠⁠instagram.com/themotherhoodanthology⁠⁠⁠⁠ Connect with Kim: Site: ⁠⁠⁠⁠https://kimbox.com ⁠⁠⁠⁠ IG ⁠⁠⁠⁠https://www.instagram.com/kimbox 

What does it really take to pivot your business, raise your prices dramatically, and build a deeply loyal client base along the way? Guest host Shannon Griffin sits down with Jodi Anne—portrait photographer, educator, and creator of The Posing Method—to unpack the psychology behind profitable photography. Jodi shares how she transitioned out of high-paying weddings into a thriving studio business, how her background in psychology transformed the client experience, and why understanding human behavior is the secret to standing in your authority. Whether you're burned out, building, or somewhere in between, this episode offers both strategy and soul. Topics Covered ➡️ Why Jodi left $25K+ weddings to pursue portraiture—and tripled her income ➡️ The psychology of posing and how it boosts both sales and client satisfaction ➡️ Using the “halo effect” and trust-building to stand out in a saturated market ➡️ The role of seasons, burnout, and self-trust in long-term business success ➡️ How Jodi's Posing Method rewires the client experience from cortisol to confidence Connect with Jodi: Jodi's Website - https://j-annephotography.com/ Jodi's IG - https://www.instagram.com/j.annephotography/ Connect with Shannon: Shannon's Website⁠ - https://www.shannongriffin.com/ Shannon's IG⁠ - https://www.instagram.com/shannongriffin/ Connect with TMA: Website | Membership | Courses: ⁠⁠⁠www.themotherhoodanthology.com⁠⁠⁠ Free Community: ⁠⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠⁠ Our Instagram: ⁠⁠⁠instagram.com/themotherhoodanthology⁠⁠⁠ Connect with Kim: Site: ⁠⁠⁠https://kimbox.com ⁠⁠⁠ IG ⁠⁠⁠https://www.instagram.com/kimbox 

In this conversation with guest Annemie Tonken, we unpack the shifts happening in the photography industry and what it really means to stay relevant as a creative business owner. We explore everything from the evolution of marketing, like why relationship-building is outpacing pain-point messaging, to how AI is transforming the way we strategize. Annemie shares tangible advice on pivoting offers, keeping your brand personal, and using tools like custom GPTs to reignite your momentum. If you’ve been feeling a little off your game or unsure what’s next, this episode is your cue to adapt with confidence and creativity. Connect with Annemie: Website - https://www.thiscantbethathard.com/ Instagram - https://www.instagram.com/thiscantbethathard_ Connect with TMA: Website | Membership | Courses: ⁠⁠www.themotherhoodanthology.com⁠⁠ Free Community: ⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠ Our Instagram: ⁠⁠instagram.com/themotherhoodanthology⁠⁠ Connect with Kim: Site: ⁠⁠https://kimbox.com ⁠⁠ IG ⁠⁠https://www.instagram.com/kimbox 

This week, Kim is joined by guest co-host, Abby Dorminey, and special guest Stephanie Fassler, to discuss photographing families who may need extra accommodations and care. Not all families fit inside a box... in fact, most families don't! But in particular, families with kids who have special needs and medical differences can feel underrepresented in family photography spaces. So in today's episode, Kim, Abby, and Stephanie are diving into tips, suggestions, and best practices for creating a photography business that is truly inclusive and accessible to families of all different shapes and sizes. Connect with Stephanie Fassler: ⁠https://www.stephaniefassler.com/⁠ ⁠https://www.instagram.com/STEPHANIE_FASSLER/⁠ ⁠https://www.instagram.com/thecapablecommunity/⁠ Connect with TMA: Website | Membership | Courses: ⁠www.themotherhoodanthology.com⁠ Free Community: ⁠https://www.facebook.com/groups/themotherhoodanthology ⁠ Our Instagram: ⁠instagram.com/themotherhoodanthology⁠ Connect with Kim: Site: ⁠https://kimbox.com ⁠ IG ⁠https://www.instagram.com/kimbox 

Between unexpected world events like the global pandemic as well as natural ebbs and flows of the changing seasons, consistent income can be a consistent obstacle for those of us running photography businesses. Today's guest, Corry Frazier, is a photographer and coach helping other photographers with brand photography. Brand photography can be a great addition to a motherhood photography business. Connect with Corry: ⁠https://corryfrazierphotography.com/⁠ ⁠https://www.instagram.com/corryfrazierphotography/ Connect with TMA: Website | Membership | Courses: ⁠⁠www.themotherhoodanthology.com⁠⁠ Free Community: ⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠ Our Instagram: ⁠⁠instagram.com/themotherhoodanthology⁠⁠ Connect with Kim: Site: ⁠⁠https://kimbox.com ⁠⁠ IG ⁠⁠https://www.instagram.com/ki

Many of us are accidental photography business owners... but what would be different if we ran our businesses like CEOs? This week's guest, Ashley Freehan, is a brand photographer and business coach for mom photographers. Today, she's sharing some of her best tips for getting organized, balancing your work and life priorities, managing different organizational personalities with your significant other, and so much more. Connect with Ashley: ⁠https://thepurposegathering.com/⁠ ⁠https://www.instagram.com/thepurposegathering/ Connect with TMA: Website | Membership | Courses: ⁠www.themotherhoodanthology.com⁠ Free Community: ⁠https://www.facebook.com/groups/themotherhoodanthology ⁠ Our Instagram: ⁠instagram.com/themotherhoodanthology⁠ Connect with Kim: Site: ⁠https://kimbox.com ⁠ IG ⁠https://www.instagram.com/kimbox 

We spend so much time talking about how to make more money, do more, and hustle. In today's episode, Kim is joined by Alex Smith to talk about slowing down and romanticizing your life. Connect with Alex: ⁠https://www.instagram.com/lovedaphnemae⁠ ⁠https://lovedaphnemae.com/links/ Connect with TMA: Website | Membership | Courses: ⁠⁠www.themotherhoodanthology.com⁠⁠ Free Community: ⁠⁠https://www.facebook.com/groups/themotherhoodanthology ⁠⁠ Our Instagram: ⁠⁠instagram.com/themotherhoodanthology⁠⁠ Connect with Kim: Site: ⁠⁠https://kimbox.com ⁠⁠ IG ⁠⁠https://www.instagram.com/kimbox 

In this week's episode, our guest is Anna Claire Collier, founder of Born & Raised Studio, a traveling children's heirloom portrait studio. We leave no stone unturned as we discuss exactly what a session looks like, all the way from session times to pricing and products. This episode is packed with helpful information for any of you who might be interested or slightly intrigued by the beautiful artwork that is heirloom photography. Connect with Anna Claire Collier: ⁠https://www.bornandraisedstudio.com/⁠ ⁠https://www.instagram.com/bornandraisedstudio/ Connect with TMA: Website | Membership | Courses: ⁠www.themotherhoodanthology.com⁠ Free Community: ⁠https://www.facebook.com/groups/themotherhoodanthology ⁠ Our Instagram: ⁠instagram.com/themotherhoodanthology⁠ Connect with Kim: Site: ⁠https://kimbox.com ⁠ IG ⁠https://www.instagram.com/kimbox 

FLASHBACK: Over two episodes, Kim sat down with Shanna Skidmore to talk about defining enough. This week we're replaying part one, where Kim and Shanna talk about pricing, calculating your "enough number," burnout and taking rests, and understanding what it is we actually want when we set goals. Look back to episode 33 for the second half of this conversation! Connect with Shanna: https://shannaskidmore.com/ Connect with TMA: Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology  Our Instagram: instagram.com/themotherhoodanthology Connect with Kim: Site: https://kimbox.com  IG https://www.instagram.com/kimbox 

After taking a pause for four babies in five years, Caroline Eidson made the brave choice to relaunch her photography business, and she’s doing it with clarity, confidence, and direction. In this episode, Kim sits down with Caroline to talk about what it’s really like to start fresh, what helped her rebuild with purpose, and why the right support makes all the difference. We talk about: What it means to relaunch your business after a full pause The mindset shifts that helped Caroline move forward How she’s redefined her pricing, editing style, and workflow The power of community and real-time mentorship through TMA If you’re wondering whether it’s too late to start again, this conversation will offer just the encouragement you need. Connect with Caroline: https://carolineeidson.com/ https://themotherhoodanthology.com/photography-mentoring/ Connect with TMA: Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology  Our Instagram: instagram.com/themotherhoodanthology Connect with Kim: Site: https://kimbox.com  IG https://www.instagram.com/kimbox 

In this episode, Kim debuts a new segment called “Surprise Dial,” where she checks in with Valerie Vaughan, a TMA mentor and mother of three, including a newborn. Valerie shares insights on balancing business and motherhood, emphasizing the importance of outsourcing and giving herself grace during this season. We're also teasing upcoming resources for TMA members, including email templates and a film photography guide designed to help photographers at all stages. Connect with Valerie: https://valeriecallan.com/ Connect with TMA: Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology  Our Instagram: instagram.com/themotherhoodanthology Connect with Kim: Site: https://kimbox.com  IG https://www.instagram.com/kimbox 

In this episode, Katie Lamb returns to dive deep into the elements that create a true light and airy photography style. With 17 years of experience as a light and airy photographer, Katie breaks down the key components of this popular aesthetic and dispels common misconceptions. Episode Highlights: The three key elements that define light and airy photography: soft neutral tones, clean creamy skin tones, and soft shadows How to choose client wardrobes that enhance the light and airy style What to look for in locations: great light, the right types of trees, open sky, and appropriate grass height The difference between clean light vs. muddy light and how to identify both Why overexposing doesn't equal light and airy (and can actually ruin your images) Tips for metering properly for skin tones using spot metering How to position yourself and clients to create soft light even in harsh lighting conditions Use code TMA at checkout for exclusive podcast listener discounts on Katie's master level courses at katielamb.com. Connect with Katie: https://www.katielamb.com/ Master the Light and Airy Style Course: https://www.katielamb.com/a/2148058934/PH57zJNL (Don't forget the coupon code TMA) Connect with TMA: Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology  Our Instagram: instagram.com/themotherhoodanthology Connect with Kim: Site: https://kimbox.com  IG https://www.instagram.com/kimbox 

In this episode, copywriting queen Ashlyn Carter joins Kim for a masterclass in marketing your photography business to high-value clients. From crafting magnetic website copy to confidently communicating your pricing, Ashlyn dives into the language that elevates your brand from "pretty pictures" to powerful positioning. If you want to attract luxury clients without selling your soul—or your soul-crushing sanity—this one’s for you. What you’ll hear in this episode: Why photographers *are* solving a problem (and need to market that way) The confidence key to premium pricing How to create messaging that does the selling for you A copywriting formula to upgrade your website today Why “I have a passion for photography” isn’t helping your brand Sustainable marketing that doesn’t require you to post 24/7 ✨ Bonus: Ashlyn’s take on whether the word “luxury” is still working—and what to say instead. Connect with Ashlyn: https://ashlynwrites.com/ Ashlyn's free Copy Kit Clinic - https://aw.ink/ma Connect with TMA: Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology  Our Instagram: instagram.com/themotherhoodanthology Connect with Kim: Site: https://kimbox.com  IG https://www.instagram.com/kimbox 

Sara Bywaters-Baldwin, TMA Group Expert and the owner of Willow Canvas, is taking over the TMA podcast this week to discuss how small business owners can create meaningful connections with clients by being genuine, attentive, and creative. Sara shares personal stories and insights about building relationships that go beyond transactional business interactions, emphasizing the importance of listening, remembering details, and showing authentic care for customers. Elevate your portraits with Willow Canvas' beautiful, hand-painted Fine Art backdrops - get free shipping and 25% off multiple canvases with code "multi25" at WillowCanvasBackdrops.com Connect with TMA: Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology  Our Instagram: instagram.com/themotherhoodanthology Connect with Kim: Site: https://kimbox.com  IG https://www.instagram.com/kimbox 

In this episode, I sit down with Adrianne Shelton, one of our incredible TMA mentors, to dive deep into the world of styled shoots. As a photographer balancing a full-time job and her creative passion, Adrianne shares her unique approach to creating meaningful, intentional photography that tells a story. We explore how styled shoots can transform your portfolio, inspire your creativity, and help you connect with your artistic vision. Key Takeaways: Styled shoots are a powerful way to control your creative narrative, allowing you to choose every element from models to location Collaborating with vendors like hair and makeup artists can elevate your shoot and provide mutual marketing benefits Personal projects and styled shoots can help photographers stay inspired and maintain passion, even with a busy schedule Connect with Adrianne: https://beatificvisionsphotography.com/ https://beatificvisionsphotography.com/alight-retreat-2025 https://instagram.com/beatificvisionsphotography https://instagram.com/thealightretreat https://instagram.com/thekindredpath Melissa Arlena offers SEO services and a group coaching program to help photographers rank higher on Google - Get 20% off with code "motherhood" at pictureperfectrankings.com/TMA Connect with TMA: Website | Membership | Courses: www.themotherhoodanthology.com Free Community: https://www.facebook.com/groups/themotherhoodanthology  Our Instagram: instagram.com/themotherhoodanthology Connect with Kim: Site: https://kimbox.com  IG https://www.instagram.com/kimbox