Motherhood Anthology: Photography Education for a Business You Love
Kim Box from the Motherhood Anthology
162 episodes
5 days ago
Welcome to The Motherhood Anthology podcast: photography education to create a business you love. This podcast will serve as an invaluable resource to guide you in the world of motherhood photography and owning your own successful photography business. Tune in weekly to hear from us and some of our most admired friends and colleagues as we share some of our greatest tools, how-tos, successes, failures, and everything in between.
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Welcome to The Motherhood Anthology podcast: photography education to create a business you love. This podcast will serve as an invaluable resource to guide you in the world of motherhood photography and owning your own successful photography business. Tune in weekly to hear from us and some of our most admired friends and colleagues as we share some of our greatest tools, how-tos, successes, failures, and everything in between.
Episode 140 - From 20% to 70% Open Rates: The Email Secrets Photographers Need to Know
Motherhood Anthology: Photography Education for a Business You Love
56 minutes
2 months ago
Episode 140 - From 20% to 70% Open Rates: The Email Secrets Photographers Need to Know
In this episode, Dawn Richardson from Flodesk joins us to tackle the biggest pain points photographers face with e-mail marketing. Dawn shares how, before she joined the Flodesk team, she built a six-figure photography business with just 300 highly engaged e-mail subscribers. The team dives deep into practical strategies for improving open rates, the importance of regular list cleaning, and why sending from a custom domain email is non-negotiable for serious photographers.
Topics Covered:
Email deliverability fundamentals: why consistency beats surprises and how to avoid the spam folder
List management strategies: cleaning unengaged subscribers, segmentation, and focusing on quality over quantity
Improving email performance: subject lines, personal storytelling, technical setup, and understanding key metrics
Building authentic connections through targeted campaigns and personal newsletters that drive real business results
And so much more!
Connect with Dawn:
Use our affiliate link for 50% off Flodesk: https://flodesk.com/c/N12FH6
Connect with Dawn on IG: https://www.instagram.com/itsdawnrichardson/
Join TMA!
Enrollment link - https://themotherhoodanthology.com/photography-mentoring/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Motherhood Anthology: Photography Education for a Business You Love
Welcome to The Motherhood Anthology podcast: photography education to create a business you love. This podcast will serve as an invaluable resource to guide you in the world of motherhood photography and owning your own successful photography business. Tune in weekly to hear from us and some of our most admired friends and colleagues as we share some of our greatest tools, how-tos, successes, failures, and everything in between.
