Welcome back to Leadership Cafe! In this episode, host Sally Mildren sits down with creative branding expert Rochelle Serna - the founder of Beachy Keen Creative and the visionary behind the Leadership Cafe brand. Together, they dive deep into the heart and soul of what truly makes a brand powerful, exploring why branding is so much more than just logos and color palettes. Rochelle shares her unique approach to blending purpose, strategy, and creativity, offering practical tips on how entrepreneurs can craft a digital presence that truly reflects their passion and values.
From uncovering the foundational work every brand needs to succeed, to knowing when a rebrand is actually necessary, this conversation is packed with insights that will help you bring more clarity and connection to your business. Sally and Rochelle also cover the evolving role of websites, the importance of meaningful storytelling, and even touch on the brave new world of AI-powered photography for businesses.
Whether you’re a seasoned entrepreneur, a marketing pro, or just getting started on your leadership journey, this episode is full of inspiring advice and a few personal stories that will help you create a brand (and a business) you’re truly proud of. Grab your favorite mug and join us in the cafe!
The Leadership Cafe is a free community for marketers to share community, ideas, education, and resources. It is hosted on Circle, a private community so we don’t have to deal with social media. Why? Because we don’t like our coffee cold, no bots, spam, or drama! Just warm-hearted goodness to share among friends. Join us for free at theleadershipcafe.com
https://beachykeencreative.com/
https://beachykeencreative.com/ai-and-aloha https://beachykeencreative.com/dream-brand
Welcome to the very first episode of the Leadership Cafe podcast! Grab your favorite mug and join host Sally Mildren and guest Lane Taylor as they kick off a show dedicated to empowering marketing leaders in nonprofits, rural health, and small businesses. In this pilot episode, Sally shares her inspiration for launching the Leadership Cafe, drawing from decades of experience as a marketing executive and her passion for helping new and aspiring leaders. Together, they dive into the unique challenges leaders face today—like managing multi-generational teams, handling rapid industry changes, and measuring marketing impact. Plus, you’ll get the inside scoop on the Leadership Cafe’s supportive online community, where resources, training, and networking opportunities await. Whether you’re leading a team or are a solo marketing pro looking for real-world advice and camaraderie, this episode sets the stage for insightful conversations, practical strategies, and genuine leadership growth. Cheers to learning, leading, and spreading more kindness—one cup of coffee at a time!
Welcome to The Leadership Cafe Podcast — hosted by Marketing Strategist and CEO Sally Mildren.
This show brings you bold insights, actionable strategies, and inspiring stories from the worlds of nonprofit, rural health, and small business marketing.
Each episode is designed to help you sharpen your skills, expand your impact, and lead with confidence.
Subscribe now on Apple Podcasts, Spotify, or wherever you listen — and get ready to brew something bold.