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We often say that birth is natural. Yet few experiences are as medicalized, regulated, and system-dependent as giving birth. Somewhere between efficiency and empathy, we’ve lost sight of what care truly means. In this episode, Veronika Posch speaks with Marlene Schaefer, a practicing midwife whose work bridges the intimate world of birth and the often impersonal machinery of the healthcare system. Together, they explore how the structures surrounding pregnancy, birth, and postpartum care shape women’s physical and emotional experiences. And what it would take to rebuild a system that truly centers the mother. Marlene shares how continuity of care can transform women’s health, why over-medicalization disconnects us from our bodies, and what real “choice” in birth care could look like.
Marlene Schaefer on LinkedIn: https://www.linkedin.com/in/marlene-schaefer-412a132a6/
Important Note: The term mentioned in 21:51 is supposed to be "Hebammenhilfevertrag".
#WomensHealth #Midwifery #Pregnancy #Postpartum #MaternalCare #HealthcareSystem #Empathy #Childbirth #FemTech #FemaleEmpowerment #BirthCare #InHerCode #VeronikaPosch
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In this conversation, Veronika Posch interviews Anna Maria Ullmann, co-founder and CEO of Yeda, a FemTech company revolutionizing pelvic health by integrating modern technology with traditional therapy. They explore Ania's journey into female health, the societal taboos surrounding pelvic health, and the urgent need to normalize these conversations. Ania shares her personal motivations, highlighting the widespread impact of pelvic floor issues on women and the innovative solutions Yedda offers. The discussion also touches on the broader goal of achieving gender equality in healthcare by 2040, emphasizing the empowerment of women through education and access to effective health solutions. The conversation concludes with a call to action for listeners to engage with Yedda and support the movement towards better pelvic health.
Learn more about Yeda: https://goyeda.de/de/
Anna Maria Ullmann on LinkedIn: https://www.linkedin.com/in/anna-maria-ullmann/
#femtech #womenshealth #yeda #pelvichealth #femalephysiology #medicaldevices #healthdata #entrepreneurship #femaleempowerment #healthtechnology #genderdatagap
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In this episode of < In Her Code >, host Veronika welcomes Beatrice Arez, founder of Caona Health and a PhD researcher in medical AI. They discuss the challenges and opportunities in bridging the academic world with the startup hustle, the importance of data privacy in women's health, and the mission of Caona Health to improve women's lives through AI and wearable technology.
Key Topics:
Guest: Beatrice Arez, Founder of Caona Health
Caona Health
Website: https://www.caona.eu/?utm_source=inhercode
Get in touch with Beatrice Aretz:
LinkedIn: https://www.linkedin.com/in/beatrice-aretz/
E-Mail: bea@caona.eu
This episode is powered by FemTech Germany. A non-profit association driving innovation in women’s health. Join the movement at femtechgermany.org
#WomensHealth #AI #FemTech #DataPrivacy #CaonaHealth Women's Health #AIinHealthcare #HormonalImbalance #WearableTechnology #MedicalAI #FemTechGermany #HealthInnovation
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In this episode of 'In Her Code,' Veronika Posch interviews Joana Castro, a creative polymath and food therapy expert. Joana shares her journey from biomedical engineering to embracing Traditional Chinese Medicine (TCM) after facing personal health challenges. They discuss the integration of TCM with Western medicine, the importance of understanding one's body, and the creation of a community for balance seekers. Joana emphasizes the need for a shift in wellness culture and the empowerment of individuals through knowledge and self-awareness.
My Own True Balance
Website: https://www.myowntruebalance.com/
Instagram: https://www.instagram.com/myowntruebalance/
TikTok: https://www.tiktok.com/@myowntruebalance_?is_from_webapp=1&sender_device=pc
Food Therapy Consultation: https://www.myowntruebalance.com/food-therapy-consultation
The < In Her Code > Fam gets a 20% discount on a personal Food Therapy Session with Joana: apply code TB20.
Free Recipes: https://www.myowntruebalance.com/free-recipes
Connect with Joana Castro on LinkedIn: https://www.linkedin.com/in/joanadscastro/
#WomensHealth #tcmfoodtherapy #FoodTherapy #TraditionalChineseMedicine #WellnessCulture #BalanceSeekers #FemTech #InHerCode #JoanaCastro #VeronikaPosch
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In this episode of < In Her Code >, host Veronika Posch and Susanne Feldt, co-founder of hermaid, explore the transformative journey of addressing menopause in everyday life and at the workplace. Susanne shares her insights on the gender data gap in health research, the innovative solutions hermaid offers, and the critical role of inclusive environments in supporting women's health. We delve into the personal motivations behind hermaid, the challenges of navigating menopause, and the potential of a healthcare ecosystem that empowers women through technology and education.
Discover hermaid: https://www.hermaid.me/
Get in touch with Susanne Feldt
LinkedIn: https://www.linkedin.com/in/susannefeldt/
This episode is powered by FemTech Germany. A non-profit association driving innovation in women’s health. Join the movement at femtechgermany.org
#WomensHealth #FemTech #Menopause #TabooTopics #DigitalHealth #SusanneFeldt #VeronikaPosch
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Join Veronika Posch as she chats with Anne Hartmann, founder of Onni Care, a forward-thinking platform that reimagines the egg freezing process by integrating personalized guidance and emotional care. The discussion covers Anne's path from marketing to FemTech, the persistent misconceptions about egg freezing and the importance of early fertility awareness. Anne offers insights into the disparities in fertility planning across different regions and highlights the need for a holistic approach to women's health. The episode wraps up with Anne's vision for a future where women are empowered through education and comprehensive fertility support.
Join the next Onni Care Online Event on September 18, 2025: https://www.eventbrite.de/e/frost-your-future-alles-rund-um-social-freezing-tickets-1394999714699
Onni Care Website: https://onni-care.de/
Onni Care on Instagram: https://www.instagram.com/onni.care/
Onni Care on Tiktok: https://www.tiktok.com/@onni.care/ Anne Hartmann on LinkedIn:https://www.linkedin.com/in/anne-c-hartmann-b8411a145/
This episode is powered by FemTech Germany. Learn more via www.femtechgermany.org.
#womenshealth #eggfreezing #fertilityawareness #femtech #emotionalsupport #fertilitymyths #holistichealth #empowerment #personalizedguidance #annehartmann #onnicare #veronikaposch #inhercodepodcast #socialfreezing
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In this episode of < In Her Code >, host Veronika Posch sits down with Polina Sergeeva, the visionary founder behind Menstruflow, to explore the transformative impact of menstrual health innovation. Polina shares her personal journey from enduring severe menstrual pain to creating ONEflow, a device that offers period pain relief without medication. Discover how Polina's experiences have fueled her mission to break societal taboos and foster open conversations about menstrual health, paving the way for a future where period pain is no longer a norm.
Join us as we delve into the science behind ONEflow, the challenges of addressing a sensitive topic, and the importance of empathy and understanding in creating a more inclusive world for all.
Disclaimer: This podcast episode has been recorded in German.
About Menstruflow
Website: https://menstruflow.de/
Instagram: https://www.instagram.com/menstruflow/
Get in touch Polina Sergeeva
LinkedIn: https://www.linkedin.com/in/polina-sergeeva/
Instagram: https://www.instagram.com/polina.garda/
#WomensHealth #MenstrualInnovation #PeriodPainRelief #Empathy #OneFlow #FemaleHealth #MenstrualHealth #Femtech #FemaleHealth #StartUp #Founder #PolinaSergeeva #VeronikaPosch
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In this episode of < In Her Code >, host Veronika Posch and guest Carolina Spiess dive into the often-overlooked rhythm of the menstrual cycle and its impact on workplace productivity and culture. Carolina, a menstrual health coach and consultant, shares her journey from management consulting to advocating for menstrual health awareness in organizations. Discover how understanding and embracing the menstrual cycle can lead to better self-leadership and a more inclusive work environment.
Get in touch with Carolina Spiess
LinkedIn: www.linkedin.com/in/carolinaspiess
Website: www.carolinaspiess.com
Instagram: @carolinaspiess_
#MenstrualHealth #WorkplaceWellness #Productivity #SelfLeadership #InclusiveCulture #MenstrualCycle #EnergyManagement #CorporateConsulting #WomensHealth #Organizational Change #FemTech
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In this episode of < In Her Code >, host Veronika Posch and Natalie Wattenbach, founder of Embark on Talent, dive into the evolving landscape of FemTech. Natalie shares her insights on the unique hiring challenges within FemTech, the importance of building the right team, and the critical role of women in shaping the future of women's health. We explore the gaps in the industry, the significance of mission alignment, and the potential of a healthcare ecosystem built for women, by women, with men as informed allies.
Key Topics:
This episode is powered by FemTech Germany. A non-profit association driving innovation in women’s health. Join the movement at femtechgermany.org
Guest: Natalie Wattenbach, founder of Embark on Talent
Embark on Talent: https://www.embarkontalent.com/?utm_source=inhercode
The FemHealth Vanguard: https://substack.com/inbox/post/158577948?utm_source=inhercode
Get in touch with Natalie
LinkedIn: https://www.linkedin.com/in/natalie-wattenbach/
E-Mail: nataliew@embarkontalent.com
Phone: +44 20 4511 2352
#FemTech, #WomensHealth, #Recruitment, #Innovation, #HiringChallenges, #MissionAlignment, #FemaleFounders, #TalentAcquisition, #HealthcareEcosystem, #WomensHealthInnovation
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In this conversation, Veronika Posch interviews Helene Guillaume, founder and CEO of Wild AI, a FemTech platform that personalizes training and recovery for women based on their unique physiology. They discuss Helene's journey from finance to FemTech, the challenges of advocating for female-specific health data, and the importance of understanding female physiology in sports. Helene shares insights on balancing personal health with professional responsibilities as a founder and mother, and offers advice for aspiring entrepreneurs in the FemTech space. The conversation concludes with a vision for the future of women's health and the empowerment of women through education and access to health information.
Wild AI
Website: https://www.wild.ai/?utm_source=inhercode
Apple Store: https://apps.apple.com/de/app/wild-ai-hormones-fitness/id1482294997
Google Play Store: https://play.google.com/store/apps/details?id=com.wildai.wild&hl=de&pli=1
Helene Guillaume on LinkedIn: https://www.linkedin.com/in/heleneguillaume/
Keywords: FemTech, women's health, Wild AI, female physiology, personalized training, health data, entrepreneurship, female empowerment, health technology, gender data gap
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Join Veronika Posch in the very first episode of "In Her Code," where she shares her personal journey into the world of women's health innovation. Discover why Veronika believes in the urgent need for innovation in this space and what inspired her to launch this podcast. This episode is a heartfelt introduction to the mission of "In Her Code" and a preview of the inspiring conversations to come.
Let's connect:
In Her Code on Instagram: https://www.instagram.com/inhercode.vp/
Veronika Posch on LinkedIn: https://www.linkedin.com/in/veronika-adriane-posch/
Check out FemTech Germany: https://femtechgermany.org/
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