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Free and Fearless
Lidiya Kesarovska
128 episodes
1 day ago
Welcome to The Free and Fearless Podcast where we talk about having more freedom and income than you know what to do with, creating digital products that people love, and making offers that sell themselves, all while serving your purpose and living your best life.
I’m your host, Lidiya, a business mentor and founder of LetsReachSuccess.com, and I’m here to help you build your dream business and be bold and unapologetic.
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Entrepreneurship
Education,
Business,
Marketing,
Self-Improvement
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All content for Free and Fearless is the property of Lidiya Kesarovska and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to The Free and Fearless Podcast where we talk about having more freedom and income than you know what to do with, creating digital products that people love, and making offers that sell themselves, all while serving your purpose and living your best life.
I’m your host, Lidiya, a business mentor and founder of LetsReachSuccess.com, and I’m here to help you build your dream business and be bold and unapologetic.
Show more...
Entrepreneurship
Education,
Business,
Marketing,
Self-Improvement
Episodes (20/128)
Free and Fearless
How to Turn Vision into Reality & Stay The Course: My 4-Step Process

Calling all visionaries, idealists, manifestors and big dreamers. This guide is for you!



We’ll now talk about how to turn vision into reality and I’ll share a few steps you can follow. 



If you’re new around here, I’m Lidiya, and 11 years ago I had this dream of becoming self-employed, leaving my home country, building a business, making money doing what I love, and designing my life the way I want to.



After a lot of focused work, and more importantly, keeping my vision in mind at all times and growing as a person as the same time, I made it happen.



I share all that on my About page.



In a nutshell: I became a full-time blogger, relocated to my favorite country, became independent, and was living the life I want.



That’s why I’m so passionate about teaching others how to do the same.



At every next stage of my life, my vision gets an upgrade, and a lot needs to be adjusted. Then I experience one more time what I did 11 years ago – the big gap between my current reality and my vision, having no one in my life who’s living the life I envision, wondering if I’m crazy, losing hope at least once a day and having to pick myself up, etc.



But that’s just part of it all. And if you want it bad enough, giving up is simply not an option.



Now I want to share some steps and tips that can help you turn vision into reality. 



But first, let me remind you:



You are not crazy. You just sound like it to people who don’t get your vision and who are too logical or who are thinking small.



So, you have the vision, then what? How do you bridge the gap between this and turn it into reality? I’ll share some things that have worked for me, and that can hopefully help you too.



The path you’re meant to take might look different than mine, of course. Everyone’s journey is different and that’s the beauty of life. But you can still find something useful in this post. 



Let’s dive in.



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What Inspired Me to Talk About This



What inspired me to talk about this is an email I got recently. A woman from my audience reached out to say that she has all these wonderful ideas but no clue how to start anything. She’s been told how stupid she is to even think that she can do something like this.



This got to me and I deeply feel it. I feel the lack of understanding, not taking action on something we envision, allowing others to make us dream small, wondering if we’re crazy to dream big, and so on.



Receiving emails like this means a lot to me. I know it takes courage to open up to a stranger, even if they’ve been following me for a long time now. And it’s an honor that they feel this is a safe space and they can share what they’re struggling with.



Here’s the email I wrote back:



“Your main focus must be to distance yourself as much as possible (emotionally only, if it’s family members) from people who bring you down in any way, who discourage you, who make you believe you’re not capable of things, or that you’re stupid to dream big.



This is an environment issue, so to say. And luckily, it can be solved.



If you’re surrounded by people like that,
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10 months ago
16 minutes 59 seconds

Free and Fearless
Is Blogging Dead in 2025 and Beyond + How to Adjust

Are you wondering ‘Is blogging dead? Do people still read blogs? What’s the future of blogging and is it worth starting a blog?’



You’re not alone. Beginner bloggers often use this as an excuse not to turn their blog idea into reality. And those who’ve been blogging for a while now might actually give up because they think blogs aren’t relevant and profitable anymore.



Hopefully, this article will change your mind.



Is Blogging Dead in 2025 and beyond?How to tell if blogging is still relevantTo this day I’m finding new bloggers every now and then.Do people still read blogs?Blogging is not dead but it is changing.3 Ways to Prepare for The Future of Blogging1. Diversify your traffic sources. 2. Aim to rank in AI overviews. 3. Create people-first content.Can you still make money blogging in 2025 and beyond?What do you think? Is blogging dead?



Is Blogging Dead in 2025 and beyond?



I started my main website, Let’s Read Success, in 2013. So that’s over 10 years ago. While a lot has changed in the industry, one thing is sure. Blogs are still relevant.



You can still make money blogging, there are more tools than ever available at your disposal, content management systems are well-optimized and helping you rank as long as you produce great content and learn SEO, and plenty of bloggers are earning a full-time living from this.



Just recently I interviewed a few of them.



You can enter almost any niche, no matter how big or small it is. Your blogging strategy may vary based on that, but the potential for growth and profit is there.



I believe in this business model more than ever. In fact, it’s my main focus again, after I spent nearly 2 years prioritizing my course business.



I absolutely love blogging and it never gets boring. There’s always another task to take care of, you can get creative with your content and work on things you’re passionate about. You can watch your metrics grow, monetize in different ways and slowly but steadily grow your income streams.



If you’re new to blogging, here are some resources to get started with:




* How to Start a Blog That Makes $1000/Month: Free Guide for Beginner Bloggers



* How to Increase Blog Traffic (& Reach 1 Million Page Views): 12 Powerful Website Traffic Tips



* How to Make Money Blogging for Beginners: Your Step-by-Step Guide to Monetizing a Blog




How to tell if blogging is still relevant



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11 months ago
13 minutes 30 seconds

Free and Fearless
The Main Struggle for Bloggers Right Now (+ an Invitation)

If you’re a blogger and see the title of this post, you might immediately guess what I’m going to talk about. There’s one main thing big and small publishers and website owners are struggling with right now, and that’s traffic.



It directly affects income, of course, but the issue is the declining traffic, or even the lack of any traffic if you’ve been hit by a recent Google update or just the changes in the way search engines rank websites. And I mean all search engines, how AI tools feature the content on top of the results, which is the case with Google’s AI Overviews, how you may easily be penalized even if you aren’t doing anything wrong. Add to that how less quality and newer blogs are ranking way before you, even though you were on top for years for specific keywords.



Things are changing, and we need to adjust.



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You’re not alone.



And the first thing I want to tell you is that you’re not the only one. Almost anyone right now is suffering from this, is confused, has lost trust in Google, and is looking for alternatives.



I also see that most bloggers who teach blogging, like me, are changing their formulas, so to say. And that makes sense. It’s natural. 



What has been working till now may no longer work. The way to rank on Google will be different now. It’s still about quality content, but not so much about on-page optimization anymore.



Old formulas are not bringing the same results anymore. Such as the SEO + Ads formula, meaning that you create many articles targeting keywords that you’ve found using a tool, you optimize them strategically and you interlink them well.



Then you publish them with the goal of ranking them on top of the search results for that extra term, getting traffic to your site, and earning from the ads that you have displayed on your pages.



Technically, you were still creating the content people want, you were satisfying user intent, but let’s face it. The goal was to rank and get traffic and make money. Now Google knows that and doesn’t consider it natural behavior and might not trust your site that much anymore, even if you have the best content.



So what many bloggers are doing now, is to optimize less, and to create people-first content. Not each piece will rank, and most of the content won’t be created with the goal of ranking or to get the green light by an SEO WordPress plugin.



This will result in more natural helpful content being published, and which people will be happy to read, especially knowing how much AI and low-quality articles there are out there now.



But you might be wondering: ‘How would people find that content then, and be able to enjoy it and learn from it?’



Here’s a way.



Authority 



While other search engines still take standard SEO practices as a main factor when ranking, Google is more about authority.



They want you to create content on a topic you have experience with, in a niche you have authority in, and to make it trustworthy.
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11 months ago
13 minutes 50 seconds

Free and Fearless
12 Tips for Beginner Bloggers to Kickstart Your Blogging Journey

If you’re thinking of starting a blogging business now, there might be many things standing in your way. Before we dive into the list of tips for beginner bloggers, let’s talk about them.



Why You Haven’t Started a Blog YetTips for Beginner Bloggers1. Create original content.2. Create people-first content.3. Don’t overdo SEO.4. Write for your ideal readers.5. Start an email list early on.6. Pick the right niche.7. Stick to it.8. Use the right tools.9. Make your blog professional.10. Get on Pinterest early on.11. Learn about the different ways to make money blogging.12. Create your blogging schedule.Bonus blogging tip: Prioritize SecurityFinal words



Why You Haven’t Started a Blog Yet



That includes the number of other blogs out there. If you look at that and consider it competition, you might think that there’s a website covering every topic under the sun already so a new one won’t make any difference and won’t get any attention.



If you look at how long it may take to rank high in Google, especially this year, you might not even start a blog.



If you read about all the things currently happening in the blogging space, how many bloggers lost almost all of their traffic overnight due to recent changes in the algorithm as well as the switch to AI-driven search online, you might lose any hope of ever getting a spot in the search engine results page, and thus never getting traffic to your blog, which means no profit either.



If you look at all the things you’ll need to do to actually set up a professional site, get it up and running, add functionality, build an email list, publish content constantly, optimize it, keep up to date with the latest trends, tools and algorithm changes, monetize in multiple ways and the possibility of waiting years till you turn this into a full-time business, you might never start a blog, let alone do the work consistently to grow and monetize it.



Things are different for bloggers today than they were a few years ago. And even one year ago. But that also has an advantage for you.



While others may have lost their traffic due to Google’s updates, while they may need to do massive content audits (like me) to update old content and give it another chance to rank higher so they can bring their traffic back, while they’ve tried a million things to grow their blog, while they are still fixing mistakes (such as errors on their site, bad content from years ago, overly optimized posts when different SEO practices were working, and so on), you don’t need to worry about any of this.



You can start with a clean slate, and grow a blog more strategically, the right way, and not rely on a single source of traffic or income.



So, if you’re serious about this and want to do it the right way, I now want to share with you my best tips for beginner bloggers.



Show more...
11 months ago
14 minutes 53 seconds

Free and Fearless
Organic Traffic Down? Try Writing for People, Not Search Engines

The topic of this month’s video training inside Fearless Bloggers Pro, our community and membership for bloggers, was about seeing a drop in traffic. I shared many industry updates with them and just what the current state of the blogging space is and where things are going. I also shared my traffic numbers, what I discovered after analyzing why my traffic went down, and my action plan from here on to bring it back.



Why Your Organic Traffic Went Down



Now, there are many reasons why your organic traffic – the one coming from search engines – may have dropped significantly.



This and last year the most common one is a recent search algorithm update. It could also be a manual penalty, tracking problems with your site, changes in the SERP layout, issue with website crawling and indexation, lost backlinks, an overall decrease in your content quality, the use of AI content, seasonality, outdated content and lack of any new content, and so on.



But usually, if you haven’t done anything wrong, anything against Google’s guidelines, and if you’ve had good traffic for a long time now and kept doing the same things as a blogger, but see a sudden drop in traffic, it’s changes with Google.



Seems like they aren’t favouring small publishers anymore and I hear bloggers from all niches and at all levels, complaining about it, being disappointed in Google and not relying on it anymore, and looking for alternatives to organic traffic.



Things aren’t easy in the blogging space right now, and the way we optimize our content is changing too. On-page SEO is changing, the rules of the game are just different now that AI is dominating the search results and there’s so much low-quality content out there.



What do we do?



The usual tips apply:




* Create quality content consistently;



* Stay up to date with the latest Google algorithm updates;



* Follow Google’s guidelines for creating helpful content;



* Publish unique content only;



* Go back to old content and update it;



* Check Google Search Console for errors in indexing;



* Improve the user experience on your site;



* Improve page speed;



* Have a good WordPress theme, and overall design of your site;



* Use only quality plugins, and don’t overdo it. Only keep the ones you need;



* Diversify your traffic sources by building a presence on other platforms;



* Grow your brand. Improving your site’s reputation now is also about branding, not just content or traffic. By becoming an authority in your niche, you gain trust with both readers and search engines.




But ultimately, there’s one tip that comes before anything else.



One practice that becomes more crucial and necessary than ever before in the online space…



Writing for people, not for search engines



Now, you might be thinking:



‘But, Lidiya,
Show more...
12 months ago
7 minutes 53 seconds

Free and Fearless
A Last-Minute Black Friday Marketing Plan for Bloggers

Looking for Black Friday marketing ideas for your blogging business this year? You’re in the right place.



To begin with, check out this article I wrote a year ago with some practical Black Friday tips and ways to make your Black Friday sale a success.



Below, you’ll see the steps to do it last minute and still see some results.



It’s already the 11th of November, and I only outlined my Black Friday offer yesterday. I decided what product to have it for, who it will be for, what the price will be, the promo period for the deal, when to send emails and how many, and even wrote the first email because I felt inspired.



Now, I know many of you can’t find the discipline or motivation to get to it, and are more likely to give up on having any sale this year. But you can still do something about it, and it can still go well.



Here’s how:



Your Black Friday Marketing Plan



Step #1: The What



The very first step of your Back Friday marketing plan is to decide what you’ll promote. 



Digital Products



If you already have a paid product or service, then that’s what you’ll work with.



If you have a few, pick the one that makes the most sense, or bundle two or more of them to create a unique offer at a reduced price. This is a once in a lifetime or once in a year opportunity for people from your audience to get access to that exact bundle.



If you don’t have a product yet, these are 2 paths you can take.



First, you can create a digital product or start offering a service right now. That’s right! It doesn’t need to take months and you don’t even need to create the content yet. You can presell your course, for example. That’s called a beta launch and it can be your motivation to actually produce great content and release a new module or a few lessons every week or at whatever pace you decide and promise people. 



If some people join, then consider your idea validated. People have paid for something that doesn’t exist yet. You now get to create it and get their feedback in the process.



If you want to learn all about creating, launching and preselling a course or another digital product, I teach that in detail in my program Bold Business School.



Affiliate Marketing



Now, if you don’t want to deal with all this, as it can be stressful last minute or you might simply not be ready for it, especially if you just started blogging, then you can rely on affiliate marketing.



Other companies have amazing Black Friday deals, so as long as you’re an affiliate and believe in the product or service, you can promote it to your audience. It’s still a win-win because your people hear about great offers and can grab one of them and save a lot. Or even get a lifetime deal that can’t be found any other time of the year. 



You earn a commission, and the company you promote gains a new customer.



That’s what I’m doing with tools I use for my business such as the stock photo and templates membership I’m part of, Styled Stock Society.



Years ago, during Black Friday, I grabbed their lifetime access and it was a great decision. They have this deal every year.



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1 year ago
13 minutes 26 seconds

Free and Fearless
My New Blog, Its Content Strategy and The Vision Behind It

In this post, I introduce the new blog I started, how I picked its name and niche, developed a content strategy, design, and every other element. It might be fun for you to learn about my new idea and how I quickly turned it into reality, and it might even inspire you to start your first blog, or a second or third niche site if you’ve been sitting on an idea for some time now.



The members of Fearless Bloggers already know about it and I’ll be taking them with me on the journey of growing the new website inside the monthly income reports that I publish in the membership. But I also wanted to share about it with everyone else that is interested in this.



Also, this is the first time I acted so quickly on a new blog idea. Meaning that the new domain and WordPress site were up and running two days after the initial idea. But because with the hosting I’m using, WPX, I can create four more blogs and just pay the domain fee but have free hosting, it doesn’t really cost me anything to start a new site and see how it goes. I like to give it one year.



Also read: How to Start a Second Blog (for Free) with WPX Hosting



I recently discontinued one of the other blogs I was running so I had space for one more project and I came up with such an exciting idea. I also know from experience that it’s good to use this initial momentum and actually get things going as well as publish more content on the new blog before the excitement wears off.



So, are you ready?



Introducing my new blog



The new blog is called Blogging Terms and you can check it out here.



It’s a collection of all terms bloggers will ever need to know. My big vision for it is to turn it into the Wikipedia for bloggers, but just for the definitions, not for the strategies or how-tos as that is already covered on my blog and in my courses and so many other bloggers do it too.



From what I know, another site like Blogging Terms doesn’t exist or at least it’s not ranking high. But please correct me if I’m wrong and if you find something similar. But at the same time, every big blogger out there has a post or page on Blogging Terms or something like a glossary that shares many definitions of popular blogging words and trends and tools.



Picking the blog name



Once I came up with the idea for the new blog, I had to decide on a name.



That’s one of the most fun parts of the process of starting a new site. It’s also one that you can get stuck on and I know many aspiring bloggers who never actually started their website because they wanted to find the perfect name, the perfect niche, the perfect team to design it and anything else.



But this is not the most important thing. Your niche, of course, is but you can also start with a more broad niche and then niche down, or the other way around.



It’s all about the content, the message, the impact you’re going to create and it’s better to start it now than next week or next month or next year.
Show more...
1 year ago
18 minutes 13 seconds

Free and Fearless
Blog Monetization Myth #4: I had no revenue in my 1st year so it’s time to give up.




Welcome to another post in which I help you overcome a limiting belief as a blogger that stops you from actually growing your business. That’s the myth that if you haven’t earned anything or have just a little profit in your first year, it’s time to ditch your blog and move on to something else because it’s just not working.



Also, let me know how you like those short posts/episodes I’m releasing these weeks.



It’s a different format. I know these work really well for some people. Others might prefer longer ones with actual tips and strategies and step-by-step processes in each. Maybe they take notes. But here, there’s just one point and I share examples and I help you shift your mindset and take action.



And sometimes that’s all we need, right?



Before we dive into today’s topic, here are the other 3 blogging myths I talked about:




* Blog Monetization Myth #1: It’s too early to monetize my blog.



* Blog Monetization Myth #2: Affiliate marketing is the only way to make real money blogging.



* Blog Monetization Myth #3: I can’t earn from my blog without social media.




So, about today’s myth.



If you know my story, you might know that I didn’t earn anything in my first and even second year as a blogger. And so did most of the successful bloggers I’ve interviewed over the years, many of whom are now earning six figures from their website and some even seven.



Obviously, everyone’s business journey is different and there are many reasons why you might not have earned anything from your platform just yet. But the chance is very little that you might need to leave it behind and give up on the dream of being a full-time blogger.



Sure, you might be in the wrong niche. You might have no time to actually work on your blog.



You might prefer another business model or you don’t believe in yourself enough to stick to your project. But these reasons have little to do with the earning potential of your website.



If you have a vision, if you’re in the right niche, are creating content and really want to make money as a blogger and believe this is the right business model for you, then you can only give up on this after you’ve tested all the ways to grow and monetize your blog.



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Why your blog might not be growing



It could be that you haven’t created much content in that one year or that you haven’t optimized it well, so it never started ranking in search engines and bringing you traffic.



It could be that you have no strategy in place and are just doing random things, following everyone’s advice,
Show more...
1 year ago
9 minutes

Free and Fearless
Blog Monetization Myth #3: I can’t earn from my blog without social media.




This is the third post in which I bust common blog monetization myths with the hope of empowering you to take more action and earn from your platform sooner rather than later.



Here are the first two:




* Blog Monetization Myth #1: It’s too early to monetize my blog.



* Blog Monetization Myth #2: Affiliate marketing is the only way to make real money blogging.




Today’s one is a big deal because I hear it all the time and it’s often even stopping people from actually starting blogs. 



Most bloggers are introverts and so am I. That means we don’t really want to be the face of the brand or to take pictures of ourselves often or to share every little detail from our daily life and feel like an influencer. 



We would much rather avoid any video content and photos and just write blog posts, optimize them, use email, take courses, listen to podcasts to learn more about the industry and so on.



Social media can be draining. It can be too much most of the time and we just compare ourselves to others. We see how slowly our following is growing and we end up posting because we have to, not because we want to.



Not to mention all this actually takes us away from the real business activities. The income generating blogging tasks such as content creation, content optimization, content marketing, email marketing, affiliate marketing and so on. 



Well, I’m here to tell you there are other ways and you can indeed grow a blogging business without social media, without Facebook or Instagram or TikTok.



That, of course, is only in case you don’t want to show your face there and don’t want to keep up with others or be an influencer in any way. Because that’s how I am. 



If you enjoy any of these channels and creating content regularly for them sounds fun and it doesn’t take you away from your actual blogging tasks, then go for it.



But if you’re looking for another way, this post is for you. I actually have two articles on that topic that you might want to check out after this one.



The first one is from 2022 when I was just done with Instagram yet again and explained how social media for business is draining me, why I’m done with it and what I’m doing instead.



I shared how I’m making my blogging business more interactive but without socials. As well as how social media hurts us and the price we pay for endless scrolling and where to promote your stuff if not on socials. Check it out here.



The second one is from the beginning of this year and it’s all about how I promote a new offer without social media. That’s in case you have paid offers in your business, most likely digital products. 



I used the membership as an example and talked about the exact ways I was and am promoting it directly and indirectly, how to give potential customers many points of entry and how to do all that naturally without being too salesy or annoy...
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1 year ago
9 minutes 39 seconds

Free and Fearless
Blog Monetization Myth #2: Affiliate marketing is the only way to make real money blogging.

Welcome to the second episode of a series in which I debunk some common myths you might believe around making money from your blog.



Today’s one is that affiliate marketing is the only real way to earn as a blogger. Well, it’s not, let me share why.



Why this is a common belief



For a start, everyone online is talking about affiliate marketing and teaching it. It’s something that has been around for a long time and it’s so popular and profitable. Also, newbie bloggers are doing it a lot.



If you see something happening that much with others, you’ll subconsciously start to believe that is the only way to actually make it as a blogger.



It’s something I used to think many years ago and affiliate marketing was one of my income streams, but it’s not anymore. However, all those bloggers that I was following were teaching this, they were doing it and most of their income, 80-90% was coming from this.



So I really was thinking that this is where the real money is made. That’s when I started learning more about affiliate marketing and how it applies to a blogging business. I started practicing it more and a portion of my revenue was coming from it.



Then it slowed down, but I just wasn’t passionate about investing more time in it or promoting it that actively.



I still have affiliate links on my website, of course. I have some affiliate reviews.



Every now and then I participate in a new campaign that I’m an affiliate for or I include affiliate links inside the newsletter. Not often, but it can happen. It’s mainly for the tools I’m using and when I teach anything business related, you need tools. So I recommend the ones I’m using and the ones I believe in. Then it makes sense and that’s the genuine way to do affiliate marketing.



But anytime I would start creating content solely for that purpose, meaning with the goal to include more affiliate links in it and to potentially make profit, it just didn’t feel right.



Another reason why this is a common belief is that it’s easy to spot who is monetizing through affiliate marketing online because of their links, banners on their website linking to affiliate products, affiliate reviews and promos in their newsletters and so on. It’s just obvious.



Nothing bad with it, of course. It’s just easy to see that a particular website is promoting affiliate products. The more you see it, the more you might assume this is the way to go for any blogger.



The same can be said for ads and selling digital products, but not so much for sponsorships. You don’t usually know which posts or links are paid on a certain website. That’s fine because they’re supposed to look like any other blog post on the platform. So another reason why you might assume affiliate marketing is the only blog income stream worth pursuing is that the other ones are not talked about that much, especially sponsorships.



Not only can you not see if someone is monetizing through that, but they don’t talk about it. They don’t disclose their partnerships, which is a good practice to do. It’s good to disclose them.



Bloggers also don’t like to reveal that income stream because they think that they risk their relationship with brands this w...
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1 year ago
9 minutes 27 seconds

Free and Fearless
Blog Monetization Myth #1: It’s too early to monetize my blog.




As you might know, I run a blogging membership and community called Fearless Bloggers. It’s where I share with you my best strategies so you can grow your blog traffic and income sooner. It’s where I publish a detailed monthly income report from my blogging business every month, where I update you on what’s going on in the blogging industry, where you can ask any question at any time and where you can get support for anything blogging related so you can overcome those limiting beliefs and get to action sooner.



A good reason to join now is to be there on time for what’s happening next month. That’s the start of the two week Blog Monetization Challenge, the first ever challenge of this kind that I’m doing for members.



Over the course of two weeks, I’ll be posting a new blog monetization strategy that you can implement right away if you feel like and I’m going to do that every day aside from weekends. So that’s 10 strategies total.



Regardless of what stage of your blogging journey you’re in, even if one of these is new to you and you decide to give it a try, it can be a game changer, either right away, after a few weeks or months, or you can even turn it into new recurring revenue for years to come.



We begin on September 9th and I’d love for you to join us.



After those two weeks, I will also create an ebook for you with all the strategies in one place so you can refer to them easily.



It’s a no brainer offer because you can just join us for a month, be part of the challenge and monetize your blog more strategically and in new ways, as well as get the bonus material, browse the existing resources inside, engage with the community and decide whether you want to stay there or not.



It doesn’t get easier than that. Here’s the link again.



These weeks, I want to go through some myths you might believe around monetizing your blog. These are basically limiting beliefs that are stopping you from taking action and they’re keeping you stuck in a loop of never making money from your blog or not growing your income if you’re already earning a bit.



Let’s do something about them so you can stop waiting for the right time, the right strategy, for having more traffic or for any other conditions to be perfect before you give yourself permission to increase your revenue.



The myth that I want to debunk today is that you think you can’t monetize from day one, that you might be saying it’s too early to even think about making money as a blogger, that you think you need more traffic first or anything else.



But these are excuses you make that allow you to keep playing small, to procrastinate and to stay in your comfort zone.



I’m definitely guilty of that. I waited two or even three years before even assuming I can be a full-time blogger one day.



First, I was freelancing, not even having a self-hosted blog. I had to read countless income reports from others to believe it’s possible for me too, which by the way, is one of the main reasons why I share my earnings.
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1 year ago
9 minutes 22 seconds

Free and Fearless
The 1-Year Blog Experiment, When to Call It Quits & My 2 Niche Sites

I got a notification the other day that it’s time to renew the domain for my second blog. I also remembered there was another domain I purchased a year ago and which is about to expire in 2 months, but I’m not going to renew it. So that made me realize once again why it’s so important to give your new blog at least one year.



In this post, I’ll share why, I’ll tell you a bit more about those two sites, their growth and earnings or the lack of any results, and how I approach starting new blogs. 



So many new bloggers give up on their site in a few weeks or a few months and never renew their domain, but they also miss out on so many opportunities that are only possible once your website gets some traction, which requires at least one year. So let me use those two blogs as an example.



I won’t really mention the names because that’s not the point. I do share that in detail inside the membership though. That’s Fearless Bloggers. Inside the monthly income reports I publish there, I share the exact vision I have for my blogs, the traffic I get, the growth of the Pinterest accounts, the revenue, and any other metric that matters. 



Just to be clear, these two sites I’ll talk about now are not my main platform. That’s always been LetsReachSuccess.com. I started it in 2013 and there’s a lot going on there.



But now we’re talking about two new and small sites, which of course is something most new bloggers can resonate with. So let’s dive in. 



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Blog #1



The first one was initially created for the promo of my program for course creators called Bold Business School.



I created a special freebie for that. So I added opt-in forms on the site. I designed it well.



I shared my story on the about page. I published pages that shared more about the program such as frequently asked questions, one about the modules, the bonuses, a contact page, and so on. That’s because I had big plans for that program, but things went in a different direction.



It didn’t become such a big thing that I needed a special website for it. Then I had the idea of turning it into a blog on business topics and experimenting with AI content on it. And I started seeing results thanks to publishing articles consistently. Thanks to sticking to a few topics, optimizing the content well, and growing a separate Pinterest account for it that is actually doing pretty well. 



This year I had the goal of monetizing that site and I’m already earning a bit from it every month from ads, but also I successfully landed 2 sponsorships for it. One was even for a big amount.



So I have a number in mind in terms of yearly revenue for 2024 that I’m aiming for. I’m also growing the traffic and trying to stick to a consistent publishing schedule. 



As I’m already seeing results and because I already made some money from it, I’m definitely keeping the site.



I’m very excited to see where it can take me a year from now when the current content actually starts ranking well in the search results,
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1 year ago
15 minutes 18 seconds

Free and Fearless
Blogging Motivation: 12 Ways to Stay Motivated as a Blogger

If you’re a blogger, one of the main challenges you always have to deal with is the lack of blogging motivation.



Sometimes it will be there and you’ll be on fire, but other times it will just be gone. And when it’s gone for longer than you would like it to, you have to do something about it.



So, today I will share with you some of my favorite ways to stay motivated as a blogger so you can keep coming back to your blog and growing it. 



Consistency is key in this business model, so whenever you feel down, definitely take the time to feel your feelings and heal if necessary, but also make sure you have effective ways to pick yourself up and get back to blogging. 



So here are some things that work for me and might work for you too.



How to Find Blogging Motivation



1. Remember why you started. 



I know this sounds simple, but this is sort of the deepest reason why you do what you do. 



If you don’t have it yet, you might want to dig deeper and find it, because it’s the one thing that can save you in those moments of desperation, when you feel like giving up, when nothing seems to be working out.



Even when you define that reason and write it down, I suggest you dig even deeper. This is what I call the why that makes you cry. Find it.



Find the reason so deep, so personal, so touching, so moving, that you have tears in your eyes just thinking about it. 



2. Pick the right niche. 



If you did, you’re passionate enough about it and have a lot to say about it, then you can create new content forever.



If not, you might run out of ideas quickly and you might leave your blog behind, which is sort of the worst thing you can do. 



But sometimes, even if you’re in the right niche, you might lose motivation, your creativity might be gone, and that’s when all the other items on the list I’m sharing with you are going to help. 



3. Learn more about your niche.



If you’re indeed in the right niche and cover topics you deeply care about, you might need to learn more or improve your skills or achieve some results in your personal life with whatever it is you’re teaching.



Then you can analyze that, regardless of what the result was, and share it with your audience in the form of inspirational posts, step-by-step guides, long and optimized articles that can rank well, or just emails that you send to your email list. 



This is how you create new content, keep the momentum going, and keep growing your blog effortlessly. 



4. Create a blogging schedule.



You might lack discipline, and whenever motivation is gone, discipline can save us. Create a posting schedule that works for you and stick to it. 



Routine builds momentum and keeps you on track.



It might take some time till you find the most optimal time of the day to write content or the right productivity tools or techniques that help you get things done, but you’ll get there. 



You can start by listing all the blogging tasks you need to take care of, decide which are the most important ones, meaning that they bring you the biggest results in terms of traffic, income, audience growth, or anything else that you are measuring,
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1 year ago
14 minutes 41 seconds

Free and Fearless
How to Turn 1 Piece of Content into 9 [Free Download]





I just created a new freebie. It’s all about repurposing content so you can turn 1 piece of content into 9 and you can get immediate access to it once you sign up to the form below.



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Repurposing content is one of my favorite things as a blogger and I do it all the time. If you don’t know what that is and what the benefits are, let me quickly share that with you.



What does it mean to repurpose content?



To repurpose content is to reuse existing content and turn one piece into a different format or use it on a different platform.



The main idea can be the same but you make changes to it every time and you present it in a new way. The goal is to make the most out of a single piece of content. This also saves you time and it can be quite helpful when you run out of ideas.



You also share your message more without boring your audience. Repetition is key in marketing and sales but also when educating your audience. They need to hear something multiple times until it actually sinks in and they take action on it.



But of course, you can’t just keep telling them about that one piece of content you published on the topic. No, you can make changes to it, present it in a new format, break it down into a series of posts for a specific platform, make it visual, turn it into audio or video content or anything else you can think of.



Ultimately, that helps you grow your reach, be on more platforms and keep educating and inspiring people in different ways.



What content to repurpose?



If you’re wondering which pieces of content to start with once you download the guide I have for you and see the ideas you can use, you can start with your most popular blog posts.



Find them through your analytics tool and write a list of ideas on how to repurpose each so you can make the most of it and keep bringing traffic to it. Think about the right format and platform for each idea as well as what your audience prefers and what content you enjoy creating.



Once you do that for the most popular pages on your site, keep doing it for every new piece of content. This can become a regular practice and I think it’s also a really fun thing to do. So download the guide I have for you and get started with repurposing your blog content.



That itself can fill your content calendar for months in advance. It also gets your creative juices flowing and you can come up with even more ways to make the most of your existing content.



I made the PDF short and sweet because I want you to get to action as soon as possible.



No need to overthink it. Many of the ways in which you can repurpose content take 15 minutes or less. So don’t think that it’s time consuming or anything like that.



The next time you feel stuck and aren’t sure what new topic to cover on your blog or on socials, dive into the PDF again and work on one of the ideas I share with you in it for any piece of content you have that you think has potential.



Let me know how that goes and what other ways to repurpose content...
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1 year ago
7 minutes 9 seconds

Free and Fearless
13 Challenges of Running a One-Person Business

Wondering whether starting a one-person business is for you, and whether it’s worth it at all? Here are the challenges and what you might go through:



What’s a One-Person Business Exactly?



That’s the simplest form of business organization there is. Its official name is sole proprietorship and we’re talking about a business run by you and for your own benefit. And while it’s still possible to employ people, now we want to focus on the kind of one-man business that really has one person in the company – you.



There is no legal difference between you and the business entity. While that can be liberating in some ways and mean you do everything your way, it also brings a very specific set of challenges that are not always easy to overcome. That’s what today’s article is all about. I know this can be one of the reasons why many of you don’t actually go ahead and start the business.



Maybe you first start the blog, maybe you start earning a bit, but then it’s time to register it, to pay taxes, to get an accountant. To do those scary things, that although you just need to set them up once and forget them, it can be scary. Maybe that’s one of the reasons why you haven’t started your business yet.



I hope to help you overcome that barrier, because it really isn’t a big one. It’s more of a mental one.



Also, if you’re not sure if you’re actually meant to be in business, if you’re ready to be self-employed, I want to share some of the hard parts about it today. I always want to keep it real with you, so you can decide if you can handle it.



I’ve been running a one-person business online for around eight years now in two different countries, and making a living solely off of it. So I have a thing or two to say about it. But ultimately, only you know if that’s for you or not.



To outsource, or not to outsource?



If you want to scale and outsource, definitely go for it. That’s how the next level is reached.



Most of my business mentors would even advise you to delegate as soon as possible by getting a VA, for example, or just freelancers that can get some of the tasks done. Usually, that’s the things that aren’t your zone of genius.



But there are also business owners who remain a team of one until they hit six figures. That’s totally possible.



In my case, I work with an accountant, but that’s usually something every business owner has. In fact, it’s the one thing we desperately need if we don’t know anything about bookkeeping.



Delegating this aspect of your business can save you a lot of costly mistakes down the road as well as a lot of stress.



So this guide is for you if you’re thinking of starting a one-person business and want to prepare for the challenges, mentally at least. It’s also for anyone wondering if they can do this by themselves. And for those who’ve been in business for some time and need some motivation to keep going.



One of my mottos in life is that happiness is having problems you chose.
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1 year ago
42 minutes 28 seconds

Free and Fearless
Whoever You Are, Find Whatever You’re Into

Whoever you are, find whatever you’re into!



Facebook just showed me that I’ve posted this as my status back in 2016. That’s 8 years ago.



I believed in this piece of life advice then, and I believe in it even more today, after living by it religiously. This made me feel so good.



It was a reminder that I’m on the right path, and what was just a piece of advice I got from other people back in the days, is what I can give to everyone today, after having followed that myself. So, this inspired me to talk about it on the blog.



It has to do with finding your passion and turning it into your career, and most people say they want this, sure.



Some of them don’t believe it can be profitable, so don’t even try. Others are actually more comfortable with their day job, even if they hate it, and with complaining about it, than with the discomfort you need to overcome to get in business, and the emotional challenges that come with staying in business, no matter what.



Some of those people who say they want to find their passion, don’t actually invest the time it takes to define it, don’t try different things to see what feels good, and what their talents are, so they don’t see any progress with this.



Others have limiting beliefs, such as thinking they are not worthy of living a good life, and getting paid to do what they love, or that it’s too good to be true, or that only the lucky few out there get to do that, but for some reason, not them.



Because of those beliefs, they don’t take the action necessary to make change happen.



Some, unfortunately, really, really want to find their passion, and monetize it, but they’re in a terrible position in life, and have so many problems to deal with, or live in a third world country, and they don’t even have the time or privilege to think about that and do something about it.



But let’s get back to the people who have it easy, and yet don’t really find what it is they love the most, and never see where it can take them.



As I said, some of them will stay this way forever. It can become your norm to feel dissatisfied with your current reality, and yet to be told by everyone around you that this is real life, and everything else is an illusion.



Just a heads up though, you’re not in the right room for growth, or to start a business.



But I wasn’t either, so I ignored everyone in my real life 10 years ago, I created a vision in my head that was more powerful than my current reality back then, and I found inspiration and mentors online. People who were doing what I aspired to do, people who were the proof I needed that this is indeed possible, and not crazy at all.



They were usually Americans, they had already seen some success, they were location independent, they were growing their business. But they started from nothing, and they shared their story in such an authentic way, without ego involved, because I believe there is no place for ego in business. And I could resonate.



They didn’t make me feel that they are more than me, or that I’m in any way less skilled than them.



No, they reminded me that if it’s possible for them, it’s possible for me too. And that is one of the main reasons behind the content I create these days. I want to show you the same.



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1 year ago
21 minutes 37 seconds

Free and Fearless
The Way of The Fearless Blogger




Fearless Bloggers is our community and membership for bloggers who are ready to take action in their blogging business and finally find motivation and build discipline and consistency so they can actually grow their blog traffic and income.



You might know the membership as Blogger Playground because I’ve talked about it quite a lot on the podcast, but now it has a new name – Fearless Bloggers – and is stepping into its new chapter.



There are changes in the curriculum coming and the price increases from July 1st, but you can still enroll for the lower one till then and keep it forever.



Today I felt inspired to share with you how the fearless blogger thinks and acts.



That doesn’t necessarily mean you need to be like that before you join us inside the membership but it’s how you might end up being after you’ve been in it for some time. That’s my vision for it and that’s how I aspire to be. Or, according to some people, it’s how I already am. It’s a mindset, it’s a lifestyle.



Let’s dive into the list of traits of the fearless bloggers who want to take action in their business and actually grow it.



1. The fearless blogger has a vision and takes action with that in mind.



Vision.



It’s all I had back in the days when my reality was completely different than what I wanted it to be. When I was still living in my home country and with my parents. And it was that vision that kept me going.



The vision of earning enough from my business to be able to move to another country. To live on my own, to help people with the content I create, to be a full-time blogger and to have time freedom as well as location freedom. To be in charge of my time and work whenever I feel like, to not be told what to do by anyone, to do work that matters and get paid for it.



Well, that’s what I’ve been doing for a long time now and I’ll never get tired of it. But in the beginning, it was just a vision.



Manifesting it by keeping it in mind at all times, by taking steps towards it, by waking up early every day and doing the work even if I was working on the wrong things. By reading about others who’ve achieved that and proving it to my subconscious mind that it’s totally possible for me too until eventually my reality changed.



That vision has now grown, of course, and it changes over the years but I still have it. I set goals related to it and I take action towards it.



It’s a beautiful thing to be a visionary but there are many obstacles in the way.



Many distractions trying to take your focus away from it. Many naysayers who try to convince you that this won’t work.



I created the Fearless Bloggers membership with many things in mind. One of them being that I want to motivate you and to keep you motivated day after day to work on your blog. That’s how growth comes.



2. The fearless blogger doesn’t leave their blog behind for weeks...
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1 year ago
12 minutes 33 seconds

Free and Fearless
This is Fearless Bloggers: The Membership




Today I want to share with you some changes that are coming to the membership and community for bloggers that I run.



You can get all the details here.



I created it for the blogger looking for more support in their business, the latest strategies, a look behind the scenes of my blogging business, the motivation to keep growing their blog and the community to find like-minded people, to feel validated and understood and be able to ask me any questions and share any ups and downs in their business.



1. New Name



The first big change is the name. You may know the membership as Blogger Playground but we are now called Fearless Bloggers. 



Rebranding and name changes are quite common for digital products and it’s usually when the creator knows it’s time for the next level of that offer.



I believe that each offer, business idea and project in general is like a living being. It has a soul, it can transform, it can die, it can grow and touch the lives of many people and it can make the world a better place. 



It’s something that was meant to be created and the person creating it is just the one through which this is being manifested. So I never take full credit for my offers. There is always a bigger universal plan. I just follow the intuitive nudges and I put in the work.



What I was guided towards is the next version of the membership and the changes include a new name, a new curriculum that will bring more structure as every learning environment can benefit from that, and a new pricing plan. 



So a bit more about the name. Blogger Playground was something I came up with rather quickly last year. But it’s because I had so much to do to get things started and create content regularly as well as decide how to best structure the membership, to launch it, get people in and actually engage with them and get their feedback.



The idea behind that first name was that we can treat blogging like a game. Everyone was welcome on the playground when we were kids and there were no strict rules. It was the opposite of being at home or in school.



We could scream, get dirty, fall and get back up, go talk to anyone and start playing together. It was the place we could be at daily and where we lose track of time. So we can take that playful and fun energy to our business and day-to-day blogging activities. 



That’s still a nice idea, of course, but also Blogger Playground is a mouthful and it didn’t really fit my idea for the community 100%.



In terms of branding, it wasn’t really consistent with the rest of the things I’ve created. Now the new name is Fearless Bloggers because it takes courage to do what we do and we’re in the membership to keep doing the work. 



Also, fearless is one of the keywords in my life.



It’s part of the name of my podcast as well as one of my courses – Fearless Content – and it describes the mindset it takes to be in business. 



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1 year ago

Free and Fearless
3 Brutally Honest Reasons Why I Started a Business (It’s Not What You Think)

Today I want to share with you the real reasons why I started a business, and how they motivate me to keep working on it every single day.



This might hit differently.



Maybe it’s too intense for some, maybe it comes as a shock to others, or maybe it helps you in a way I can’t even predict. Maybe it gives you the permission to be who you truly are, to finally say no to factors or people or just things in your life that seemed like they are part of who you are and defined you and your reality, but they actually don’t.



You’re in charge and you’ve always been in charge. So let’s dive in. 



Defining your deeper why and using it to gain momentum.



See, I’m not your average blogger and business owner, and it’s no coincidence that I first got into personal growth and then into business.



There are always deeper reasons for why we do what we do, and I’ve chosen to live a life of self-awareness and clarity, so I like to get to the bottom of it, especially when it’s about me and my life. If you’ve been following me for a long time now, opening my newsletters, if you’ve read my About page and maybe listened to some of the podcast episodes where I share some musings, lessons, a bit about my childhood and where I come from and some of the issues I’ve been dealing with, you might have an idea of where this will go. If not, you might be surprised.



But at the same time, it’s not surprising. I always say that you need a very, very good reason for starting a big project, such as a business. It will cost you so much of your time and effort and will probably last for the rest of your life. So, things like, “I want to make money.”, or “I want freedom.”, or “I want to be my own boss.”, simply aren’t strong enough.



Many people say that and yet they don’t mean it. They don’t really have those needs or those desires in their heart, or they aren’t very specific. 



We all say we want freedom, but freedom from what? Or freedom to do what? And why? 



This exercise – defining your deeper why and using it to gain momentum – can be one of the most powerful practices.



It can also be the reason you stay in business. If the why is so strong, a day won’t go by without having it on your mind. It’s the thing that’s on your mind when you wake up and when you go to bed.



It’s what you can put above everything else. It’s what motivates you to avoid short-term pleasure and put long-term results first instead. It also often has to do with the impact you provide, with something bigger than you.



And it’s something that might be connected to pain, shame, anger, discomfort, guilt, or any other of the strongest emotions that we can use to our advantage and turn into fuel for growth. 



This is usually the case with the business owners I’m following online and learning from. I like the self-made people, the ones who struggled and knew nothing about business, but who had a vision and still do.



Also, those who wanted to make money, but at the same time, it was never for the money.



Most of the real reasons why I started the business have to do with where I come from and how t...
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1 year ago
21 minutes 41 seconds

Free and Fearless
The Weirdest Business Questions I’ve Been Asked Over The Years




Today I’m going to share with you the weirdest blogging and business questions I’ve been asked over the years.



This one was on my mind for a while. I knew I wanted to cover it and it wasn’t until a few days ago when I was in the plane, during a flight, that I actually opened my laptop and wrote the outline.



I came up with the questions because I had to recall them from back in the days.



It was really fun to go down memory lane, not for the specific business questions I got, but for the fact that I feel differently about them now and I don’t get triggered at all.



The confidence you form as a business owner is a lifelong journey. It can always evolve. It can always increase, of course. But I wasn’t confident in who I was and what I was doing back then and people could easily get to me. Now, not so much.



Now I’m fine with the fact that they don’t really get what I do. They don’t really get why I do it. They can project their insecurity onto me, especially in terms of income and during economic uncertainty.



But that’s how it usually goes. I work on my mindset. I heal my issues.



But most people don’t, unfortunately. Then you can easily see the discomfort they have when I openly share something about my life or business. Now things are good again, financially speaking and in every other way in my life.



But last year and the year before that, not so much. And what did I do? I dove into personal growth more than ever. I became even more grateful than ever.



I didn’t even consider quitting business, not for a second. In fact, I devoted myself to it more than ever. I took full responsibility for what was happening.



I don’t want to blame the economy. I shifted my focus because at some point I was too focused on some shiny objects, on creating courses and wanting to be a full-time course creator. Now I’m back to blogging, which is sort of my zone of genius.



During those times of uncertainty, people were uncomfortable with me sharing how things are going. So I couldn’t really be honest with everyone. They couldn’t handle it.



But I kept my vision alive. I knew what I was doing, why I was doing it. I just didn’t know when things could get better.



But here we are now and I believe they can only get better. So without further ado, let me get into the questions.



The Weirdest Business Questions I’ve Been Asked



Some are weird, others are annoying, and some are just entertaining. Maybe you’ll get asked the same or have heard it already, but I just can’t forget them. That’s why I want to share them with you.



1. “How do you know you’re not writing an article for a terrorist?”



Number one in the list of the weirdest business questions has remained the same for over 10 years now. And it’s ever since I was writing freelance articles for clients.



I was still back in my home country, in university, and keeping in touch with friends from high school. People were curious about what I do and they didn’t really get it when I tried expl...
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1 year ago
12 minutes 26 seconds

Free and Fearless
Welcome to The Free and Fearless Podcast where we talk about having more freedom and income than you know what to do with, creating digital products that people love, and making offers that sell themselves, all while serving your purpose and living your best life.
I’m your host, Lidiya, a business mentor and founder of LetsReachSuccess.com, and I’m here to help you build your dream business and be bold and unapologetic.