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First-Party Pod
Gigi
6 episodes
1 week ago
First-Party Pod is your front-row seat to the biggest shifts in advertising, from CDPs and measurement to AI, ad fraud, and monetization strategies that actually work. Hosted by Gloria Steiner (Gigi) and Rio Longacre (Slalom), we break down what's happening, what's next, and what's just noise. No fluff, no endless buzzwords—just real insights, good conversation, and maybe a hot take or two.
Show more...
Technology
Business,
Marketing
RSS
All content for First-Party Pod is the property of Gigi and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
First-Party Pod is your front-row seat to the biggest shifts in advertising, from CDPs and measurement to AI, ad fraud, and monetization strategies that actually work. Hosted by Gloria Steiner (Gigi) and Rio Longacre (Slalom), we break down what's happening, what's next, and what's just noise. No fluff, no endless buzzwords—just real insights, good conversation, and maybe a hot take or two.
Show more...
Technology
Business,
Marketing
Episodes (6/6)
First-Party Pod
AI in Ad Tech: Workflow Automation, Decisioning, and the Ethics of Walled Gardens
5 months ago
57 minutes 5 seconds

First-Party Pod
Sell-side decisioning and the rise of demand path optimization
6 months ago
49 minutes 31 seconds

First-Party Pod
Rethinking Curation: How Publishers and Agencies Can Reclaim the Open Web
6 months ago
39 minutes 43 seconds

First-Party Pod
An insider look at Amazon Marketing Cloud and why trust is the central currency in data partnerships
7 months ago
54 minutes 15 seconds

First-Party Pod
The true meaning of incrementality and the rise of AI in MMMs
8 months ago
47 minutes 34 seconds

First-Party Pod
The role of CDPs in a world of increased data ownership, control, and AI
9 months ago
1 hour 2 minutes 22 seconds

First-Party Pod
First-Party Pod is your front-row seat to the biggest shifts in advertising, from CDPs and measurement to AI, ad fraud, and monetization strategies that actually work. Hosted by Gloria Steiner (Gigi) and Rio Longacre (Slalom), we break down what's happening, what's next, and what's just noise. No fluff, no endless buzzwords—just real insights, good conversation, and maybe a hot take or two.