Welcome to this exciting episode of the 4th episode of EQ&A, where we delve into the captivating world of social media and influencer marketing! Join us as we sit down with Val Sharivker, the Senior Manager of Social at MBIB (Mary Browns Chicken & Fat Bastard Burrito), and Dakota Rae, the visionary CEO of EQ, for an in-depth conversation on all things social media. In this episode, Val and Dakota will share their invaluable insights and experiences in the realm of social media, giving us a glimpse behind the scenes of the dynamic and ever-evolving landscape of influencer marketing. Get ready to discover the secrets behind viral influencer campaigns and gain a deeper understanding of the strategies that have propelled MBIB and Fast Bastard Burrito to new heights. As a seasoned marketing manager, Val Sharivker understands the significance of empowering influencers with creative freedom when crafting content. Learn how this approach has been pivotal in forging authentic connections with audiences and contributing to the resounding success of influencer campaigns. Find out how Val strikes the perfect balance between brand messaging and allowing influencers to bring their unique touch to the table. So, whether you're an aspiring influencer, a social media aficionado, or a marketing enthusiast seeking insider knowledge, this episode promises to be an enthralling and enlightening journey. Join us as we dive deep into the world of social media, influencer marketing, and the art of building viral campaigns. Don't miss out on this rare opportunity to glean wisdom from industry experts and gain an edge in the ever-competitive world of social media marketing. Hit that "Subscribe" button, ring the notification bell, and get ready for a riveting discussion that will leave you inspired and informed!
Diving into all things social media and content creation! Meet this viral couple with over 6 Million + reach all across their social platforms. Started their content creation journey 4 years back and have never looked back. We are talking about their engagement, marriage, kids, future plans, and whatnot! Sit down and lock in as things get juicier and spicy as they let us a sneak peek into their content creation journey and what all goes behind their not-so-private lives.
Diving into all things athlete and content creation! Meet this young Basketball star representing her country and playing for the famous Duke University as well as a following of around 1 million followers with extreme engagement and average video views. Emma's growth has been crazy over the last 12 months and it shows no signs of stopping anytime soon, she already has the most important factor, ridiculous engagement and true virality potential on everything she posts. Emma is a true GenZ influencer who spills her secret tips and tricks on her viral content on TikTok as well as landing massive deals with some of the leading global brands!
Diving into all things athlete and influencer marketing! Meet this Historic Olympian who's kicking ass and taking names. When it comes to building her personal brand, she doesn't play around. As the most sponsored Canadian athlete across all sports and the most branded and most followed Beach volleyball player in the world, she has a few tips to share! Take our your notebook :)