Welcome to this exciting episode of the 4th episode of EQ&A, where we delve into the captivating world of social media and influencer marketing! Join us as we sit down with Val Sharivker, the Senior Manager of Social at MBIB (Mary Browns Chicken & Fat Bastard Burrito), and Dakota Rae, the visionary CEO of EQ, for an in-depth conversation on all things social media. In this episode, Val and Dakota will share their invaluable insights and experiences in the realm of social media, giving us a glimpse behind the scenes of the dynamic and ever-evolving landscape of influencer marketing. Get ready to discover the secrets behind viral influencer campaigns and gain a deeper understanding of the strategies that have propelled MBIB and Fast Bastard Burrito to new heights. As a seasoned marketing manager, Val Sharivker understands the significance of empowering influencers with creative freedom when crafting content. Learn how this approach has been pivotal in forging authentic connections with audiences and contributing to the resounding success of influencer campaigns. Find out how Val strikes the perfect balance between brand messaging and allowing influencers to bring their unique touch to the table. So, whether you're an aspiring influencer, a social media aficionado, or a marketing enthusiast seeking insider knowledge, this episode promises to be an enthralling and enlightening journey. Join us as we dive deep into the world of social media, influencer marketing, and the art of building viral campaigns. Don't miss out on this rare opportunity to glean wisdom from industry experts and gain an edge in the ever-competitive world of social media marketing. Hit that "Subscribe" button, ring the notification bell, and get ready for a riveting discussion that will leave you inspired and informed!