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Don't Kill the Messenger with Movie Strategist Kevin Goetz
Kevin Goetz
76 episodes
2 days ago
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz explores the intersection of social media and film marketing with Troy and Mark Paul, the son and father duo behind SGG Media. Their innovative agency represents over 2,300 sports micro-influencers with a combined reach of 88 million followers, helping major studios navigate a sea change in content marketing. Once reliant on TV, radio, and outdoor advertising, studios and streamers now lean heavily into so...
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Film Interviews
TV & Film,
Film History
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All content for Don't Kill the Messenger with Movie Strategist Kevin Goetz is the property of Kevin Goetz and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz explores the intersection of social media and film marketing with Troy and Mark Paul, the son and father duo behind SGG Media. Their innovative agency represents over 2,300 sports micro-influencers with a combined reach of 88 million followers, helping major studios navigate a sea change in content marketing. Once reliant on TV, radio, and outdoor advertising, studios and streamers now lean heavily into so...
Show more...
Film Interviews
TV & Film,
Film History
Episodes (20/76)
Don't Kill the Messenger with Movie Strategist Kevin Goetz
Dick Cook (Powerhouse Hollywood Executive & Former Studio Chief) on His Journey from Disney Ride Operator to Running Walt Disney Studios
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Dick Cook, the former Chairman of Walt Disney Studios known as "the filmmaker's Chairman." From his humble start as a Disneyland train operator to running one of Hollywood's most successful studios, Dick shares how his Bakersfield roots and team-oriented leadership helped deliver some of Disney's most loved and profitable films, including Finding Nemo, The Lion King, National Treasure, and P...
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1 week ago
46 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Basil Iwanyk (Acclaimed Producer & Former Studio Exec) on Jersey Grit, Building Thunder Road Films, and Mastering Independent Producing at Scale
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Thunder Road Films founder Basil Iwanyk, the producer behind some of the most engaging films of the last two decades. From The Town and Sicario to the game-changing John Wick franchise, Basil's films have redefined modern action cinema while earning over $2 billion worldwide. He shares how his New Jersey roots, immigrant family values, and tireless work ethic shaped his approach to filmmakin...
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3 weeks ago
54 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Donald Petrie (Veteran Movie and Television Director) on Comedy Directing, Family Legacy, & the Power of Audience Testing
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz welcomes director Donald Petrie, the American Film Institute Fellow whose romantic comedies have grossed hundreds of millions worldwide. From launching Julia Roberts in Mystic Pizza to directing Sandra Bullock in Miss Congeniality and pairing Jack Lemmon with Walter Matthau in Grumpy Old Men, Donald has helmed some of Hollywood's most beloved films. Donald shares how he transformed from actor to director w...
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1 month ago
45 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Special Episode: The Art of Audience Test Screening Focus Groups in the Filmmaking Process
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz brings together three of his top focus group moderators from Screen Engine to reveal the secrets behind their craft during the filmmaking stage of movie testing. Terri Cavanaugh (VP of Qualitative Insights), Ari Virgil-Paige (Executive VP of the Movie Group), and Aaron Feuer (VP of the Movie Group) reveal how honest audience feedback helps filmmakers perfect their vision. What Makes Focus Groups Essential ...
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2 months ago
53 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Michael Uslan (Originator & Executive Producer of the Batman movie franchise) on his role as Batman’s Batman and his journey
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Michael Uslan, the originator and executive producer of the Batman and Batman-related movie universe, who turned his childhood passion for comic books into Hollywood gold. As an avid comic book collector and Batman superfan, Uslan is proof that following your passion pays off. He shares the story of his decade-long journey to bring a dark, serious Batman to the big screen after being horrifi...
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2 months ago
53 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Jerry Bruckheimer (Producer) on Making Blockbusters, Audience Testing, and 50+ Years in Hollywood
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz sits down with legendary producer Jerry Bruckheimer, the mastermind behind billion-dollar blockbusters, including Top Gun, Pirates of the Caribbean, Bad Boys, Beverly Hills Cop, and the television shows CSI, The Amazing Race, and Fire Country. Bruckheimer shares insights into his detailed approach to filmmaking, the power of test screenings, and what it takes to consistently deliver crowd-pleasing entertai...
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2 months ago
43 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Arnold Rifkin (Legendary Agent & Producer) on Hollywood Deal-Making and His Life-Changing Relationship with Bruce Willis
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Arnold Rifkin, the legendary talent agent who pioneered the concept of a total talent agency and helped build one of Hollywood's most recognizable action stars. From founding Triad Artists to leading William Morris's film division and producing blockbuster films alongside Bruce Willis, Rifkin has built careers, brokered deals, and produced films over the course of four decades. He shares can...
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3 months ago
45 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Scott Ross (Visual Effects Pioneer, Producer, and Entrepreneur) on Creating Movie Magic and the Future of Hollywood Effects
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz interviews Scott Ross, a pioneering figure in the visual effects industry. As the former general manager of Industrial Light and Magic (ILM), Senior VP of LucasArts Entertainment, and co-founder of Digital Domain with James Cameron and Stan Winston, Scott Ross shares insights into the evolution of visual effects, from practical models to the digital revolution. His impressive portfolio includes iconic film...
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3 months ago
49 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Mike Marcus (Manager, Producer, & Former Studio Head) on Building Hollywood Networks and Creating Hit Films
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz interviews Mike Marcus, whose impressive 57-year career spans from agency mailroom to MGM Pictures president to management company founder. In his early career as an agent, Marcus built an impressive client roster including Robin Williams, John Landis, and Sidney Pollack before transitioning to studio executive and eventually launching Echo Lake Entertainment's management division. Marcus was instrumental ...
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4 months ago
43 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Tony Sella (Marketing Executive and Producer) on Creating Unforgettable Movie Campaigns
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz interviews Tony Sella, the legendary marketing executive behind some of Hollywood's most iconic movie campaigns. During his decades at 20th Century Fox, Sella was the creative force behind unforgettable posters, trailers, taglines, and promotions for films including Avatar, X-Men, Independence Day, Bohemian Rhapsody, and nearly 1,000 others. He shares insights into his creative process, memorable marketing...
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5 months ago
48 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Shane Black (Writer, Director) on Redefining Action Movies and Embracing Authenticity
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz interviews Shane Black, one of Hollywood's highest-paid screenwriters, who redefined action films with witty dialogue, dark humor, and unforgettable characters. From Lethal Weapon to The Nice Guys, Kiss Kiss Bang Bang, and Iron Man 3, Shane discusses his journey from a self-described "oddball" to a filmmaking powerhouse. Pittsburgh Roots and Early Influences (02:55) Born in Pittsburgh, Black shares how his...
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5 months ago
55 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Mike Medavoy (Legendary Agent, Producer, & Studio Executive) on an Extraordinary Hollywood Journey
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz welcomes an industry titan-- film producer and studio executive Mike Medavoy. With a career spanning over five decades, Medavoy has been closely involved with over 300 feature films, with seven winning Best Picture Oscars. From agent to studio chief to producer, his remarkable journey from Shanghai to Hollywood has shaped some of cinema's most important films, including Rocky, One Flew Over the Cuckoo's Ne...
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6 months ago
40 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Chris Landon (Writer, Director, Producer) on Growing Up in Hollywood & Creating "Feel-Good Horror"
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Chris Landon, the acclaimed writer, director, and producer known for films like Happy Death Day, Freaky, Disturbia, and most recently, Heart Eyes. Son of television legend Michael Landon, Chris has carved his own path in Hollywood, specializing in horror comedy or what he calls "feel-good horror." He candidly shares personal stories about his Hollywood upbringing, coming out, surviving kidne...
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6 months ago
50 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
David Permut (Oscar® & Emmy® Nominated Producer) on Movie Maps, Making Movies That Matter, and Discovering New Talent
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz sits down with acclaimed producer David Permut, the visionary behind films like Face/Off, Hacksaw Ridge (Academy Award nominee for Best Picture), Dragnet, and most recently, Rustin. His films have garnered multiple Academy Award nominations, and he is known for his exceptional ability to discover new talent and bring challenging stories to the screen. From selling star maps as a teenager to executive produ...
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6 months ago
46 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Elizabeth Gabler (President of Sony 3000 Pictures) on the Art of Book-to-Screen Movie Magic
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz sits down with Elizabeth Gabler, known for transforming literary works into cinematic successes. From her early days as an agent's assistant to becoming president of Fox 2000 and now Sony 3000 Pictures, Gabler shares insights from her remarkable career developing hit films like Life of Pi, The Devil Wears Prada, Mrs. Doubtfire, Marley and Me, and Where the Crawdads Sing. Early Career and Love of Reading (0...
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7 months ago
52 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Brad Furman (Director/Producer/Writer) on his Journey from the Basketball Court to Film Sets
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz welcomes director and producer Brad Furman, known for films like The Lincoln Lawyer, The Infiltrator, Runner Runner, The Take, and City of Lies. The episode opens with Furman reading a touching tribute letter he wrote after the passing of his friend, filmmaker John Singleton, setting the tone for an intimate conversation about perseverance, mentorship, and the evolution of his career. From Basketball to F...
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8 months ago
47 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Catherine Paura (Veteran Entertainment Strategist) on Transforming Movie Marketing and Audience Research
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz sits down with his good friend, mentor, and colleague, Catherine Paura, a pioneering force in entertainment research who co-founded National Research Group (NRG) in 1977. As an accomplished entrepreneur, Paura helped establish the foundation for modern movie research and marketing. From her humble beginnings to becoming one of Hollywood's most influential research experts, Paura shares insights from her ca...
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8 months ago
51 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Brian Grazer (Oscar and Emmy-Winning Producer) on Curiosity, Creativity, and Human Connection
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz interviews legendary producer Brian Grazer. As co-founder of Imagine Entertainment with Ron Howard, Grazer's films and television shows have earned 47 Oscar nominations and 242 Emmy nominations, with his movies grossing nearly $15 billion globally. Known for hits like A Beautiful Mind (which won him the Academy Award for Best Picture), Apollo 13, and Friday Night Lights. During the conversation, Grazer ope...
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9 months ago
44 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
David Friendly (Academy Award-Nominated Producer and Former Journalist) on His Journey from Newsweek to Hollywood Success
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz interviews David Friendly, whose remarkable career transition from journalism to film production led to an Academy Award nomination for Best Picture with Little Miss Sunshine. David worked with industry giants like Ron Howard and Brian Grazer before establishing himself as a successful producer. His producing credits include Courage Under Fire, Dr. Dolittle, Big Momma's House, Laws of Attraction, and the h...
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9 months ago
55 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Gary Lucchesi (Veteran Producer, Studio Executive, and Former Agent) on Working with Talent and Successful Filmmaking
Send Kevin a Text Message In this episode of "Don't Kill the Messenger," host Kevin Goetz sits down with Gary Lucchesi, the acclaimed producer and former President of the Producer’s Guild of America. From his early days as a talent agent at William Morris to his tenure as President of Production at Paramount Pictures, Gary has been a driving force behind numerous hit films. As a producer, his credits include Primal Fear, Million Dollar Baby, The Lincoln Lawyer, and Runaway Bride, among many o...
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9 months ago
51 minutes

Don't Kill the Messenger with Movie Strategist Kevin Goetz
Send Kevin a Text Message In this episode of Don't Kill the Messenger, host Kevin Goetz explores the intersection of social media and film marketing with Troy and Mark Paul, the son and father duo behind SGG Media. Their innovative agency represents over 2,300 sports micro-influencers with a combined reach of 88 million followers, helping major studios navigate a sea change in content marketing. Once reliant on TV, radio, and outdoor advertising, studios and streamers now lean heavily into so...