Send us a text Feeling like your funnel used to work but now it's just...stalls? In today’s episode of the Creator’s MBA podcast, I’m pulling back the curtain on one of the most frustrating pain points for digital product creators, when funnels stop converting. You’ve probably said it yourself: “My funnel used to work, but now it’s like no one’s buying.” I’m here to tell you it’s not your funnel. It’s your system. We’re continuing our Creator’s Growth Flywheel series by diving dee...

Send us a text Is it just me, or does online business feel heavier lately? I’ve heard it from so many digital entrepreneurs and I’ve felt it too. Growth feels harder. Funnels aren’t converting like they used to. Collaborations don’t bring the same momentum. Traffic and engagement are down across the board. And guess what? It’s not your fault. The rules of the game have changed, and this episode is where we start rewriting the playbook. In this kickoff to a special series, I’m breaking down ex...

Send us a text When your business feels off, it’s not time to panic, it’s time to pivot. Lately, I’ve been getting the same question over and over: “Destini, I think I need to pivot… but I don’t even know where to start.” And I get it. 2025 has brought big shifts. What used to work just doesn’t anymore. Whether it’s AI, changing platforms, or just personal growth, things feel different. In this episode, I’m walking you through the exact process I’d follow if I were pivoting in 2026. I’ll show...

Send us a text Ever feel like you’re doing everything right, you’ve built the offers, you’re showing up, you’ve taken the courses, but your results still feel unpredictable? This week on The Creator’s MBA Podcast, I’m walking you through the five systems that turn random results into predictable, compounding growth. These aren’t new strategies or shiny tools. They’re the essential building blocks behind every profitable creator business: Attract → consistent visibilityEngage → mean...

Send us a text What if you could clone yourself to create more content, serve more clients, and have more freedom? In this episode of the Creator’s MBA podcast, I sat down with Brittany Long, the go-to expert on AI cloning for entrepreneurs. Brittany shares how a health scare—and the need for more flexibility—led her to build an AI-powered business that runs without her needing to be glued to her desk. We unpack what “cloning yourself” actually means and how you can leverage different types o...

Send us a text If you’ve ever felt stuck using email marketing tools that limit your creativity (and your subscriber count), Substack might be the freedom you’ve been looking for. In this episode, I sit down with Claire Venus—engagement consultant, audience development mentor, and Substack expert—to explore how Substack is revolutionizing the way creatives and entrepreneurs connect with their audiences. Claire shares her journey of how Substack became a powerful platform for her w...

Send us a text Have you ever wanted to document your journey in real-time, but struggled to find the right platform to do it? Instead of hiding the process in spreadsheets or behind-the-scenes Google docs documents, I chose to build in public and Substack was the perfect home for it. In this episode, I’m taking you behind the scenes of my new experiment: using Substack not only to document my business journey, but also to explore whether it can be a real discovery and visibility engine ...

Send us a text The Unfiltered Journey to $1M: Why I’m Building in Public on Substack Most people wait until they’ve reached the finish line to share their story—but what if you got to watch the whole messy, brilliant, in-progress journey instead? In this episode of the Creator’s MBA podcast, I’m pulling back the curtain on a live experiment I’ve launched: the $1 Million HobbyScool Experiment. My goal? To scale HobbyScool into a million-dollar brand I can eventually sell—and I’m document...

Send us a text Every year, November sneaks up on us—and before we know it, we’re scrambling to throw together last-minute holiday promos that feel more stressful than strategic. In this episode, I’m walking you through my Holiday Revenue Roadmap—a five-step system to help you stop winging it and start winning with your Q4 digital product promotions. Whether you’ve been caught in the last-minute chaos before or you're just ready to have your best November and December ever, this episode ...

Send us a text The Non-Launch Marketing System That Consistently Sells Your Offer You poured your heart into a great product—maybe a course, a membership, or a group program. You even launched it once and made a few sales. But now? Crickets. Not because it’s not valuable. It’s simply not getting seen. In this episode of the Creator’s MBA podcast, I’m walking you through the Non-Launch Marketing System, my proven Growth Flywheel that consistently sells your signature offer without requiring yo...

Send us a text Let’s be honest. Cleaning your email list probably isn’t at the top of your to-do list. But if you're prepping for a big Q4 push, it needs to be. If your list is packed with ghost subscribers who haven’t opened your emails in months, your best offers may never even reach the inbox. And that could mean leaving thousands of dollars on the table. In this episode, I’m sharing why now is the perfect time to clean and reengage your list and how to do it without acci...

Send us a text I know how overwhelming AI can feel—like everyone else has it all figured out while you're just trying to write one decent email that actually sounds like you. But what if I told you there's a way to make AI work for your business in a way that feels aligned, authentic, and even energizing? In this episode, I’m chatting with Ruth Poundwhite—visibility, sales, and mindset coach, author of Quietly Ambitious, and host of the Soulful Sales Show. Ruth opens up about her journey from...

Send us a text In this episode, I’m bringing you behind the scenes of what’s been happening at HobbyScool as I work toward one of my big-picture goals: turning this business into a $1 million sellable brand. That goal has helped me think differently about how we grow, and I want to share how that’s led to something new we’re building for 2026. You’ll hear how I explored different paths, from physical locations to partnerships and what finally clicked. I walk you through how I mapped out a ful...

Send us a text So many business owners I talk to are burned out from the constant content treadmill. Posting to social, creating reels, and hoping for viral reach that rarely comes. What if I told you there’s a much easier way to consistently grow your list and revenue…without being glued to your phone? In this episode, I’m joined by Zach Spuckler from Heart, Soul & Hustle, and we’re talking all about how to use Facebook and Instagram ads to grow your email list on autopilot. Zach breaks ...

Send us a text The Way We Teach Digital Products Is Changing—and AI Is Leading the Charge If you're still relying on self-paced courses to generate revenue in your digital product business, it's time for a wake-up call. In this episode, I dive into a game-changing conversation with Monica Froese on how AI is reshaping the way we teach, sell, and scale our offers—and why the old models just aren’t cutting it anymore. Monica shares her journey from corporate marketing to launching Empower...

Send us a text I used to obsess over ROI—until I realized I was asking the wrong question. What really changed my business was thinking in terms of Return on Time. In this episode, I’m walking you through one of the biggest mindset shifts that helped me build a profitable business without burnout, constant launching, or chasing shiny objects. You’ll hear how I use a rinse-and-repeat system anchored around a promotional calendar to guide all of my content and sales strategy. I’ll also sh...

Send us a text How to Add AI to Your Digital Product Business and Start Earning More So many entrepreneurs are using AI to save time, but what if you could also use it to increase your income? In this episode, I’m diving into how you can add AI into your business in ways that aren’t just efficient—they’re profitable. Whether you’re a course creator, coach, or membership site owner, AI can be more than just a behind-the-scenes tool. It can become a powerful part of what you sell. From AI...

Send us a text Stop Ignoring This One Email That Can Make or Break Your Subscriber Relationship If you’re treating your welcome email like a throwaway message—or worse, skipping it altogether—you’re missing one of the biggest opportunities to connect with your audience and improve email deliverability. In this episode of the Creator’s MBA podcast, I’m diving into why your welcome email is hands down the most important email you’ll ever send. This isn’t about your product launch or weekly news...

Send us a text Does running a membership have to mean being online 24/7? I used to think so—until I found a better way. In this episode of the Creator’s MBA, I’m lifting the curtain on a topic that surprises a lot of people: running multiple successful memberships without a traditional online community. That’s right—no Facebook groups, no Circle, no Slack, no constant notifications. When a fellow podcast host recently said, “Wait, you can do that?” I realized just how many creator...

Send us a text If you’ve ever wondered how to turn your free content into real income, you’re not alone—and I’m breaking it all down in this episode. This week on the Creator’s MBA podcast, I’m answering a powerful question from one of my members: “How do I know what my audience will actually pay for?” If you've been giving away your knowledge for free and you're ready to shift into a for-profit digital product business, this one’s for you. I share the mindset shift that made a huge dif...