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Creative Control
Fast Company
184 episodes
1 week ago
The days of celebrities, athletes, and creators relying solely on their talent to build their brands is over. Today, it’s all about partnering with brands, investing in companies, or even launching a business of your own. Join host KC Ifeanyi each episode as he talks to one of the world’s most creative people about how their business endeavors intersect with, and grow, their creativity. 
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All content for Creative Control is the property of Fast Company and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The days of celebrities, athletes, and creators relying solely on their talent to build their brands is over. Today, it’s all about partnering with brands, investing in companies, or even launching a business of your own. Join host KC Ifeanyi each episode as he talks to one of the world’s most creative people about how their business endeavors intersect with, and grow, their creativity. 
Show more...
Arts
TV & Film,
Business,
Marketing
Episodes (20/184)
Creative Control
How Elvira Built a Brand to Die For
Cassandra Peterson, better known as Elvira, Mistress of the Dark, has spent nearly 25 years turning horror, humor, and high camp into an art form—and a solid business. In this bonus Halloween episode of Creative Control, Peterson opens up about her wild journey from Las Vegas showgirl to pop culture icon, discussing how to build a brand that lasts and her latest project that's been decades in the making: Elvira's Cookbook From Hell: Sexy, Spooky Soirées and Celebrations for Every Occasion. For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control
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1 week ago
43 minutes

Creative Control
From the Werkroom to the MCU: Shea Couleé on where drag is heading next
Shea Couleé has become an undeniable force in drag, rising from Chicago’s local scene to snatching crowns on RuPaul’s Drag Race to breaking new ground in the Marvel Cinematic Universe. Shea has been an integral part of drag becoming mainstream—and she has a few ideas on where it should be headed next. In this episode, Shea charts her creative journey through drag, lessons she’s learned in building a brand, how her Black and queer identities have turbocharged her creativity, her iconic debut in the MCU starring in Ironheart, and why more risk-taking in drag is what’s needed now more than ever.  For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control
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3 weeks ago
34 minutes

Creative Control
WNBA Star Jewell Loyd Is on the Road to a New Black Wall Street
Las Vegas Aces star Jewell Loyd has amassed a stack of staggering accolades: garnering two WNBA championships, two Olympic gold medals, and six WNBA All-Star nods, not to mention being anointed as the "Gold Mamba” from the late great Kobe Bryant himself. But Loyd’s impact goes beyond the court.   In 2015, she and her brother launched Loyd & Co., a financial services firm they built to give underserved communities real access to capital, wealth-building tools, and long-term financial security. And in recent months, they've been ramping up their ambitions with several acquisitions that are expanding the firm's reach. In this episode, Loyd opens up about the inspiration behind her company, the impact they’re already making, and her audacious next step: creating what she calls a “bank with a soul.” For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control
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1 month ago
33 minutes

Creative Control
Fast Company's Innovation Festival Returns to NYC
In this bonus episode, executive director of editorial programming, Kc Ifeanyi, chats with editor-in-chief Brendan Vaughan about Fast Company's Innovation Festival 2025. They discuss the latest panels, and Fast Tracks, or what Brendan likes to call "field trips for grown-ups." This is where attendees visit the companies that FC reports on.     Later, Brendan asks Kc about a moment at the innovation festival that "keeps him up at night."   Fast Company's 11th annual Innovation Festival hits New York City this September 15-18. There's an incredible lineup of speakers, activations, workshops, dinners, and much more. It's going to be a packed week full of insights, networking, and, of course, innovation. Head to events.fastcompany.com to get the most up-to-date lineup of speakers and sessions. And use code "create20" for 20% off a Select Innovation Festival pass.
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2 months ago
14 minutes

Creative Control
Risk, Reward, Repeat: Why Neon CEO Tom Quinn Bets Big on Bold Films
Neon couldn't burn any brighter than it is now. The film production and distribution company acquired the rights to six consecutive Palme d'Or winners at the Cannes Film Festival: Parasite (2019), Titane (2021), Triangle of Sadness (2022), Anatomy of a Fall (2023), Anora (2024), and It Was Just an Accident (2025). Parasite was the first foreign language film to win Best Picture at the Academy Awards in 2020. Longlegs became the highest-grossing independent film in 2024. Director Sean Baker won 4 Oscars for his film Anora tying with the one and only Walt Disney for most Oscar wins in a single night. All of this from a studio that's only been around for 8 years. Film industry veteran Tom Quinn cofounded Neon in 2017 and has marked a distinct lane for himself in a crowded and, let's be honest, less-than-innovative industry. In this episode of Creative Control, Quinn traces his journey from actor to executive and explains how he's positioned Neon to be the "anti-algorithm" in a streaming world. He also gives his perspective on what's holding the wider film industry back and what Neon needs now to make their success sustainable.  For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control
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3 months ago
38 minutes

Creative Control
How Joy Reid Bounced Back into her Second Act
For 11 years, Joy Reid was one of the most prominent journalists at MSNBC, spearheading three shows for the network, including The Reid Report, A.M. Joy, and The ReidOut. Her sharp commentary earned her top ratings, a loyal following, an Emmy nomination, and an NAACP Image Award. However, she was unexpectedly fired in February when MSNBC announced a network shake-up. Just four months after her ouster, Joy launched The Joy Reid Show, an independent podcast from her production company, Image Lab Media Group. Kc Ifeanyi, the executive director of editorial programming at Fast Company, recently interviewed Joy about her views on the current media landscape, the importance of owning one's content and audience, and what we can learn from a Gen X hustler’s mindset. For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control
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3 months ago
40 minutes

Creative Control
Why Moby keeps giving music away for free
Moby’s prolific music career spans 35 years, most notably helping to bring electronic music to the mainstream—and perhaps less notably, but still importantly, giving so much of that music away for free. Amid consistently putting out albums, Moby launched Mobygratis in 2005, a platform where creatives can download instrumental music made by Moby to use in any number of projects. Moby has continued to update and iterate on Mobygratis, but the ethos has remained the same: helping creatives realize their projects with less financial burden and unleashing the “democratic chaos” of seeing what people create with the music. In this episode, Moby explores his relationship to creativity and commerce, the tsunami of AI, what effective activism looks like, and why as a creative it’s okay (and even better) to not have a plan B.  For more of the latest business and innovation news, go to https://www.fastcompany.com/news To listen to the latest episodes of Creative Control on Fast Company:https://www.fastcompany.com/podcasts/creative-control Visit Mobygraits
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5 months ago
56 minutes

Creative Control
Creative Control is Back!
The days of celebrities, athletes, and creators relying solely on their talent to build their brands is over. Today, it’s all about partnering with brands, investing in companies, or even launching a business of your own. Join host KC Ifeanyi each episode as he talks to one of the world’s most creative people about how their business endeavors intersect with, and grow, their creativity.
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5 months ago

Creative Control
Creative Control series roundup!
2 years ago
1 minute

Creative Control
How Watcher Entertainment is changing the rules of content creation
Steven Lim used to work at Buzzfeed, cohosting the wildly popular show ‘Worth It.’ But a few years ago, he left to start his own digital studio, Watcher Entertainment, to take a chance on making content a little differently. Being a creator himself, Lim knew the struggle of writers, producers, and talent fighting to keep their own IP and earn what they’re worth, so he decided to take a unique approach that could be a new standard for digital content production—or as Lim puts it, ‘the stupidest decision’ he could ever make. Steven told us all about his perspective working at a small independent studio after being at a large media company, and his ambitions to raise the bar for digital content in the future.
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2 years ago
27 minutes

Creative Control
How TikTok’s Medical Mythbuster exposes racism in healthcare
Last week, we took a trip to VidCon in Anaheim, California, to meet up with some of the top creators in the industry. Joel Bervell, a fourth-year medical student at Washington State University, rose to fame on TikTok for calling out racial inequities in the healthcare system. One of his first videos, posted early on in the pandemic, taught people that pulse oximeters can overestimate oxygen saturation on people with darker skin—a fact with serious implications for Black COVID patients who weren’t receiving the necessary care. In our conversation, Joel talked about the myths about race that he’s encountered in medical school and how social media can be a powerful educational tool.
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2 years ago
28 minutes

Creative Control
How SuperOrdinary links brands and creators to international markets
SuperOrdinary launched in 2017 as a way for U.S. brands to reach consumers in China. The company has since expanded to working with creators in other international markets. SuperOrdinary cofounder and CEO Julian Reis explains how his company is further leaning into what he calls the “supporter economy”—and how he’s navigating operations amid geopolitical tensions.
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2 years ago
34 minutes

Creative Control
What if an AI Elvis sent you a birthday Cameo?
Founded in 2017, Cameo is a platform that allows people to buy custom messages from celebrities to send to their family and friends. The company has expanded the business and created a viable revenue stream for celebrities and creators—even for those who may not be in the traditional Hollywood spotlight. Cofounder and CEO Steven Galanis believes the company amounts to a public utility, connecting celebrities to fans in a direct, accessible way. He shared his perspective on where Cameo is headed, and why its future may or may not involve AI celebrities.
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2 years ago
35 minutes

Creative Control
Is AI art innovation or infringement?
AI art generators such as DALL-E, Midjourney, and Craiyon have gained noticeable attention in the past months. But like so much of what AI touches, there are some big questions that need answers: Who owns the images that feed into these generators? Who owns the images they produce? Entertainment lawyer Wynton Yates shares his perspective on AI art generators, copyright infringement, and the legal questions being debated right now. And transmedia artist Stephanie Dinkins dives into how she uses AI in her work while maintaining her curiosity and excitement for the future of art and technology.
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2 years ago
40 minutes

Creative Control
The thin line between borrowing and stealing in fandom
This is the third of our special series about fandom. To start from the beginning, listen to our episodes from the past two weeks! When it comes to fan creators and making money, copyright law is pretty strict—any unlicensed use of a property that doesn’t fall under fair use (like the characters from Star Wars, for example) is considered copyright violation. But at the same time, plenty of fan merchandise and other creations, both for-profit and not, proliferate online and at conferences. Afterall, fandoms can be their own marketing machines for profitable franchises, so companies don’t always crack down on violations. That is, until they see their profits or trademarks threatened—as was the case recently with Netflix and The Unofficial Bridgerton Musical. So, is it possible to encourage and protect the inspiration-fueling fandoms while still honoring the original authors? What’s the line between derivative and original? And most importantly, what’s werewolf erotica got to do with this?
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2 years ago
32 minutes

Creative Control
The dark side of fandom
This is the second of our special series about fandom. To start from the beginning, listen to last week’s episode!Being part of an active fandom creates close communities, even families, especially for those who haven’t found any shared interests with friends in other areas. And after several exoduses from various platforms, some of the biggest fandom spaces are fan-operated, like the fanfic archive AO3. But within these communities, people can face discrimination, gatekeeping, and other obstacles around identity, body type, and income. While some fans might find wild success with their writing or artwork, others have experienced rampant harassment and threats—and the difference has a lot to do with who they are.So how do fan creators balance independence from big platform companies with the challenges of moderating inclusive communities?To see some of the fantastic costumes Yalda’s created, check out her Instagram @yaldamn.
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2 years ago
25 minutes

Creative Control
Welcome to the (fandom) dance party!
‘The Witcher’ TV show might not seem like the most natural inspiration for enthusiastically queer romance writing, but for some fanfic authors, it’s a world rich with creative inspiration. Fanfic writers, especially those missing authentic representation in mainstream media, have long used their own writing to make stories that speak to them. And fandom communities, once niche conventions and now massive online archives and popular forums, offer welcoming spaces to explore and build friendships. This is the first of our special series about the many worlds of fandom. To see the (explicit!) fanart of Gulliver’s Travels mentioned in the episode, head to the Met Museum’s archives.
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2 years ago
28 minutes

Creative Control
Coming soon: A deep dive into the world of fandom
Next week, we’ll be back with a special series of episodes about fandom—covering fanfic, fan art, cosplay, and all the passion that goes into building these communities. We’ll also be unpacking the hurdles fan creators face, from harassment to legal issues, and how these challenges affect the wider creator economy.
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2 years ago
2 minutes

Creative Control
Is banning Tiktok “un-American?”
Since the last time we discussed the efforts to ban Tiktok, we’ve been hearing more about future legal challenges to these restrictions and the international impact they would have. So to get some different perspectives on Tiktok’s actual security risks and the courtroom sagas already shaping up, we talked with Timothy Edgar and Anupam Chander. Timothy is a professor at both Harvard and Brown, specializing in cybersecurity, and Anupam is a law professor at Georgetown who focuses on global regulation of new technologies. Both experts emphasized how banning Tiktok opens up a lot of new questions about how tech companies, specifically social media platforms, are treated in the U.S. and other countries. Because, while other countries including China and India have banned certain apps in the past, an American ban on Tiktok would send an entirely new message about how we do—or don’t—want to communicate with the rest of the world.
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2 years ago
33 minutes

Creative Control
How AI could shape the next 50 years of hip-hop
This year marks the 50th anniversary of hip-hop, a genre that’s gone from a niche art form to a cultural and financial powerhouse across the world. But with that huge burst of growth, are the true hip-hop creators getting their due? And what role will AI play in hip-hop in the next 50 years? To help us unpack hip-hop’s history and future, we talked with Sacha Jenkins. Sacha is a filmmaker, musician, and the creative director of the media company, Mass Appeal. He’s also the cocurator of Hip Hop: Conscious Unconscious, a photo exhibit presented by Fotografiska New York and created in partnership with Mass Appeal.
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2 years ago
28 minutes

Creative Control
The days of celebrities, athletes, and creators relying solely on their talent to build their brands is over. Today, it’s all about partnering with brands, investing in companies, or even launching a business of your own. Join host KC Ifeanyi each episode as he talks to one of the world’s most creative people about how their business endeavors intersect with, and grow, their creativity.