Edie Weintraub, Founder and Managing Director of Terra Alma, joins host April LaMon to share how hospitality, retail, and intentional design can redefine community in modern master-planned developments.
At Terra Alma, Edie and her team advise developers, cities, and emerging brands on how to create environments where people gather, connect, and belong. Through practical examples such as neighborhood cafés that evolve throughout the day to micro food halls that serve as modern community hubs, Edie reveals how small-scale, thoughtful design decisions can lead to lasting impact.
Key Takeaways:
00:00 Introduction.
02:59 Collective belonging to address modern isolation.
05:49 The transition from static amenities to locally activated, human-centered spaces.
10:43 Walkable and bikeable design that encourages everyday social interactions.
12:12 Adaptive reuse and respect for site history can serve as identity builders.
15:03 Long-term success supported by sustainable operations, governance, and ownership.
19:19 Incremental development and small interventions that build authentic connection.
25:08 Hospitality-led design that creates welcoming, living-room-like environments.
28:33 Compact, multi-vendor concepts that deliver culture, convenience, and connection.
38:16 Career guidance centered on nurturing relationships and practicing curiosity.
Resources Mentioned:
https://www.linkedin.com/in/edieweintraub/
Terra Alma | LinkedIn
https://www.linkedin.com/company/terraalma/
Terra Alma | Website
https://www.terraalma.com/
Women in Restaurants | Website
https://www.womeninrestaurants.com/
https://kiawahriver.com/
https://newfieldfl.com/
“Unreasonable Hospitality” by Will Guidara
https://www.amazon.com/Unreasonable-Hospitality-Remarkable-Giving-People/dp/0593418573
"Irreplaceable" by Kevin Ervin Kelley
https://www.amazon.com/Irreplaceable-Create-Extraordinary-Places-Together-ebook/dp/B0C7TJ3RHF
https://www.amazon.com/Youre-Invited-Science-Cultivating-Influence/dp/0063030977
Thank you for listening to “Communities Connected: A Land and Lifestyle Podcast by Alosant.” If you enjoyed the show, please leave us a 5-star review and subscribe to our channel so you don’t miss any future episodes.
You can find more about Alosant on our LinkedIn page and alosant.com
About the Host:
April is the CEO and Co-Founder of Alosant. She is an experienced entrepreneur and real estate technology expert with an innate curiosity for consumer behavior. Alosant-powered apps make it easy for users to stay informed and engaged, offering solutions to connect with everything their community has to offer.
#ResidentExperience #MasterPlannedCommunities #Proptech #LifestyleManagement
Bob Cardoza, Chief Operating Officer of FirstService Residential, discusses his journey from consulting to executive leadership and the vision guiding the future of community management.
He reflects on the creation of FirstService Residential Development Advisors, his transition into the COO role, and how strong partnerships, culture, and a focus on prosperity shape long-term success. Bob also highlights the company’s three-year operational evolution, including investments in AI and new technology platforms, while emphasizing that people remain at the heart of everything FirstService Residential does.
Key Takeaways:
00:00 Introduction.
01:10 The value of building trusted partnerships in new business initiatives.
08:47 Why early planning is essential for sustainable community development.
13:48 Leadership transitions shaped by mentorship and personal guidance.
19:00 Balancing prosperity, culture, and career opportunities.
24:57 The role of technology and innovation in shaping the future.
30:17 Building consistency and scalability through a unified brand and platform.
35:13 Success as a result of passion for the work and the people involved.
38:38 Advice on career growth, patience, and surrounding yourself with the right people.
Resources Mentioned:
https://www.linkedin.com/in/bob-cardoza-818aa09/
FirstService Residential | LinkedIn
https://www.linkedin.com/company/firstservice-residential/
FirstService Residential | Website
http://www.fsresidential.com
https://uli.org/
Thank you for listening to “Communities Connected: A Land and Lifestyle Podcast by Alosant.” If you enjoyed the show, please leave us a 5-star review and subscribe to our channel so you don’t miss any future episodes.
You can find more about Alosant on our LinkedIn page and alosant.com
#ResidentExperience #MasterPlannedCommunities #Proptech #LifestyleManagement
About the Host:
April is the CEO and Co-Founder of Alosant. She is an experienced entrepreneur and real estate technology expert with an innate curiosity for consumer behavior. Alosant-powered apps make it easy for users to stay informed and engaged, offering solutions to connect with everything their community has to offer.
We feature Sara Carbonell, Director of Marketing for Amblebrook Gettysburg of Crown Community Development, in a thoughtful discussion on creating vibrant communities where active adults thrive. With more than two decades in homebuilding and years of experience shaping lifestyle-driven developments, Sara shares how Amblebrook blends resort-style amenities, resident-driven programming, and meaningful partnerships to foster a dynamic, connected culture.
From lifelong learning initiatives and intergenerational collaborations to innovative wellness programs, Sara highlights how Amblebrook has become more than a neighborhood. It is a place where residents can flourish, connect, and reinvent their lifestyles.
Key Takeaways:
00:00 Introduction.
01:34 The community benefits from the diverse experiences residents bring.
05:42 The environment fosters connection and lifelong learning.
11:06 Partnerships with health providers expand wellness options.
13:17 Collaboration with local institutions enriches community life.
19:09 New amenities continue to enhance resident opportunities.
20:49 Immersive programs give prospects a deeper sense of the community.
24:55 Inspiration comes from industry exposure and personal influences.
29:14 Curiosity and openness create opportunities for professional growth.
Resources Mentioned:
https://www.linkedin.com/in/saracarbonell/
Crown Community Development | LinkedIn
https://www.linkedin.com/company/crown-communites/
Crown Community Development | Website
https://crowncommunities.com/
International Builders’ Show (IBS)
https://www.buildersshow.com
https://www.melrobbins.com
“People We Meet on Vacation” by Emily Henry
https://www.goodreads.com/book/show/54985743-people-we-meet-on-vacation?utm_source=chatgpt.com
Thank you for listening to “Communities Connected: A Land and Lifestyle Podcast by Alosant.” If you enjoyed the show, please leave us a 5-star review and subscribe to our channel so you don’t miss any future episodes.
You can find more about Alosant on our LinkedIn page and alosant.com.
#ResidentExperience #MasterPlannedCommunities #Proptech #LifestyleManagement
Erica Sinner, Founder and CEO of Ladies in Land, shares how she is creating a space for women in the land and homebuilding industry to learn, grow, and find community. She reflects on her journey from sales and marketing to land acquisition, and how her passion for education sparked the launch of a movement that is rapidly expanding across the country.
Ladies in Land is built on the values of education, representation, and inclusion. Erica discusses the importance of building confidence through knowledge, creating safe environments where professionals can ask questions, and ensuring women have visible roles in panels, publications, and leadership. She also shares her long-term vision for scaling the organization, integrating with universities, and shaping the future of land and development.
Key Takeaways:
00:00 Introduction.
02:16 The founding story and inspiration behind creating an alternative to traditional networking.
05:19 The role of education in fostering confidence and professional growth.
09:50 The organization’s three core pillars: education, representation, and inclusion.
15:18 Accessibility through virtual participation and shared resources across markets.
19:33 Strategic partnerships that amplify representation and industry visibility.
22:50 Long-term vision for university integration and broader industry impact.
27:44 Advice for younger professionals on continuous learning and asking the right questions.
30:24 The importance of creating a safe space to share both successes and failures.
Resources Mentioned:
https://www.linkedin.com/in/esinner/
Ladies in Land | LinkedIn
https://www.linkedin.com/company/ladies-in-land-inc/
Ladies in Land | Website
http://www.ladiesinland.com
https://www.zondahome.com/
Thank you for listening to “Communities Connected: A Land and Lifestyle Podcast by Alosant.” If you enjoyed the show, please leave us a 5-star review and subscribe to our channel so you don’t miss any future episodes.
You can find more about Alosant on our LinkedIn page and alosant.com.
#ResidentExperience #MasterPlannedCommunities #Proptech #LifestyleManagement
In this special episode of the Alosant Innovator Series, we revisit one of our most popular conversations: the origin story of Newfield. Originally featured in Episode 29, this re-air of our interview with Dan Grosswald, Division President of Mattamy Homes SE Florida, explores the inspiration behind Newfield—a small-town-style development rooted in agriculture, community, and intentional design.
But first, we sit down with Monaca Onstad, President and CEO of OnPlace, who leads the placemaking efforts at Newfield. Monaca shares how the community has evolved, the success of spaces like the Harvest House, and the ways local partnerships are helping shape Newfield into a thriving destination. She reflects on what makes the community work—from long-term community building to its unique programming.
Monaca also recently sat down with Dan Grosswald on an episode of Smith Lane, where they dove deeper into their shared vision for Newfield. Listen to that conversation here.
Whether you're discovering Newfield for the first time or revisiting its journey, this episode captures the power of vision, place, and people.
About Dan
Dan Grosswald is a highly accomplished senior executive with over thirty years of demonstrated achievements in homebuilding and land acquisition operations. His winning strategy combined with exceptional leadership skills have a proven track record for driving profit growth, market share, revenue and customer loyalty with diversified product and services knowledge and effective P&L management experience in multiple markets for both start up and high growth organizations.
Currently serving as Division President with Mattamy Homes overseeing homebuilding and land acquisition operations for their southeast Florida region, Dan has also served in leadership roles for Lennar, CalAtlantic, Standard Pacific, and Toll Brothers.
Dan attended the University of Florida for his bachelor’s degree and earned his MBA in Finance from Florida Atlantic University.
Connect with Dan
About Monaca
Monaca is a nationally recognized community relations and lifestyle executive with a passion for building community in the residential and commercial real estate markets. She has more than 20 years of sales and operations experience in the real estate industry with the last several years focused on driving new home sales and leasing efforts through placemaking, community relations, and lifestyle programming. During her time with Lakewood Ranch, Monaca helped move the community from the 4th best-selling community in the U.S. to the #1 best-selling community in the U.S. for all ages.
Recognized as the best lifestyle director in the U.S. in 2018 by the National Association of Home Builders Sales and Marketing Council. Ranked among the top 4 lifestyle directors in the country in 2019, 2020, 2021, and 2022. Monaca holds a bachelor's degree in business management and a master's degree in marketing.
Connect with Monaca
In this episode, we sit down with Anja Seng, Manager of DesignLens at John Burns Research & Consulting’s New Home Trends Institute team, for a conversation about how long-term consumer and societal trends are shaping the future of homebuilding.
Anja shares how NHTI’s research helps the industry stay aligned with evolving homeowner needs. We explore how her team blends qualitative and quantitative methods to uncover actionable insights—and how those findings are shared across the industry. Our conversation covers everything from shifting family dynamics and economic pressures to the lasting impact of remote work.
Rooted in research, NHTI empowers the industry to stay ahead of the curve. Anja reflects on the value of the NHTI community’s collaborative culture, the importance of embracing curiosity, and what’s ahead for both NHTI and DesignLens.
Tune in for a thoughtful conversation on how research and community come together to shape what’s next in housing.
About Anja
Anja serves as the Manager of DesignLens at the New Home Trends Institute where she tracks and analyzes the most successful, innovative homes and communities nationwide. Her goal is to bridge the gap between what consumers want and what they're being offered and uncover trends that will shape the future of residential design. Her primary responsibilities include managing DesignLens, a comprehensive database and publication featuring over 900 of the best residential projects, and overseeing NHTI's five councils—curated groups of industry leaders committed to solving housing's greatest challenges and innovating for what's next. She has a Bachelor of Arts degree in Strategic and Corporate Communication and a Bachelor of Science degree in Business Administration with an emphasis in Finance from Chapman University.
Connect with Anja
John Burns Research & Consulting
In this episode of the Alosant Innovator Series, we're joined by Evan Harney of Pahlisch Homes, a regional homebuilder in the Pacific Northwest that's redefining the homebuying experience through their user-centric platform, Wayfinder. Evan shares how they approach the process with the same level of customization you might expect when buying a Ford truck—empowering buyers to configure their future homes, explore finishes, and envision life in their space.
Rooted in the values of innovation, intentionality, and a servant’s heart, Pahlisch Homes relies on customer feedback to shape a digital journey that supports homeowners from initial inspiration through post-sale engagement. Evan also discusses how leading with values has attracted like-minded collaborators, and how thoughtful technology can bring meaningful change to antiquated aspects of the homebuying industry.
Join us for a conversation at the intersection of technology and customer care.
About Evan
Evan Harney is an innovator that is driven by developing solutions that delight customers. With deep experience and leadership in a variety of real estate arenas and a passion for technology, Evan has focused on creating PropTech solutions to enhance the customer experience, first as an entrepreneur and now with Pahlisch Homes.
As the Director of Software Development at Pahlisch Homes, Evan spearheads the development of groundbreaking customer experiences at Pahlisch Homes, including Wayfinder, its revolutionary app designed to transform the home-buying journey for Pahlisch Homes' customers.
Outside of work, you might find Evan on a variety of adventures that involve exploring the mountains around Bend, Oregon by foot, mountain bike or snowboard. He is also an avid tennis player and captains several USTA teams in Central Oregon.
Connect with Evan
In this episode of the Alosant Innovator Series, we’re joined by BJ Jones, CFO at Southstar, to explore the evolving intersection of technology and community development. From the recent success of Mayfest to the long-term vision for Southstar’s flagship project, Mayfair, BJ shares insights into how his team is redefining the development process.
BJ discusses how adopting tools like Salesforce has transformed Southstar’s operational mindset, allowing for a more scalable, platform-based approach to development. This tech-forward strategy has enhanced everything from internal processes to how they support community engagement events like Mayfest, which utilized the Alosant App to improve attendee experience and streamline communication.
Throughout the conversation, BJ emphasizes the critical balance between leveraging innovative technology and fostering relationships with municipalities, builders, and future residents. He reflects on the challenges and opportunities in real estate, particularly as an industry that tends to be slower in adopting new tech.
Tune in as BJ shares his approach to balancing technology with the power of local connection to create lasting communities.
Watch the full episode on YouTube.
About BJ
BJ works at the intersection of finance and technology. His responsibilities include debt structuring, capital procurement, planning and budgeting, investor relations and reporting, and administration and design of Southstar’s core accounting and CRM systems. BJ holds a Bachelor of Science degree in Computer Engineering from the University of Florida and is a certified Salesforce administrator and developer. And he applies his well-developed logic and analysis abilities to Southstar’s strategic financial efforts for new and existing communities.
BJ lives in Georgia with his wife and three children. His loves also include chess and Gator football. BJ is a member of Urban Land Institute and served on the Board of Directors for Helping One Guy, a nonprofit helping men in times of life-changing crisis.
Connect with BJ
In this episode of the Alosant Innovator Series, we’re joined by Aaron Crawford, founder of Pipsy—a software company focused on automating the day-to-day operations of land developers. By centralizing massive amounts of data and building tools and reports around it, Pipsy helps developers make better decisions faster and stay ahead of their daily challenges.
Aaron walks us through what developers can expect during onboarding with Pipsy. He also dives into how the platform streamlines municipal reporting compliance and tracks realtor performance, bringing automation into areas that are often manual. Everything at Pipsy, Aaron emphasizes, is designed through the lens of one: Does this help the developer?
The conversation looks ahead at the future of software in land development. Aaron shares how Pipsy is developing AI, including a custom GPT-style bot, to answer developer-specific questions like, “When will I run out of 50-foot lots?” He also previews an exciting open-source initiative aimed at standardizing communication between builders and developers, offered free to help move the industry away from outdated processes.
Tune in for a deep dive into the evolving intersection of technology and land development.
Curious to learn more about the value of AI for land development? Read The Rise of AI for Land Development in Real Estate Tech.
About Aaron
Aaron Crawford is a software engineer and entrepreneur from Houston, Texas, reshaping the land development industry with cutting-edge technology. As the founder of Pipsy, an AI-powered digital assistant, Aaron has streamlined operations for over 100 master-planned communities. Pipsy automates lot inventory, sales reporting, analytics, business intelligence and daily tasks, enabling developers to focus on growth while enhancing efficiency.
Rooted in Houston’s thriving land development sector, Aaron’s passion for engineering and problem-solving drove him to create Pipsy, a platform that empowers the industry with reliable, AI-driven solutions. His technical expertise and innovative mindset have made Pipsy a trusted name, delivering actionable insights and operational excellence. Aaron’s leadership continues to push the boundaries of what’s possible, constantly evolving Pipsy to meet the sector’s changing demands.
Connect with Aaron
In this episode of the Alosant Innovator Series, we’re joined by Kate Pourhassanian, Principal and Chief Operating Officer of Unscripted Interior Design. She shares the story of launching Unscripted with her two sisters and how their 2020 rebrand sparked a deeper commitment to storytelling within their designs.
Kate discusses how every project begins with a simple question: What is the best solution for this opportunity, and how do we want people to feel in this space? That lens of empathy and intention guides everything at Unscripted. Rather than chasing trends, Kate explains how the team leans into what’s timeless and deeply personal, grounding their design in the end user's needs.
Throughout the conversation, Kate shares how this philosophy comes to life, from a wellness retreat center in Sedona to her experience working with Toll Brothers—all approached with a spirit of curiosity. She also dives into emerging conversations in the industry, like dog parks, natural play areas for children, spaces for digital detox, and reimagining 55+ communities.
Kate reminds us that interior design isn’t just about what looks good—it’s about creating environments that support how people want to feel. This episode is a powerful exploration of design as a tool for enhancing everyday life with meaning and heart.
About Kate
Kate Pourhassanian is Principal and Chief Operating Officer of the award-winning, nationally recognized interior design firm, Unscripted Interior Design. Parlaying over 17 years of sales, marketing, and trend development within the international beauty industry into the creative discipline of interior design, Kate brings fresh perspective to the home building and development sector. Fusing an educational background in spiritual formation and international beauty-brand education and development, Kate has a passion for the intersectionality of personal growth and the creative workplace. Additionally, Kate is the current Chair of HBA Metro Denver’s Council board, advisory member of the SMC Board and the Board of Directors for the International Enneagram Association, where Kate integrates these disciplines through coaching and speaking engagements, and with her team at Unscripted.
Connect with Kate
In this episode of the Alosant Innovator Series, we welcome Phil Myrick, placemaking expert and CEO of Phil Myrick LLC. Guided by the concept of “life first and then buildings,” Phil is known for his ability to dig beneath the surface and understand what makes a place magnetic.
Throughout the episode, Phil walks listeners through his approach to designing spaces that invite connection. He shares his step-by-step method, beginning with imagining the kind of life and energy you want to see in a space. From there, it's about identifying goals for the experience and crafting a program of behaviors.
Phil also shares real-world examples, including his work on Pearl in San Antonio—a dynamic redevelopment of a former brewery that has become a beloved spot for locals. With its curated mix of dining and retail, the Pearl demonstrates how authenticity and intentional design can create a win-win for both community and development. He also highlights successes in places like Laguna Beach and introduces the concept of triangulation—how placing three appealing elements close together can organically foster connection.
This episode is a must-listen for anyone interested in a deep dive into placemaking, featuring detailed examples and thoughtful discussion.
About Phil
Phil Myrick is former CEO of Project for Public Spaces and a leading expert in placemaking and creating collision spaces. Applying decades of research into how people interact with their environments and each other, Phil helps his clients to create vibrant places, destinations, districts, and developments. As a 20-year veteran of PPS, he has worked with a diverse and international spectrum of municipalities, nonprofits, universities, cultural destinations, and mixed-use developments.
Phil’s impact is illustrated by the long list of awards to his clients coming from leading organizations like the Urban Land Institute, the American Planning Association, and the American Institute of Architects. Some of his hallmark public space projects are Discovery Green in Houston, Times Square, and the Canalside waterfront in Buffalo. His work with Harvard and the University of Texas has helped to strengthen campus social life and spark the informal interactions that are so important to the exchange of ideas.
Connect with Phil
In this episode of the Alosant Innovator Series, we sit down with Kevin Kelley—architect, author, and co-founder of Shook Kelley, a strategic design firm with over three decades of experience.
Kevin has dedicated his career to analyzing places and their impact on society. His book, IRREPLACEABLE: How to Create Extraordinary Places That Bring People Together, explores these themes in depth, making this conversation essential for anyone whose business revolves around place.
April and Kevin discuss the evolution of design and perception management, shifting from architecture as object-making to creating community-oriented spaces. Kevin shares his philosophy of "scene-making," comparing architecture to filmmaking, where foreground, midground, and background work together to evoke emotions and engage the senses.
A key theme of the discussion is the role of sensory experience in shaping human connection to space, arguing that traditional placemaking often neglects the biological and emotional factors influencing how people interact with their surroundings.
Their conversation also delves into Kevin's "black bag" metaphor—the idea that people bring their stresses, anxieties, and aspirations into a space, and design should acknowledge these human factors. Kevin also introduces the concept of a "social bonfire"—spaces designed to bring strangers together and foster cooperation in an increasingly transactional world.
Tune in for a thought-provoking discussion on how, by prioritizing social proof and analyzing human nature, placemakers can craft environments that truly resonate.
About Kevin
Kevin Ervin Kelley, AIA, is a principal of Shook Kelley, a strategic design firm he cofounded in 1992 with Terry Shook, FAIA, in Charlotte, NC. Since 2002, Kevin has headed the firm's Los Angeles office and has worked with a team of Perception Managers and Experience Designers. Kevin holds two degrees in architecture from the University of NC at Charlotte and has spent much of his career developing a process that combines business, science, and design into one integrated approach he calls perception design. Kevin’s specialty is getting inside the minds of consumers to determine how the physical environment affects their behaviors, perceptions, and purchase decisions.
Kevin has worked closely with the executive leaders of many well-known companies, such as Harley-Davidson, Whole Foods, Kroger, Kraft, Harris Teeter, Cadbury, The J.M. Smucker Company, Gelsons, Northgate Markets, The Museum of Modern Art (MoMA), The Cleveland Orchestra, NFL teams, and USAA in their efforts to develop new kinds of immersive brand experiences that have the power to convene people in places. He has also worked with many global cities and urban districts, such as the City of Makati, South End, Third Street Promenade, Beverly Hills, etc.
He has been an adjunct professor at Harvard University for 11 years and at the University of North Carolina at Charlotte for six years, teaching design, branding, and consumer behavior.
Connect with Kevin
This episode of the Alosant Innovator Series features a panel of thought leaders in lifestyle programming. Together, they share insights on the evolving role of lifestyle in communities, from fostering a sense of belonging to securing resident buy-in for sustainable programming.
The panel explores how developers are increasingly recognizing the value of well-curated lifestyle experiences. They highlight the critical role of lifestyle professionals in guiding residents—from their initial home selection to long-term community engagement.
The conversation also delves into the growing importance of wellness initiatives, the impact of lifestyle on home sales, strategies for building anticipation before a community launch, and approaches to navigating emerging lifestyle trends.
The episode concludes with advice for those looking to enter the lifestyle industry, underscoring the need for passion, adaptability, and a deep understanding of community dynamics.
About The Panelists
Amanda Arnold, Vice President of Lifestyle at OnPlace
With a track record of leadership in the lifestyle space, Amanda leads OnPlace’s lifestyle operations across the country. She is passionate about creating and fostering community, and is on a mission to elevate the lifestyle industry through effective communication and training.
Erin Contino, Communication & Creative Services Manager at Rancho Mission Viejo
With twelve years of experience in strategic integrated communications, Erin brings an innovative and results-driven approach to the lifestyle property management industry. In her role as Communications & Creative Services Manager at Rancho Mission Viejo, she oversees three unique brand entities and help design and promote over 250 events each year, including 12 large-scale signature gatherings. Her approach is all about building strong teams, aligning strategic goals, and creating experiences that exceed expectations.
Karlien Cordier, Division Lifestyle Director for Toll Brothers
Karlien is a specialist in people and experience curation, boasting more than 14 years of extensive experience within the event industry. Her approach to events is marked by curiosity, innovation, and a resolute commitment to challenging conventions. By diligently seeking to comprehend individuals, products, and brands through collaborative efforts with multidisciplinary teams, she has successfully crafted events that authentically convey the values of the products and brands they represent, while fostering communities and ecosystems that align with the shared values and objectives of the community at large.
Lauren Brown, Lifestyle Program Director at Brighton Corporation
Lauren Brown has been shaping the landscape of lifestyle communities for almost 7 years as the Lifestyle Program Director for Brighton Corporation. From launching their inaugural Lifestyle community to spearheading the growth of the Brighton Lifestyle brand, Lauren has played a key role in their evolution. She's now leading the charge as Brighton expands into Pinnacle, its first master planned lifestyle community, building upon their successful foundation in 55+ communities.
Monica Hollins, Founder and President of Outside The Box Consulting
Monica Hollins draws on over two decades of industry expertise in her current roles. She previously served as National Director of Lifestyle Services Consultant at Associa (2023-2024) and has been working as a strategic advisor in the position of Chief Wellness Experience Officer since May 2024. In this role, she specializes in build-to-rent communities and implements the Zeal for Living Pillars throughout their wellness communities.
In this episode of the Alosant Innovator Series, we sit down with John Darby, CEO and Chairman of the Board of The Beach Company, a fifth-generation real estate development company based in Charleston.
John shares the company’s origin story, beginning with his grandfather acquiring land to build affordable housing for WWII veterans—an early example of The Beach Company’s commitment to community investment. Today, the company operates in 27 cities, managing construction, brokerage, master-planned communities, and mixed-use developments. Notably, John details how the company continues their legacy of giving back by supporting nonprofits at both groundbreaking and ribbon-cutting ceremonies in the communities they build.
A standout example of The Beach Company’s work is Kiawah River on Saint John’s Island. To differentiate the development from well-established neighboring communities, John explains how they embraced the natural landscape and partnered with local farmers. He explains how features like a farm stand and a “goatery” helped weave agriculture into the community’s identity. John also shares key decisions, such as choosing a boutique hotel over a large-scale resort, ensuring the development remains true to the existing character.
We also discuss the success of Kiawah River’s Southern Living Idea Home, which attracted over 20,000 visitors and highlights the unique lifestyle they are cultivating. John shares key lessons learned from the project, from managing construction traffic to fostering seamless integration between hotel guests and residents. He also discusses how the Alosant App, with an impressive 80% adoption rate in only 4 weeks, is helping solve these challenges.
Join us for this insightful conversation as John Darby shares how The Beach Company is redefining community development while honoring its legacy of thoughtful investment.
In this episode of the Alosant Innovator Series, we sit down with Mike Swanson, Co-Founder of Alosant. Throughout the episode we explore Mike’s journey to the company and delve into the origin and purpose of DataBridgeAI, a new product from Alosant.
Mike shares valuable insights from his diverse career—spanning the music industry, medical research, and ultimately co-founding Alosant. A common thread throughout his journey is a passion for developing innovative solutions that foster connections between people.
Mike explains that Alosant was founded out of a desire to solve core community challenges. Inspired by Paul Johnson of Rancho Mission Viejo, Mike and April sought to leverage technology to enhance, rather than replace, in-person connections. This philosophy continues to guide Alosant’s work as they identify friction points in communities and use thoughtful technology-based solutions to resolve them.
A key part of the conversation focuses on AI and its role in the industry. Mike emphasizes that tech companies should never push businesses to adopt AI in ways that feel inauthentic or conflict with their established operations. Instead, AI should be used to develop agreed-upon solutions that truly serve residents and community teams.
This segues into Mike introducing the latest innovation at Alosant: DataBridge AI. This tool leverages AI to mine data, connecting residents with experiences they’ll love. By consolidating siloed data across the homebuilding, land development, and property management teams, DataBridge AI connects residents with meaningful, curated experiences.
Throughout the episode, gain valuable insights and philosophies on the industry from an innovative thinker, and explore Alosant’s new resident-centered, data-informed solutions.
About Mike:
Michael Swanson is the Co-Founder and Chief Technology Officer of Alosant Inc., a premier real estate technology company based in Bozeman, Montana. Established in 2018 alongside business partner April LaMon, Alosant specializes in creating mobile-first platforms that enhance lifestyle experiences within master-planned communities. Their flagship product, Alosant ResX, serves over 120 real estate communities nationwide, connecting more than 350,000 residents, prospects, and commercial partners.
Swanson brings over 15 years of building technology to foster human connection at large enterprises such as University of Wisconsin Hospitals and Clinics, Atlantic Records, Warner Music Group and more.
Swanson’s commitment to fostering authentic connections within communities is evident in Alosant’s mission to build technology that brings real people together, creating a true sense of belonging.
Connect with Mike:
In this episode of the Alosant Innovator Series, April LaMon sits down with Tom Marchant, Co-Founder of Black Tomato, to explore his journey in redefining travel and hospitality.
Black Tomato was born from a desire to offer travelers more than just a destination—it’s about delivering experiences and evoking feelings. Tom explains how the company’s approach emerged from a market gap: while travelers may not always know where they want to go, they often know how they want to feel.
The company thrives by challenging antiquated travel industry conventions. Tom underscores the value of fostering a culture of curiosity and innovation and approaching everything with an unconventional mindset. He describes the concept of "adjacent opportunities," where you explore alternative approaches just beyond conventional methods.
We also dive deep into the topic of feeling, with Tom explaining how their company is driven to craft experiences rooted in how people want to feel. April draws parallels between Tom’s insights and the homebuilding and placemaking industries, emphasizing how marketing homes could focus not just on features like square footage but on the emotions and experiences they offer. They explore ways to help prospective buyers connect how they want to feel with how a home can provide that feeling.
This conversation challenges listeners to move beyond commodification and traditional industry approaches, fostering a mindset of innovation, curiosity, and deeper connections to how people want to feel.
About Tom:
Tom Marchant is co-founder of tailormade luxury tour operator Black Tomato, launched in 2005 with the aim to inspire and foster emotional connectivity through the power of remarkable travel experiences. Described by Harper’s Bazaar as “having a finger on the pulse of travel that is incomparable,” his experience shaping the business globally has enabled a deep understanding of different markets. Tom’s innovative mindset has been lauded across the luxury travel sector, including the past six years as a Conde Nast Traveler Top Travel Specialist in addition to holding a number of influential board positions at prestigious brands targeting UHNWs/HNWs including Six Senses and Kerzner International.
With an entrepreneurial spirit and a passion for travel instilled from a young age, Tom has been leading Black Tomato’s business development, marketing and creative strategies for the past 20 years, working alongside his fellow co-founder James Merrett on driving the company’s successful growth. A creative ethos and obsession with innovation has led to Tom and the brand being consistently named best in class, including Inc’s Best in Business 2024 list, Conde Nast Traveler Readers' Choice Awards 2024, Travel + Leisure World’s Best Tour Operator 2024, and Robb Report Travel Masters Awards 2024 as Master of Luxury, Travel. He also frequently speaks at global conferences and academic institutions such as Harvard Business School, sharing his expertise on travel innovation and trends, and is regularly featured in podcasts, broadcast segments, and key publications, including The New York Times, Vogue, Bloomberg, Condé Nast Traveler, and the Financial Times.
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In this episode of the Alosant Innovator Series, we sit down with A’Lisa Ozment, Founder and CEO of Architectural Plan Review (APR). With over 25 years of experience, A’Lisa shares how her fascination with homebuilding led to entrepreneurship. She founded APR, a company that manages architectural control for master-planned residential communities.
A’Lisa highlights APR’s role as a liaison between developers and builders, ensuring the developer's vision is maintained throughout the building process. She underscores the importance of approaching architectural control as collaborative rather than punitive, to create beautiful and valuable communities for homeowners.
We dive into her passion for technology and innovation, including the development of APRTrac — an interactive dashboard that keeps developers and builders aligned while tracking crucial elements, such as homeowner modification requests. Looking ahead, APR continues to evolve, with APRTrac 3.0 promising enhanced builder reporting and interactive mapping features.
A’Lisa also offers advice from her career about embracing opportunities and the importance of jumping into new endeavors. Join us for an inspiring conversation about innovation, technology, and building communities with value.
About A’Lisa:
A'Lisa Ozment is the founder and CEO of Architectural Plan Review (APR), where her team ensures high-end, master-planned communities maintain their architectural and aesthetic vision throughout development. Partnering with top developers and builders across the US, the APR team provides all aspects of architectural control management including the creation of Design Guidelines, detailed plan reviews, and inspection of completed homes. APR is the leader in leveraging technology to streamline the architectural control processes and enhance transparency with their in-house platform, APRTrac.
Starting as a customer service admin for an Austin homebuilder and later serving on the architectural board for Steiner Ranch, A'Lisa gained invaluable experience that inspired her to launch APR in 2000. APR has since grown to 17 team members with clients in four states. APR's latest innovation, APRTrac 3.0, will provide an even cleaner dashboard experience along with enhanced features. Coming in 2025!
"I’m passionate about using architectural control to maintain the vision and value for residential communities while driving innovation and excellence in our field through the use of technology."
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In this episode of the Alosant Innovator Series, Tara Trevino, Director of Customer Operations at Alosant, explores the top community trends of 2024 and how the Alosant app is driving them forward.
Learn how resident-created content transforms engagement and how app-enabled gear garages make outdoor living more accessible. Tara also highlights the growing emphasis on wellness, with popular amenities like pickleball courts and bocce tournaments supported by the Alosant app for reservations. You'll also discover how augmented reality and interactive maps enhance community trail networks and how "retail moments" redefine local shopping experiences—all through the Alosant app.
Tune in for valuable insights into how the Alosant app is shaping communities as we move into 2025.
About Tara:
I graduated with my MBA in 2011 from Lamar University. I began my career in Marketing and Sales. I moved to Dallas in 2017 and joined the startup community, specializing in Customer Operations for early stage tech. I fell in love with Customer Operations and creating solutions for new businesses and products. I joined Alosant in April 2024 as Director of Customer Operations and moved to Bozeman this year with my wife, son and our three cats!
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In this episode of the Alosant Innovator Series, Scott Snodgrass, founder of Meristem Communities, shares his evolution from a farmer to a leading voice in the agrihood movement.
Scott discusses the development of Indigo and its innovative approach to creating a community that supports diverse family structures while incorporating agriculture through features like edible landscaping.
The conversation also emphasizes purpose-driven, people-centered community development and the importance of relationships in creating meaningful work.
Tune in for a thoughtful discussion on reimagining the intersection of agriculture and community living.
About Scott:
Scott is a founding partner of Meristem Communities, a Houston-based real estate development firm committed to creating Places for People™ with mindful, fine-grained developments. Meristem is a resiliency-focused developer whose guiding principles create human-centric design by thoughtfully, sustainably, and holistically connecting the land and its natural resources with people.
Scott is an innovative entrepreneur and former farmer who leads with respect for the land and the environment, carefully strategizing an interconnected resilience of all systems—natural, human, and built. His vision has always been to create neighborhoods that honor and nurture local ecosystems, empowering people to live a more holistic way of life with renewed appreciation for their natural surroundings. This vision is being brought to fruition in Indigo, one of Meristem’s first developments in the suburbs of Houston, designed with a foundational connection to agriculture and built around a human-scale working farm and pasture. The Meristem belief is that it's the sum of a thousand small decisions that create more engaging, more interesting, and more livable neighborhoods.
Alongside his work at Meristem, Scott works collaboratively with developers and consultants to create unique and exceptional agricultural amenities (agrihoods) within master-planned communities through Agmenity. He has become a thought leader in the national agrihood movement, regularly speaking on the topic at regional and national conferences. Scott is a member of several community organizations including the Urban Land Institute (ULI) and most recently contributed to their 2018 ULI Agrihood Report. Scott holds a Bachelor of Arts in political science and government from The University of Texas at Austin.
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In this episode of the Alosant Innovator Series, we are joined by Sarah Phelps, Director of Astronaut Experience at Blue Origin.
Sarah discusses her career journey, from designing exclusive community experiences at the Yellowstone Club in Big Sky, Montana, to curating world-class experiences for those pursuing the dream of commercial space travel at Blue Origin.
Sarah explains how she crafts a 5-star experience that balances the wonder of being an astronaut with the practical realities of space travel. She describes each stage of the astronaut journey and shares her key decisions in the design process to ensure an unforgettable experience.
We also explore how the principles Sarah applies at Blue Origin are relevant across various industries, including real estate. Sarah emphasizes the importance of establishing community, whether you are purchasing a home or traveling into space.
This episode offers invaluable insights into designing dream experiences from someone who is turning science fiction into reality.
About Sarah
Sarah Phelps is Director of Blue Origin’s Astronaut and Customer Experience team for New Shepard, New Glenn, Space Systems, and Lunar Development. She has more than 20 years of experience in leadership roles at luxury hotels and resorts around the country and brings deep experience in experiential and transformational travel, including more than 13 years at the Yellowstone Club and additional experience in education, nonprofits, and all-inclusive resorts.
Deeply passionate about creating life-changing customer experiences, Sarah developed the New Shepard customer experience and led the design, build-out, and establishment of Astronaut Village at Launch Site One. Her singular focus is providing world class service to the astronauts who make Blue Origin’s mission possible. She holds a Bachelor of Arts from Cornell University and lives in Kent, WA with her daughter, Sydney. She’s active in the local Kent community as a school volunteer and coach for various levels of youth basketball and volleyball.
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