In today’s episode, we meet Imran and Ambreen Aziz, the powerhouse founders of the iconic Pakistani brand Zebra Rice. They share how they rose from humble beginnings in Pakistan to build a multi-million dollar global empire, and reveal what it really took to make their dream a reality
0:00 - Intro
2:16 - Meet the Zebra Rice founders
3:00 - Moving to America for education
9:03 - Brown Boy BMW Struggles in America
11:03 - Forced to open the rice company under father's pressure
14:05 - Door-to-door sales, market rejection, and brand struggles
17:00 - A full year of failures trying to sell rice
21:05 - Emotional moment with father before his passing
24:41 - Marriage and wife’s critical support in growing the business
29:04 - Early warehouse setup, sacrifices, and building operations
37:05 - Reaching the turning point: brand growth and marketing
42:43 - Challenges with Pakistani consumer loyalty and pricing mindset
49:59 - Final Advice to young entrepreneurs
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