Hosted on Acast. See acast.com/privacy for more information.
Hosted on Acast. See acast.com/privacy for more information.
Kenya Eldridge has made a career out of proving that marketing isn’t just about syncing channels or media investments, it’s about shaping the soul of a brand. With leadership roles at Estée Lauder, NARS, and Shiseido, she’s built connections between brand and consumer that go beyond selling products, but moving culture and empowering purchasers. In this episode, we’ll discuss: Kenya’s personal blueprint for navigating the beauty industry, from early roles to executive leadership, and everything in between including:
00:00 The Importance of Representation
02:54 Kenya's Origin Story and Early Influences
06:12 Navigating Education and Career Choices
08:51 Transitioning from Advertising to Beauty
11:46 Beauty’s Power to Change the World
14:57 Resilience of the Beauty Industry
17:48 Network = Net Worth
20:55 Brand Innovations and Legacy
23:57 What Keeps Customers Coming Back
40:01 New Frontiers in Aging
Hosted on Acast. See acast.com/privacy for more information.
The Boardroom Beauty podcast is BACK! and we are so excited to kick it off with the return of Chanel Tyler a former beauty executive turned lifestyle creator with experience as the Global Head of Beauty at Youtube and the former Director of Marketing at La Mer!
Tune in as we sit down with Chanel Tyler to discuss topics like:
✨ career detours & redirection
✨ creator economy trends & the creator shift
✨ identifying burnout & setting boundaries
✨redefining luxury, leadership, and ambition on your own terms
__________________________________________________________
We are delighted to welcome our first official partner, Hue, into the fold of Boardroom Beauty!
Hue is a shoppable video platform that helps embed authentic video reviews on retailer and brand’s DTC shopping websites, leveraging a community of diverse 2,000+ beauty creators to generate UGC. Authentic content for brands is able to be leveraged for ads, social, email marketing & more.
The solution allows prospective online buyers to browse video reviews of “others similar to them” and actually see how the product looks and feels on lots of different skin tones, skin types, ages and hues!
Hue partners with 50+ innovative brands and retailers. Notable makeup brands include Laura Mercier, Laura Geller Beauty, Bare Minerals, Credo Beauty, and more, who are seeing strong metrics across DTC conversion and engagement on site.
You can connect with Hue at partnerships@poweredbyhue.com and let them know Boardroom Beauty sent you!
Hosted on Acast. See acast.com/privacy for more information.
Hosted on Acast. See acast.com/privacy for more information.
In this episode of Boardroom Beauty, we collaborated with Too Smart for This Podcast by Alexis Barber, the founder of TOO Collective, a wellness brand. Because August is Black Business Month, we decided to have a chat with two of our favorite black beauty founders to give us the real on their current state of being in a world where DEI is under attack and access to capital is very limited.
Desiree Verdejo is the founder of Hyper Skin, a vegan, clean, and cruelty free skincare line focused on melanated skin by treating hyperpigmentation. The lawyer-turned-beauty entrepreneur launched her brand and has had tremendous success via international retailer, Sephora.
Karen Young is the founder of Oui the People, a body care line striving to elevate the standards and experiences of the body care category with the mission to have everyone feel seen within their self care routine.She has bee very vocal in recent months and gone viral for her video stating that "many of your favorite black beauty brands may close down this year" due to lack of capital. In a recent press article in Entrepreneur magazine, Karen said, "There's a marked recession within a recession that Black women founders in particular are facing," says Young. "The clawback of the capital has been visible and painful for many of us."
For part 2 of this episode, head over to the Too Smart for This Podcast!
Learn more about these founders and their businesses in the links below:
Desiree Verdejo on IG | Hyper Skin on IG | Shop Hyper Skin
Karen Young on LI | Oui the People on IG | Shop Oui the People
Hosted on Acast. See acast.com/privacy for more information.
Daisy Boateng, a British-Ghanaian, new girl-mom, fashionista, author, and founder of The Step Up Sorority is a L’Oreal veteran. She has 14 years under her belt working in Paris, London, Melbourne, and New York City in brand management, digital, and now communications, Her track record for success and delivering strategic solutions at brands like Maybelline, NYX Cosmetics, Essie, and L’Oreal Paris has given her endless insight to share with The Boardroom Beauty Podcast. In this episode she shares everything from tips to navigating big beauty giant, L’Oreal to giving us a sneak peak of what she’s been working on in her role.
Topics discussed include:
Hosted on Acast. See acast.com/privacy for more information.
Yasmin Zeinab, the founder of ABI AMÉ, discusses the development of her innovative hero product, Summer Skin, which she launched her brand with just last year after conducting extensive market research in over 1,000 conversations with prospective customers to identify pain points and create solutions, centering her customer from the inception of the brand. Our conversation lightly touches on the importance of timing in the market and the growth potential of body care as well as where there was white space to advance the way we are caring for the skin on our bodies in the same way we care for the skin on our face.
Yasmin is Parisian and has gained an engaged skincare community on TikTok with her educational content on Parisian skincare. In this episode, she shares her recommendations for must-buy Parisian pharmacy finds as we discussed our favorite French pharmacy skincare products and the differences between the French and American beauty markets, for example, importance of word-of-mouth recommendations in the French market and the regulatory differences in sunscreen formulations between the US and EU. Yasmin shares her short-term focus on strengthening relationships with the ABI AMÉ community and staying true to their product development philosophy. In the long term, she hopes to expand retail availability and sees Sephora and Credo as ideal partners.
Learn more about ABI AMÉ on their Website, Instagram, and TikTok page!
Hosted on Acast. See acast.com/privacy for more information.
Milan Crawford joins the Boardroom Beauty Podcast as the Head of Social for Shea Moisture. Her recent work has entailed leading up highly visible activations for the brand as they continue to bring innovative products that solve the unique needs of their targeted clientele and much more. In this episode Milan shares where her personal passions align with her professional career, her perspective and expertise on all things social and creator-led content, and much more. Tune into this episode to hear her shed light on the following:
Hosted on Acast. See acast.com/privacy for more information.
Tatiana Pile joins Boardroom Beauty Podcast to give us a debrief on all of the industry buzz. As a Managing Editor at Glossy, her role is to cover the evolving nature of the beauty and wellness industry at their intersection of business, tech, and pop-culture.
In this episode with Tatiana we discuss:
Hosted on Acast. See acast.com/privacy for more information.
Hannah Harris is a Los Angeles-based marketer, creator, and advocate known for her work at the intersection of beauty, culture, and community. Currently working in Brand Marketing at Summer Fridays, her beauty aareer started in 2020 when Hannah founded Brown Girl Hands, turning an online community addressing the lack of diversity on our social media feeds into a content studio working with Glossier, Merit, Summer Fridays, Allure, Sephora, and Essie, you name it. The youngest honoree on Glossy's "Top 50 Fashion and Beauty Changemakers" list in 2020, Harris was a finalist for the Fashion Scholarship Fund and Chairman's Award in 2021 and was named to Ulta Beauty's "MUSE 100" and received the inaugural CFDA x Coach Dream It Real Scholarship in 2022. She has been profiled in British Vogue, Elle UK, The Cut, and Nylon, among other publications. Harris also serves on the Equity Committee for the Fashion Scholarship Fund, an organization that oversees Virgil Abloh's Post-Modern Scholarship, of which she was an inaugural recipient.
In this episode Hannah share's the making of Brown Girl Hands and her perspectives on inclusion via brand, content marketing, and community.
Hosted on Acast. See acast.com/privacy for more information.
Kewanna (KiKi) Donaldson has been Glossier’s Senior Manager of Brand & Product Marketing at Glossier since the pandemic, a very pivotal and critical time for the brand. With her leadership, she’s supported major brand initiatives from the expansion of their brick & mortar presence, bringing product innovation to life, and sustaining the strength of their core via reanimation. KiKi’s background in sports and hospitality taught her what experiential excellence entails. She is a people-first marketer storyteller and committed to the mission. In this episode, we explore the brilliant mind of KiKi as she shares her career and personal beauty journey. In this episode we discuss:
✨Her life as a Product & Brand Marketer
✨Inclusion via retail expansion
✨What good leadership looks like
✨Glossier’s goal to become a 100-year-old brand
✨Showing up authentically at work
✨Her Top Shelf & what beauty means to her
Hosted on Acast. See acast.com/privacy for more information.
The Black Beauty Club Co-Founders, Tomi Talabi & Asmeret Berhe-Lumax, give us the build to their current success in co-founding an international black beauty community. The Black Beauty Club is a community born from the pandemic, originating on the Clubhouse app. It has since flourished into in-real-life events and forums as well as an active online community. The purpose of The BBC community activations are to "drive insightful thought leadership & cultural conversations around the Black Beauty space". Topics discussed are alway timely, relevant, and often requested by their members. Engagement and trust have been paramount factors to the growth and advancement of the organization. With a mission "to galvanize and quantify our economic and cultural impact as businesses and consumers to drive a stronger ecosystem", Co-Founders Tomi & Asmeret have become subject matter experts in the unique opportunities within the black beauty space including: the state of funding, community engagement, representation in brand leadership, and culture.
Tune in Tomi & Asmeret their insights & thought leadership surrounding black beauty topics (community, founder funding, corporate representation, brand failures, and more) as well as the evolution and mission story behind The Black Beauty Club!
Hosted on Acast. See acast.com/privacy for more information.
Brooke DeVard started the Naked Beauty Podcast 8 years ago when she couldn't find the depth of conversations she wanted to hear in beauty. With Naked Beauty she hosted guests from across the industry and has built an engaged community of Beauty Enthusiasts ranging from consumers to seasoned professionals. She has spent a bulk of her traditional career in marketing within Fashion, Media, and Tech before becoming a full time entrepreneur, content creator, and industry thought-leader in beauty. Brooke is thriving in the swim lane she has created for herself. In this episode, She joins Boardroom Beauty to share how she did it.
Join us as we discuss:
Brooke can be found at @brookedevard and @nakedbeautyplanet
This episode was produced in partnership with Moyo Media!
Hosted on Acast. See acast.com/privacy for more information.
Hosted on Acast. See acast.com/privacy for more information.
Toni Payne has joined Topicals as their new Head of Influencer Marketing & Brand Strategy after spending her career in fashion, bringing the Coach brand back to life and previously in music, working alongside artists like Doja Cat, SZA, Solange Knowles at RCA & Interscope Records. Toni is bringing a fresh perspective to the beauty industry with her diverse experiences and robust network.
Tune into this episode for:
💄Toni’s beauty debut from fashion & music
🤝🏾Building a transferable community
🤳🏾Marketing Chat: Influencer, Virtual Reality, Branding
💅🏾Top shelf & style inspo
Hosted on Acast. See acast.com/privacy for more information.
Delanique Millwood, the CEO of Clear Skin, is now also the CEO & Founder of Skintellect. Skintellect is a carefully curated marketplace selling nothing but the best with the purpose of Amplifying Black Beauty Brands. Delanique has taken an editorial approach to social commerce, marrying storytelling, education, and e-commerce for a seamless experience. With Skintellect, beauty shoppers are connected back to the African diaspora with access to the richness of the continent via beauty products.
Delanique's background as the Co-Founder of Bond Official, a research consultant for luxury skincare brands such as La Mer, recipient of UCLA's Cosmetic Sciences certificate and a content creator make her more than ready to make a lasting impact in this space.
Tune into this episode with Delanique for:
✨Her introducing of Skintellect.co
✨Her top shelf
✨Her background and founder journey
✨Her approach to amplifying black beauty
Hosted on Acast. See acast.com/privacy for more information.
Meet Simedar Jackson! The founder of Of Other Worlds Skincare👽🛸, a clinically conscious skincare brand for the skin-curious. Simedar is creating a universe in which beauty is ungoverned via the skincare experience by empowering via education, innovating with empathy and expertise, and co-creating alongside community. Of Other Worlds has been incredibly successful in their early stages, winning Glossier’s 2023 grant, joining Sephora’s Accelerator and more!
Tune in to hear Simedar’s journey as we discuss:
💫Founder journey and learnings
💫Transcending industry boundaries
💫A new approach to inclusion in beauty
💫Winning Grants & Founder Recs
Hosted on Acast. See acast.com/privacy for more information.
Meet Roya Shariat✨, the woman behind Glossier's Social Impact and Brand Partnerships such as their WNBA partnership and their Grant Program that invests in Black beauty entrepreneurs to address legacies of inequity, exclusion, and barriers to fundraising.
In this episode, we sit down with Roya Shariat✨ to chat:
🏀Shooting her shot in her career
🤝🏾Social Impact & Partnerships at Glossier
💖Rundown of Glossier’s 2023 Grantees
🗝️Advice for future Glossier Grant applicants
Learn more about this year's Glossier Grantees here
Learn more about Mamaan & Me here
Follow Roya on IG here
Hosted on Acast. See acast.com/privacy for more information.
Meet Saba Bokhari! Saba is a Senior Manager of Advocacy, Influencer Marketing and Social Commerce at L'oreal✨ where she inspires, educates and supports brands like Redken and Kerastase to keep innovating!
Tune into this episode for our chit chat about:
🛣️Her career journey & curated role
🤝🏾The creator economy & creator partnerships
🛍Social Commerce in Beauty
💖Career inspo & advice
💄Product recommendations
Hosted on Acast. See acast.com/privacy for more information.
Shari Familian is the Executive Director of Go-To-Market, Marketing at La Mer, one of The Estée Lauder Co.’s most coveted brands by those in the know; Often known as the OG of prestige since the 90s but still loved by many today. While Shari has successfully climbed the corporate ladder, she hasn’t forgotten to lift others on her way up.
In this episode GEMS were dropped on:
💎Her journey to her boardroom seat
💎Her “why” behind beauty
💎Championing DEI
💎Inclusive Brand Marketing
💎Power through authenticity
Hosted on Acast. See acast.com/privacy for more information.
Camille Darby is the Global VP of Brand Marketing at Condé Nast, covering publications across beauty, fashion, lifestyle, etc. she leverages her love of storytelling. She is the master of honing a craft and passion as a transferable skillset to obtain the opportunities that give her space to showcase her talents. She is as wise as she is stylish!
Over conversation covers:
🪩Our Renaissance Tour experiences
✨Her career journey to Global VP of Marketing, Condé Nast
💅🏾Black beauty & fashion brand shoutouts
🪮Curlfest ’23 Recap
👩🏾💻Shifting editorial landscape via digital, AI, and social media
💖Tips on bringing your true self to your career
Hosted on Acast. See acast.com/privacy for more information.
