Milan Crawford joins the Boardroom Beauty Podcast as the Head of Social for Shea Moisture. Her recent work has entailed leading up highly visible activations for the brand as they continue to bring innovative products that solve the unique needs of their targeted clientele and much more. In this episode Milan shares where her personal passions align with her professional career, her perspective and expertise on all things social and creator-led content, and much more. Tune into this episode to hear her shed light on the following:

• The challenges and responsibility that comes with her role as a purpose driven marketer
• The process of bringing the new Bond Repair Collection to market
• The impact of insights-driven strategies in product development and the importance of addressing the specific needs of the target audience.
• The mission of Shea Moisture to serve the black community and the focus on inclusivity and education in natural hair care
• The important role the community plays in telling the Shea Moisture brand story
• Empowering content creators through long-lasting partnerships

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