Gen Z is changing travel forever.
Their preferences are clear.
Understanding them is key for Inbound Tour Operator.
ASEAN tour operators must meet GenZ requirement fast!
1. Digital Inspiration is Everything
↳ Gen Z looks for travel ideas on TikTok and Instagram.
↳ They want to see real experiences shared by others.
2. Spontaneity Rules
↳ Last-minute trips are their go-to.
↳ They enjoy the thrill of booking on a whim.
3. Themed Experiences Matter
↳ Unique themes attract their attention.
↳ They seek out Instagrammable spots to share.
4. Personal Recommendations Still Count
↳ Friends and family influence their choices.
↳ Word-of-mouth remains powerful.
5. Travel with Friends or Partners
↳ Group trips are preferred over solo travel.
↳ Shared experiences enhance their adventures.
6. Affordable Options are Key
↳ Budget-friendly accommodations are a must.
↳ Value for money drives their decisions.
7. Self-Expression is Vital
↳ They want experiences that reflect who they are.
↳ Travel is a way to showcase their identity.
8. Connection is Important
↳ Building memories with friends matters most.
↳ They crave shared moments over luxury.
9. Inbound Tour Operator Must Adapt
↳ Marketing strategies need to change.
↳ Engage Gen Z with unique offerings.
10. Create Memorable Experiences
↳ Focus on what resonates with their values.
↳ Make every visit special and unforgettable.
Ready to leave traditional marketing cycles in the dust?
On this episode of Your Inbound Matters, we're diving deep into Vibe Marketing, hailed as "the new marketing"
....What is Vibe Marketing?
It's a modern approach using conversations between marketers and AI tools .
Think of it like trusting your strategic instincts while AI handles the heavy lifting and execution ....
This shift is happening because AI is now capable for marketing tasks, no-code "vibe coding" tools make automation accessible, and custom tool building costs have collapsed
.The old marketing world meant large teams, working in silos, with campaigns taking weeks or months to launch4 .... The new Vibe Marketing world? Y
ou need a single smart marketer paired with AI agents and workflows .
This allows for testing tons of marketing angles in real-time and launching campaigns in days, not weeks .... AI agents can work 24/7, monitoring opportunities and enabling personalized micro-interactions .
It's predicted marketing will soon resemble high-frequency stock trading ....Tools driving this include workflow automation platforms like N8N, Gum Loop, Manus, Make, and Relay, alongside "vibe coding" tools like Replit, Bolt, and Lovable, plus powerful LLMs like Claude or OpenAI model
.... Workflows can automate tasks like analyzing data, monitoring content/competitors, generating content, and crafting personalized outreach
Malaysia’s tourism is at a crossroads — are we just selling beautiful views, or are we creating life-changing experiences?
In this powerful episode from the Experience Economy Summit 2025 Singapore, Uzaidi Udanis, founder of Your Inbound Matters, faces tough questions about the real value of tourism today.
🔥 We talk about:
Why basic tours no longer excite travelers
How Langkawi and Kuala Lumpur can evolve
The power of the Warisan Kuala Lumpur initiative
How Malaysia can lead the Experience Economy revolution
💥 Discover why tourists want more than just photos — they want stories.
🔔 Subscribe for more insights on the future of tourism and digital transformation! #ExperienceEconomy #MalaysiaTourism #WarisanKL #TravelRevolution #Langkawi #InboundTourism #TourismTrends2025
Singapore is aiming for a massive leap — from $29.8 billion to $50 billion in tourism revenue by 2040. But how? And what can Malaysia learn from it? In this episode of Your Inbound Matters, Uzaidi breaks down Singapore’s ambitious Tourism 2040 strategy and reveals 8 powerful lessons Malaysian tourism players can apply today. From high-value stopover travelers to world-class MICE events, cruise hubs to wellness tourism — this is your roadmap to future-proofing Malaysia's inbound tourism industry. Ready to shift from quantity to quality? Tune in and transform your approach.
Once upon a time, travel agents were the go-to experts for planning vacations.
But today, 57% of travelers are dropping big money on trips straight from Instagram, YouTube, and TikTok—no agents, no traditional booking sites, just social media.
So, is this the end for travel agents?
Or is there still a way for them to stay relevant in this digital takeover?
Let’s break down how social media has become the new-age travel agent and what this means for the future of the industry.
If you're in the travel industry and want to stay ahead, follow our Facebook page for quick-start strategies on how to leverage social media to grow your business: 👉 OTA Academy Malaysia
https://www.facebook.com/otaacademymalaysia/
or subscribe YIM Topia newsletter - https://yourinboundmatters.beehiiv.com/subscribe
🚀 Why Every Tour Operator Needs Their Own Travel Podcast – NOW! 🎙️
Are you a tour operator, travel agent, or tourism entrepreneur struggling to stand out in a crowded market? Social media posts get lost, ads are expensive, and brochures? Let’s be honest—who even reads them anymore? 😅
In this episode of Your Inbound Matters Podcast, we reveal why having your own travel podcast is the ultimate marketing game-changer. Learn how to:
✅ Build authority & trust with travelers and industry players
✅ Reach global audiences on platforms like iTunes & Spotify
✅ Turn your expertise into a powerful sales & branding tool
✅ Create evergreen content that works for you 24/7
✅ Get more direct bookings—without spending a fortune on ads!
💡 If you want to attract more customers, establish yourself as a travel expert, and future-proof your business, this is the episode you CANNOT afford to miss!
🎧 Listen now and take the first step towards launching your own travel podcast!
🔔 Don’t forget to subscribe & follow for more inbound tourism strategies that actually work!
#TravelPodcast #TourismMarketing #InboundTourism #PodcastForBusiness #YourInboundMatters #TourOperatorTips #TravelEntrepreneur #SpotifyPodcast
If you are interested to create your own PODCAST CHANNEL , our team can be able to assist you . Click your interest at https://m.1ws.app/userhome/user/book-event?id=Yzh0MGlWLzRVZWc4QmFmN0F0MEg4QT09&pg=events
In this episode, we delve into the ambitious question: Can Malaysia become the world's premier adventure tourism destination?
Currently, Malaysia holds the #11 spot in the global Adventure Tourism Development Index (ATDI), trailing behind regional competitors like Thailand, which stands at #3.
We'll explore Malaysia's rich natural assets—from the ancient rainforests of Taman Negara to the vibrant marine life around Sipadan Island—and discuss the challenges and opportunities in elevating Malaysia's adventure tourism profile.
Join us as we analyze strategic insights, sustainable practices, and innovative approaches that could propel Malaysia to the top of the adventure tourism rankings.
Forget what you know about kites. This isn't a gentle breeze; it's a whirlwind of color, competition, and culture as over 40 countries descend on Malaysia for the 27th Pasir Gudang World Kite Festival.
Witness the world's most prestigious kite festival, featuring135 international kite flyers and over 400 local participants showcasingtraditional kites, modern designs, and breathtaking aerial displays. It's a global showdown where artistry meets the sky. The festival includesinternational kite competitions, a drone light show, and cultural performances, offering an unforgettable experience for everyone.
Join us as we explore the lucrative world ofgolf tourism, a market projected to reach$41.2 Billion by 2030! This episode dives into the key trends driving this growth, from the rising popularity of golf as a leisure and social activity to the increasing demand forexperiential, sustainable, and personalized travel. Discover howtechnological advancements are enhancing the golf tourism experience and how changing consumer preferences are shaping the market. We'll also highlight key regions like theU.S. and China that are leading this expansion. Whether you’re a golf enthusiast or a travel professional, this episode provides valuable insights into this dynamic industry.Ready to take your involvement to the next level?Your Inbound Matters is hosting a special workshop,"How to Be a Golf Tour Operator", where you can learn the essential skills to navigate this growing market in just 3 hours for only RM 50. Don't miss this opportunity to turn your passion for golf into a profitable venture.•Workshop Link:yourinboundmatters.com/golf
In this episode of Your Inbound Matters, we break down the untapped potential of hotel bookings and offer actionable strategies for travel agencies.
From understanding the revenue leakage in traditional booking practices to harnessing the power of AI and personalization, we'll give you the tools you need to enhance your services and improve your bottom line.
Discover how to integrate hotel bookings more effectively, offer seamless travel experiences, and stay ahead of the competition.
Malaysia is experiencing a surge in Indian tourist arrivals, with over a million visitors this year1. This episode of Your Inbound Matters dives deep into how tourism businesses can seize this massive opportunity. We'll explore strategic marketing tactics that go beyond the free visa entry to attract and retain Indian travelers. Learn how to create targeted content, compelling offers, and a seamless online experience to make your business the top choice for this booming market. Don't just wait for tourists; learn to attract them
ndian travelers are rewriting the rules of global tourism—and if you’re not tapping into this booming market, you’re leaving serious money on the table. 💰
In this episode of Your Inbound Matters Podcast, we break down:
👉 Why Indian tourists are spending BIG abroad—$33.3 billion in 2023 and counting!
👉 The explosive growth: from 27 million international travelers in 2019 to a projected 90 million by 2030.
👉 Insider strategies to attract this goldmine of tourists: from visa hacks to cultural connections and Instagram-worthy experiences.
Whether you’re a tour operator, boutique hotel owner, or local travel agency, there’s room for everyone to cash in on this unstoppable trend.
🔔 Don’t forget to subscribe for more actionable tips and strategies to skyrocket your inbound tourism business. And while you’re here, join YIM Topia—our exclusive newsletter for tourism pros—packed with insights to keep you ahead of the curve.
📢 Share this episode with your network and let’s make inbound tourism MATTER! 🚀
#InboundTourism #IndianTravelers #TravelMarketing #TourismGrowth #YourInboundMatters
For more out of the box strategies - subscribe our newsletter - https://yourinboundmatters.beehiiv.com/
Welcome to YOUR INBOUND MATTERS PODCAST .
In this podcast, you’ll learn how Malaysia Airlines is reimagining itself—not just as a carrier but as a global brand redefining connectivity and premium travel. We’ll dive into their bold new strategies (yes, I said bold—but in the best possible way!), including how Kuala Lumpur is poised to become the next big gateway connecting Asia and Europe, just like Dubai.
We’ll also explore what this means for tourism operators like you. From creating premium stopover experiences to using storytelling as a tool for selling Malaysia to the world, this episode is packed with actionable insights.
So, if you’re ready to learn how to align your business with this game-changing strategy and make your mark in Malaysia’s tourism story, let’s get started. Stay tuned—you don’t want to miss a moment of this episode!
In this episode, we're diving into the heated battle for tourist dollars in Southeast Asia.
Thailand is absolutely crushing it, recently smashing their tourism goals.
They welcomed over 31 million foreign tourists and raked in a whopping 42.3 billion US dollars in the first 11 months of 2024.1
But here's the question: Can Malaysia step up and challenge the reigning champion of Southeast Asian tourism?
We're going to break down exactly what Thailand is doing right – think amazing festivals, streamlined visas, and smart investments –
and how Malaysia can replicate and even surpass their success.
Today, we're excited to explore the Dusit Princess Melaka, a brand-new hotel set to open its doors on December 7th, 2024.
1 This marks the debut of Dusit Hotels and Resorts in Malaysia, a significant moment in their ongoing expansion.
2 Located in the heart of Melaka, a UNESCO World Heritage City, the hotel offers a unique blend of modern comfort and historical charm.
●Location & Design: The Dusit Princess Melaka sits in a prime location, formerly the Ramada Plaza Melaka building.1 It has undergone a complete refurbishment and rebranding to reflect the upper-midscale Dusit Princess style.
Offering 296 rooms ranging from Deluxe to a spacious Presidential Suite, guests can enjoy city views and modern amenities.
●Targeting Travelers: The hotel caters to both business and leisure travelers, a point emphasized in its design and marketing.
Melaka is experiencing a tourism boom, with a mix of heritage and health tourism attracting visitors from around the globe.
Dusit Princess Melaka is well-positioned to accommodate this growing international clientele.
●Experiences: Beyond comfortable rooms, the hotel provides a gym, a large swimming pool, and a variety of dining options.
This includes:
○Zest: An all-day dining destination serving up delicious buffet spreads.
○Long Feng: A local favorite known for authentic Chinese cuisine, including their signature dim sum.
○Famosa Lounge: A sophisticated spot for afternoon tea, light snacks, and evening cocktails.
○Pool Terrace: A casual option on the 9th floor for refreshing snacks and drinks.
●Events & Accessibility: The hotel boasts state-of-the-art meeting facilities, including a grand ballroom with a capacity of 1,000 guests.
Its central location provides easy access to attractions like Dutch Square, St. Paul's Hill and Church, A’Famosa Fort, and Jonker Street Market.
Additionally, it's a short drive from Malacca International Airport and easily accessible from Kuala Lumpur International Airport.
We're excited to learn more from Nora from Dusit Princess Melaka.
She's here to share insights into the hotel's offerings, including its 296 luxurious rooms and its commitment to delivering an exceptional guest experience in the heart of Melaka.
Welcome Dusit Princess
While the tourism industry isn't always a top priority for Venture Capitalists (VCs), there are ways to position your tourism business to attract their attention and leverage their funding to expand your operations.
●VCs are primarily interested in businesses that demonstrate high growth potential, innovative use of technology, and scalable business models.
●They look for opportunities to disrupt existing markets and achieve exponential returns on their investments.
●This means that traditional travel agencies might face challenges in securing VC funding unless they can showcase how they are embracing technology and innovation to differentiate themselves and reach a broader market.
Listen to the podcast for details
Recently, at the Tourism and Culture Cabinet Committee meeting, Malaysian Deputy Prime Minister Datuk Seri Ahmad Zahid Hamidi emphasized that close cooperation between ministries and agencies is crucial for creating an ecosystem that fosters the rapid and competitive development of the country’s tourism industry.
In today’s episode, let’s dive deep into how the Your Inbound Matters community can support this initiative.
Recently at Collaborative Inbound event or Collin24 , we met Mr. Faizal Iskandar Ghazali , the new Director of Business Development at Sunway Putra Hotel in Kuala Lumpur.
As many of you know, Sunway Putra Hotel is renowned for its prime location in Kuala Lumpur's central business district. It's situated right next to the World Trade Centre Kuala Lumpur, making it a perfect choice for business travelers and leisure travelers.
Mr. Faizal is eager to connect with travel agents and other tourism industry professionals, so this is a great opportunity to learn more about potential collaborations.
Let’s listen to our host conversation and learn what will you expect by sending your tourist to Sunway Putra Hotel in Kuala Lumpur.
On behalf of Your Inbound Matters , we are deeply saddened to hear about the tragic loss of three lives during the water rafting activity at Sungai Kampar, Perak.
Our heartfelt condolences go out to the families and loved ones affected by this devastating incident. May you find strength and comfort during this incredibly difficult time.
Our thoughts and prayers are with you.
Al Fatihah!
Are you ready to tap into the explosive growth of the global halal market?
The Melaka International Halal Festival 2024 (MIHF 24) is your golden ticket to success! This podcast is your ultimate guide to MIHF 24, giving you the insider strategies you need to maximize your profits and dominate the halal industry.
