In this episode, we're diving into the heated battle for tourist dollars in Southeast Asia.

Thailand is absolutely crushing it, recently smashing their tourism goals.

They welcomed over 31 million foreign tourists and raked in a whopping 42.3 billion US dollars in the first 11 months of 2024.1

But here's the question: Can Malaysia step up and challenge the reigning champion of Southeast Asian tourism?

We're going to break down exactly what Thailand is doing right – think amazing festivals, streamlined visas, and smart investments –

and how Malaysia can replicate and even surpass their success.