Unlocking Behaviour Change

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Unlocking Behaviour Change

Robert West

24 episodes

14 hours ago

Welcome to the Unlocking Behaviour Change (UBC) podcast – a show all about psychology and changing behaviour. Meet your hosts: Professor Robert West and Jamie West OBE (not really, but he wanted a title). In this opening episode Robert and Jamie introduce the topic of the first season: decision-making. They tease a brand new framework to help make sense of it all and dive into the concept of cognitive dissonance. Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: / @unlockingbehaviourchange

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Social Sciences

Society & Culture,

Health & Fitness,

All content for Unlocking Behaviour Change is the property of Robert West and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Welcome to the Unlocking Behaviour Change (UBC) podcast – a show all about psychology and changing behaviour. Meet your hosts: Professor Robert West and Jamie West OBE (not really, but he wanted a title). In this opening episode Robert and Jamie introduce the topic of the first season: decision-making. They tease a brand new framework to help make sense of it all and dive into the concept of cognitive dissonance. Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: / @unlockingbehaviourchange

Show more...

Social Sciences

Society & Culture,

Health & Fitness,

Episodes (20/24)

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 24: Emotions and decision-making

What role do emotions play in our decision-making? In this episode in the series discussing 'real-world' decision-making, we talk about threats, opportunities and tasks, the Yerkes-Dodson Law, advertising, horses and riders, tunnel vision, headless chickens, and not being too comfortable on stage. And Jamie develops his radio voice ... Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

14 hours ago

25 minutes

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 23: Loads more biases and why we shouldn't always eat everything left on our plate

In this episode, we talk about how we tend to overstimate the likelihood of things we can easily imagine, overly assume that people who are good at one thing tend to be good at other things, underestimate the importance of things the further we think they will occur in the future, and wrongly allow 'sunk costs' to influence decision-making. Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

1 week ago

25 minutes

Unlocking Behaviour Change

Unlocking Behaviour Change Episode 22: False dichotomies and black and white thinking

It’s one of the oldest debates in science: nature vs nurture – but where does the truth lie? Robert and Jamie discuss false dichotomies and black-and-white thinking as they continue exploring biases. Robert promotes using Bayesian probabilities to guide our decision-making, and Jamie gets angry at ChatGPT. Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

2 weeks ago

26 minutes

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 21: Believing what we want or need to believe

Everyone has biases, but what exactly is a bias? When do they work for us, and when are they maladaptive? In this episode, Jamie and Robert explore motivated biases, politics, and the power of optimism, with side-tracks into cricket and vegetarianism! Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

3 weeks ago

30 minutes

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 20: Notice the difference!

In this episode, Robert has an update on recent research into changes in mental rigidity as we age, and Jamie searches for silver linings. The duo go on to talk about ‘Just Noticeable Differences’, the transformative power of turning things off then on again, and how human's are going to have to become like chicken sexers when it comes to detecting fake videos and stories ... Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

4 weeks ago

26 minutes

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 19: Wine O-Clock, choosing solar panels and creativity

Jamie has attended a wine-tasting, and Robert extrapolates insights into how we elaborate our ‘schemas’. The duo also discuss the complexities of choosing domestic solar panels and how schemas are essential for creativity . . . Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

1 month ago

29 minutes

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 18: Schemas, Influencers & AI

This week, Robert and Jamie explore the work of the famous psychologist Jean Piaget. They talk about ‘schemas’ and how we ‘assimilate’ and ‘accommodate’ new information. They also discuss the ‘Big Five’ personality model, TikTok ‘Influencers’ and AI . . . Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

1 month ago

28 minutes

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 17: Starting strong - ending strong

We all know first impressions are important, but why? And what about final impressions? Robert offers some practical advice, including how to make your CV more impressive and Jamie talks about how to structure a live performance. Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

1 month ago

29 minutes

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 16: How we form impressions

How do our beliefs shape our perceptions? And how do our wants and needs affect our beliefs about what is true? What happens when our expectations are violated? In this episode, Robert and Jamie look at the fundamental ways in which we interpret the world and how this affects the decisions we make. Also, Robert reminisces about hearing Ozzy Osbourne and Black Sabbath for the first time . . . Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

1 month ago

29 minutes

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 15: Time to stop smoking ...?

What is 'temporal discounting' and how does it influence decisions to stop smoking and decisions about what clinical interventions are worth paying for? Can procrastination be a good thing sometimes? How can we achieve long-lasting behaviour change? And what is going on with tea . . . ? Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

2 months ago

27 minutes

Unlocking Behaviour Change

Unlocking Behaviour Change Episode 14: Enacting real world decision - the case of smoking cessation

Robert and Jamie talk through the knotty business of enacting decisions. Robert emphasises that for decisions such as stopping smoking, acting on the decision sooner rather than later can make all the difference. They discuss levels of commitment and the power of identity. And Jamie casts doubt on Shakespeare’s true identity . . . Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

2 months ago

28 minutes 26 seconds

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 13: Comparing the options in real-world decision-making - the case of smoking cessation

Jamie & Robert continue exploring the cluster of decisions around stopping smoking. They discuss 'decision-making rules' and how our personalities affect how we compare options. Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

2 months ago

27 minutes 24 seconds

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 12: How was assess options in decision-making - the case of smoking cessation

Robert and Jamie continue exploring how the FACET (Frame, Assess, Compare, Enact and Time) framework for understanding decision-making works in the real world. This time, they discuss how someone might assess their options when trying to stop smoking. They unpack what part knowledge and evidence play in making decisions, and Jamie reveals lesser-known uses of ChatGPT . . . Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

2 months ago

36 minutes 12 seconds

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 11: Applying the FACET framework to decisions about stopping smoking

In this episode, Robert and Jamie start to apply the FACET framework for analysing real-world decision-making to an important and very common cluster of decisions: whether or not to try to stop smoking - something that Robert knows something about! Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

3 months ago

34 minutes 5 seconds

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 10: Extra time

In this wide-ranging episode, Robert and Jamie begin by discussing AI music before exploring time management, personal versus professional mindsets, and individual differences. Plus, we learn why neither Robert nor Jamie likes to take advice, even though they are both happy to offer it! Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

3 months ago

28 minutes 6 seconds

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 9: It's about time

Hurry hurry hurry! Offer ends soon! Robert and Jamie take a ‘random walk’ through time, the final component of the FACET Framework of decision-making. They discuss internal and external time pressure and debunk the myth about fast ‘but safe’ drivers. Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

3 months ago

29 minutes 7 seconds

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 8: Enacting and evaluating decisions

It is one thing to form an intention to act but what happens next? This episode discusses the all-important challenges and pitfalls that confront decision-makers after they have made a decision and before they have had the opportunity to enact it. Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/

3 months ago

35 minutes 20 seconds

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 7: How we compare decision options

This week Robert and Jamie look at ‘C’ in the FACET framework: Comparing. Robert dispels a common myth about interviewing and also offers advice on the one thing you should always do at the end of every meeting . . . Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

3 months ago

36 minutes 50 seconds

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 6: How we assess decision options

How do we assess options when making a decision? Continuing their exploration of the FACET framework, Robert and Jamie focus on A: Assessing. They talk about pros and cons analyses, pattern matching and muse on the value of a burnt Jimi Hendrix guitar . . . Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

4 months ago

34 minutes 20 seconds

Unlocking Behaviour Change

Unlocking Behaviour Change Podcast Episode 5: How decisions are 'framed' and why it is important

Where’s the best place to go on holiday? What should I do with my life? Why is the way we frame decisions so vital? In this episode, we continue unpacking the FACET framework, focusing on F: Frame. We explore how we can balance emotions and objectivity, and the role responsibility plays in shaping our choices. Want more? Check out our latest books: Energise: The Secrets Of Motivation: https://shorturl.at/bbA7y React: Harness Your Animal Brain: https://shorturl.at/yiFQ9 Sign up to Robert’s Substack: https://robertwest100.substack.com/ Subscribe to the UBC YouTube channel: https://www.youtube.com/@unlockingbehaviourchange

4 months ago

31 minutes 55 seconds