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Understanding Users: The UX Podcast
Mike Green
69 episodes
9 months ago
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Episodes (20/69)
Understanding Users: The UX Podcast
68. How can AI fulfil technology's promise of making our professional lives easier, simpler and more efficient? - Noam Segal
"Although it's understandable that this technology brings all sorts of concerns and anxieties and worries with it, and I share those, by the way, as well. It's not all excitement. I really think this is going to transform the entire tech industry...And honestly, I'm really hoping that what AI brings is, it finally brings to fruition what technology was always supposed to do, but didn't. I've always felt that technology's promise is to make our lives, both personal lives and professional lives, significantly easier,  significantly simpler in everything we do, and even significantly more fun." Noam Segal began his UX journey in the mid-2000s, working on the user experience of missile defence systems. He has since worked across multiple spaces, including travel (Airbnb), AI customer support (Intercom), Fintech (Wealthfront), Social (X & Meta.). Most recently he was Senior Research Manager at Upwork. In this episode we talk at length how AI it is impacting, and will continue to impact, the work of UX researchers. He shares his views on the need to embrace and experiment with these tools and the exciting, bewildering and opportunities they present to researchers and design teams, focussing on 3 tools in particular: Sprig, Genway and Julius.  Read the transcript.  Thanks for listening, and I hope you enjoy the episode.  Mike Green    
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11 months ago
51 minutes 51 seconds

Understanding Users: The UX Podcast
67. UX Brighton 2024 - Part 2 - How are you using AI in your own work? What excites or scares you about it? - Attendees at UX Brighton
'From an internal perspective we're using AI everywhere from marketing to writing code..' 'I think because everybody is trying to get in the AI game you're just throwing things at a wall and seeing what sticks..' 'There's a good portion of my job that could be automated, so I'm just trying to get a little bit ahead of the curve..' 'My concern is that AI is going to be used not as an accelerator but as the end point for design..' 'It's a bit calming to understand that people are just as confused and scared as I am...' In this episode join me as I speak to a whole range of attendees at UX Brighton 2024 about why they came to this year's event on AI & UX, how they use AI at the moment and what their hopes and fears are for the industry and their own roles in an artificially intelligent future. Read the transcript. Thanks for listening, and I hope you enjoy the episode.  Mike Green
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11 months ago
30 minutes 38 seconds

Understanding Users: The UX Podcast
66. UX Brighton 2024 - Part 1: How can we reduce UX industry anxiety about AI? - Danny Hope, Curator @ UX Brighton
"What we're aiming to do is answer the question, what do UX practitioners need to know about AI? I want to reduce people's anxiety in the same way that my anxiety has been reduced by confronting the the subject...I'd really like people to leave the conference feeling less anxious about [AI] than they felt coming in." Danny Hope, Curator of the UX Brighton conference, talks to me about Artificial Intelligence in UX - the theme of this year's event, the speakers those attending will be hearing from and what the audience can hope to take away to try out in their own work.  View the transcript. Thanks for listening, and I hope you enjoy the episode.  Mike Green    
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1 year ago
23 minutes 2 seconds

Understanding Users: The UX Podcast
65. What do design teams need to consider when developing products for international markets?: Chui Chui Tan
Join me chatting with author and cultural expert Chui Chui Tan around researching and designing products for international markets. What do design teams need to consider to ensure the best cultural fit and customer uptake for what they're building? How can they better understand local market differences? What potential pitfalls should they watch out for?  You can find out more about Chui Chui's most recent book here.  You can also read the full Transcript.  Thanks for listening.  Mike Green
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1 year ago
40 minutes 54 seconds

Understanding Users: The UX Podcast
64. Quantitative research: What are the pitfalls and benefits for product teams?: Ben Dressler @ Freelance Product Insights Researcher
"The only reason I sometimes shy away from the words 'qual' and 'quant' is I think they present this dichotomy that is not the full truth, right? I think people then start to think 'qual' means talking to people about fuzzy feelings and doing personas, whereas 'quant' means you sit on billions of data points and you put graphs and fancy charts out and you speak in ways that normal people don't understand. Whereas in reality, obviously, it's a continuum, right? That's why I prefer to talk about the whole dimension as product insights, because we're all trying, at the end of the day, to understand people so that we can make better decisions for our product and for our businesses." Join me chatting with Ben Dressler around all things quantitative research: how it differs from qualitative research, when to use it, what to watch out for, how to run A/B tests, how and why to use surveys, how to think about confidence intervals, the perennial dangers of correlation vs. causation, and lots more besides... I hope you find something thought-provoking here to consider in the context of your own work.  You can also read the full Transcript.  Thanks for listening.  Mike Green    
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1 year ago
52 minutes 1 second

Understanding Users: The UX Podcast
63. Researcher Burnout: What is it? How do you spot the warning signs? And what can you do about it?
Tina Lickova is an independent researcher and service designer. She is also host of the excellent UX Research Geeks podcast.  In this honest and candid episode, Tina talks with me from personal experience about professional burnout working as a researcher: what it is, how to acknowledge it, what the warning signs are and how to take action. We also discuss some positive strategies to adopt to minimise the risk of it in the first place.  I hope you find something thought-provoking here to consider in the context of your own life and work.  You can also read the full Transcript.  Thanks for listening.  Mike Green    
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1 year ago
36 minutes 28 seconds

Understanding Users: The UX Podcast
62. How do you uncover the most compelling insights when interviewing your users?: Author Steve Portigal
Steve Portigal is an experienced user researcher who helps organisations to build more mature user research practices. He is principal of Portigal Consulting, and the author of two books: Doorbells, Danger, and Dead Batteries and Interviewing Users, the second edition of which is now out. He’s also the host of the Dollars to Donuts podcast.  In this episode, Steve and I discuss the latest edition of his classic book 'Interviewing Users'. Some highlights from this episode: > 05:20 - How user research has evolved in the last 10 years and the genesis of the second edition of the book > 11:00 - Remote research and the impact of COVID  > 17:22 - Developments in user research tooling > 23:40 - Emergence of ResearchOps as a career path  > 31:40 - Navigating challenges in running user research > 39:37 - Steve’s own key takeaway from the book  > 45:11 - Feedback loops and ways of building rapport with users > 50:35 - The joy and privilege of researching and learning  > 57:25 - The impact of AI on research as a discipline I hope you will find plenty here that's thought-provoking to consider in the context of your own work :)   And there's a SPECIAL LISTENER OFFER: until 4 March 2024, you can purchase Steve's new book with a 20% discount here with the code understandingusers. :)  Thanks for listening! Mike Green @ Researchable FULL EPISODE TRANSCRIPT HIGHLIGHTS TRANSCRIPT    
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1 year ago
1 hour 6 minutes 52 seconds

Understanding Users: The UX Podcast
61. What exactly is ’ResearchOps’? How can it help organisations to support research teams to understand their users better?: Julian Della Mattia @ Freelance ReOps Specialist
Julian Della Mattia is a UX Researcher specialised in Research Operations. He helps companies of all sizes build their user research practices from scratch. In this episode he explains the ResearchOps function, when and how it can add value to product teams, and he shares his experiences of advising and working with organisations across Europe to elevate how they gather and action insights from their users.   I hope you find something thought-provoking here to consider in the context of your own work.  Thanks for listening.  Mike Green
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1 year ago
40 minutes 55 seconds

Understanding Users: The UX Podcast
60. UX Brighton 2023 - Part 3: What did those attending UX Brighton 2023 take away from the event? - Attendees @ UXBrighton
This time I'm chatting with some of the attendees at UX Brighton 2023, themed around Creativity and Innovation. They share with me why they came to this year's event and what they have taken away from it.  I hope you enjoy the episode and find something thought-provoking here to consider in your own work. Thanks for listening.  Mike Green
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1 year ago
9 minutes 9 seconds

Understanding Users: The UX Podcast
59. How should design leaders recruit and manage teams working on AI-based products? Chris Reardon, former Head of Product Design, Responsible AI @ Meta (Part 4)
"I think because of the gravitas of what AI can bring to the world in terms of social impact leaders have to be extremely humble...As a leader in this space, you have to kind of understand that you're going to have to hire people who aren't the typical employee. The other thing too - it's very important to the leadership team to hire a diverse group of people and I really mean diverse, because if you're designing for essentially the whole world, you need to represent the whole world on the team." Chris Reardon was formerly Head of Product Design, Responsible AI @ Meta and is now Design Director - AI Envisioning Studio, Technology & Society @ Google. This is the final part of a series of four revealing AI-related conversations with Chris as he discusses his own career journey at the cutting edge of designing artificial intelligence products, his views on the impact of AI on design as a discipline, the roles and responsibilities that will be needed for design leadership in AI, how AI might influence individual design careers.   In this episode we talk about the role of leadership in AI product teams.  Chris is hugely experienced, impassioned and persuasive, and he shares plenty of nuggets of his hard-won wisdom that anyone in any organisation considering working in the AI space should reflect upon. I hope you enjoy this episode and find something thought-provoking to consider in the context of your own work.  Thanks for listening.  Mike Green
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1 year ago
28 minutes 35 seconds

Understanding Users: The UX Podcast
58. How can UX designers and researchers safeguard their careers with the arrival of AI? Chris Reardon, former Head of Product Design, Responsible AI @ Meta (Part 3)
“If I think about five years from now, I would say that UX as we know it today will be radically changed....Things that deal with rote tasks are definitely going to be something of the domain of AI in the future.... [but] I think the space that we [as designers] work in is around intuition, empathy, emotion, and that's much much harder for AI. You know, it's a scary time for everyone, right? Everybody's a little nervous. But the reality is that a lot of what we do already is still very valuable in this future world that's already here." Chris Reardon was formerly Head of Product Design, Responsible AI @ Meta and is now Design Director - AI Envisioning Studio, Technology & Society @ Google. This is the third of my series of four revealing AI-related conversations with Chris as he discusses his own career journey at the cutting edge of designing artificial intelligence products, his views on the impact of AI on design as a discipline, the roles and responsibilities that will be needed for design leadership in AI, how AI might influence individual design careers.   In this episode we talk about career planning for designers and researchers working on AI-based products.   Chris is hugely experienced, impassioned and persuasive, and he shares plenty of nuggets of his hard-won wisdom that anyone in any organisation considering working in the AI space should reflect upon. I hope you enjoy this episode and find something thought-provoking to consider in the context of your own work.  Thanks for listening.  Mike Green
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1 year ago
20 minutes 45 seconds

Understanding Users: The UX Podcast
57. What role will ethics play in designing and building AI-based systems? - Chris Reardon, former Head of Product Design, Responsible AI @ Meta (Part 2)
“Design is really going to be the practice of ethics in AI...Designers bring into reality these esoteric concepts, and so while an ethicist sitting next to you is helpful in the sense that they can help you think about these things, the designer's role is actually going to be how you implement those things..  We will also start to build UX AI tools that will help us iterate at a much larger scale...So imagine being able to create numerous scenarios where you can test your model against them in real-time, iterate and fine-tune...” Chris Reardon was formerly Head of Product Design, Responsible AI @ Meta and is now Design Director - AI Envisioning Studio, Technology & Society @ Google. This is the second of my short series of revealing AI-related conversations with Chris as he discusses his own career journey at the cutting edge of designing artificial intelligence products, his views on the impact of AI on design as a discipline, the roles and responsibilities that will be needed for design leadership in AI, how AI might influence individual design careers.  In this episode we talk about the importance of ethics in building AI-based products and services.    Chris is hugely experienced, impassioned and persuasive, and he shares plenty of nuggets of his hard-won wisdom that anyone in any organisation considering working in the AI space should reflect upon. I hope you enjoy this episode and find something thought-provoking to consider in the context of your own work.  Thanks for listening.  Mike Green
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2 years ago
29 minutes 18 seconds

Understanding Users: The UX Podcast
56. How will AI change the make-up of digital design teams in the future? - Chris Reardon, former Head of Product Design, Responsible AI @ Meta (Part 1)
“I think the biggest thing is that with AI, you are definitely going to create net new roles in the in the team that you had never thought of before. And there's not going to be a playbook for that, and the HR person and the recruiter is not going to know how to help you with that and you're gonna have to figure those things out together as a team…Design will be less about UI in the future and more about different methods of communicating…” Chris Reardon was formerly Head of Product Design, Responsible AI @ Meta and is now Design Director - AI Envisioning Studio, Technology & Society @ Google. Over the course of the next four episodes I talk to Chris about his own career journey at the cutting edge of designing artificial intelligence products, his views on the impact of AI on design as a discipline, the roles and responsibilities that will be needed for design leadership in AI, how AI might influence individual design careers.   In this episode we talk about his career and how AI is likely to impact the makeup of product teams.  Chris is hugely experienced, impassioned and persuasive, and he shares plenty of nuggets of his hard-won wisdom that anyone in any organisation considering working in the AI space should reflect upon. I hope you enjoy this episode and find something thought-provoking to consider in the context of your own work.  Thanks for listening.  Mike Green
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2 years ago
21 minutes 57 seconds

Understanding Users: The UX Podcast
55. UX Brighton 2023 - Part 2: What is happening at the intersection of creativity, innovation and AI in the design space? - The Speakers @ UX Brighton 2023
"Something that's colliding is definitely that sense of artificial intelligence and particularly generative AI, and what that means for creativity... I'm much more in the kind of William Morris view of the world, I think we need more thinkers and crafts people. And my positive view of AI is that it will get rid of some of the drudge work we do and it will free up time for people to be more imaginative and more creative. As a result of that we can spend more time with the people we're trying to solve problems for, coming up with more imaginative ideas.." This time I'm chatting with some of the speakers at UX Brighton 2023 in advance of the event. They talk to me about what insights they plan to share, what they hope the audience will take away and share their views how creativity, innovation and artificial intelligence are starting to intersect. My thanks to: Elizabeth Churchill Alice Helliwell Stefanie Posavec Chris How Tricky Bassett  and Tom Kerwin.    Thanks for listening. I hope you enjoy the episode and find something thought-provoking here to consider in your own work.  Mike Green
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2 years ago
19 minutes 37 seconds

Understanding Users: The UX Podcast
54. DX Leeds Part 3: The Attendees | How do you see AI impacting your job role? What insights did you take away from DX Leeds 2023?
"Speak to your users directly and ask them specifically what their challenges are. That was that was probably the biggest takeaway [from today] for me.... I think, certainly in my [small business] sector we tend to assume rather than ask, and I think asking directly what users have feedback about, or reviewing how they how they use services or how they don't use services specifically, is really [important]." "I'm just really enjoying being around other digital professionals and being able to talk about a lot of the things that are affecting us in our industry." This is the final episode in a three part mini-series about the Lion+Mason event at the Leeds Digital Festival 2023. Recorded on the day, you'll hear from a variety of event attendees as they they reflect on what they learned from the sessions and what practical tips they plan to take away to use in their own organisations. My thanks to all the attendees who agreed to share their thoughts, and to Alisha Moran and Jana Petrova from Lion+Mason for doing the recordings for me.  Thanks for listening, and I hope you enjoy the episode.  Mike Green  
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2 years ago
7 minutes 1 second

Understanding Users: The UX Podcast
53. UX Brighton 2023 - Part 1: How can we learn to talk comfortably and knowledgeably about creativity and innovation? - Danny Hope, Founder @ UX Brighton
Danny Hope is a Product Strategy Consultant and Founder of UX Brighton, a long-running annual one-day UX conference on the south coast of the UK.  The theme of this year's event is Creativity and Innovation, and in this episode I chat with Danny about the kinds of talks attendees can expect and what learnings they can hope to take away to try out in their own work.  "I've seen time and again the damaging effects on teams where innovation and creativity aren't recognised as important. I've seen the limiting effect that that can have on the quality of the output of those teams - and to some extent the happiness of the individuals contributing. Creativity and innovation are such important concepts, but the terms are so misused. I'd like to ask people to be able to talk about these things comfortably, and with a kind of sound framework of understanding..." Thanks for listening, and I hope you enjoy the episode.  Mike Green
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2 years ago
15 minutes 38 seconds

Understanding Users: The UX Podcast
52. DX Leeds Part 2: The Speakers | What practical tips can attendees at the Digital Experience Leeds 2023 live event expect to take away for their own work?
"AI has existed for a long time. It's built into so many design tools that we use these days...It's just a case of exploring it, seeing what works for you and what doesn't - and obviously, getting a good understanding of, is this helping me or is it hindering me?" "In terms of AI, I don't know (and I don't want to know) how AI is going to affect people who write about funerals. Because you cannot replace that human empathy...I'm one of those content designers who doesn't like it and who really believes in the skill and the experience that we bring to our profession." "We're still learning how to use AI. And I think it's going to be really, really key to be able to work alongside it and just kind of understand how we can utilise these features to our benefit."   The Leeds Digital Festival is returning this year: an open, collaborative celebration of digital culture in all its forms held across the city. In association with Leeds Building Society local digital design agency Lion+Mason is hosting an informal in-person event to hear from leading specialists discussing some of the key digital challenges facing businesses - including how AI holds immense potential for enhancing product capabilities and how it can directly impact user experience. In this episode I chat with the speakers about what they will be covering in their talks and what relevant, practical tips they hope attendees can take away to use in their own organisations. The speakers are: Joe Deadman Senior Creative UX Designer at Leeds Building Society Marc Bowers User Experience Consultant at LION+MASON Helen Lawson Lead content designer at Co-op and Me!   More details about the event are here.   If you wish to attend, you can register here.  The blog post about AI which Marc mentions is here.  Thanks for listening, and I hope you enjoy the episode.  Mike Green
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2 years ago
26 minutes 42 seconds

Understanding Users: The UX Podcast
51. DX Leeds Part 1: The power of in-person events & the perils of deploying AI without understanding user needs: Digital Experience Leeds live event - Andy Curry @ Lion+Mason
Andy Curry is Managing Director of product and design agency Lion+Mason. L+M are returning this year to the Leeds Digital Festival, an open, collaborative celebration of digital culture in all its forms held across the city. In association with Leeds Building Society, L+M are hosting an informal in-person event to hear from leading specialists discussing some of the key digital challenges facing businesses - including how AI holds immense potential for enhancing product capabilities and how it can directly impact user experience. In this episode I chat with Andy in advance of the event about the kinds of talks attendees can expect and what learnings they can hope to take away. More details about the event are here.   You can register for the event here. Listen to Andy's previous appearance on this podcast here, where he chats engagingly about his career in UX and his work.    Thanks for listening, and I hope you enjoy the episode.  Mike Green  
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2 years ago
12 minutes 30 seconds

Understanding Users: The UX Podcast
50. AI / UX Shorts 7: Twenty minutes on...talking product design and gauging the importance of AI to your customers - Chrissy Fleming, Product Consultant & Erin Eisinger, Founder @ Four By North
"We're not going to be replaced by AI, but we might be replaced by humans who know how to use AI." This is the final part in a series of bite-sized conversations with UX design and research leaders, recorded live at the UXDX conference in New York in May 2023. In this episode Chrissy Fleming, an independent product management consultant and Erin Eisinger, Founder and CEO of design studio Four By North, share their views on product management, approaching design problems in a user-centric way, and how a new generation of AI-based tooling could help us unlock the way product teams plan and conduct research with their users.    They also reflect on the role of AI in the design space, where we are with it and where we may be going... Thanks for listening, and enjoy the episode.   Mike Green
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2 years ago
18 minutes 45 seconds

Understanding Users: The UX Podcast
49. How can digital teams ensure organisations fully understand the value of a user-centred product design process?: Claire White @ Exscientia
Claire White is Product Design Lead @ Exscientia, an AI-based Pharmatech research company.  She shares with me her experiences of moving into the rapidly-evolving world of AI-powered Pharmatech, her views on the importance of rapid, ongoing prototyping when designing products, and why User-Centred Design is not just UX Design.  Thanks for listening, and I hope you enjoy the episode.  Mike Green
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2 years ago
35 minutes 50 seconds

Understanding Users: The UX Podcast