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Time To Grow
Time to Grow
37 episodes
3 days ago
Welcome to "Time to Grow" hosted by Kyle Marsham, the visionary behind GreenFresh Marketing. Join us as we delve into the dynamic world of the health and wellness industry, exploring its exponential growth and hidden intricacies. With Kyle's expertise as the founder of a specialized social media marketing agency and as the head of e-commerce at Marsham International Food Brokers, he brings forth a wealth of knowledge gained from over a decade of nurturing natural food brands.
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Entrepreneurship
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All content for Time To Grow is the property of Time to Grow and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to "Time to Grow" hosted by Kyle Marsham, the visionary behind GreenFresh Marketing. Join us as we delve into the dynamic world of the health and wellness industry, exploring its exponential growth and hidden intricacies. With Kyle's expertise as the founder of a specialized social media marketing agency and as the head of e-commerce at Marsham International Food Brokers, he brings forth a wealth of knowledge gained from over a decade of nurturing natural food brands.
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Entrepreneurship
Business
Episodes (20/37)
Time To Grow
Securing a $1,000,000 Dragon's Den Investment into Cedar Valley - The World's Best Pita Chips

Nominated for Forbes 30 Under 30, a Dragon's Den appearance, Best Local Supplier Partner Award at Sobey's in 2021, and the list continues to grow. Welcome back to another episode of the Time To Grow Podcast! On this episode, Kyle sits down with the President & Co-Founder of Cedar Valley, Ameen Fadel. They go on to discuss a range of topics, from his nomination for the coveted Forbes 30 Under 30 list, to securing a $1,000,000 investment on Dragon's Den, wins and losses he's experienced on his entrepreneurial journey, and advice he would give to aspiring entrepreneurs. This is one episode you don't want to miss! -------------------- Learn more about Ameen Fadel and Cedar Valley's mission by visiting cedarvalleyselections.ca Follow Cedar Valley on social! @cedarvalleyinc -------------------- Keep up with Kyle on social! LinkedIn: Kyle Marsham Instagram: @kyle.marsham

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1 year ago
54 minutes 41 seconds

Time To Grow
Beck's Broth - Take Better Care of Your Gut Health with this Must-Try Product - Beckie Prime

From her time as a Registered Holistic Nutritionist to now Founder & CEO of Beck's Broth, Beckie Prime has always been passionate about the intersection between good health and good taste. It first started when she discovered that bone broth has the ability to support gut health, nourish the body, and offer a clean source of protein - so she wanted to help others incorporate it into their diets. On this episode of the Time To Grow Podcast, Kyle and Beckie dive into the founding story of Beck's Broth and the ups and downs that inevitably come with bringing an innovative product to market. She shares stories of her challenges she's faced along the way, insight into the day-to-day behind building a cohesive brand, plans for the brand in 2024, and advice for entrepreneurs that you don't want to miss. -------------------- Learn more about Beckie Prime and the Beck's Broth mission by visiting becksbroth.com Follow Beck's Broth on social! @becksbroth -------------------- Keep up with Kyle on social! LinkedIn: Kyle Marsham Instagram: @kyle.marsham

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1 year ago
36 minutes 45 seconds

Time To Grow
Reviving BioSteel - How Dan Crosby Plans to Rebuild Canada's Favourite Sports Drink After Bankruptcy

On this episode of the Time To Grow Podcast, Kyle welcomes the one and only Dan Crosby - a serial entrepreneur from Windsor, Ontario recently became the new owner of Canada's favourite sports drink; BioSteel. Dan credits his success to years of dedication to mastering his craft and business acumen through multiple business ventures, including health supplements, real estate, and most recently, the CPG industry. Throughout the episode, Dan offers countless pieces of advice and lessons learned from his own self-taught experience to entrepreneurs and career professionals. From late nights building one of Canada's largest supplement brands out of his basement, to an in-depth look into what it takes to be successful in scaling multiple businesses, and how he plans to revive the BioSteel brand, this is one episode you do not want to miss. -------------------- Learn more about Dan by visiting dancrosby.com -------------------- Keep up with Kyle on social! LinkedIn: Kyle Marsham Instagram: @kyle.marsham

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1 year ago
1 hour 4 minutes 9 seconds

Time To Grow
Stacey Kravitz & Melinda Zoccoli, UNFI: The KEY To Leadership That Nobody Is Talking About

Welcome back to another episode of the Time to Grow Podcast with Kyle Marsham! On this episode, Kyle sits down with Stacey Kravitz and Melinda Zoccoli, President and VP Marketing and Supplier Relations at UNFI. They discuss a variety of insightful topics, from successful CPG brand case studies, what it takes to become a strong leader, their experiences as women working in a male dominated industry, and advice for brands looking to make their mark in their respective categories. -------------------- Learn more about UNFI and their mission by visiting UNFI.ca -------------------- Keep up with Kyle on social! LinkedIn: Kyle Marsham Instagram: @kyle.marsham

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1 year ago
1 hour 19 minutes 16 seconds

Time To Grow
Smoothie On a Stick™ Changing the Frozen Dessert Game with Nana Shake

On this episode of the Time to Grow Podcast, Kyle is joined by Yazeed Yasin and Tamara Al Dip - a husband and wife duo who founded Nana Shake with the goal of developing a unique line-up of frozen desserts that will satisfy your sweet tooth, fuel your body with essential nutrients, healthy fats, protein and fibre, and most importantly leave you feeling great afterwards. Throughout the episode they discuss what it takes to be successful in business as a husband and wife duo, their journey in creating Nana Shake, and the advice that they would give to aspiring entrepreneurs in their industry. -------------------- Learn more about Nana Shake and their mission by visiting nanashake.com Follow @thenanashake on social! -------------------- Keep up with Kyle on social! LinkedIn: Kyle Marsham Instagram: @kcmarsham

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1 year ago
1 hour 2 minutes 18 seconds

Time To Grow
From Convict to Kernels; The Incredible Comeback Story of Emily O’Brien, Founder of Comeback Snacks

In this episode, Kyle and Emily discuss the unique inception of Comeback Snacks, her experience in Canadian Federal Prison, and the empowering mission behind the brand to raise awareness and help those seeking their own comeback story to find employment after incarceration. -------------------- Learn more about Comeback Snacks and their mission by visiting comebacksnacks.com Follow @comebacksnacks3030 on social! @comebacksnacks -------------------- Keep up with Kyle on social! LinkedIn: Kyle Marsham Instagram: @kyle.marsham

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1 year ago
37 minutes 33 seconds

Time To Grow
Culture Strategy for High Growth Tech Companies to Founder and Chief Flavour Officer of Sachili, a globally inspired seasoning brand

In this episode of the Time To Grow Podcast, Kyle sits down with the Founder and Chief Flavour Officer of Sachili, Sachi Kittur, who is bringing globally-inspired flavours to your plate with her gourmet chili seasoning. Kyle and Sachi discuss her entrepreneurial journey with Sachili in the CPG Industry, her career transition from Tech to CPG, what it truly means to build a strong company culture, and her advice for any aspiring entrepreneurs in the CPG space.

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1 year ago
41 minutes 39 seconds

Time To Grow
Will Nitze The Founder of IQBAR

Will Ntize is the founder of IQBAR, which has two product lines: IQBAR protein bars and IQMIX hydration mixes. 

Throughout this conversation, Will talks about starting IQBAR on Kickstarter, what differentiates IQBAR in the bar category, challenges he faced early on, how big the company is today, advantages of launching on ecommerce, writing on LinkedIn, working with his wife, and so much more. 

Connect with Will on LinkedIn: https://www.linkedin.com/in/will-nitze/

Check out IQBAR: https://www.eatiqbar.com/

Connect with Kyle on LinkedIn: https://www.linkedin.com/in/kyle-marsham-08178583/

Register for the CHFA Trade Show and Conference September 22-24, 2023 https://www.chfanow.ca/toronto/

Support Save Our Supplement here https://www.saveoursupplements.ca/



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1 year ago
44 minutes 13 seconds

Time To Grow
Sheri Evans of Sobey's - Canada's 2nd Largest Grocer shares insights into what it takes to do business in Canada.

Welcome back to another episode of the Time to Grow Podcast with Kyle Marsham! In this episode, Kyle sits down with Sheri Evans; the Local Business Development Manager at Sobeys Inc. They go on to discuss the current landscape of the CPG industry, advice for entrepreneurs looking to kickstart their careers in CPG, and the one thing that brands need to know if they're looking to scale through retail. -------------------- Learn more about Sobeys by visiting corporate.sobeys.com -------------------- Keep up with Kyle on social! LinkedIn: Kyle Marsham Instagram: @kcmarsham

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1 year ago
51 minutes 15 seconds

Time To Grow
Save the Planet by Elevating Ethical Food Brands - Corwin Hiebert VP of Strategic Partnerships & Ric Williams CO-CEO of Ethical Food Group

Welcome back to another episode of the Time to Grow Podcast live from CHFA Now 2023! In this episode, Kyle sits down with Corwin Hiebert (VP, Strategic Partnerships), and Ric Williams (Co-CEO) of Ethical Food Group; the strategic creative, marketing and business operations consultancy for food brands who want to save the planet. They discuss the landscape of the CPG industry and how Ethical Food Group takes brands from a simple promise or early market traction to market disruption and beyond -------------------- Learn more about Ethical Food Group's mission by visiting ethicalfoodgroup.com -------------------- Keep up with Kyle on social! LinkedIn: Kyle Marsham Instagram: @kcmarsham

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2 years ago
41 minutes 2 seconds

Time To Grow
Disrupting the Product Sampling Space with Kambi Co-Founder of Uptaste (Live from CHFA)

In this episode, Kyle sits down with Uptaste Co-Founder Adekambi Laleye to discuss their mission to disrupt the product demo space through their innovative sampling machines, as well as Adekambi's journey to entrepreneurship.

Learn more about Uptaste's mission by visiting uptaste.ca -------------------- Keep up with Kyle on social! LinkedIn: Kyle Marsham Instagram: @kcmarsham

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2 years ago
31 minutes 17 seconds

Time To Grow
The Strategy for CPG in Canada's Tech Offices - Salesforce, LinkedIn, Netflix: James Tjan's Founder & CEO Mindful Snacks

In this episode Kyle sits down with James Tjan, Founder and CEO of Mindful Snacks; the company that's leading the health revolution and fuelling productive workplaces by offering healthy snack alternatives in company offices like LinkedIn, Salesforce, Netflix, Google and more James discusses the opportunities and challenges on his path to entrepreneurship with Mindful Snacks, and offers valuable insights for anyone looking to begin their career in CPG. -------------------- Learn more about the Mindful Snacks mission by visiting mindfulsnacks.com -------------------- Keep up with Kyle on social! LinkedIn: Kyle Marsham Instagram: @kcmarsham


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2 years ago
51 minutes 26 seconds

Time To Grow
Scott Currie - CEO at WakeWater Beverage Company

Scott Currie is the CEO of WakeWater Beverage Company, a brand redefining the energy drink category. WakeWater is flavoured naturally and uses green tea caffeine paired with L-Theanine to ensure consumers have long-lasting energy without the crash.

In this conversation, Scott talks about the competition WakeWater is up against in the energy drink category, how the business has evolved since it launched, what areas of the business Scott is currently focusing on, his experience at Procter and Gamble and so much more!

Connect with Scott on LinkedIn: https://www.linkedin.com/in/scott-currie-2400ba1a/

Check out WakeWater: https://www.wakewater.ca/

Connect with Kyle on LinkedIn: https://www.linkedin.com/in/kyle-marsham-08178583/

Register for the CHFA Trade Show and Conference September 22-24, 2023 https://www.chfanow.ca/toronto/

Support Save Our Supplement here https://www.saveoursupplements.ca/


Agency: https://www.greenfreshmarketing.ca/

Toodu: https://thetoodu.com/




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2 years ago
51 minutes 35 seconds

Time To Grow
Aaron Skelton: President and Chief Executive Officer at Canadian Health Food Association

Aaron Skelton is the President and Chief Executive Officer at Canadian Health Food Association, Canada’s largest national trade association dedicated to the natural health and organic products industry. CHFA represents the manufacturers, retailers, wholesalers, distributors, growers, and importers of natural and organic products that contributes $3.5 billion to the Canadian economy.

In this episode, Aaron talks about all things CHFA, when he joined, what he has learned since being a part of CHFA, nurturing a good company culture, qualities of a successful leader, understanding the Canadian consumer, the upcoming conference, his role leading Natural Value with Canada's largest grocery Loblaw Companies Limited and so much more. 


Connect with Aaron on LinkedIn: https://www.linkedin.com/in/aaronskelton/


Connect with Kyle on LinkedIn: https://www.linkedin.com/in/kyle-marsham-08178583/


Register for the CHFA Trade Show and Conference September 22-24, 2023 https://www.chfanow.ca/toronto/


Support Save Our Supplement here https://www.saveoursupplements.ca/




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2 years ago
1 hour 1 minute 29 seconds

Time To Grow
Leila Keshavjee - Founder of Happy Pops

Leila Keshavjee launched Happy Pops, a brand of all-natural ice pops made with real fruit and sweetened with a hint of organic cane sugar, in 2016 after graduating with a degree from the University of Toronto. With her kinesiology education and experience as an athlete and coach, Leila was inspired to create ice pops that were both healthy and delicious as a snack on the go, post-workout, or any other moment throughout the day. Incorporating flavors from her South Asian heritage, Happy Pops are handcrafted in small batches without artificial ingredients and are sold at retail stores, farmers markets and festivals across the country.

In this episode, Leila talks about what pushed her to start a brand, the inspiration behind Happy Pops flavors, challenges building the business, the increase in women CPG leaders, how she’s executed unique elements of Happy Pops, how she has stayed connected to Happy Pops consumers throughout building the brand, mentors in her life, and so much more. 

Connect with Leila on LinkedIn: https://www.linkedin.com/in/leilakeshavjee/

Check Out Happy Pops: https://happypops.ca/pages/about

Connect with Kyle on LinkedIn: https://www.linkedin.com/in/kyle-marsham-08178583/

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2 years ago
35 minutes 39 seconds

Time To Grow
Ruth Elnekave - Founder and CEO of JOYÀ

Joining me in this episode is Ruth Elnekave, Founder and CEO of JOYÀ. JOYÀ is reimagining wellness supplements by turning them into a joyful daily ritual. Their Superblends and Functional Chocolates are created by chefs for an amazing taste that is easy to incorporate into your daily routine. JOYÀ products are expertly-formulated using 100% pure, time-tested botanicals. Ruth and her team are on a mission to help people feel and live their best so that they can do the things they love with joy, each and every day.

In this episode, Ruth talks about her career as a corporate lawyer, her personal health challenges, how she began prioritizing her health and wellness, what the inspiration for JOYÀ was, challenges from the early stages of the brand, growing the company, adapting to the changing marketing landscape, and so much more. 

Connect with Ruth on LinkedIn: https://www.linkedin.com/in/ruth-elnekave/

Check Out JOYÀ: https://www.thejoyalife.com/

Connect with Kyle on LinkedIn: https://www.linkedin.com/in/kyle-marsham-08178583/

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2 years ago
1 hour 10 minutes

Time To Grow
Sasha Rajamani - Founder of Pokko Snacks

Growing up, Sasha Rajamani’s favorite snack was his mother’s recipe for “Ribbon Pakoda”; a crunchy, spicy, South Indian inspired chip mix. As he began making it himself and friends, famiy members, and colleagues wanted to buy it from him, Sasha knew there was potential to turn his favorite nostalgic snack into a business. Sasha founded Pokko in 2021 and has since grown the business to be in retailers and online. Both Pokko’s Original and Spicy chips are filled with turmeric, chickpeas, asafetida, and kashmiri chilis. Once you start eating Pokko, you won’t be able to stop! 

In this episode, Sasha shares the early days of founding Pokko, his “why” for starting the business, how being a father has changed him, advice for new entrepreneurs, how his perspective of the CPG industry has changed, and so much more. 

Connect with Sasha on LinkedIn: https://www.linkedin.com/in/sasha-rajamani-02872618/

Check Out Pokko: http://www.pokko.ca/

Connect with Kyle on LinkedIn: https://www.linkedin.com/in/kyle-marsham-08178583/

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2 years ago
38 minutes 42 seconds

Time To Grow
Category Manager Health & Wellness Metro Ontario - Charles Buhagiar S2EP2

In this week's episode, we are joined by Category Manager & leading trendsetter Charles Buhagiar of Metro Ontario. Metro is a Canadian food retailer operating in the provinces of Quebec and Ontario.  Metro is the third largest grocer in Canada, after Loblaw Companies Limited and Sobeys. There are 365  locations in Ontario and Quebec. 

The Canadian Health Food Association and CHFA NOW is the largest health and wellness trade show for the natural products industry. Brands, brokers, retailers, distributors and service providers gather to discover brands, uncover industry insights, network, and spot new and exciting trends for the upcoming year. 

Enjoy!

Charles Linkedin 

CHFA Now 

Kyle Marsham 

Marsham Natural Products Broker 

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3 years ago
29 minutes 1 second

Time To Grow
Grocery Insights from the Director of Centre Store at Longo's George Maia: Season 2 Ep.1

To kick off season 2, we are joined by the Director of Grocery at Longo's, George Maia. Longo's is a chain of 36 retail supermarkets and grocery delivery service serving Southern Ontario, Canada, controlled by Sobeys parent Empire Company in partnership with the founding Longo family. Its corporate office is located in Vaughan and operates locations mainly in the Greater Toronto Area.

George has been in the industry for many years. He started his career at Sobeys, then moved to Longo's as a category manager, then he managed their grocery gateway business in the midst of COVID-19, and now he is the Director of Grocery, Diary & Frozen, overseeing the responsibilities of the category management team. 

In this episode, George gives us insights into the retailer's perspective during the pandemic, what it takes to win with a category manager and execute a successful sales meeting, the importance of tailoring your strategy to meet the demands of an omnichannel consumer, and so much more. 


Kyle Marsham’s Instagram

Kyle Marsham's Linkedin

Don’t forget to subscribe, rate, and review!

Produced by GreenFresh Media


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3 years ago
44 minutes 37 seconds

Time To Grow
Building A Buzz Around Superfood Creamer with BUZZD Founder Lauren Bensadoun

In this week’s episode, Kyle is joined by Lauren Bensadoun, co-founder of BUZZD Nutrition. Lauren and her partner Alex saw a gap in the market and created a superfood coffee creamer, leading them to building the BUZZD together. Throughout this episode, Lauren talks about how BUZZD came to be, the highs and lows she’s experienced as an entrepreneur, what she’s learned along the way, her experience running a business with a partner, and so much more. Lauren’s journey building BUZZD is one that all entrepreneurs can learn from, enjoy! Shop BUZZD Products Follow Lauren on LinkedIn  Follow BUZZD on Instagram Follow Lauren on Instagram Kyle Marsham’s Instagram Don’t forget to subscribe, rate, and review! Produced by GreenFresh Media.

Discount Code: TTG20 - 20% off at Check 

Shop BUZZD Products

Follow Lauren on LinkedIn 

Follow BUZZD on Instagram

Follow Lauren on Instagram

Kyle Marsham’s Instagram

Don’t forget to subscribe, rate, and review!

Produced by GreenFresh Media


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3 years ago
47 minutes 22 seconds

Time To Grow
Welcome to "Time to Grow" hosted by Kyle Marsham, the visionary behind GreenFresh Marketing. Join us as we delve into the dynamic world of the health and wellness industry, exploring its exponential growth and hidden intricacies. With Kyle's expertise as the founder of a specialized social media marketing agency and as the head of e-commerce at Marsham International Food Brokers, he brings forth a wealth of knowledge gained from over a decade of nurturing natural food brands.