If you’re looking to brighten up your day, look no further than this fun little episode where host Stefanie Beach interviews her twin nieces, Summer and Charlotte. The girls adorably asked for their own turn in the spotlight after watching Stefanie record another podcast! The charismatic seven-year-olds dish about twin life—matching outfits, constant fighting, being best friends (maybe), and facing second grade in separate classrooms—all while vacationing at a beach house. The heartwarming conversation wraps up with an impromptu dance party that captures the pure joy only kids can bring to a podcast.
About Summer: Just like her name, she shines brightest by the ocean. She loves riding bikes with her friends and is a little shy at first, but once she warms up, she’s bursting with energy, spunk, and a big imagination. Summer is an inquisitive soul who asks all the best questions, flips her way through gymnastics, and has the kind of wisdom that makes you forget she’s 7. An old soul with a playful spark, Summer makes every day feel a little sunnier.
About Charlotte: A 7-year-old firecracker who keeps everyone on their toes! She’s funny, outgoing, and never misses a chance to sing or break into a dance routine (whether there’s music playing or not). When she’s not competing in gymnastics or racing across the pool with her town swim team, she’s busy turning everything into a competition—because in her world, even brushing your teeth can be a sport. Confident, full of energy, and always ready for the spotlight, Charlotte is the life of the party wherever she goes!
Creator & Influencer Personality, Beth Bice, said "I do" to a stranger on TV, but the real journey began after the cameras stopped rolling. Join us as she reveals the unedited truth about love, loss, and learning to own your story when the whole world is watching. Now using her platform to lift up other women, she's turning one of reality TV's biggest experiments into real-world impact.
About Beth Bice: Elizabeth “Beth” Bice is a reality TV personality and former account executive from Charlotte, North Carolina. She first gained public attention in 2019 when she joined Married at First Sight (Season 9). Known for her adventurous spirit, ambition, and candid nature, Beth shares her journey hoping to inspire women like herself to not let the negative moments define them, but inspire them to self-discover and become their best versions.
Since her time on the show, Beth has remained involved in social media, where she shares insights into her life, personal journey, and fitness pursuits (running her 5th marathon in the 2025 NYC marathon with the Alzheimer’s Association Team).
Discover more at @justbeth____ on Instagram
Host Stefanie Beach chats with Leah Steinhardt about POSSIBLE, the buzzy marketing conference that's doubling in size for 2026. Leah reveals how they're expanding to take over two Miami hotels - the original Fontainebleau plus the entire Eden Roc next door - while keeping the intimate feel that makes everyone want to network. Get the inside scoop on what it takes to pull off one of the industry's hottest events, from year-round planning to managing growth from 3,600 to 5,400 attendees.
About Leah Steinhardt: Leah Steinhardt is a seasoned marketing and sales executive with over 20 years of experience driving growth, engagement, and revenue for leading brands. Currently, Leah is the VP of Marketing for POSSIBLE, the event that brings together the entire marketing ecosystem. Her career in events started in 2005 when she led Konami Gaming’s marketing department. Since then, she moved over from the brand side to working with a leading event organizer Clarion Events where she worked in a diverse range of verticals from contemporary art, energy, gaming and marketing. Leah is passionate about fostering strategic partnerships that generate long-term value and elevate brands in highly competitive markets.
About POSSIBLE: The most impactful marketing event for the Industry, POSSIBLE brings together marketers at every level—from rising stars to C-suite leaders—for three full days of learning, networking, and inspiration. Set across a dynamic dual-campus experience at the iconic Fontainebleau and Eden Roc, the event features interactive sessions, curated meetups, and immersive environments designed to spark big ideas, foster meaningful connections, and shape the future of marketing.
Discover more at possibleevent.com
Tom Schwab, the mastermind behind Interview Valet, reveals why chasing podcast download numbers is a total rookie mistake and shares his game-changing strategies for turning listeners into actual paying clients. Discover how his clients have hit bestseller lists and transformed their entire businesses through strategic podcast guesting, not random interview marathons. Get ready to learn the 83-day rule, the power of targeting the right audiences with fresh content, and why quality beats quantity every single time in podcast marketing!
About Tom Schwab: Tom Schwab is a leading authority on leveraging podcast guest appearances and AI-powered strategies to drive business growth. As the Founder of Interview Valet, the premier podcast guest marketing agency, Tom has worked with over 1,500 clients, including Fortune 500 companies, professional services, and high-level coaches. His innovative approach centers on building meaningful conversations that convert, rather than relying on outdated marketing funnels. An engineer by training, Navy veteran, and former Nuclear Propulsion Plant Operator, Tom brings a unique perspective to marketing, combining analytical precision with creative strategy. He is the author of Podcast Guest Profits: How to Grow Your Business with a Targeted Interview Strategy, often regarded as the bible of podcast marketing. Frequently featured as a keynote speaker, Tom empowers brands to thrive in a world where collaboration and conversational AI tools like ChatGPT redefine how businesses connect with their ideal audience.
About Interview Valet: Interview Valet pioneers Podcast Interview Marketing, connecting industry-leading thought leaders, entrepreneurs, coaches, consultants, and non-fiction authors with targeted podcast interviews that reach their ideal clients through a proven marketing system. Unlike standard booking agencies, their comprehensive approach spans from pre-interview preparation through long-term content repurposing, refined over 9 years with data from 1,500+ clients and 75,000+ interviews reaching over 200 million listeners. Their certified guests experience shortened sales cycles, higher engagement, more qualified leads, and increased client lifetime value by joining conversations their prospects are already having with trusted podcast hosts, overcoming obscurity through authentic dialogue rather than trying to break through the noise. They serve speakers, coaches, consultants, brands, real estate professionals, investors, and SaaS companies with their concierge-level service, using a 4-step matching algorithm to personally introduce clients to relevant hosts while providing scalable marketing systems and ongoing coaching to build lasting relationships and measurable results.
Discover more at interviewvalet.com/guests
Growth marketing veteran Tye DeGrange spills the tea about why brands are hemorrhaging money by treating influencer, affiliate, and content marketing like they're sworn enemies instead of best friends. He reveals his game-changing "flywheel" strategy that turns these siloed channels into a powerful, trust-driven content machine that actually makes people stop scrolling (because let's face it, we're all tired of obvious ads). Plus, he's launching a secret weapon called a "trust score" tool that uses AI to play matchmaker between brands and creators – because nothing says authentic like a trail running influencer promoting actual trail running shoes instead of random beauty products.
About Tye DeGrange: Tye DeGrange is the CEO of Round Barn Labs. Growth expert focused on Paid Marketing + CRO (Conversion Rate Optimization). 19 years of data-driven acquisition and retention marketing experience growing fortune 500 companies and startups in the consumer and enterprise space. EBay Internet Marketing team. Helped startups grow backed by Google Ventures, a16z, Social Capital Partners, Madrona, and KPCB. Led team at Amazon focused on Acquisition Marketing. Drove over $2M in less than one year for StubHub and ModCloth. Active member of the Reforge growth community. Managed marketing budgets of over 20 million per year. Marketing Channels: Paid Social, Paid Search, Affiliate / Influencer, Programmatic Display, Conversion Rate Optimization, Analytics & Attribution
About Round Barn Labs: RBL is a premium performance marketing agency. Unlock world class Affiliate, Influencer Marketing and distribute trusted influencer publisher and review content via highly efficient paid search and social marketing. Round Barn Labs brings an in-house perspective to digital performance marketing consulting with a growth mindset. We are not a typical agency. We have worked in-house or as a consultant for companies like Amazon, eBay, ModCloth, Oculus, Portal from Facebook, TrueBill, StubHub, Granular, LiveNation and startups backed by: Andreessen Horowitz (a16z), Social Capital Partners, Kleiner Perkins (KPCB), Google Ventures (GV), First Round Capital, and more. Round Barn Labs has helped hundreds of companies from seed stage to IPO improve the performance of the paid digital marketing and better understand growth. We manage marketing channels like Facebook, Instagram, Affiliate/influencers, LinkedIn, Twitter, and Pinterest. Clients looking for growth and efficient customer acquisition have come to us to prioritize channels and A/B tests to hit Customer Acquisition goals. We are one of the few paid marketing teams that can help improve page conversion rates and customer experience with UX, and Conversion Rate Optimization (CRO) with systematic A/B testing.
Discover more at roundbarnlabs.com
Amazon expert Carolyn Lowe of ROI Swift reveals how she cut one client's ad spend by 25% while boosting sales—and why a $30 million company was losing money on 40% of their products. Learn the biggest Amazon mistakes costing brands thousands, from ignoring the "first 70 characters" rule to missing backend fields that unlock free traffic. Discover simple strategies for 30% conversion rates and Amazon's hidden $65 billion B2B opportunity.
About Carolyn Lowe: Carolyn Lowe is the CEO and Co-Founder of ROI Swift, an Austin-based agency that helps consumer brands with $3M to $50M in annual revenue optimize and scale profitably on the Amazon marketplace. With a deep background in eCommerce and marketing, Carolyn left a successful career at Dell—where she led a $2B division—to help growth-stage brands unlock their potential. ROI Swift has helped over 150 companies generate over $100M in revenue on Amazon. Known for her bold decision-making and data-first mindset, Carolyn led a 2023 strategic pivot that increased agency profitability by focusing exclusively on what they do best—Amazon growth. She’s a licensed pilot, EO member, and the author of Business Growth Do’s and Absolute Don’ts. When she’s not helping brands scale or speaking at major eCommerce events, you’ll find her on the tennis court or traveling with her husband and two children.
About ROI Swift: ROI Swift is an amazing digital marketing agency that delivers digital marketing results swiftly. We focus on paid marketing including Paid Social advertising (FB/IF/Snapchat/TikTok), Google and Bing ads, Amazon.com management, Klaviyo email marketing, and eCommerce optimization and best practices.
Discover more at roiswift.com
Alex Strickland, Head of SSP Supply Relationships at FreeWheel, shares the inside story of how his team pulled off real-time programmatic advertising for the 2024 Paris Olympics and why he believes premium video is under threat. From transforming legacy TV networks to building FreeWheel's "every day is the Super Bowl" approach, Alex breaks down the challenges facing streaming platforms and why the future depends on balancing cutting-edge technology with good old-fashioned relationships. Plus, find out why his four golden retrievers might be the most engaged TV audience you've ever heard of!
About Alex Strickland: Alex leads SSP supply relationships at FreeWheel, where his team oversees revenue, programmatic growth strategy, and adoption of our end-to-end monetization platform. They partner with leading publishers, OEMs, MVPDs, and streamers to modernize how premium video is bought and sold. With over a decade in digital advertising, he’s helped drive the shift from traditional IOs to programmatic guaranteed and biddable buying, and from static linear delivery to dynamic, data-driven streaming. I specialize in platform commercialization, complex deal structuring, and monetization across CTV, live sports, AVOD, and FAST. Relationships are at the core of how he leads, across clients, partners, and teams, driving growth through trust, collaboration, and long-term alignment.
About Freewheel: FreeWheel’s TV and video advertising technology is built for today’s ever-evolving multiscreen ecosystem. Whether you’re a buyer or a seller, we offer all the tools, data, and insights you need to drive results. FreeWheel’s platform makes TV and video advertising work.
Discover more at freewheel.com
Daphne Subar returns to The Digital Marketeer with some amazing updates on how her delicious cookie-biscotti hybrids have transformed from a home kitchen passion project into a corporate gifting game-changer that's helping companies actually connect with their people. She spills all the details on her signature touches—think handwritten notes, those adorable pink boxes, and clever subscription services—plus how she's turned gifting from a boring obligation into something genuinely meaningful. You'll love hearing her talk to Stefanie about her community give-back efforts and walk away with tons of inspiration for making your own business relationships more authentic and heartfelt.
About Daphne Subar: Daphne Subar is the founder and CEO of Subarzsweets, LLC, a unique online bakery and gifting service. In 2016, after 26 years of practicing law, Daphne decided to follow her passion for baking, launching a business that combines creativity, community, and entrepreneurship. Subarzsweets began with a single flavor and package size and has since grown to offer over 20 varieties in multiple sizes. The business now includes a popular membership program, allowing clients to enjoy regular deliveries. Under Daphne's leadership, Subarzsweets has become a favored choice for corporate and personal gifts, shipping nationwide to all 50 states. Subarzsweets makes gifting intentional and meaningful again and all gifts are accompanied by a handwritten note. Daphne is committed to giving back; she partners with various organizations throughout the year to donate a portion of sales to community causes. During the pandemic, she quickly adapted her business to support local restaurant and salon workers by offering temporary employment for local deliveries. Daphne and her husband live in Studio City, California, where they raised their three daughters. Outside of her business, she enjoys reading, exercising, traveling, and participating in three book clubs. Daphne is a lifelong learner and has shared her journey on numerous podcasts.
About Subarzsweets: Subarzsweets is transforming the way people gift—making it simple, meaningful, and unforgettable. At the heart of our offerings is the Subarz, a one-of-a-kind baked treat that blends the crunch of biscotti with the sweetness of a cookie. Available in over 20 flavors—including gluten-free, dairy-free, and nut-free varieties—Subarz are as inclusive as they are delicious. We work with individuals and corporations of all sizes to turn gifting into an intentional act of appreciation. Whether you're recognizing employees, thanking clients, celebrating milestones, or sending a just-because gesture, we handle every thoughtful detail—from beautifully designed packaging to handwritten notes—ensuring your gift makes a lasting impression. What sets Subarzsweets apart is not just our product, but our purpose. We offer customizable gifting solutions, including a flexible subscription program and nationwide delivery, so you can stay top-of-mind with your recipients all year long—without the stress. And as a woman-owned small business, we are deeply committed to giving back. Over the past nine years, we’ve proudly partnered with organizations like Every Day Action, Sharsheret, and The Oscar Litwak Foundation to support causes that matter. At Subarzsweets, we believe gifting shouldn’t be generic—it should be personal, powerful, and rooted in connection.
Discover more at subarzsweets.com
Stefanie Beach sits down with GroundTruth’s powerhouse duo — CEO Rosie O'Meara and COO Kate Scappaticci — fresh from Cannes to explore how they're revolutionizing digital advertising. These trailblazing women are proving that “upper funnel” channels like connected TV, digital billboards, and streaming audio can actually drive measurable sales and foot traffic. From AI-powered campaign recommendations to innovations like pause ads and location-triggered direct mail, this episode is packed with insights that’ll make you rethink everything you thought you knew about performance marketing.
About Rosie O’Meara:
Rosie O’Meara is the Chief Executive Officer of GroundTruth, where she leverages her deep experience in advertising and media to lead the company into its next era of growth. Since joining the company, Rosie has played a critical role in shaping GroundTruth’s market strategy, including leading major initiatives like the acquisition of Addy. Formerly the Chief Revenue Officer, she drove top-line growth and led the company’s sales teams. Rosie is also an active advocate for workplace culture, serving as an executive sponsor of GroundTruth’s DEIB efforts and a leader in mentorship and women’s empowerment initiatives. A 2022 Top Women in Media and AdTech honoree, she’s also a board member of the DPAA and WE.DOOH. Prior to GroundTruth, Rosie held leadership roles at a4Media and Zapp360, and held sales roles at Verve Mobile and ITN Digital.
About Kate Scappaticci:
Kate Scappaticci is the Chief Operating Officer at GroundTruth, where she oversees business operations and drives sustainable, profitable growth across the organization. She manages partnerships, data strategy, and the Customer Success teams that fuel GroundTruth’s revenue engine. Since joining in 2016, Kate has been a key force in transforming customer-facing operations and launching the company’s global Customer Success function. A founding member of the Women@GroundTruth employee resource group, she is a fierce advocate for culture, collaboration, and elevating women in ad tech. Kate previously led global client services at Medialets, and began her career in account services at a branding and marketing agency. She holds a BS in Business Administration and Entrepreneurship from Boston University and is based in New York.
About GroundTruth:
Discover more at groundtruth.com
Join host Stefanie Beach for an exclusive conversation recorded live from Cannes, France with Brendan McCarthy, Chief Marketing Officer of Criteo. Brendan reveals how Criteo transformed from a retargeting company into a commerce media powerhouse and unveils their bold new "For the Love of Commerce" vision. Brendan also shares groundbreaking insights on AI's role in revolutionizing shopping and why 76% of shoppers find online shopping lacks "surprise and delight."
About Brendan McCarthy: Brendan McCarthy is Chief Marketing Officer at Criteo. He joined the company in 2020, bringing nearly 20 years of Fortune 500 strategic marketing and communications experience. Brendan leads a global team that’s dedicated to supporting revenue growth and fortifying Criteo’s commerce media leadership with breakthrough creative and campaigns. Previously, Brendan was Head of Communications and Product Marketing for Nielsen Global Media, where he spent five years helping to transform the company’s reputation from a legacy television ratings provider to a leading-edge data and technology company. Before Nielsen, he led several high-profile assignments for large corporate and technology clients during his tenure at global public relations agency, Edelman, and supported a range of political and public interest campaigns at marketing agencies in both Washington, D.C. and New York. He earned his bachelor’s degree from the University of Florida and holds a master’s degree in Global Affairs from New York University. A lifelong surfer and advocate for ocean conservation, Brendan also serves as a member of Surfrider Foundation's New York Leadership Council.
About Criteo: Criteo (NASDAQ: CRTO) is the global platform connecting the commerce ecosystem for brands, agencies, retailers, and media owners. Its AI-powered advertising platform has unique access to more than $1 trillion in annual commerce sales—powering connections with shoppers, inspiring discovery, and enabling highly personalized experiences. With thousands of clients and partnerships spanning global retail to digital commerce, Criteo delivers the technology, tools, and insights businesses need to drive performance and growth.
Discover more at criteo.com
Learn how to turn your CRM from a boring contact list into a lead-generating powerhouse that actually makes you money. Jason Kramer, Founder of Cultivize, shares an incredible story about how one roofing company made an extra $1 million in just four months by sending simple follow-up emails to old leads, plus he reveals the key metrics most businesses never think to track. You'll learn about the magic 24-hour window for calling prospects and discover how to make your CRM work like a crystal ball that tells you exactly when someone's ready to buy.
About Jason Kramer and Cultivize: Jason Kramer is the founder and CEO of Cultivize, a consulting firm specializing in lead nurturing strategies and “Done for you” custom CRM implementation. With over 20 years of experience in marketing and business development, Jason has worked with renowned brands like Virgin Atlantic Airways and Johnnie Walker. He began his career as a designer, later establishing a boutique agency where he helped launch numerous small businesses. In 2018, Jason founded Cultivize to empower organizations by connecting customer data with marketing campaigns and sales activities, helping them convert leads into loyal customers. His team focuses on improving collaboration between sales and marketing, identifying warm leads, and optimizing the sales process. Jason is passionate about helping businesses grow through strategic solutions that streamline the customer journey. He lives in New York with his wife, two children, and two dogs, enjoying family time and boating on the Hudson River when he’s not driving client success.
Explore additional resources at cultivize.com and access a complimentary CRM assessment here.
Stefanie Beach chats with Angelina Eng from the IAB as she reveals the shocking truth about digital advertising measurement: we have standards, but they're not solving our problems. Learn why emerging channels like CTV and gaming are still treated as "other" in budgets, and how data quality—not just standardization—is the real key to unlocking cross-channel measurement success.
About Angelina Eng: Angelina is Vice President of the Measurement, Addressability & Data Center at the IAB, where she leads the development of industry standards across measurement, addressability, and operations. With a career that began in 1994, she has held executive roles at Morgan Stanley, Merkle, dentsu, and Publicis, supporting over 150 marketers and helping shape foundational digital advertising practices. A recognized industry leader, Angelina was recently named a 2025 Top Women in Media & AdTech Industry Impact Honoree by AdMonsters+AdExchanger. Her prior accolades include the IAB Data Rockstar Award, AdMonsters Power List, and Digital Media Leadership Award. In 2023, she launched Angie’s Career Gazette on LinkedIn—a widely followed resource hub offering job leads, career advice, and industry insights to help peers navigate a challenging job market.
About IAB: The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership comprises more than 700 leading media companies, brands, agencies, and the technology firms responsible for selling, delivering, and optimizing digital ad marketing campaigns. The trade group fields critical research on interactive advertising, while also educating brands, agencies, and the wider business community on the importance of digital marketing. In affiliation with the IAB Tech Lab, IAB develops technical standards and solutions. IAB is committed to professional development and elevating the knowledge, skills, expertise, and diversity of the workforce across the industry. Through the work of its public policy office in Washington, D.C., the trade association advocates for its members and promotes the value of the interactive advertising industry to legislators and policymakers. Founded in 1996, IAB is headquartered in New York City.
Discover more at iab.com
Meet the co-founders of Unplugged Collective, Mike Richter and Erica Fieldman, who are transforming how we network by creating face-to-face experiences that foster authentic human connection. Their mission is simple but powerful: help people unplug from digital overwhelm and unlock deeper, more meaningful relationships through inclusive community events. Join host Stefanie Beach to discover how they're making networking accessible to everyone and building a movement around genuine connection.
About Unplugged Collective: Unplugged Collective is transforming the way you connect with others by creating unique experiences and building a more inclusive community. We host experiential networking events that bring you together with like-minded people through engaging activities designed to spark genuine relationships. Our mission is to move beyond superficial connections and help you foster real interactions that build lasting communities—whether you're a seasoned veteran or just getting started. Through these unique experiences, you’ll unplug from the ordinary, unlock deeper connections, and unleash endless possibilities. In addition to our events, we're building a networking platform to elevate how you connect—making it easier to find and engage with the right people and build relationships that matter.
Discover more at unpluggedcollective.com
Stefanie Beach sits down with powerhouse entrepreneur Amelia Tran, founder of Asteria Collective, who transformed a devastating layoff into a thriving marketing and events company—landing freelance work the very same day she lost her job. From managing multimillion-dollar budgets for brands like Google and L'Oreal to building a 700+ member marketing community, Amelia reveals how aggressive networking (including 13 emails to land her first mentor!) became the foundation of her success. Packed with actionable advice on entrepreneurship and meaningful networking, this episode is a masterclass in turning setbacks into comebacks.
About Amelia Tran: Amelia Tran is an award-winning marketing and events executive, and the Founder & CEO of Asteria Collective — a full-stack marketing & events company powering tech’s most innovative leaders and disruptive brands. She’s produced standout activations at top industry moments like Tech Week, CES, POSSIBLE, and Advertising Week, and helped launch multiple inaugural conferences. As a former agency lead, she managed multi-million dollar budgets for brands like Google, L’Oréal, Bayer, and Shell. At iSpot, she built and led the digital and field marketing teams, relaunched the TV Disrupt event series, and drove outstanding live engagement across multiple Super Bowls. Amelia is also the volunteer force behind Mosaic, a 700+ member community of marketers, and a frequent speaker on marketing, leadership, work/life balance and workplace culture — drawing on her experience as a minority woman in tech. Her work has been featured in Business Insider, Digiday, eMarketer, and Inc., and she’s been honored as a Baruch Changemaker, Ad Club Fellow, and Social Star Award winner. In her spare time, she advises startups, connects communities, and has traveled to every continent but Antarctica.
About Asteria Collective: We've been the secret gem behind the success of the tech world’s trailblazers since 2011. As a full-stack marketing and events powerhouse, Asteria Collective helps companies of all sizes—whether emerging startups or established industry leaders—amplify their brand, elevate their teams, and accelerate growth. From innovative marketing strategies and high-impact events to strategic partnerships, team and client management, and business advisory, we deliver results that stand the test of time. Founded by Amelia Tran, an award-winning C-suite strategist and trusted advisor with a proven track record of scaling budgets from thousands to multi-millions across startups, tech giants, and global holding companies, Asteria Collective reflects Amelia’s unwavering commitment to diversity and inclusion. Passionate about uplifting immigrants, minorities, and women, she leverages her platform to create networking opportunities and meaningful projects that drive positive
Stefanie Beach interviews Emmy-winning Susan Kravitz from SeenThis, who reveals how revolutionary streaming technology is transforming digital advertising by delivering instant-loading, high-quality video ads that boost performance while automatically reducing carbon footprints. Discover how this Swedish innovation enables brands to stream full HD video directly into display inventory, achieving more attention than traditional ads without premium costs. From rapid campaign launches to sustainable solutions, learn why clients are calling this breakthrough technology a "no-brainer" for doing more with less.
About Susan Kravitz: Susan is a forward-thinking sales executive with a proven track record of strong relationships, innovative approaches to continually deliver revenue. Her diverse background spanning media agency, sales, interactive television, content production and marketing has been an asset, as she understands all parts of a deal. Her skills as a sales leader, an entrepreneur, a cross-screen storyteller, a revenue driver, a team/business builder and an Emmy winner, have all enabled her to move nimbly within this changing landscape. A roll-up your sleeves and get things done ethic is how Susan approaches business. In addition, her ability to work within a company across multiple teams from product to sales and programmatic has allowed the organization to drive overall revenue and respond to market needs.
About SeenThis: Our groundbreaking streaming technology speeds up and evolves the digital media landscape to set a new standard for content delivery on the Internet. Maximized Performance. Minimized Emissions. Specializing in digital marketing, ad tech, adaptive streaming, innovative ad formats, creative tech, tech, marketing tech, mar tech, sustainability, and reducing data transfer.
Discover more at seenthis.co
Join Stefanie as she chats with Carrie Sporer, the fitness-obsessed founder who turned her post-workout hair disasters into SWAIR – the hair care brand that's flipping the beauty industry upside down! When traditional shampoos couldn't keep up with her active lifestyle, she didn't just complain... She created a revolution. Get ready for raw startup truths, breakthrough moments, and the exact playbook she used to build something extraordinary from pure frustration!
About Carrie Sporer: Carrie Sporer is a Manhattan-based fashion and lifestyle executive with over a decade of experience helping brands overcome growing pains and reach new milestones. She specializes in sales strategy, merchandising, operations, and business reinvention for both emerging and established companies. A University of Pennsylvania graduate with degrees in Economics and Communications, Carrie previously served as VP of Sales and Operations at Edie Parker and Director of Sales at Judith Leiber. She's a founding member of the Accessories Innovation Committee and holds a Digital Marketing certificate from General Assembly. When she's not figuring out what makes a good brand great, Carrie enjoys dance parties with her sons, running marathons, and nerding out on Excel.
About SWAIR: SWAIR creates revolutionary hair products made from safe, high-quality ingredients for active people. Our brand is committed to multi-tasking and saving time, so you can spend more of it in the gym, on the mat, or wherever you’re breaking your sweat. SWAIR uses only the good stuff: we're vegan, cruelty free, alcohol free, paraben free, gluten free, sulfate free, phthalate free, formaldehyde free, no artificial dyes and dermatologist tested.
Discover more at swairhair.com
Haggai Kloman Eraqi, CEO and third-generation entrepreneur, shares his journey with host Stefanie Beach - from childhood ventures to innovative businesses in telemedicine, luxury products, and AI. Rejecting the myth of work-life balance, Haggai advocates for intentional prioritization and accepting the inevitable costs of ambition, emphasizing domain expertise and authentic value creation. His candid insights on leadership, team building, and the universal psychological pressures of entrepreneurship offer a compelling masterclass in making deliberate choices about what truly matters in business and life.
About Haggai Klorman-Eraqi: Avidly curious, with a passion for diving into new fields, categories, and disciplines. Haggai has done everything from leading transactions in oil and gas, tech and finance, to creating a highly specialized micro influencer, Business Intelligence and digital solutions agency. Haggai has built and led high performing teams and created business operations from scratch. Deep knowledge in digital marketing and data science, specializing in social media. He relishes complex problem solving and creating opportunity and value.
About Aggaeus.ai: At Aggaeus AI, we develop tailored, innovative solutions to our client's unique challenges and needs. Our clients are organizations that demand secure and practical AI solutions. We focus on implementing cutting-edge AI technologies to automate processes, extract insights from unstructured data, and enhance decision-making. No fluff, not another work paper - actual technologies that work to transform your business, optimize operations, and gain you a competitive edge.
Discover more at aggaeus.ai
Digital marketing veteran John McDougall explores the evolution of SEO with host Stefanie Beach, tracing the journey from early internet days to today's "search everywhere optimization." McDougall reveals how modern SEO transcends keyword stuffing, emphasizing authentic content and personal branding across platforms. He offers candid insights into navigating the digital landscape, warning against AI-generated content while advocating for a human-centric approach that truly connects with audiences.
About John McDougall: John McDougall is a pioneering digital marketing expert and founder of McDougall Interactive, with over two decades of experience helping major companies like Arrow Electronics, MIT, and Phillips Medical improve their online marketing strategies. A media planner turned digital marketing innovator, John was among the first to implement search engine optimization during the dot-com boom. His expertise has been featured in The New York Times, Forbes, and HubSpot, and he's an award-winning author of digital marketing textbooks, including Web Marketing On All Cylinders and Content Marketing and SEO for Law Firms. With a unique background blending arts and advertising, John has been recognized as an elite Google partner and serves on digital advisory boards for prestigious institutions like Brandeis University.
About McDougall Interactive: It’s not enough to get traffic to your website. It’s not even enough to get leads. You need new, quality customers, and that takes a complete strategy with a marketing partner. True strategy can only be obtained by people who understand all of the tactics and the relationships they have with each other, as well as your specific business/objectives. We’ve been trusted by large and small companies alike since 1995 to do 100% digital marketing, and we take great pride in our ability to customize our strategies and solutions to your unique situation.
Discover more at mcdougallinteractive.com
In our electrifying first-ever live show from the Possible conference in Miami, Stefanie connects with the powerhouse trio behind Advance Women — Hollis Guerra, Priti Powell, and Sophia Westrich. These trailblazing leaders reveal the bold vision and passion that transformed their frustrations into a movement reshaping women’s professional support networks in AdTech. They share game-changing approaches to mentorship, strategies for shattering industry norms, and how they juggle running successful companies while building a community already making waves. It’s a dynamic, inspiring dialogue about breaking barriers and creating transformative change in an industry ready for revolution!
Advance Women: Advance Women advocates for women at every level and in every field who are passionate about pushing boundaries, driving growth, and amplifying their voices. We unite women and allies committed to authenticity, resilience, and positivity, creating an inclusive space for advancing careers, reentering the workforce, or exploring new industries. Guided by core values—curiosity, authenticity, encouragement, collaboration, and initiative—we’ve built a supportive network that emboldens each member. At Advance Women, we foster community, strengthen self-advocacy, and champion diverse voices. Together, we close gaps, lift each other up, and shape a future where women across industries are seen, heard, and respected as leaders, innovators, and changemakers.
Hollis Guerra: Hollis Guerra, President of Purpose Worldwide, brings over 18 years of strategic communications expertise to her role leading the agency's AdTech growth and operational excellence. A seasoned collaborator who has worked with 60+ companies including The Trade Desk, PubMatic, and Verizon, Hollis channels her passion for mentorship and women’s advancement as Co-founder of Advance Women, an organization advocating for women pushing boundaries across all fields. When not crafting differentiation strategies for purpose-driven brands or fostering innovation with co-founders, this NC State graduate can be found running marathons, skiing, or traveling with her husband and two children.
Priti Powell: Priti is a transformational leader who thrives at the intersection of strategy, innovation, and team empowerment. Her 20+ year career spans government, defense, consulting, and AdTech, where she’s driven revenue growth and led teams at PubMatic, OpenWeb, and The Trade Desk. She’s shared insights on mentorship with SheRunsIt and revenue strategy with AdMonsters and AdExchanger. Now CRO at Assertive Yield, Priti continues to focus on innovation, solving client problems, and team collaboration. Beyond corporate impact, her passions lie in mentorship and community-building. In 2024, she co-founded Advance Women, a 250+ member community empowering women in AdTech and amplifying female voices. Her leadership is rooted in authenticity, empowerment, and impact—whether transforming companies, championing inclusion, or fostering communities. Priti earned her BA in Communications, Political Science, and Economics from the University of Pittsburgh.
Sophia Westrich: Sophia Westrich is a dynamic force in tech, currently leading data analytics and strategy at Decide Technologies while co-founding Advance Women and Camp TLA to amplify underrepresented voices. A Division I All-American with expertise in Mathematics and Computer Science, she’s transformed personal challenges—from workplace harassment to navigating motherhood—into fuel for building supportive professional structures for women. Her leadership includes scaling two AdTech startups to eight-figure revenues, orchestrating multiple acquisitions, and founding SoNoLo Consulting to help startups scale. Beyond work, Sophia advises Mellow Kids, mentors entrepreneurs at Washington University, and brings her characteristic determination to her roles as mother and advocate for industry change.
Discover more at advancewomenofficial.com
Stefanie Beach interviews visionary entrepreneur Adam Callinan, who reveals how his platform Pentane is revolutionizing marketing performance metrics into actual profits for brands. Adam shares raw, unfiltered insights from his entrepreneurial battlefield, including the near-catastrophic setbacks he faced while building Bottle Keeper® that taught him invaluable business lessons you won't find in any MBA program. Discover this strategic blueprint for navigating the treacherous waters of entrepreneurship.
About Adam Callinan: Adam Callinan is the visionary co-founder of BottleKeeper®, a remarkable bootstrap success story that reached $8 million in sales within just three years—accomplished with zero employees and no outside funding. After scaling to an impressive 8-figure acquisition, navigating everything from Shark Tank appearances to complex global patent processes with a lean four-person team, Adam now leads Pentane, where he helps emerging brands achieve profitability through optimized financial management and advertising strategies. With a proven track record of building profitable ventures from scratch, Adam offers invaluable insights for entrepreneurs looking to create sustainable success without traditional startup resources.
About Pentane: A business is like an engine—it needs fuel to operate. For consumer brands, that fuel is profit. Without it, everything is painful. Pentane helps you fine-tune your business and advertising so you’re running at peak performance, showing you exactly what’s driving your margins, cash flow, and pricing power. No more wasted time in spreadsheets or guessing what’s working—just the clarity and direction you need to grow faster, smarter and with less stress.
Discover more at pentane.com
