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The Dealer Playbook
Michael Cirillo
664 episodes
3 days ago
In this episode, my guest is Colin Carrasquillo, Digital Marketing Manager at Nielsen Auto Group. We’re diving into some of the real challenges and solutions that most dealers are thinking about but rarely talk about out loud. We talk about what it actually looks like to get your vendor partners working together instead of pulling in different directions. Colin shares how he’s doing this at scale across 14 rooftops and why it’s changing the game for their group. We also get into why most deal...
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Automotive
Business,
Careers,
Marketing,
Leisure
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All content for The Dealer Playbook is the property of Michael Cirillo and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode, my guest is Colin Carrasquillo, Digital Marketing Manager at Nielsen Auto Group. We’re diving into some of the real challenges and solutions that most dealers are thinking about but rarely talk about out loud. We talk about what it actually looks like to get your vendor partners working together instead of pulling in different directions. Colin shares how he’s doing this at scale across 14 rooftops and why it’s changing the game for their group. We also get into why most deal...
Show more...
Automotive
Business,
Careers,
Marketing,
Leisure
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/7c/9a/72/7c9a72e7-052d-e3cb-c3e8-0352c7b6e006/mza_5433462231376050228.jpg/600x600bb.jpg
Ep. 643 - The $100 Mistake Your Dealership Keeps Making, With Kyle Disher
The Dealer Playbook
43 minutes
5 months ago
Ep. 643 - The $100 Mistake Your Dealership Keeps Making, With Kyle Disher
In this episode, I sit down with Kyle Disher, CEO of RevDojo, to peel back the layers on one of the most overlooked, yet game-changing aspects of the automotive industry: hiring, training, and accountability. Kyle's seen it all—over a decade of dealership mystery shops, thousands of hires, and countless training sessions. Together, we uncover what separates dealerships that thrive from those stuck in survival mode. And let me tell you, the difference often comes down to one thing: commitment ...
The Dealer Playbook
In this episode, my guest is Colin Carrasquillo, Digital Marketing Manager at Nielsen Auto Group. We’re diving into some of the real challenges and solutions that most dealers are thinking about but rarely talk about out loud. We talk about what it actually looks like to get your vendor partners working together instead of pulling in different directions. Colin shares how he’s doing this at scale across 14 rooftops and why it’s changing the game for their group. We also get into why most deal...