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The Branding Circle by Ankit Majethia
The Branding Circle by Ankit Majethia
9 episodes
2 days ago
The Branding Circle by Ankit Majethia is a podcast hosted by the Founder of Hangover Media, a branding and communications agency in Mumbai. With this podcast, we hope to give you, whether you are a business owner, industry expert, or just someone who wants to learn more about branding, some useful tools and techniques by experienced leaders and founders, that you can use to strengthen your own brand identity as we examine the complexities of brand building on our podcast.
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The Branding Circle by Ankit Majethia is a podcast hosted by the Founder of Hangover Media, a branding and communications agency in Mumbai. With this podcast, we hope to give you, whether you are a business owner, industry expert, or just someone who wants to learn more about branding, some useful tools and techniques by experienced leaders and founders, that you can use to strengthen your own brand identity as we examine the complexities of brand building on our podcast.
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Business
Episodes (9/9)
The Branding Circle by Ankit Majethia
Nitin Jain on 5P Framework, Gifting, Entrepreneurship, Shark Tank, Tech, E-Commerce & More | TBC09

In the ninth episode of The Branding Circle, we sit down with Nitin Jain, the visionary entrepreneur behind the Indibni® Group, who’s redefining the gifting industry with purpose-driven innovation. From his inspiring journey as a young boy from Jaipur to a leader in the entrepreneurial world, Nitin shares: - How he found his purpose and why it's the foundation of his success - Insights into the evolving gifting industry and his brand Indigifts - His Shark Tank experience - The mindset, personal hardships, and inspirations that fuel his journey - His mission to empower India's next-gen entrepreneurs and his exciting new programs for the nation. This conversation dives deep into emotions, mindset, technology, and the art of building a brand with purpose. Timestamps 00:00 Highlights & Greetings 02:21 Introducing the Gift Maker, Nitin Jain 04:32 What truly makes an entrepreneur? 07:38 Tips for New-Age Entrepreneurs 14:04 How to identify the right mentor, coach and investor? 18:53 Nitin's early life and journey into entrepreneurship 24:01 His ventures: Indi Animation and Indibni Design Studio 28:54 His understanding of the power of gifting, emotions, and relations 30:33 Launch of Indigifts and leveraging the wave of E-commerce 33:07 A Unique Proposition & New Initiatives by Indigifts 36:17 Entrepreneurship in Tier 2 & Tier 3 Cities 40:45 Glocal India Goals (GIG) Vision 45:01 Nitin’s mindset, personal hardships and inspiration 49:53 Motivation to go on Shark Tank India 59:25 Nitin’s 5P Framework 01:03:41 The Gifting Industry and Product under Indigifts 01:09:20 Nitin’s take on facing challenges in life and business 01:14:01 Technology in Gifting 01:18:34 His travel journey – Indiyatra 1:23:37 Learnings and Stories from Indiyatra 1:29:51 Final takeaways, greetings, and conclusion 🎧 Tune in now to uncover invaluable lessons on leadership, innovation, and staying true to your vision! 🔔 Don’t forget to like, comment, and subscribe for more inspiring stories from visionary entrepreneurs. To Know More, Follow us on ⤵ Instagram: https://www.instagram.com/thebrandingcircle/ LinkedIn: https://www.linkedin.com/in/ankitmajethia/ Ankit Majethia as Branding Baba: https://www.instagram.com/brandingbaba/ Follow Nitin Jain and Indigifts Here ⤵ LinkedIn: https://www.linkedin.com/in/indianimator/ Instagram: https://www.instagram.com/indianimator/ LinkedIn: https://www.linkedin.com/company/indigifts/ Instagram: https://www.instagram.com/indigifts/ Disclaimer: The video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not seek to defame or harm any person/brand/product/industry mentioned in the video. Our goal is to provide insights and information to help the audience in their brand-building journey. #TheBrandingCircle #BrandingWithPurpose #NitinJain #Indigifts #SharkTankIndia

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10 months ago
1 hour 33 minutes 31 seconds

The Branding Circle by Ankit Majethia
What it takes to Build a Community | Givers Gain, Relationships & Vision | Ft. Neeraj Shah | TBC08

How important is it for entrepreneurs and founders in today’s marketplace to leverage AI, build their personal brand, and focus on building a community? After listening to this candid conversation with Neeraj Shah, these would no longer sound fancy. The hardships and the situations taking him through a roller-coaster ride in his personal and professional life, is the story of resilience and never giving up. From introducing BNI to India to now being a founder at Titan Masterminds Neeraj is helping entrepreneurs maximize AI and LinkedIn in their professional growth. Timestamps: 00:00 – Highlights and Introduction 02:00 – Initial journey in Kenya & London 08:19 – Getting married and wife’s death 12:30 – How Anthony Robbins seminar changed Neeraj’s life? 17:26 – Coming to India and meeting Ashok Pai 25:00 – Givers Gain, BNI, and the first 7 members 29:48 – Indian Businesses Vs Other World Businesses and how are Indian entrepreneurs different from others 38:50 – Dr. Ivan Misner Warning: BNI India Franchise termination 43:10 – Why were some chapters making more money: Introducing “Power Teams” 48:00 – 11 years of BNI learning in 3 points 52:46 – Use LinkedIn with this 3P Model 56:50 – 2 days to 35 minutes: Getting introduced with Chat GPT 59:15 – Creating a product with Chat GPT and earning Rs. 3,50,000/- 01:07:34 – Chat GPT Vs Perplexity AI 01:15:40 – AI myths 01:18:45 – Engineer prompts with the "SPACES" Model 01:22:46 – Neeraj Shah’s AI course and how to get connected with him 01:23:15 – Titan Masterminds next 10 year's vision 01:25:00 – Neeraj Shah's proudest moment till now 01:27:30 – Final message and conclusion Follow Neeraj Shah on LinkedIn - https://in.linkedin.com/in/neerajrshah Disclaimer: The video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not seek to defame or harm any person/brand/product/industry mentioned in the video. Our goal is to provide insights and information to help the audience in their brand-building journey. #AI #linkedin #communitybuilding #bni #networking #podcast

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11 months ago
1 hour 30 minutes 57 seconds

The Branding Circle by Ankit Majethia
Building a Brand for Teenlancers | Productivity, Challenges, Business Pivot | Ft. Payal Jain | TBC07

In the seventh episode of "The Branding Circle by Ankit Majethia," we have a meaningful conversation with Payal Jain, Founder & CEO of Funngro. While most of us are familiar with the term 'freelancers,' Funngro is the first to coin the concept of 'teenlancers.' We explore how her platform is empowering teenagers to become better individuals and leaders.

We also discuss how Funngro is playing a key role in nurturing the next generation of entrepreneurs in India. Starting with just 1,000 teenlancers, Funngro has grown exponentially and now is a community of over 3 million.

During this episode, Payal shares her journey, from starting her career as a teenager, transitioning into an employee, balancing her role as a mother, and eventually becoming a CEO.

Our conversation further proceeded dissecting her Shark Tank experience, the challenges she faced, and how to build a successful & relatable brand.


Timestamps:

00:00 – Highlights & Introduction

02:30 – Payal as a Teenager

05:05 – After teenage life, first job experience, and managing unproductivity

12:57 – Entering payment gateway

16:25 – How and why Funngro started?

18:32 – What made Funngro change their business model?

19:44 – How does Payal conduct a survey and get insights?

21:07 – Expanding Funngro, building app, and execution

27:00 – Discussing and dissecting shark tank strategies

30:37 – Relationship with Amit Jain and his advice

34:31 – During and post shark tank preparation

36:22 – 3 things that help brands grow

39:24 – Next milestone

40:35 – Role of brand building

48:38 – New Education Policy

52:47 – Challenges while building Funngro

55:58 – Story that struck Payal – Case studies

01:00:14 – Rapid Fire

01:00:48 – What it takes for successful entrepreneur & building a successful brand

01:05:25 – Final words and conclusion


For more insightful podcasts, don't forget to subscribe to our channel.


To know more,

Follow us on

Instagram: https://www.instagram.com/thebrandingcircle/

Branding Baba: https://www.instagram.com/brandingbaba/


Check out Funngro's website below

Funngro: https://www.funngro.com/


Follow Payal Jain here:

LinkedIn: https://www.linkedin.com/in/payal-jain-8780191?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_app


Disclaimer: The video is intended solely for educational purposes and opinions shared by the guest are her personal views. We do not seek to defame or harm any person/brand/product/industry mentioned in the video. Our goal is to provide insights and information to help the audience in their brand-building journey.


#podcast #thebrandingcircle #tbc #teenancers #sharktank #brandbuilding #marketing #teenagers #entrepreneurship

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1 year ago
1 hour 7 minutes 20 seconds

The Branding Circle by Ankit Majethia
Building a Brand through Storytelling | Travel, Community & Leadership | Ft. Sachin Bhandary | TBC06

In the sixth episode of, "The Branding Circle by Ankit Majethia", we are going to dive into business storytelling, and to discuss this hot topic, we have Sachin Bhandary with us. He is a renowned storytelling coach and the founder of The Story Co who has helped hundreds of corporates and startup founders leverage the power of stories for success in sales, fundraising, and team building. Sachin has recently launched his own community, Story Club, to help founders and executives with business storytelling.

Click on the link below to register if you'd like to attend the first online meeting for free! Registration Link: https://bit.ly/tsc-meeting-registration In this episode, we talk about the impact of storytelling while building brands. We discuss Sachin's journey into business storytelling, his future plans, and his role model. For Sachin, a few years back, all it took was just to quit his job and take up a tour to Latin America! Just like his tour, we went deep into the impact of a good brand story, its pillars, and how a great story can impact your audiences. We also talk about the importance of storytelling for leaders, common pitfalls, techniques, and models of storytelling. With lots of situations, examples, and wonderful insights, this episode is a must-watch if you wish to use stories and narratives to achieve your career, business, and life goals. Timestamps: 00:00 Highlights and Introduction

02:15 Why should you watch this episode?05:43 Sachin Bhandary's story

10:22 How business storytelling happened for Sachin

13:15 Sachin's experience in business storytelling

16:50 Story Stay

20:16 The Story Club - Sachin talks about his plans for his community

25:26 Do leaders need to be good storytellers?

30:25 Sachin's role model in storytelling

37:06 About StoryFlection

41:18 Common pitfalls in storytelling

47:18 Storytelling techniques & models

54:23 How can you identify the right villain?

58:55 Sachin's 'The 12 Project' travel stories

01:08:41 Situation 1: How do you build a story when you want to expand internationally?

01:12:30 Situation 2: How can a brand recover from a PR crisis through storytelling?

01:20:01 Brands with the best storytelling

01:22:26 Brands with whom Sachin would like to work on their storytelling

01:23:56 Final messages and conclusion For more insightful podcasts, don’t forget to subscribe to our channel.

To Know More,Follow us on ⤵

Instagram: https://www.instagram.com/thebrandingcircle/

Branding Baba: https://www.instagram.com/brandingbaba/

Follow Sachin Bhandary Here ⤵

LinkedIn: https://www.linkedin.com/in/sachin-bhandary/

Instagram: https://www.instagram.com/thestoryco.in/

Story Club Registration: https://bit.ly/tsc-meeting-registration Disclaimer: The video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not seek to defame or harm any person/brand/product/industry mentioned in the video. Our goal is to provide insights and information to help the audience in their brand-building journey. #podcast #thebrandingcircle #TBC #storytelling #businessstorytelling #leaders #community #travel

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1 year ago
1 hour 27 minutes 32 seconds

The Branding Circle by Ankit Majethia
All about E-Commerce, Digital & Performance Marketing | AI, Live Commerce and Future | Ft. Reethika Nair | TBC05

In the fifth episode of "The Branding Circle," we sit down with Reethika Nair, who leads Digital Marketing and Transformation at Dr. Reddy's Laboratories, one of India's largest pharmaceutical companies. With nearly two decades of marketing experience, Reethika shares invaluable insights into the evolution of marketing over the past 20 years. She shares her insights on the dynamic landscape of digital marketing, reflecting on her 20-year career and the lessons learned along the way.

We delve into the relevance of the AIDA Model today and examine ONDC's impact on e-commerce. Our conversation also covers the intricacies of e-commerce marketplaces, quick commerce, and live commerce, and we also highlight the importance of performance marketing in the digital age.

Reethika's experiences and expertise provide a deep dive into the world of marketing and digital transformation, offering valuable perspectives and a glimpse into the industry's future.


Timestamps

00:00 Highlights & Introduction

02:05 Reethika’s Early Career Experiences and Evolution of Digital Marketing

06:34 Digital Marketing's Rise Over Traditional Advertising

11:23 TV Advertising & Its Advantages

15:19 Strategic Marketing Decisions in Cricket Sponsorship

17:54 Understanding the AIDA Model in Modern Marketing

25:20 Reethika in E-Commerce

27:30 ONDC's Role in Transforming E-Commerce Logistics and Market Dynamics

31:51 Quick Commerce V/S Amazon, Flipkart & other marketplaces

36:38 Building Brand Demand in E-Commerce

41:31 Best Platform to build any new brand

44:15 Trends in E-Commerce

45:34 Live Commerce

49:49 Performance Marketing in B2B 52:14 Performance Marketing for E-commerce and B2C Brands

54:26 How to optimize your campaigns?

57:56 Importance of a Product Experience

01:01:59 AI in E-Commerce

01:05:10 Advice from Reethika for aspiring marketers

01:06:24 Future of E-Commerce

01:09:47 Reethika on her future plans

01:10:38 Final Greetings & Conclusion

For more insightful podcasts, don’t forget to subscribe to our channel.

To Know More,

Follow us on ⤵

Instagram: https://www.instagram.com/thebrandingcircle/

Branding Baba: https://www.instagram.com/brandingbaba/

Follow Reethika Nair Here ⤵

LinkedIn: https://www.linkedin.com/in/reethika/

Instagram: https://www.instagram.com/reethi4/

Disclaimer: The video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not seek to defame or harm any person/brand/product/industry mentioned in the video. Our goal is to provide insights and information to help the audience in their brand-building journey.


#podcast #thebrandingcircle #TBC #ecommerce #performancemarketing #digitalmarketing #AI #livecommerce

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1 year ago
1 hour 11 minutes 41 seconds

The Branding Circle by Ankit Majethia
Building a Sustainable & Profitable Business in India | MSME & Start-Ups | Ft. Basesh Gala | TBC04

In the fourth episode of The Branding Circle by Ankit Majethia, we have Basesh Gala in conversation with Ankit Majethia.  

Basesh Gala is a seasoned entrepreneur with over two decades of experience in business mentoring. As the chairman of 39 Solutions Group, he has successfully mentored over 50,000 entrepreneurs and is recognized as a prominent business coach. His background includes a strong foundation in finance, strategy, and consulting, which has equipped him to provide valuable insights to businesses of all sizes. As an investor, he has strategically supported numerous startups, further enhancing his influence in the business world. With a focus on building sustainable businesses and fostering growth, he continues to be a guiding force in the entrepreneurial landscape. 

In this thought-provoking episode, we delve into the essential aspects of entrepreneurship and business success, the significance of spirituality and the importance of building a winning culture within organizations.

From the role of mentors to the power of community and the dynamics of marketing and sales, the episode provides valuable insights to budding entrepreneurs. The practical advice and strategic approach provided in the episode offer a roadmap for aspiring business owners to navigate the challenges and opportunities in the ever-evolving business world. 

Don't miss out on the valuable insights shared by Basesh Gala in this episode. Tune in for more enlightening content and actionable advice on entrepreneurship and business success. 

For more insightful podcasts, don’t forget to subscribe to our channel. 

Timestamps 

00:00 Highlights & Introduction 

03:59 Basesh Gala's Journey from Wall Street to Indian Entrepreneurship 

05:13 Opportunities and Challenges for Indian Startups Under Modi's Government 

09:22 Basesh Gala's views on Modi Government 

10:47 Importance of Mentorship & Networking in Business 

12:40 Mentors of Basesh Gala 

17:10 How and where can someone find a mentor? 

19:16 How should you audit a mentor? 

21:07 Importance of Spirituality, EQ & financial literacy in your success 

27:26 Steps to Community Building 

32:32 Power of Community & Integrity in Long-Term Success 

35:54 Power of Trust and Strategy in Tata's Success 

39:09 How does Basesh Gala help businesses? 

40:57 5-Step Process 

49:16 Sales or Marketing - What is more important? 

52:39 Brand Positioning of 39 Solutions 

56:43 Book recommendations 

57:30 How has 39 Solutions scaled? 

59:21 5 Points Basesh considers before investing 

01:02:00 Funding Winter 

01:06:23 India needs MSME to survive 

01:08:57 Data on MSME 

01:11:40 Core Message to MSME 

01:13:15 Final Advice & Conclusion 

Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not seek to defame or harm any person/brand/product/industry mentioned in the video. Our goal is to provide insights and information to help the audience in their brand-building journey.

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1 year ago
1 hour 16 minutes 11 seconds

The Branding Circle by Ankit Majethia
Building a Brand in the F&B Industry | Food, Health, Start-Ups, Investors & More | Ft. Bhuman Dani | TBC 03

In the third episode of The Branding Circle by Ankit Majethia, we have Bhuman Dani in conversation with Ankit Majethia. Bhuman Dani is the founder of Wicked Gud, which is a disruptive consumer food brand on a mission to "un-junk" India, one kitchen at a time, promising Wicked Taste with Gud ingredients. In this episode, we dive into Bhuman’s entrepreneurial path, discussing his previous venture, TGL, and his latest venture, Wicked Gud. We also discuss the peak of the start-up ecosystem in India and the unique challenges and opportunities of starting a consumer brand in India, from navigating the competitive market to the nuances of effective packaging and brand positioning. Bhuman shares his insights on the growing demand for healthier food options, particularly among Gen Z, and how Wicked Gud is meeting these needs with innovative products that make healthy eating enjoyable. We also talk about the critical role of investments, scaling a business, building a consumer brand, and the importance of aligning with investors who share your vision and values. Don’t miss this episode filled with wisdom on entrepreneurship, innovation, and the pursuit of a healthier world. It’s a conversation that’s sure to spark your curiosity and fuel your passion for making a difference. For more insightful podcasts, don’t forget to subscribe to our channel. Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not seek to defame or harm any person/brand/product/industry mentioned in the video. Our goal is to provide insights and information to help the audience in their brand-building journey. To Know More, Follow us on ⤵︎ Instagram: https://www.instagram.com/thebranding... Spotify: https://open.spotify.com/show/4Q3DWtG... Apple Podcast: https://podcasts.apple.com/in/podcast... Ankit Majethia a.k.a Branding Baba: Instagram: https://www.instagram.com/brandingbaba Follow Bhuman Dani & Wicked Gud Here: Bhuman Dani: Instagram: https://www.instagram.com/bhumandani/ LinkedIn: https://www.linkedin.com/in/bhuman-dani/ Wicked Gud: Instagram: https://www.instagram.com/wickedgud? Website: https://wickedgud.com/ Timestamps 00:00 Introduction 02:44 The Birth of TGL 04:15 Exploring Consumer Goods & FMCG Business 13:21 The Role of Packaging 15:38 Co-founder's Role and Company Growth 18:04 Start-up Culture and Employee Empowerment 24:45 Building the right culture 29:29 Founder's involvement in administrative tasks 33:05 Transition from start-up to business 34:18 Role of investors and family offices 44:20 Celebrity Investments & The Importance of Early-Stage Ambassadors 47:36 The Shift to Omnichannel Branding 49:25 Influence of Shilpa Shetty as an Ambassador and Investor 53:11 Impact of Health Influencers and Consumers 55:44 Changing Consumer Behavior with Millennial Parents & Gen Z 01:01:29 Innovation & Change 01:05:31 International Market Strategy 01:11:28 Bhuman's Thoughts on Failures 01:22:42 Advice for a Start-Up Founder in the FMCG Sector

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1 year ago
1 hour 24 minutes

The Branding Circle by Ankit Majethia
Social Entrepreneurship | Books, Dreams, Failures, Life Examples & More | Ft. Amrut Deshmukh | TBC02

In the second episode of 'The Branding Circle by Ankit Majethia', we have Amrut Deshmukh aka The Booklet Guy in conversation with Ankit Majethia. 

Booklet Guy is not a brand or a celebrity. Booklet Guy is a spirit that believes books can make us think differently. 

A book saved his life when he was about to end it. So, the purpose of his life is to cultivate reading habits amongst the youth of India. Hence, he is on a mission - Make India Read. He reads for India. He believes: "If he is not reading, he is not changing. If he is not changing, he is not growing." He takes care of your reading life through his free " Booklet " mobile app.  

In the episode, they talk about Amrut’s Journey on his Mission to Make India Read, his successes, his failures in life, his previous three startups & how a book saved his life.  

They also discuss what it takes to be a social entrepreneur, community building, the importance of innovation, leadership, personal branding, and marketing.  

This episode consists of multiple real-life and practical examples that make it a must-watch episode. If you’re looking for inspiration, motivation & important life lessons, then this episode is a must-watch for you! 

Disclaimer

This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not seek to defame or harm any person/brand/product/industry mentioned in the video. Our goal is to provide insights and information to help the audience in their brand-building journey. 

Timestamps 

00:00 Introduction 
2:19 The Booklet Guy and his mission 
3:40 Incidents that changed his life 
8:23 Amrut’s Reading Habits 
9:15 From CA to Social Entrepreneur 
13:40 What is Servant Leadership? 
17:11 Underlying principle of a Social Entrepreneur 
23:09 Efforts to build the community of readers 
27:44 Constraint Inspires Creativity 
32:32 Sustaining the community 
35:37 The Key to the Booklet App 
43:43 Views on Personal Branding 
48:31 Real meaning of the word Passion 
50:29 Real test of a Social Entrepreneur 
54:24 How to start the journey to Social Entrepreneurship 
01:00:13 Amrut’s 3 previously failed start-ups 
01:05:47 Mentors in Amrut’s journey 
01:11:21 Amrut’s take on Marketing 
01:16:05 Word of Mouth Marketing with examples 
01:19:58 Importance of reading in a founder’s life 
01:23:12 Role of innovation to stay relevant 
01:27:50 Learnings while building the Booklet App 
01:34:01 Work-Life Integration 
01:35:30 Make friends, not clients| 
01:38:12 Suggestions for entrepreneurs & working professionals 
01:40:55 Final Greetings & Conclusion 

#TheBrandingCircle #TBC #podcast #marketing #branding #entrepreneurship #books #booksummary #socilentrepreneurship #empathy #integration #startup #thebookletguy #innovation

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1 year ago
1 hour 46 minutes 44 seconds

The Branding Circle by Ankit Majethia
Building a Brand in the Education Industry | Trust, Scaling, Challenges, EdTech, Gen Z & Gen Alpha | Ankit ft. Manoj Nayak | TBC #01

Welcome to the Inaugural Episode of The Branding Circle by Ankit Majethia.


In the first episode, we have Mr. Manoj Nayak in conversation with Ankit Majethia. Manoj Nayak is the founder of Nayak's Tutorials, a leading education service institution, rendering educational coaching across Maharashtra and Gujarat.

Throughout the episode, he shares key lessons from his journey of over 24 years in the education industry.

We discuss his journey with Nayak's Tutorials, discussing the inception, branding, and expansion strategies that helped establish it as a trusted name in education. He shares his views on the importance of trust, building the right culture, and the challenges faced during expansion.

We explore the evolving relationship between technology and education, the role of AI, how to engage with Gen Z and Gen Alpha, highlighting effective marketing strategies and the influence of social media.

This episode is filled with practical advice and inspiration for entrepreneurs, educators, and anyone interested in tackling modern challenges. For more insightful podcasts, don’t forget to subscribe to our channel.


The Branding Circle:

YouTube:

https://www.youtube.com/watch?v=mhpVYtFQt3o

Instagram:

https://www.instagram.com/thebrandingcircle/


Ankit Majethia:

LinkedIn:

https://www.linkedin.com/in/ankitmajethia/

Instagram:

https://www.instagram.com/brandingbaba/


#TheBrandingCircle #educationindustry #entrepreneurship #podcast

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1 year ago
55 minutes 43 seconds

The Branding Circle by Ankit Majethia
The Branding Circle by Ankit Majethia is a podcast hosted by the Founder of Hangover Media, a branding and communications agency in Mumbai. With this podcast, we hope to give you, whether you are a business owner, industry expert, or just someone who wants to learn more about branding, some useful tools and techniques by experienced leaders and founders, that you can use to strengthen your own brand identity as we examine the complexities of brand building on our podcast.