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The ASD Podcast
ASD
23 episodes
1 month ago
Our objective at the Association of Sporting Directors is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director. Season 1 of the ASD Podcast covers key topics, the future development of the sporting director role and fascinating insights from practitioners working at the heart of the professional game. It focuses on effective decision making and is brought to you by Paul Musa, host of the What The Footie Podcast, who spoke to five ASD members.

Hosted on Acast. See acast.com/privacy for more information.

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Sports
Business,
Soccer
RSS
All content for The ASD Podcast is the property of ASD and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Our objective at the Association of Sporting Directors is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director. Season 1 of the ASD Podcast covers key topics, the future development of the sporting director role and fascinating insights from practitioners working at the heart of the professional game. It focuses on effective decision making and is brought to you by Paul Musa, host of the What The Footie Podcast, who spoke to five ASD members.

Hosted on Acast. See acast.com/privacy for more information.

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Sports
Business,
Soccer
Episodes (20/23)
The ASD Podcast
19. Lucy Rushton on Learnings and Insights From the NWSL & WSL

Episode 19 of the ASD Podcast features Lucy Rushton. Lucy has held senior roles at Reading, Atlanta United, D.C. United, Bay FC, and now advises in the NWSL with Portland Thorns FC.


This episode is brought to you by Paul Musa, sports lawyer, host and producer of the What The Footie Podcast and Founder of Athlete Investor Summit.


In this episode, Paul & Lucia discuss stakeholder management, the nuances of working in MLS vs NWSL, managing founders and ownership groups, building structures in under-researched areas of the women’s game, upskilling, and aligning short and long-term strategy.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.


Hosted on Acast. See acast.com/privacy for more information.

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1 month ago
28 minutes 38 seconds

The ASD Podcast
18. Lucia Mijares on Stakeholder Management & Strategy

Episode 18 of the ASD Podcast features Lucia Mijares who was the first woman to be a Sports Technical Director in Mexico and Latin America, where she developed the first official Women's Football Amateur and High Performance Structure in Mexico. She is now a Technical Expert at FIFA, where she advises football federations seeking to promote, develop, and accelerate the growth of women's football.


This episode is brought to you by Paul Musa, sports lawyer, host and producer of the What The Footie Podcast and Founder of Athlete Investor Summit.


In this episode, Paul & Lucia discuss stakeholder management, player development and pathways, the key pillars required to build a successful women's football structure, implementing strategy (short vs long-term) and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.


Special thanks to our ASD Partners: Gemini Sports, Traits Insights, Eyeball Football, SkillCorner, Hudl, Elevate Talent and MiMentor


Hosted on Acast. See acast.com/privacy for more information.

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2 months ago
31 minutes 45 seconds

The ASD Podcast
17. Nick Hammond on Implementing Short & Long Term Strategies

Episode 17 of the ASD Podcast features Nick Hammond who has more than 20 years experience in the role as Sporting Director, having held the role at Reading FC, West Bromwich Albion and Celtic. He is currently operating as a Consultant and recently performed a consultancy role at Leeds United.


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


In this episode Paul & Nick discuss player trading, recruitment, squad planning, implementing strategy (short vs long-term) and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.


Special thanks to our ASD Partners: Teamworks, SkillCorner, Elevate Talent, MiMentor, Hudl, Eyeball Football, Traits Insights and Gemini Sports.


Hosted on Acast. See acast.com/privacy for more information.

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3 months ago
33 minutes 52 seconds

The ASD Podcast
16. José Fontes on Scouting Principles and Building Culture in Football

Episode 16 of the ASD Podcast features features José Fontes, a FIGC (Italian Football Federation) licensed Sporting Director and ASD Technical Committee member. José was previously Head of Recruitment at AS Roma, Senior Scout at Leicester City, and a first team coach and opposition analyst at Boavista FC. Prior to his career in professional football, José built a distinguished career in investment banking.


This episode is brought to you by Paul Musa, sports & entertainment lawyer and host and producer of the What The Footie Podcast.


In this episode Paul & José discuss developing scouting principles, building culture within football clubs, aligning departments, squad planning and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.


Special thanks to our ASD Partners: Teamworks, SkillCorner, Elevate Talent, MiMentor, Hudl, Eyeball Football, Traits Insights and Gemini Sports.


Hosted on Acast. See acast.com/privacy for more information.

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4 months ago
37 minutes 35 seconds

The ASD Podcast
15. The ASDX Roundtable

Episode 15 of the ASD Podcast features the ASDX team (Dr Alex Bond and Joel Roberts) and Paul Musa.


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


Our objective at the Association of Sporting Directors is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director. This episode delves into the evolution of the role, the future development of the role, the benefits the ASD provides to our members and fascinating insights from the ASD Board's work in the game and work with practitioners working at the very heart of the professional game. 


Special thanks to our ASD Partners: Teamworks, SkillCorner, Elevate Talent, Ahead In Sport, MiMentor, Hudl, Eyeball Football, Traits Insights and Gemini Sports.


Hosted on Acast. See acast.com/privacy for more information.

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5 months ago
42 minutes 37 seconds

The ASD Podcast
14. Timmo Hardung on Strategy and Building for Success

Episode 14 of the ASD Podcast features Timmo Hardung (Sporting Director at Eintracht Frankfurt) with reflections and insights from our partners Teamworks.


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


In this episode Paul & Timmo discuss how to build teams, developing playing and non-playing staff, the secret to managing upwards, how the role of the Sporting Director is viewed in Germany and the Bundesliga, aligning departments, squad planning and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.


Special thanks to our ASD Partners: Teamworks, SkillCorner, Elevate Talent, Ahead In Sport, MiMentor, Hudl, Eyeball Football, Traits Insights and Gemini Sports.


Hosted on Acast. See acast.com/privacy for more information.

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6 months ago
44 minutes 52 seconds

The ASD Podcast
BONUS: Jake Schuster on Squad Management, AI & Data

This bonus episode of the ASD Podcast features Jake George Schuster (Founder & CEO of Gemini Sports).


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


In this episode Paul & Jake discuss insights around squad planning, how AI can aid squad management and sporting directors in their roles, and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.



Hosted on Acast. See acast.com/privacy for more information.

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7 months ago
29 minutes 9 seconds

The ASD Podcast
13. John Thorrington on Building Teams & Long-Term Success

Episode 13 of the ASD Podcast features John Thorrington (Co-President & General Manager at LAFC) with reflections and insights from our partners Elevate Talent.


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


In this episode Paul & John discuss how to build teams, developing playing and non-playing staff, the secret to managing upwards, aligning departments, squad planning and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.


Special thanks to our ASD Partners: Teamworks, SkillCorner, ClubDNA, Elevate Talent, Ahead In Sport, MiMentor, Hudl, Eyeball Football, Traits Insights and Gemini Sports.



Hosted on Acast. See acast.com/privacy for more information.

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8 months ago
34 minutes 41 seconds

The ASD Podcast
12. Philippe Senderos on Talent Development & Network Effects

Episode 12 of the ASD Podcast features Philippe Senderos (High Performance Specialist at FIFA) with reflections and insights from our partners Trait Insights. Philippe is a former International Footballer and was previously Sporting Director at Servette FC.


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


In this episode Paul & Philippe discuss how to create network effects, talent development, the ever-learning process of being a Sporting Director, the secret to managing upwards, aligning departments and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.


Special thanks to our ASD Partners: Teamworks, SkillCorner, ClubDNA, Elevate Talent, Ahead In Sport, MiMentor, Hudl, Eyeball Football, Traits Insights and Gemini Sports.



Hosted on Acast. See acast.com/privacy for more information.

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9 months ago
39 minutes 13 seconds

The ASD Podcast
BONUS: ASD x Hudl - The Importance of Efficient Succession Planning

This ASD x Hudl roundtable is moderated by Paul Musa (ASD) and features Stephen Ward (Director of Football at Solihull Moors FC), Paul Jenkins (Director of Football Development at Burnley FC) and Khalid El-Ahmad (Sporting Director and Chief Soccer Officer at Minnesota United)


This episode is brought to you by Hudl.


This roundtable reflects on the importance of succession planning, the steps to find the next best Head Coach and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.


This episode is produced by Paul Musa, host and producer of the What The Footie Podcast.



Hosted on Acast. See acast.com/privacy for more information.

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10 months ago
59 minutes 52 seconds

The ASD Podcast
11: The Role, Evolution & Future Of The Sporting Director

Episode 11 of the ASD Podcast features the ASD Board (Mike Rigg, Alistair Milner, Joel Roberts and Dr Dan Parnell).


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


Our objective at the Association of Sporting Directors is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director. This episode delves into the evolution of the role, the future development of the role, the benefits the ASD provides to our members and fascinating insights from the ASD Board's work in the game and work with practitioners working at the very heart of the professional game. 


Special thanks to our ASD Partners: Teamworks, SkillCorner, ClubDNA, Elevate Talent, Ahead In Sport, MiMentor, Hudl, Eyeball Football, Traits Insights and Gemini Sports.



Hosted on Acast. See acast.com/privacy for more information.

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1 year ago
36 minutes 20 seconds

The ASD Podcast
10: Max Legath & Andreas Hoffman on Football Operations in Germany

Episode 10 of the ASD Podcast features Max Legath and Andreas Hoffman. Max was previously Chief Scout at FC Bayern and Head of Scouting at FC Basel. Andreas is currently Team Liaison Officer for the German National Team and a Consultant at Hudl.


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


In this episode Paul, Max and Andreas discuss football operations in Germany, how they see the role of the Sporting Director, their experiences of working alongside and observing sporting directors in elite environments and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.


Special thanks to our ASD Partners, Hudl, Skill Corner, Ahead in Sport, ClubDNA, Teamworks and Elevate Talent.



Hosted on Acast. See acast.com/privacy for more information.

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1 year ago
32 minutes 4 seconds

The ASD Podcast
9: Phil Giles on Leadership, Culture & more

Episode 9 of the ASD Podcast features Phil Giles (Director of Football at Brentford Football Club).


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


In this episode Paul & Phil discuss the importance of culture when creating a medium-long term sporting strategy, how to build a high performance team around the sporting director, the secrets behind Brentford's success, the secret to managing upwards, working in a multi-disciplinary team (decision making, disagreeing productively and feedback channels) and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.



Hosted on Acast. See acast.com/privacy for more information.

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1 year ago
26 minutes 8 seconds

The ASD Podcast
8: Gareth Jennings on Football in the Middle East, Strategic Thinking & more

Episode 8 of the ASD Podcast features Gareth (Technical Director at the UAE Pro League). Gareth was previously Academy Director Bristol City FC and Leicester City FC and is currently a Non Executive Director at Grimsby Town FC


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


In this episode Paul & Gareth discuss the importance of culture when creating a medium-long term sporting strategy, developing a football in the UAE and the Middle East, the secret to managing upwards, working in a multi-disciplinary team (decision making, disagreeing productively and feedback channels) and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.



Hosted on Acast. See acast.com/privacy for more information.

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1 year ago
34 minutes 12 seconds

The ASD Podcast
7: Bruno Costa on Youth Development, Creating a Game Model & more

Episode 7 of the ASD Podcast features Bruno Costa (Sporting Director at Fortaleza Esporte Clube). Bruno was previously Director of Scouting & Players Recruitment at San Jose Earthquakes and Head of Scouting for the Brazil Youth National Teams.


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


In this episode Paul & Bruno discuss the importance of culture when creating a medium-long term sporting strategy, developing a game model, the secret to managing upwards, working in a multi-disciplinary team (decision making, disagreeing productively and feedback channels) and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.



Hosted on Acast. See acast.com/privacy for more information.

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1 year ago
33 minutes 35 seconds

The ASD Podcast
6: Scott McLachlan on Multi-Club Ownership, Culture & more

Episode 6 of the ASD Podcast features Scott McLachlan (Global Head of Football at Global Football Holdings). Scott was previously Head of International Scouting at Chelsea.


This episode is brought to you by Paul Musa, sports lawyer and host and producer of the What The Footie Podcast.


In this episode Paul & Scott discuss the importance of culture when creating a medium-long term sporting strategy across various clubs, the benefits and challenges around multi-club ownership models, the secret to managing upwards, how to get player due diligence right, the ambition of Global Football Holdings and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.



Hosted on Acast. See acast.com/privacy for more information.

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1 year ago
31 minutes 36 seconds

The ASD Podcast
BONUS: ASD x Hudl Roundtable

The ASD x Hudl roundtable is moderated by Dr Daniel Parnell (CEO at the ASD) and Ed Sulley (Director of Customer Solution at Hudl). The episode features Gus Williams (National Talent Pathway Manager at the Welsh FA), Lucy Rushton (General Manager at Bay FC), Alan McTavish (CEO at Everton Women), Gareth Jennings (Technical Director at UAE Pro League) and Fergal Harkin (Director of Football at Standard de Liège).


This episode is brought to you by Hudl.


This roundtable reflects on the role that data plays in player recruitment, the evolution of the role of sporting director, the secrets to building success and leading multi-disciplinary teams.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.


This episode is produced by Paul Musa, host and producer of the What The Footie Podcast.



Hosted on Acast. See acast.com/privacy for more information.

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2 years ago
1 hour 25 minutes 49 seconds

The ASD Podcast
5: The Recap with Rich Buchanan (Zone7) & Ed Sulley (Hudl)

The Season 1 Recap of the ASD Podcast features representatives from two ASD Partners. Rich Buchanan (Performance Director at Zone7) and Ed Sulley (Director of Customer Solution at Hudl).


This episode is brought to you by Paul Musa, host and producer of the What The Footie Podcast.


In this episode Paul, Rich & Ed reflect on Season 1's theme of effective decision-making, discuss the top three takeaways from the episodes and how they enable sporting directors to become more effective decision-makers.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.



Hosted on Acast. See acast.com/privacy for more information.

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2 years ago
31 minutes 57 seconds

The ASD Podcast
4. Mark Cartwright on the Stoke City Years, Life in the USL & more

Season 1, Episode 4 of the ASD Podcast features Mark Cartwright (Sporting Director at United Soccer League). Mark was previously Technical Director at Stoke City FC.


This episode is brought to you by Paul Musa, host and producer of the What The Footie Podcast.


In this episode Paul & Mark discuss the growth of the USL, building a medium-long term sporting strategy, the strategies which led to Stoke's sustained success in the Premier League, being a sporting director within a club vs a league, the role of networks in delivering a competitive edge, the ambition of USL and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.



Hosted on Acast. See acast.com/privacy for more information.

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2 years ago
39 minutes 21 seconds

The ASD Podcast
3. Zoran Krneta on Life in the MLS, Recruiting Non-Playing Staff & Charlotte FC

Season 1, Episode 3 of the ASD Podcast features Zoran Krneta (Sporting Director at Charlotte FC). Zoran was previously owner and co-founder of Star Sports & Entertainment Ltd, a global sports agency representing soccer players worldwide.


This episode is brought to you by Paul Musa, host and producer of the What The Footie Podcast.


In this episode Paul & Zoran discuss the challenges around the MLS rules and regulations, building a medium-long term sporting strategy, how to build a high performance team around the sporting director, the role of networks in delivering a competitive edge, the ambition of Charlotte FC and so much more.


The Association of Sporting Directors' mission is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director.



Hosted on Acast. See acast.com/privacy for more information.

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2 years ago
30 minutes 32 seconds

The ASD Podcast
Our objective at the Association of Sporting Directors is to support, develop, and connect our members who are spread out across the globe and all bring unique skills and experiences to the role of sporting director. Season 1 of the ASD Podcast covers key topics, the future development of the sporting director role and fascinating insights from practitioners working at the heart of the professional game. It focuses on effective decision making and is brought to you by Paul Musa, host of the What The Footie Podcast, who spoke to five ASD members.

Hosted on Acast. See acast.com/privacy for more information.