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The AI Marketing Lab by BENlabs
BENlabs
7 episodes
5 days ago
AI is transforming the business landscape, especially for marketers. At the forefront is the AI Marketing Lab by BENlabs. It equips business leaders to excel in this AI-driven era, offering insights to thrive, not just survive. With a rich history in AI tool development, BENlabs connects attendees with AI experts and industry leaders. Each session delivers practical AI insights, empowering participants to harness AI's potential for unparalleled results. Learn more about BENlabs by visiting BENlabs.com Submit any episode suggestions/questions here: https://bengroup.biz/3twjyn0
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Technology
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All content for The AI Marketing Lab by BENlabs is the property of BENlabs and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
AI is transforming the business landscape, especially for marketers. At the forefront is the AI Marketing Lab by BENlabs. It equips business leaders to excel in this AI-driven era, offering insights to thrive, not just survive. With a rich history in AI tool development, BENlabs connects attendees with AI experts and industry leaders. Each session delivers practical AI insights, empowering participants to harness AI's potential for unparalleled results. Learn more about BENlabs by visiting BENlabs.com Submit any episode suggestions/questions here: https://bengroup.biz/3twjyn0
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Technology
Episodes (7/7)
The AI Marketing Lab by BENlabs
AI from the view of those who build it at BENlabs

Dive into the intriguing world of artificial intelligence as we explore its evolution with Alex Mcfadyen, EVP of Technoloy at BENlabs, from early poker-playing bots to the cutting-edge generative magic happening today. Discover how AI is reshaping influencer marketing and audience identification. Explore the challenge of finding the perfect creators for your brand among the vast sea of content creators. Learn how AI leverages unstructured data to uncover hidden opportunities and connect brands with their ideal audience. Delve into the complexities of psychographic and behavioral data in audience modeling and how it's changing the game in marketing. Join the conversation on how AI is transforming marketing strategies and ensuring accuracy in audience targeting, making every marketing campaign count. Don't miss this thought-provoking episode of "AI Unveiled.


To learn more about BENlabs, please visit BENlabs.com


Want more info on our guest? You can connect with Alex via LinkedIn - https://www.linkedin.com/in/alexmcfadyen/

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1 year ago
45 minutes 13 seconds

The AI Marketing Lab by BENlabs
AI from a CMO's lense - Embracing AI in Content & Marketing

The integration of AI into the world of content creation and marketing is creating ripples of change that few could have predicted. In this episode, we welcome special guest Nii Mantse Addy, CMO at Philo, to share his insights and experiences from the frontlines. Together, we'll delve into the transformative power of AI, touching upon its potential to enhance user engagement, to streamline the content creation process, and to offer data-driven insights that were previously unimaginable. Listen in as we journey through emerging trends, innovative practices, and the potential challenges that lie ahead in this rapidly evolving landscape.


For more on BENlabs, please visit BENlabs.com


To learn more about our guest, visit his LinkedIn at https://www.linkedin.com/in/niimantse/

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1 year ago
35 minutes 55 seconds

The AI Marketing Lab by BENlabs
Decoding AI with Tyler Folkman, CTO at BENlabs

In this episode, Alex sits down with AI expert Tyler Folkman, CTO at BENlabs for an in-depth exploration of the multifaceted universe of artificial intelligence. Tyler articulately breaks down the differences between various AI enterprises, drawing from real-world scenarios to highlight their unique attributes. The conversation then shifts to the monumental potential of AGI, with Tyler discussing its prospective influence on various sectors and industries. Additionally, the economic implications of AI come to the forefront, as Tyler delves into how AI-driven pricing is setting off a domino effect across industries, changing the way we perceive value and cost. Join us for this deep dive into the transformative world of AI.


For more on BENlabs, please visit BENlabs.com


To learn more about Tyler Folkman, visit his LinkedIn at https://www.linkedin.com/in/tylerfolkman/


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1 year ago
40 minutes 11 seconds

The AI Marketing Lab by BENlabs
Revolutionizing Paid Media: AI's Game-Changing Role

Dive into the dynamic world of AI in advertising with industry expert Joe Adsett and our host Alex Montas. In this episode, we explore the transformative ways in which platforms like Google and Facebook leverage AI to elevate their campaigns. As the digital landscape becomes increasingly saturated, understanding these tools becomes paramount. We'll delve into strategies for maximizing content creation, ensuring razor-sharp targeting, and staying steps ahead of competitors. Plus, gain invaluable insights on navigating the rapidly evolving tool market. If you're eager to position your brand at the forefront of AI-driven advertising, this episode is your roadmap. Don't miss out on these game-changing insights!


To get intouch with Joe Adsett, you can visit his LinkedIn here - https://www.linkedin.com/in/joeadsett101/


For more information on BENlabs, you can visit us at BENlabs.com


For more on THISTHAT, you can visit - https://www.thisthat.tt/

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1 year ago
35 minutes 19 seconds

The AI Marketing Lab by BENlabs
AI Interplay: Fun Forecasts & Formidable Frameworks

Step into an enthralling discourse on AI's seismic influence in today's market landscape. This episode promises to unravel the multifaceted capabilities of AI, from streamlining research to pioneering content innovations. Navigate through spirited discussions that probe the nexus between machine intelligence, human agency, and the commanding role of data. And for movie buffs, there's a compelling exploration of how AI narratives from revered films eerily mirror the technological marvels of our times.


You can find our guest Donnovan Andrews on his LinkedIn: https://www.linkedin.com/in/donnovan/


You can also visit his website here: https://www.overtureglobal.io/


For more on BENlabs, please visit: BENlabs.com

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1 year ago
38 minutes 49 seconds

The AI Marketing Lab by BENlabs
AI: Reshaping Our Lives and Careers

In this captivating episode, we're joined by Matt Wolfe, a self-proclaimed serial entrepreneur and passionate AI enthusiast. Prepare to embark on a profound exploration of AI's pervasive influence across various facets of our lives. Matt delves into the intricacies of the AI tools he employs, offers insightful recommendations, and unveils the game-changers set to revolutionize the marketing landscape. Drawing from his extensive marketing background, Matt shares invaluable insights into how AI is shaping the trajectory of careers for all marketers.


You can find Matt Wolfe's website here - https://www.futuretools.io/


Your best options for hearing more from Matt is his YouTube channel: https://www.youtube.com/@mreflow


For more on BENlabs visit BENlabs.com

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2 years ago
49 minutes 54 seconds

The AI Marketing Lab by BENlabs
AI's Impact on Marketers

On this journey, we plan to highlight some of the ways that AI is impacting marketers across different industries and roles. Our podcast will provide actionable insights on how marketers can leverage AI to learn, model, and scale their campaigns and careers. Meet our hosts and dive deep into the world of AI from a marketers perspective. 


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2 years ago
8 minutes 7 seconds

The AI Marketing Lab by BENlabs
AI is transforming the business landscape, especially for marketers. At the forefront is the AI Marketing Lab by BENlabs. It equips business leaders to excel in this AI-driven era, offering insights to thrive, not just survive. With a rich history in AI tool development, BENlabs connects attendees with AI experts and industry leaders. Each session delivers practical AI insights, empowering participants to harness AI's potential for unparalleled results. Learn more about BENlabs by visiting BENlabs.com Submit any episode suggestions/questions here: https://bengroup.biz/3twjyn0