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PR After Hours with Alex Greenwood
Alex Greenwood
328 episodes
2 days ago
PR After Hours with Alex Greenwood is your go-to destination for a refreshing take on the world of Business, Public Relations, Marketing, Management, and Productivity. Hosted by PR pro Alex Greenwood, this weekly podcast serves up a tantalizing cocktail of insights, news & interviews. Website: PRAfterHours.com. Become a Paid Subscriber: https://anchor.fm/alex-greenwood1/subscribe for ad-free shows, subscriber-only content, giveaways, and more!
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All content for PR After Hours with Alex Greenwood is the property of Alex Greenwood and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
PR After Hours with Alex Greenwood is your go-to destination for a refreshing take on the world of Business, Public Relations, Marketing, Management, and Productivity. Hosted by PR pro Alex Greenwood, this weekly podcast serves up a tantalizing cocktail of insights, news & interviews. Website: PRAfterHours.com. Become a Paid Subscriber: https://anchor.fm/alex-greenwood1/subscribe for ad-free shows, subscriber-only content, giveaways, and more!
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Episodes (20/328)
PR After Hours with Alex Greenwood
I Used to Think One-on-One Meetings Were a Waste of Time

For years, Alex thought one-on-one meetings were a colossal waste of time. Too much talk, not enough doing. But somewhere between running his own PR practice and leading teams at a major university, he realized he’d been missing something big.

In this episode, Alex shares how his view of one-on-ones completely flipped—from pointless to powerful—and why these conversations can be the most productive, clarifying, and human hour of your week.

You’ll hear:

  • How to make one-on-one meetings actually worth the time

  • The difference between managing up, down, and sideways

  • Why “walk-and-talk” meetings beat sitting across a desk

  • A smart reminder from Alex’s colleague Darren about peer-to-peer check-ins

Whether you’re leading a team, reporting to one, or just trying to keep your compass pointed in the right direction, this one’s worth a listen.

🎙️ Read the original essay on All the Fits That’s News on Substack.
☕ Keep your coffee hot and your PR thinking cool at PRAfterHours.com.


💰 Thinking about buying PR After Hours? The mic’s still warm, the brand’s strong, and the audience is loyal. Find out more here.


📬 Subscribe & Share: 

If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠⁠

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠⁠ ⁠voice memo here⁠⁠⁠⁠⁠ — we may feature it on a future episode!

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
  • ⁠⁠⁠⁠MATCHMAKER.FM Link to Guest Booking Page⁠


Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

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2 days ago
8 minutes 30 seconds

PR After Hours with Alex Greenwood
PR After Hours is for Sale!

After five years and more than 330 episodes, we’ll soon be closing the “virtual lounge,” aka PR After Hours.

Click here to learn more or contact Alex.






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3 days ago
1 minute 20 seconds

PR After Hours with Alex Greenwood
The Solo Contributor Trap: A Leadership Dilemma

In this episode of PR After Hours, host Alex Greenwood discusses the 'solo contributor trap,' where top performers are promoted into management roles for which they are unprepared.

He explores the implications of this phenomenon, including the costs to organizations and the lack of alternative career paths for individual contributors. The conversation emphasizes the need for better support systems and recognition of different career trajectories in the workplace.

📬 Subscribe & Share: 

If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠⁠ voice memo here⁠⁠⁠⁠ — we may feature it on a future episode!

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
  • ⁠⁠⁠MATCHMAKER.FM Link to Guest Booking Page


Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

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1 week ago
8 minutes 47 seconds

PR After Hours with Alex Greenwood
Leadership Under Fire with Chief Clint Greenwood

Alex talks with his brother, Chief (ret.) Clint Greenwood, about the distinctive mindset of first responders—their worldview shaped by crisis, camaraderie, and an often dark sense of humor.

Together, they explore how leaders and communicators can better understand and work with emergency professionals by earning their trust before a crisis hits.


The discussion offers practical insights on:

  • ​Building authentic relationships with first responders.
  • ​Understanding how humor and perspective serve as coping tools.
  • ​The vital role of trust and respect in high-pressure communication.
  • ​Why pre-established rapport leads to better coordination during emergencies.


This candid conversation sheds light on leadership, resilience, and the power of preparation when lives and reputations are on the line.


It's also about the bond between two brothers.


Listen now at: prafterhours.com or wherever you get your podcasts.


***Watch the video here on All the Fits That's News.***

Be sure to check out our episode featuring PR veteran and author Marc Whitt!Pick up his book here.

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠


📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠⁠ voice memo here⁠⁠⁠⁠ — we may feature it on a future episode!

  • ​⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ​⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ​⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
  • ​⁠⁠⁠MATCHMAKER.FM Link to Guest Booking Page⁠⁠⁠


Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  


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2 weeks ago
55 minutes 42 seconds

PR After Hours with Alex Greenwood
PR Pros: Should Stop Chasing Junk Rankings

Are you drowning in “to-dos” that don’t actually move the needle? In this episode, Alex Greenwood breaks down how the 80/20 rule—Pareto’s Principle—can rescue PR pros from busywork hell. Learn why most press releases, vanity rankings, and ribbon cuttings belong in the bottom 80%, and how to focus on the few efforts that truly build trust, awareness, and credibility.

🎧 Listen and discover why doing less might just get you more.

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠⁠ voice memo here⁠⁠⁠⁠ — we may feature it on a future episode!


  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
  • ⁠⁠⁠MATCHMAKER.FM Link to Guest Booking Page⁠⁠⁠


Be sure to ⁠check out our episode⁠ featuring PR veteran and author Marc Whitt!


Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Am

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3 weeks ago
6 minutes 7 seconds

PR After Hours with Alex Greenwood
Last Call

Alex Greenwood reflects on his journey with the PR After Hours podcast, sharing insights from his five-year experience, and shares an important announcement for fans and friends of the show.


CLICK HERE TO WATCH THE VIDEO.


📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠⁠PR After Hours ⁠⁠⁠⁠and Alex’s newsletter ⁠⁠⁠⁠All the Fits That’s News⁠⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠⁠


  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
  • ⁠⁠⁠MATCHMAKER.FM Link to Guest Booking Page⁠⁠⁠


⁠⁠⁠Email Alex a voice mail⁠⁠⁠ -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠.


Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.




Show more...
1 month ago
58 seconds

PR After Hours with Alex Greenwood
The Law of Diminishing Returns in PR

Ever spent hours “perfecting” a press release only to end up with lifeless copy nobody remembers? In this episode, Alex Greenwood breaks down The Law of Diminishing Returns in PR—and why chasing perfection often burns more time than it buys credibility.

Learn why your seventh edit adds nothing, how committees kill quotes, and when “good enough” is actually great.

💡 Perfectionism is polishing the doorknob while the house is on fire.

Listen now and reclaim your time, your message, and your sanity.

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠⁠PR After Hours ⁠⁠⁠and Alex’s newsletter ⁠⁠⁠All the Fits That’s News⁠⁠⁠ for more smart takes on branding, media, and marketing.

⁠⁠CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.⁠⁠

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠⁠ voice memo here⁠⁠⁠ — we may feature it on a future episode!


  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
  • ⁠⁠MATCHMAKER.FM Link to Guest Booking Page⁠⁠


⁠⁠Email Alex a voice mail⁠⁠ -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠⁠⁠here⁠⁠⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠⁠⁠here⁠⁠⁠⁠⁠.


Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

Show more...
1 month ago
4 minutes 31 seconds

PR After Hours with Alex Greenwood
Season 12 Premiere: Marc Whitt, Author of TAKEAWAYS

We’re back with a new season—and we’re opening strong. Alex sits down once again with Marc C. Whitt, one of the most respected voices in public relations, to dig into his brand-new book Takeaways: Ideas, Strategies, and Encouragement for the Nonprofit Public Relations Professional.

Marc doesn’t just talk tactics—he unpacks what it means to treat PR as a calling, not just a job. From navigating ethical dilemmas to building authentic trust, from gratitude to community engagement, this conversation is packed with lessons that will resonate far beyond the nonprofit world.

If you’ve ever wondered how to practice PR with both skill and purpose, this episode sets the tone for an informative, inspiring—and yes, entertaining—Season 12 of PR After Hours.

Get The Book here. Visit Marc's website here.

FULL SHOW NOTES & LINKS at prafterhours.com.

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠⁠PR After Hours ⁠⁠and Alex’s newsletter ⁠⁠All the Fits That’s News⁠⁠ for more smart takes on branding, media, and marketing.

CLICK HERE TO SAVE 50% OFF YOUR SUBSCRIPTION.

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠⁠ voice memo here⁠⁠ — we may feature it on a future episode!

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
  • ⁠MATCHMAKER.FM Link to Guest Booking Page⁠


⁠Email Alex a voice mail⁠ -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠⁠here⁠⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠⁠here⁠⁠⁠⁠.

⁠⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

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1 month ago
38 minutes 54 seconds

PR After Hours with Alex Greenwood
Season 12 Premiere Sept. 18!

On Sept 18, 2025 we’re back for SEASON 12, and we’re starting strong: Marc Whitt joins us to talk about his brand-new book TAKEAWAYS.

If you’re in nonprofit #PR, this one’s for you: real-world insights, hard-earned lessons, and a few stories that will make you rethink how you do the work.

Don’t miss the premiere Thursday, Sept. 18. Hit play, take notes, and get ready to sharpen your game. Get it wherever you get your podcasts, or visit PRAfterHours.com.

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1 month ago
57 seconds

PR After Hours with Alex Greenwood
Season Finale: A Few Words from Alex

In the Season 11 finale of "PR After Hours," host Alex Greenwood shares personal insights and reflections on the show's journey, shaped by listener feedback.

Tune in to discover how personal stories and listener engagement are driving the evolution of the show, and what exciting changes are on the horizon. Don't miss this candid look behind the scenes of "PR After Hours."

SEASON 12 STARTS IN SEPTEMBER!

CONNECT:

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠PR After Hours ⁠and Alex’s newsletter ⁠All the Fits That’s News⁠ for more smart takes on branding, media, and marketing.

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠ voice memo here⁠ — we may feature it on a future episode!

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 
  • MATCHMAKER.FM Link to Guest Booking Page


Email Alex a voice mail -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠here⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠here⁠⁠⁠.

⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  


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2 months ago
11 minutes 12 seconds

PR After Hours with Alex Greenwood
Hernan Tagliani on Reaching Multicultural Audiences

In this episode, Alex sits down with Hernan Tagliani—bestselling author, multicultural marketing expert, and president of Tagliani Multicultural—to unpack why so many companies are missing one of the biggest growth opportunities of our time: engaging multicultural consumers, particularly the U.S. Hispanic market.

With nearly 20 years of experience advising Fortune 500 companies, Hernan shares the myths that hold brands back, the outdated strategies that no longer work, and what it really takes to connect with today’s diverse audience. From actionable campaign strategies to hard truths about marketing complacency, this is a must-listen for any leader who wants to stay relevant—and profitable—in a changing marketplace.

🎧 In This Episode, You’ll Learn:
• Why a “total market approach” is no longer enough
• Four common myths about Hispanic consumers—and the reality
• How fear and outdated assumptions stall multicultural marketing
• What “cultural relevance” really looks like in campaigns
• Practical steps brands can take to engage diverse audiences authentically
• Why ignoring multicultural consumers could be your brand’s Blockbuster moment

🧠 Guest Bio – Hernan Tagliani
Hernan Tagliani is a multicultural marketing and communications expert, bestselling author of Multicultural Mainstream, and founder of Tagliani Multicultural—one of the fastest-growing independent agencies in the U.S. His agency specializes in helping brands authentically reach Hispanic consumers and drive ROI through culturally intelligent strategies. Hernan is a recognized thought leader featured in Adweek, Entrepreneur, Forbes, and more.

🔗 Resources & Links:
• Learn more about Hernan’s agency: Tagliani Multicultural
• Get the book: Multicultural Mainstream: The Power of Hispanics in Consumer Marketing
• Follow Hernan on LinkedIn: linkedin.com/in/hernantagliani
• PR After Hours Website: PRAfterHours.com

CONNECT:

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 


Email Alex a voice mail -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠here⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠here⁠⁠⁠.

⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

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3 months ago
27 minutes 43 seconds

PR After Hours with Alex Greenwood
When PR Stunts Backfire + Why AI Keeps Making Life More Complicated

What do you do when your CEO and Chief People Officer get caught canoodling—sans spouses—on a Coldplay kiss cam? If you’re Astronomer, apparently you hire Gwyneth Paltrow to crack a few jokes and hope everyone forgets.

It probably didn’t work.

In this episode of PR After Hours, Alex breaks down how a non-oppositional crisis can become an oppositional one overnight—all thanks to a tone-deaf attempt to “ride the zeitgeist.”

We’ll talk about what they should’ve done instead, why you can’t Goop your way out of bad leadership, and the simple crisis comms rule they ignored.

Then we shift gears into complexity creep—why tech, especially AI, keeps promising simplicity but somehow makes everything harder. If you’ve ever wondered why the “future of work” feels more chaotic than streamlined, this one’s for you.

🔹 PR stunts that make a mess worse
🔹 The difference between non-oppositional and oppositional crises
🔹 The one thing they should have done to end the scandal
🔹 How complexity creep is undermining AI’s big promises

Listen now for a double shot of PR lessons and a reality check on tech hype.

📬 Subscribe & Share: If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to ⁠PR After Hours ⁠and Alex’s newsletter ⁠All the Fits That’s News⁠ for more smart takes on branding, media, and marketing.

📩 We want to hear from you: How has your relationship with sleep changed over time? 🎤 Send a short MP3⁠ voice memo here⁠ — we may feature it on a future episode!

CONNECT

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠PR After Hours Site⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 

Office Hours!

Email Alex a voice mail -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠here⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠here⁠⁠⁠.

Subscribe!

⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission.  

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3 months ago
13 minutes 16 seconds

PR After Hours with Alex Greenwood
Feelings, Not Features: The Psychology That Sells

Host J. Alex Greenwood explores one of the most overlooked (and most powerful) aspects of successful branding and communications: emotional triggers.

Why do smart people make seemingly irrational buying decisions? Why do some campaigns stick and others fizzle? The answer lies in psychology, not product specs.

From Nike to Coca-Cola to your last impulse buy, this episode unpacks how emotion—not logic—drives decision-making, loyalty, and influence. You'll get a crash course in emotional messaging tactics that actually work—plus real-world ways to apply them in your PR, copywriting, or branding efforts.

🎯 You’ll Learn:

  • Why emotional resonance beats technical features every time

  • How top brands tap into identity, pride, nostalgia, and even fear

  • 12 powerful emotional triggers and how to use them ethically in your messaging

  • Why “facts tell, but emotions sell” isn’t just a cliché—it’s a science-backed reality

  • How to use these principles in press releases, crisis comms, and reputation building

💡 Ideal For:
PR professionals, brand storytellers, marketers, small business owners, nonprofit communicators, and anyone tired of leading with a bulleted list of features.

📬 Subscribe & Share:
If this episode struck a nerve—or made you rethink your last campaign—share it with a colleague. And don’t forget to subscribe to PR After Hours and Alex’s newsletter All the Fits That’s News for more smart takes on branding, media, and marketing.


CONNECT:


  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠PR After Hours Site⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 


Email Alex a voice mail -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠here⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠here⁠⁠⁠.

⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission. 


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4 months ago
9 minutes 26 seconds

PR After Hours with Alex Greenwood
Sleep. Period.

Sleep: not the poetic kind. Not the eternal kind. Just the plain, essential, sanity-saving kind.

In this reflective solo episode, host Alex Greenwood explores how his relationship with sleep has changed over the years—and why it may be time for you to reconsider yours, too.

From the overcaffeinated glory days of hustle culture to choosing an 8 p.m. bedtime over Netflix, this episode examines what it means to rest on purpose.

Whether you're a PR pro, creative, entrepreneur—or just someone who's tired of being tired—you’ll find something here that hits home.

🔗 Listen now to learn:

  • Why sleep is your best productivity hack

  • How sleep needs evolve by decade—from toddler to retiree

  • Why staying up all night “doomscrolling” doesn’t change the world (but ruins your Tuesday)

  • A simple challenge to rethink how you rest

📩 We want to hear from you:
How has your relationship with sleep changed over time?
➡️ Leave a comment at alex715.substack.com
🎤 Or send a short MP3 voice memo to podcast@mgopod.com—we may feature it on a future episode!

CONNECT:


  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠PR After Hours Site⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 


Email Alex a voice mail -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠here⁠⁠.

Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠here⁠⁠⁠.

⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission. 

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4 months ago
8 minutes 15 seconds

PR After Hours with Alex Greenwood
Invisible Mandates

Ever been told to "own" a project but given no team, no budget, and zero authority? You’re not alone.

Alex unpacks the all-too-common workplace trap of the invisible mandate—where professionals are tasked with major goals but left powerless to execute them.

🔥 Topics covered:

  • Why “responsibility without authority” is quietly wrecking teams

  • What happened when a friend was asked to lead without tools

  • Gallup and PMI data on role clarity, burnout, and wasted resources

  • Practical ways to navigate this broken system—and still win

🎙️ Plus: A metaphor involving Claude Rains, the Invisible Man, and a Formula One car you don’t want to miss.

CONNECT:

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠PR After Hours Site⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 


Email Alex a voice mail -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠here⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with your first name and city ⁠⁠here⁠⁠⁠.

⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission. 


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4 months ago
8 minutes 7 seconds

PR After Hours with Alex Greenwood
Burnout is the Baseline: How PR Pros Can Cope with Katie Neal

Alex Greenwood sits down with certified executive coach and PR veteran Katie Neal to tackle one of the PR world’s dirtiest secrets: burnout.

What makes PR a perfect storm for overwork and perfectionism? How do you tell “normal busy” from “I-can’t-get-out-of-bed” exhaustion? Katie breaks it down with empathy and no-nonsense advice.

In this episode you’ll learn:

  • The Burnout Spectrum: From mild fatigue to full-blown collapse—where do you fall?

  • PR’s Pressure Cooker: Why tight deadlines, client expectations, and the 24/7 news cycle fuel workaholism

  • Boundary Bootcamp: Simple, actionable ways to carve out “off” time and actually keep it

  • Values-Driven Work: How aligning on what matters most can guard against depletion

  • Leadership’s Role: What managers must do (and stop doing) to foster a truly sustainable culture

Whether you’re just starting to feel the heat or you’ve already hit the wall, Katie’s insights will help you reclaim your energy—and your career.

  • Visit the Katie Neal Coaching & Consulting website.
  • Follow Katie on LinkedIn.


Take a Survey for a Chance to Win

Hey friends—can you do me a quick favor? I’m running a short survey to get your take on my podcasts and ⁠⁠All the Fits That's News⁠⁠ newsletter. It only takes about 2 minutes, and your feedback will help shape what comes next.

Whether you're a regular listener or just pop in occasionally, I’d really value your input. Bonus: you can enter to win a $20 Amazon gift card just for participating.

The survey closes once we hit our target number of responses—or by June 30, 2025, whichever comes first.

👉 ⁠⁠https://forms.gle/Ep68dMAzPYAM15mAA⁠⁠

We are also running a survey for Mysterious Goings On...be sure to check your feed for that link!

Thanks so much for supporting independent creators like me. You keep this whole thing going. 


CONNECT

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠PR After Hours Site⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 


Email Alex a voice mail -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠here⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission. 


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4 months ago
35 minutes 23 seconds

PR After Hours with Alex Greenwood
Buy Now, Regret Later: Why BNPL Is a Trap for Young Consumers

Alex shares a candid take on the risks behind the rise of Buy Now, Pay Later (BNPL) services like Klarna, Afterpay, and Affirm.

Inspired by a recent LinkedIn post and his appearance on the Moneywise for Teens podcast, Alex breaks down why these easy credit options aren’t always as harmless as they seem—especially for younger consumers.

Learn how BNPL can lead to overspending, credit pitfalls, and long-term financial stress—and why “Save Now, Buy Later” is a far better mantra.

Take a Survey for a Chance to Win

Hey friends—can you do me a quick favor? I’m running a short survey to get your take on my podcasts and ⁠⁠All the Fits That's News⁠⁠ newsletter. It only takes about 2 minutes, and your feedback will help shape what comes next.

Whether you're a regular listener or just pop in occasionally, I’d really value your input. Bonus: you can enter to win a $20 Amazon gift card just for participating.

The survey closes once we hit our target number of responses—or by June 30, 2025, whichever comes first.

👉 ⁠⁠https://forms.gle/Ep68dMAzPYAM15mAA⁠⁠

We are also running a survey for Mysterious Goings On...be sure to check your feed for that link!

Thanks so much for supporting independent creators like me. You keep this whole thing going. 

CONNECT:

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠PR After Hours Site⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 


Email Alex a voice mail -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠here⁠⁠.

Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with first name and city ⁠⁠here⁠⁠⁠.

⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission. 

Show more...
5 months ago
7 minutes 9 seconds

PR After Hours with Alex Greenwood
Not an Entrepreneur—But Entrepreneurial

After 14 years of running his own shop, Alex reflects on the real difference between being an entrepreneur and being entrepreneurial. Spoiler alert: it involves a lot of metaphorical tap dancing, missed vacations, and a few no-call no-shows.

Alex takes an honest, no-BS look at the pride, burnout, and lessons learned from life as a one-man PR agency. If you’ve ever juggled client crises, built a brand from scratch, or wondered if scaling up was worth it, this one’s for you.

💡 Key Topics:
– The entrepreneur vs. business owner distinction
– Why scaling isn’t always the goal
– Kevin Kelly’s “1,000 true fans”
– Real talk about freelancers, politics, and client fallout
– What entrepreneurial spirit looks like inside a day job
– Why sometimes the smartest move is knowing when to exit

***

Take a Survey for a Chance to Win

Hey friends—can you do me a quick favor? I’m running a short survey to get your take on my podcasts and ⁠All the Fits That's News⁠ newsletter. It only takes about 2 minutes, and your feedback will help shape what comes next.

Whether you're a regular listener or just pop in occasionally, I’d really value your input. Bonus: you can enter to win a $20 Amazon gift card just for participating.

The survey closes once we hit our target number of responses—or by June 30, 2025, whichever comes first.

👉 ⁠https://forms.gle/Ep68dMAzPYAM15mAA⁠

We are also running a survey for Mysterious Goings On...be sure to check your feed for that link!

Thanks so much for supporting independent creators like me. You keep this whole thing going. 

***

CONNECT:

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠PR After Hours Site⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 


Email Alex a voice mail -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠here⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with first name and city ⁠⁠here⁠⁠⁠.

⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.

We are an Amazon Associates seller, and some of our links may earn us a commission. 

Show more...
5 months ago
10 minutes 4 seconds

PR After Hours with Alex Greenwood
I Need Your Opinions!

Hey friends—can you do me a quick favor?
I’m running a short survey to get your take on my podcasts and All the Fits That's News newsletter. It only takes about 2 minutes, and your feedback will help shape what comes next.

Whether you're a regular listener or just pop in occasionally, I’d really value your input. Bonus: you can enter to win a $20 Amazon gift card just for participating.

The survey closes once we hit our target number of responses—or by June 30, 2025, whichever comes first.

👉 https://forms.gle/Ep68dMAzPYAM15mAA

We are also running a survey for Mysterious Goings On...be sure to check your feed for that link!

Thanks so much for supporting independent creators like me. You keep this whole thing going. 

Show more...
5 months ago
51 seconds

PR After Hours with Alex Greenwood
Navigating Mid-Year Strategy Checkups with Tom Mulligan

In this episode of PR After Hours, host Alex Greenwood and guest Tom Mulligan, managing director of Sandler by Coffman, a nationally recognized sales training expert. discuss the importance of mid-year strategy checkups, focusing on revenue forecasting, team dynamics, and the significance of tracking performance.

They explore the challenges of setting realistic goals, the necessity of account portability in sales management, and the critical role of behavior, attitude, and technique in achieving sales success. The conversation emphasizes the need for flexibility in forecasting and the importance of understanding both optimism and realism in sales projections.

Listen in to Tom on ghosting and more here.


CONNECT:

  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex on Substack⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠PR After Hours Site⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠Professional Paragraphs on LinkedIn⁠⁠⁠⁠⁠⁠
  • ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Alex's Author Website⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 


Office Hours!

Email Alex a voice mail -- just send an MP3 (you can probably record it on your smartphone) with your first name, city, and brief questions ⁠⁠here⁠⁠. Alex will play your message on the show and do his best to answer your questions or comments. 

Shy? If you would prefer not to record your voice, just email the question with first name and city ⁠⁠here⁠⁠⁠.

Subscribe!

⁠⁠Click Here to gain access to ad-free, subscriber-only content for less than the price of a cup of coffee PER MONTH! $1.99 for no advertisements and occasional subscriber-only content!⁠⁠

Announcer: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mary McKenna⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. PR After Hours Theme: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://filmmusic.io⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ "Bossa Antigua" by Kevin MacLeod Music Licensed under Creative Commons: By Attribution 4.0 License ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://creativecommons.org/licenses/by/4.0/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

This episode was recorded and mixed at Green Shebeen Studios in beautiful Kansas City, Missouri. Copyright 2025, all rights reserved. No reproduction, excerpting, or other use without written permission.We are an Amazon Associates seller, and some of our links may earn us a commission. 

Show more...
5 months ago
29 minutes 48 seconds

PR After Hours with Alex Greenwood
PR After Hours with Alex Greenwood is your go-to destination for a refreshing take on the world of Business, Public Relations, Marketing, Management, and Productivity. Hosted by PR pro Alex Greenwood, this weekly podcast serves up a tantalizing cocktail of insights, news & interviews. Website: PRAfterHours.com. Become a Paid Subscriber: https://anchor.fm/alex-greenwood1/subscribe for ad-free shows, subscriber-only content, giveaways, and more!