There's a huge gap between knowing you're messing up and actually doing something about it. We all think we're so self-aware- we can explain exactly why we procrastinate, why we attract certain people, why we make the choices we make. But here's the uncomfortable truth: self-awareness without accountability is just sophisticated self-deception.
For years, I could tell you exactly why I was stuck in certain patterns. I understood my triggers, recognized my mistakes, and had a whole psychological framework for my behavior. And you know what changed? Nothing. Because knowing isn't the same as doing! 🤷♀️
In this video, I'm breaking down the difference between self-awareness (observing your patterns) and accountability (actually changing them). I'm sharing the moments when I had to face the fact that I was the common denominator in situations I kept complaining about- from one-sided professional relationships to holding impossible standards in friendships.
This isn't a feel-good video about "being kind to yourself."
It's about the ego-threatening work of looking in the mirror & admitting: "I'm the reason this keeps happening." And then actually doing something about it.
If you keep finding yourself in the same situations with different people, if you're tired of observing your life instead of changing it, if you're ready to stop getting credit for just "recognizing" your patterns- this one's for you!
⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣⇣Join From Zero: anushakannan.com/newsletterLet's connect:Instagram: https://www.instagram.com/anusharameshkannannLinkedIn: https://www.linkedin.com/in/anusharameshkannan/Who even am I? https://www.anushakannan.com/🎙️ For marketing nerds: Subscribe to The 360° Marketing Show!
Why the popular advice 'don't take anything personally' backfired completely and how learning when to take things personally actually changed everything
Let's stay in touch!
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tags: boundaries, self-respect, toxic positivity, people-pleasing, emotional intelligence, personal growth, relationship red flags, workplace dynamics, self-advocacy
Hey everyone! In this video, we talk about the five most uncomfortable but transformative lessons I've learned over five years of building from zero. These aren't feel-good motivational quotes you'll see on LinkedIn - they're the raw, messy truths that actually changed how I operate in the world. We dive deep into why consuming self-development content can become mental masturbation, how to treat major life decisions as experiments instead of permanent commitments, the painful but necessary skill of letting go, why progress feels like you're going insane, and how to work with fear instead of against it. If you're in your 20s or 30s and tired of surface-level advice, this one's for you! :)
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T I M E S T A M P S 00:42 - Why these lessons are uncomfortable (not feel-good content)00:59 - Lesson 1: The Progress Illusion (Mental Masturbation)01:18 - The dopamine trap of consuming vs. creating02:17 - Why your brain can't tell the difference02:39 - My browser history wake-up call03:25 - The shift: Output over input04:03 - Action bias vs. information bias04:46 - Lesson 2: Experimental Mindset05:28 - Why most decisions aren't permanent05:50 - My corporate job paralysis story06:44 - How to reframe decisions as experiments07:19 - Why experiments can't fail08:24 - Lesson 3: Knowing When to Let Go08:58 - My pattern of clinging to everything09:19 - The "From Zero" question that changed everything10:05 - Letting go of projects, relationships, old versions of yourself11:33 - The "let go audit" system12:11 - Lesson 4: Progress is Not Linear12:32 - What the roller coaster actually feels like13:17 - Why everyone has valleys14:15 - What non-linear progress really looks like14:57 - Reframing valleys as necessary growth16:00 - Lesson 5: Fear is Not the Enemy16:42 - How resisting fear gives it power17:19 - My podcast fear story17:55 - Fear as information, not instruction18:39 - How others use your fear against you18:54 - Courage vs. fearlessness19:15 - These are ongoing practices, not one-time downloads!tags: building from zero, mental masturbation, self development, progress illusion, entrepreneurship lessons, personal growth, productivity tips, action vs planning, experimental mindset, letting go, nonlinear progress, fear and courage, analysis paralysis, stop planning start doing, 20s life advicemusic code: 4IZOJYLXTBDL5GEN
The story behind the rebrand from "Pivot with Anusha Kannan" to "From Zero" - and why this one actually makes sense. I'll share the real reason I had to change the name (spoiler: it involves a lot of confusing emails), what From Zero is really about, and why I'm excited to document this entire journey with you. Plus, what's coming next as I build everything from zero and move back to India :)
Topics covered:
Perfect for anyone tired of highlight reel content and ready for the honest truth about building something meaningful from nothing.
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- @fromzerowithanushakannan: https://www.instagram.com/fromzerowithanushakannan/
- @anusharameshkannan: https://www.instagram.com/anusharameshkannann/
Websites
from zero: anushakanann.com/fromzerowithanushakannan
let's work on your marketing strategy: anushakannan.com/services
Newsletter: anushakannan.com/newsletter
X: https://twitter.com/anusharkannan
LinkedIn: https://www.linkedin.com/in/anusharameshkannan/
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tags: from zero podcast, building from scratch, startup journey, resilience podcast, entrepreneurship, business mindset, personal development, emotional intelligence, startup lessons, building in public, founder journey, business strategy, marketing insights, career development, self development podcast, zero to one, startup life, entrepreneur mindset, business building, resilience training, founder stories, entrepreneurship journey, startup tips, business podcast
In this episode, I'm getting real about why I choose to share my work, failures, and half-baked ideas before they're "ready."
I dive into my journey from engineering newbie to podcast host, why I started The Marketing Woman Podcast with zero credibility, and how it evolved into @The 360° Marketing Show. I talk about the brutal days when posts get 12 likes, the imposter syndrome that never really goes away, and why "ready" is just a lie we tell ourselves.
But I also share the unexpected opportunities, meaningful messages, and genuine connections that came from building transparently. Because here's the thing- most people only show you the highlight reel, but the real magic happens in the messy middle.
If you've been sitting on an idea, waiting to feel qualified, or wondering if anyone would care about your journey, this one's for you. Sometimes the best thing you can share isn't your expertise, it's your confusion, your questions, and your process of figuring it out.
The destination isn't the point. The journey is the point. And when you build in public, you get to take people along for the ride.
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🎙️ The 360° Marketing Show : @The360DegreeMarketingShow
If you're the one everyone turns to… this one's for you.
In this video, I open up about what it really costs to be the ever-reliable friend. From constantly showing up for others to realizing it became a performance rooted in approval, I share the identity shift no one claps for, & why learning to preserve your energy is the real growth. If you've ever felt like you're carrying everyone but yourself, this might hit home.
✨ Let me know in the comments, have you gone through this pivot too?
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🌐 WEBSITE
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🎙️ The 360° Marketing Show : @The360DegreeMarketingShow
VIDEO ONLY ON YOUTUBE! “Where do you see yourself in 5 years?” Yeah... I hate that question too.
In this episode , I walk you through 5 career questions that have actually helped me find clarity, when nothing else did (very recently!). These aren’t vision board prompts. They’re practical, reflective, and brutally honest :)
If you’ve ever felt lost, stuck, or just done with cookie-cutter career advice, this one’s for you.
Let’s pivot the way we think about success.
T I M E S T A M P S
02:33 – Question 1: What problems do I never get bored of solving?
04:06 – Question 2: What kind of decisions do I want to own?
05:46 – Question 3: What did I tolerate in my last role that I won’t anymore?
07:13 – Question 4: What career experiments am I willing to run next?
09:10 – Question 5: If I could rewrite everything next year, what would I do today?
11:30 – Final thoughts on evolving instead of overplanning
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🎙️ The 360° Marketing Show : @The360DegreeMarketingShow
Current sub: 82 💛
tags: career clarity, career advice, feeling stuck in career, pivot podcast, anusha kannan, pivot with anusha, solo podcast, career questions, 5 year plan, career growth, how to find career direction, career tips 2025, marketing career, podcast for career growth, podcast for self growth, finding your path, career change, young professionals, no 5 year plan, self awareness podcast
music code: 4IZOJYLXTBDL5GEN
In this episode, I break down the science and structure behind real self-reflection. Not journaling for dopamine. Not spiraling in your notes app.
We’ll talk about how your brain forms loops, why most “reflection” is just rumination, and how to build a system that helps you notice, reframe, and reroute patterns.
Whether you’re stuck in a cycle or just tired of your own BS, this is where the pivot starts! :)
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🎙️ The 360° Marketing Show : @The360DegreeMarketingShow
Articles you could read:
1. Raichle, M. E. (2015). “The Brain's Default Mode Network.” Annual Review of Neuroscience.- https://www.annualreviews.org/content/journals/10.1146/annurev-neuro-071013-014030
2. Barrett, L. F. (2017). How Emotions Are Made: The Secret Life of the Brain.
3. Craig, A. D. (2002). “How do you feel? Interoception: the sense of the physiological condition of the body.” Nature Reviews Neuroscience - https://doi.org/10.1038/nrn894
4. Daniel Kahneman (2011). Thinking, Fast and Slow.
→ The classic breakdown of fast (intuitive) vs slow (reflective) thinking, and how most of us stay stuck in System 1.
5. Beck, J. S. (2011). Cognitive Behavior Therapy: Basics and Beyond.→ CBT's core idea: it’s not the event, it’s the interpretation. Useful for framing how meaning impacts emotional loops.
6. Cognitive Reappraisal
Gross, J. J. (2002). “Emotion regulation: Affective, cognitive, and social consequences.” Psychophysiology. https://doi.org/10.1017/S0048577201393198
7. Donella Meadows (2008). Thinking in Systems: A Primer.
→ Excellent source for understanding patterns, feedback loops, and why repeated behavior often makes sense in context.
VIDEO ONLY ON YOUTUBE: https://www.youtube.com/@PivotwithAnushaKannan
In this episode, I unpack why so many of our life choices, career paths, personal brands, even daily habits, are actually performances we never meant to audition for. From a childhood scrapbook to social comparison theory, I walk through how identity gets shaped by others' expectations, and how to start making decisions that are truly yours. If you've ever felt like you're living for the algorithm, the resume, or someone else's version of success, this one's for you! :)
⏰ T I M E S T A M P S ⏰
00:59 – Why Most of What We Chase is Arbitrary
→ Job titles, brands, relationships = rehearsed performances.
→ The importance of questioning why we do what we do.
01:40 – Social Comparison & Validation Loops
→ Psychology of comparison: Social Comparison Theory.
→ How Instagram & LinkedIn metrics hijack your self-worth.
02:32 – Group Pressure & Conformity
→ Solomon Asch experiment on conformity.
→ Why we say yes when we don’t mean it.
03:35 – Dopamine, Rejection & the Brain
→ UCLA studies: likes = reward center.
→ Rejection triggers the same pain centers as physical harm.
04:36 – The Cost of Not Standing Out
→ Everyone wants to stand out, but no one wants to be different.
→ The snooze button metaphor for self-betrayal.
05:27 – Identity is a Performance
→ Judith Butler, Goffman, & performative identity.
→ How we shape ourselves based on external input.
06:13 – Masks We Wear in School, Work & Social Media
→ Impression management from job interviews to Instagram.
→ Building a brand vs. being a person.
07:10 – Social Media & the Performance Trap
→ Lower self-esteem, higher comparison.
→ Wanting to be different while conforming = contradiction.
07:47 – Personal Story: The Bar & Social Pressure
→ Shirley Temple story.
→ Small decisions reveal deep patterns of self-abandonment.
08:25 – We Become the Roles We Play
→ Butler’s theory beyond gender.
→ Repeated behavior creates our reality.
08:53 – Performative Decisions in Education & Career
→ School rankings, 1% obsession, toxic achievement metrics.
→ Your job shouldn’t define your self-worth.
11:02 – The Iron Cage of Modern Work
→ Max Weber’s warning.
→ When high-status roles leave you empty.
12:39 – Authentic vs. Performative Decision-Making
→ The long-term emotional impact of chasing what looks good.
→ Aligning choices with values, not optics.
13:48 – Real Confidence Comes from Intrinsic Worth
→ People with boundaries & self-trust vs. people chasing applause.
→ The power of not fearing being misjudged or failing.
14:23 – Self-Discrepancy Theory: Actual vs Ideal vs Ought Self
→ Living for the “ought” self = anxiety.
→ Moving closer to your ideal self requires letting go of others’ expectations.
15:40 – The Pivot to Authenticity
→ Why life isn't about fitting in—it's about being seen.
→ Letting go of conformity is liberating, not lonely.
16:02 – How to Start Living for Yourself
→ Question every default.
→ Realign decisions with what you value, not what’s rewarded.
16:32 – Authenticity as a Daily Practice
→ As Brené Brown puts it: let go of who you think you should be.
→ Keep showing up as your actual self—imperfect but real.
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🎙️ The 360° Marketing Show : @The360DegreeMarketingShow
In this episode, I wanted to talk about something I’ve felt deeply, maybe you have too.
That feeling where the fear of failure isn’t about the outcome, it’s about what that outcome might confirm about you.
I talk about the real reason ambitious, self-aware people freeze at the edge of their potential, & why failure isn’t just about performance, but identity!
We’ll talk through brain science, emotional loops, & the quiet stories we’ve internalized about not being enough.
If you’ve ever held back, played small, or told yourself “it doesn’t count because I didn’t really try”, this one's for you.
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tags: confidence, self trust, building confidence, personal growth, mindset shift, self help podcast, anusha ramesh kannan, emotional clarity, self discipline, overcoming doubt, habits and mindset, consistency, self belief, real talk, mental strength
In this episode of Pivot with Anusha Kannan, I wanted to share a few honest thoughts on what confidence actually comes from, and why it’s not about feeling ready, but building proof.
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tags: confidence, self trust, building confidence, personal growth, mindset shift, self help podcast, anusha ramesh kannan, emotional clarity, self discipline, overcoming doubt, habits and mindset, consistency, self belief, real talk, mental strength
In this episode of Pivot with Anusha Kannan, I wanted to talk about why it feels so hard to accept help, even when we know we need it. If you’ve ever said “I’m fine 😅” when you weren’t, this might hit home :)
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#SelfReliance #EmotionalGrowth #AskingForHelp #VulnerabilityIsStrength #LetPeopleIn #PersonalGrowthPodcast #PivotWithAnushaKannan #HighFunctioningButTired #YouAreNotAlone
Yelloooo! In this video, I’m sharing a framework I’ve picked up as a techie-business-girlie who loves drawing inspo from everywhere, from the business world to life hacks, to level up personally and professionally. I’ll walk you through how I break down big goals, get real about where I’m at, and figure out the first small steps to move forward. It’s a method that’s helped me focus, make real progress, and keep my mindset in check. Stick around till the end for a quick summary of the main takeaways. 😊
Website:https://www.anushakannan.com/
#growthminset #growthmindsetjourney #goalsetting #howtosetgoal #2025 #visionboard #achieveyourgoals #atomichabits #smallsteps music used: Calm Relaxing Ambient Bed by Gentle Jammers
In this episode, I share 5 mindset shifts that have brought me real peace in my 20s, from letting go of comparisons and questioning my beliefs, to building a life I actually want (not just one that looks good). If you’ve ever felt like your 20s are just chaos on repeat, this one's for you.
The 360° Marketing Show with Anusha Kannan: @The360DegreeMarketingShow ✉️ Newsletter – Context Switch : Sign up ➡️ anushakannan.com/newsletter🌐 Socials💼 LinkedIn – Anusha:linkedin.com/in/anusharameshkannan💼 LinkedIn – The 360° Marketing Show: https://www.linkedin.com/company/the360marketingshowwithanushakannan/ 📸 Instagram (BTS):instagram.com/anusha_rameshkannan🎵 TikTok:tiktok.com/anusharameshkannan
Tags: personal development, career pivot, life pivot journey, growth mindset, self awareness, navigating change, building confidence, embracing discomfort, starting over, content creator journey, how to start a podcast, building in public, creative entrepreneurship, storytelling for impact, self expression, ambitious introvert, women in marketing, first gen creator, overthinker to action taker, imposter syndrome, do I belong here, they’re going to judge me, why I cringe at my old work, fear of starting, what if I fail, why starting is so hard
Comment on one thing you’ve been sitting on!!!
If you've been waiting to feel “ready” before starting something, this video is your wake-up call. I share the real story behind how I started (and cringed through) my podcast, why I kept going anyway, and why being bad at first is the best strategy no one talks about!!
REMINDER: Cringe is not a flaw. It’s proof you’re evolving.
🎙️ This one’s for the builders, the overthinkers, and the quiet rebels ;)
The 360° Marketing Show with Anusha Kannan: https://www.youtube.com/@The360DegreeMarketingShow/featured
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💼 LinkedIn – Anusha:
linkedin.com/in/anusharameshkannan
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📸 Instagram (BTS):
instagram.com/anusha_rameshkannan
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👀 Featured episode: Anusha on AMA Boston’s Talking Marketing
Watch here: https://youtu.be/klH_zfYc8XY?si=AiCYl2apE4DQxzlA
Tags: personal development, career pivot, life pivot journey, growth mindset, self awareness, navigating change, building confidence, embracing discomfort, starting over, content creator journey, how to start a podcast, building in public, creative entrepreneurship, storytelling for impact, self expression, ambitious introvert, women in marketing, first gen creator, overthinker to action taker, imposter syndrome, do I belong here, they’re going to judge me, why I cringe at my old work, fear of starting, what if I fail, why starting is so hard
music code: 4IZOJYLXTBDL5GEN
If you’re showing up inconsistently now, you’ll lead that way later. And no, a job title won’t fix that.Whether you want to grow your career, become a better teammate, or lead a company someday, how you operate today matters more than you think. This isn’t just about ambition. It’s about reputation, responsibility, and whether people trust you with real impact!In this episode, we talk about:-
- Leadership Starts Before the Title
- The Weakness Myth You’ve Internalized
- Small Habits, Big Signals
- How Founders Fail Without This
- Understanding People Is a Skill
- 10 Things Future Leaders Actually Do
- Closing Note for the Ambitious Ones
🧠 This episode is for anyone who:-
- Wants to be seen as a leader (without waiting for a title)
- Feels stuck in early-stage roles or overlooked at work
- Is building something of their own and wants to lead it well
- Is tired of “career tips” that don’t actually help
If something in this hits you, comment below with the ONE habit you know you need to work on.
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Music License code for YouTube: 4P2KJTB9VW7LJIIP
Let's chat about the phrase 'life isn't fair'—because what if it actually is? In this episode, I'll share some stories and analogies that might just flip your perspective on fairness. We're diving deep into why our expectations shape our reality and how embracing life's balance can change everything.
Episode Resources and Links:
✨ Share your thoughts on Instagram—tag me! @anusha_rameshkannan
✨ Leave a review and let me know how this episode resonated.
✨ Subscribe to my newsletter for more goal-setting insights and strategies: https://www.anushakannan.com/emaillist✨
Let’s connect! Email: businessptbpodcast@gmail.com
🎙️ About "The Pivot to Balance" Podcast:
Life pulls us in every direction, but balance doesn’t have to be impossible. Join me as I explore goal-setting, personal growth, and mindset shifts through practical insights and real stories.
Follow The Pivot to Balance Podcast for tips to help you recalibrate, focus, and thrive. I’ll see you on the other side. 🤎🍋
Episodes every Thursday!! :)
I almost gave up. Seriously. And if you’ve ever felt like your motivation just vanished—this episode is for you.
Ever wonder why you start something so excited, only to lose steam halfway through? Turns out, motivation isn’t just about wanting it badly enough—it’s about how your brain works.
In this episode, we’re breaking down:
💛 The science of motivation—why dopamine controls your drive to act
💛 Why willpower is a myth—and what actually works instead
💛 How to stay motivated even when you don’t feel like it
💛 The tiny brain hacks that help you push through self-doubt
💛 What to do when you want to quit (but know you shouldn’t)
If you’re tired of feeling stuck, unmotivated, or frustrated with yourself—this is your wake-up call. Let’s stop relying on “feeling like it” and start training our brains to stay driven.
🎧 Hit play now & let’s get into it.
Episode Resources and Links:
✨ Share your thoughts on Instagram—tag me! @anusha_rameshkannan
✨ Leave a review and let me know how this episode resonated.
✨ Subscribe to my newsletter for more goal-setting insights and strategies: https://www.anushakannan.com/emaillist✨
Let’s connect! Email: businessptbpodcast@gmail.com
🎙️ About "The Pivot to Balance" Podcast:
Life pulls us in every direction, but balance doesn’t have to be impossible. Join me as I explore goal-setting, personal growth, and mindset shifts through practical insights and real stories.
Follow The Pivot to Balance Podcast for tips to help you recalibrate, focus, and thrive. I’ll see you on the other side. 🤎🍋
Episodes every Thursday!! :)
Feel like everyone else has their purpose figured out except you? Let’s break that myth. In this episode, we’re talking about why you don’t need a perfectly clear purpose right now, what neuroscience says about figuring things out in your 20s, and how real people (even the successful ones) took the long, messy route to purpose. You’re not lost; you’re just in the part where it doesn’t make sense yet.
Episode Resources and Links:
✨ Share your thoughts on Instagram—tag me! @anusha_rameshkannan
✨ Leave a review and let me know how this episode resonated.
✨ Subscribe to my newsletter for more goal-setting insights and strategies: https://www.anushakannan.com/emaillist✨
Let’s connect! Email: businessptbpodcast@gmail.com
🎙️ About "The Pivot to Balance" Podcast:
Life pulls us in every direction, but balance doesn’t have to be impossible. Join me as I explore goal-setting, personal growth, and mindset shifts through practical insights and real stories.
Follow The Pivot to Balance Podcast for tips to help you recalibrate, focus, and thrive. I’ll see you on the other side. 🤎🍋
Episodes every Thursday!! :)
Ever found yourself scrolling instead of tackling that important task? You’re not alone. In this episode of The Pivot to Balance Podcast, we break down why we procrastinate (hint: it’s not laziness—it’s emotional!), and more importantly, six practical ways to stop. From the Two-Minute Rule to the Pomodoro Method, you’ll walk away with actionable strategies to beat procrastination and get things done—without the stress.
Episode Resources and Links:
✨ Share your thoughts on Instagram—tag me! @anusha_rameshkannan
✨ Leave a review and let me know how this episode resonated.
✨ Subscribe to my newsletter for more goal-setting insights and strategies: https://www.anushakannan.com/emaillist✨
Let’s connect! Email: businessptbpodcast@gmail.com
🎙️ About "The Pivot to Balance" Podcast:
Life pulls us in every direction, but balance doesn’t have to be impossible. Join me as I explore goal-setting, personal growth, and mindset shifts through practical insights and real stories.
Follow The Pivot to Balance Podcast for tips to help you recalibrate, focus, and thrive. I’ll see you on the other side. 🤎🍋
