Inside SaaS Partner Management & Modern Marketing Trends

https://is1-ssl.mzstatic.com/image/thumb/Podcasts115/v4/81/56/7f/81567f18-7e4e-86dc-8e0b-159ddcccd42f/mza_4518761286627704321.jpg/600x600bb.jpg

Zero Calorie Marketing

53 episodes

2 days ago

Marketing advice you can trust. Latest learnings from our community of marketers so you know what works and what doesn’t.

Marketing

Business

RSS

All content for Zero Calorie Marketing is the property of Zero Calorie Marketing and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing advice you can trust. Latest learnings from our community of marketers so you know what works and what doesn’t.

Marketing

Business

https://d3t3ozftmdmh3i.cloudfront.net/production/podcast_uploaded_nologo/3221821/3221821-1582117145790-73fe752efcf05.jpg

Inside SaaS Partner Management & Modern Marketing Trends | Spotler’s Rich & Jess

Zero Calorie Marketing

39 minutes 50 seconds

6 months ago

Inside SaaS Partner Management & Modern Marketing Trends | Spotler’s Rich & Jess

How do SaaS partnerships and martech shape today’s marketing landscape?

In this episode, we chat with Rich (Partner Manager) and Jess (Marketing Expert) from Spotler to uncover:

✅ What a Partner Manager actually does (and why it’s critical for SaaS growth)

✅ Jess’s take on the biggest marketing shifts over the last 8 years

✅ Martech demystified—how it’s changing the game

✅ Design trends, content marketing evolution & funnel anxieties in 2024

✅ How to ensure partners get REAL value (not just logos on a slide)

Plus, their 3 must-read books, podcasts, and SaaS tools—and blunt advice for marketing managers.

🔗 LINKS & RESOURCES:

Suds: https://www.linkedin.com/in/sudarshansingh1/

Rich: https://www.linkedin.com/in/richardmelis/

Jess: https://www.linkedin.com/in/jessica-brick-419b7994/

Spotler: https://spotler.com/en-gb

Interesting Content: https://www.interestingcontent.co.uk/b2bvideo

Zero Calorie Marketing: https://www.zerocaloriemarketing.com/