Emeralds deserve better than a quick birthstone mention. In this episode, we dive into the rich history, symbolism, and misunderstood beauty of emeralds and why they’re often overlooked in the showcase. I’ll walk you through my 3-phase sales approach that transforms hesitation into confidence and showcases emeralds as the royal treasures they truly are. You’ll learn how to overcome objections, tailor your presentation to buyer types, and elevate emeralds into irresistible heirloom pieces.
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