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Your Fairy Webmother
PEARLER
3 episodes
1 week ago
A podcast for solopreneurs building unapologetic, heart-led brands online. Hosted by me, Katie Zana of PEARLER - an OG millennial web designer and all-round digital fairy (with an Aussie accent). We go deep into my favourite topics: ꩜ Intuitive business ownership ꩜ Authentic branding ꩜ Spiritually-infused web design ꩜ Cringe-free marketing ꩜ The nitty gritty tecchy stuff ꩜ Using templates to quantum leap your biz ꩜ Squarespace, Shopify and Flodesk email Sisters who identify as hyper-creative, neurospicy, weird, woo or taboo will feel at home here. Cos for us, business *is* THAT deep.
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Marketing
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All content for Your Fairy Webmother is the property of PEARLER and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
A podcast for solopreneurs building unapologetic, heart-led brands online. Hosted by me, Katie Zana of PEARLER - an OG millennial web designer and all-round digital fairy (with an Aussie accent). We go deep into my favourite topics: ꩜ Intuitive business ownership ꩜ Authentic branding ꩜ Spiritually-infused web design ꩜ Cringe-free marketing ꩜ The nitty gritty tecchy stuff ꩜ Using templates to quantum leap your biz ꩜ Squarespace, Shopify and Flodesk email Sisters who identify as hyper-creative, neurospicy, weird, woo or taboo will feel at home here. Cos for us, business *is* THAT deep.
Show more...
Marketing
Business
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THE CLIENT-TO-BESTIE PIPELINE
Your Fairy Webmother
15 minutes 43 seconds
1 month ago
THE CLIENT-TO-BESTIE PIPELINE

in this first episode, i’m talking about the real ROI of my business: fangirls, friends and full-blown besties that started in the DMs and became soul-level connections. this is what I call the client-to-bestie pipeline™ and it's why relational business is not just “nice to have” - it’s the whole bloody point.


i yap to you about -ˋˏ ༻❁✿❀༺ ˎˊ-

✓ how to attract aligned clients through authenticity

✓ why polish is overrated (and realness sells)

✓ 'bestie energy' communications

✓ how my brand turned into a coven

✓ tips for showing up as you


⋆.ೃ࿔*:・ ⁠episode info & transcript →⁠

༝༚༝⋆✴︎˚。⋆ ⁠video version on my YT channel →


pearler stuff you might like: ꩜ my fun website ꩜ my Instagram ꩜ ⁠ CHAMELEON Squarespace Template ꩜ COSMO Squarespace Template ⁠꩜ Book me for a day ⁠⁠⁠꩜ DIY Branding Kit ⁠⁠⁠꩜ ⁠⁠⁠Flodesk Email Templates


my ride or dies: ✿ squarespace 'PEARLER10' ✿ $1 shopify trial ✿ butter app ✿ 50% off flodesk ✿ squarestylist ✿ standout shopify ✿ spark plugin for sqs

Your Fairy Webmother
A podcast for solopreneurs building unapologetic, heart-led brands online. Hosted by me, Katie Zana of PEARLER - an OG millennial web designer and all-round digital fairy (with an Aussie accent). We go deep into my favourite topics: ꩜ Intuitive business ownership ꩜ Authentic branding ꩜ Spiritually-infused web design ꩜ Cringe-free marketing ꩜ The nitty gritty tecchy stuff ꩜ Using templates to quantum leap your biz ꩜ Squarespace, Shopify and Flodesk email Sisters who identify as hyper-creative, neurospicy, weird, woo or taboo will feel at home here. Cos for us, business *is* THAT deep.