Home
Categories
EXPLORE
True Crime
Comedy
Business
Society & Culture
History
Sports
Health & Fitness
About Us
Contact Us
Copyright
© 2024 PodJoint
00:00 / 00:00
Sign in

or

Don't have an account?
Sign up
Forgot password
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/b7/26/9a/b7269ae8-ac73-8deb-bed7-a0c73f5f6d7c/mza_587485013712967369.jpg/600x600bb.jpg
Xpansv // art + science + execution
John Pisciotta
43 episodes
3 days ago
Xpansv is an execution company that develops IP, technology and products. The Xpansv family of companies include: The Sync Center, Monarrch, Hacking Music and Artistwerx. More about how we build here. https://xpansv.com/
Show more...
Music Commentary
Music
RSS
All content for Xpansv // art + science + execution is the property of John Pisciotta and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Xpansv is an execution company that develops IP, technology and products. The Xpansv family of companies include: The Sync Center, Monarrch, Hacking Music and Artistwerx. More about how we build here. https://xpansv.com/
Show more...
Music Commentary
Music
Episodes (20/43)
Xpansv // art + science + execution
Paramore’s Jeremy Davis - From Myspace to Monarrch | Hacking Music w/John Pisciotta EP #209

Paramore’s Jeremy ‘Jerm’ Davis - From Myspace to Monarrch | Hacking Music w/John Pisciotta EP #209 In this episode of 'Hacking Music,' we delve into the music industry with founding member of Paramore. Jeremy ‘Jerm’ Davis, John Pisciotta, Ken Gay, and Mark Adkison. We discuss his journey in the Nashville music scene, the formation and rise of Paramore, and his experience with the early 360 deals. Jeremy shares insights into the history and evolution of music contracts, highlighting the importance of understanding legal language and the challenges artists face. He also talks about his current endeavors, including creating a new type of artist-friendly contract and striving to redefine Nashville's hip-hop scene through his label, Push Records. The discussion delves into the impact of AI on creators like authors, musicians, and filmmakers. They explore the concept of a style transfer engine and its revolutionary potential for the music and media industries. The Monarrch GRM platform that helps artists monetize their talent effectively while adapting to Ai advancements of generative rights management.


00:00 Welcome to Hacking Music

01:08 Meet Jeremy Davis of Paramore

01:46 The Early Days of Paramore

02:40 Breaking Out Through MySpace

04:16 The 360 Deal Explained

06:17 Jeremy's Journey to Legal Savvy

09:08 Creating a New Record Label

12:02 Empowering Artists with Fair Deals

22:48 Leaders and Feeders - The Importance of Artist Leadership

27:01 The Artist's Unique Touch in the Age of AI

27:22 Navigating the AI Landscape in the Music Industry

29:29 Embracing AI: A New Perspective

30:58 Introducing ArtistWerks: Our Sponsor

31:41 Monarch's AI Engine: A Game Changer

33:45 Monarch's Approach to AI and Copyright

36:44 Monarch's Mission: Protecting and Monetizing IP

46:37 Jeremy's Vision for Nashville's Hip Hop Scene

51:35 Conclusion and Final Thoughts Monarrch is a (GRM) Generative Rights Management engine revolutionizing the way AI models are trained. Monarrchs innovative Style Transfer Engine is authorized for mission critical systems for both governments, private Ai companies and IP holders. Join the intake waitlist here https://monarrch.com/ ------------------------------------------------------------- WHO AM I? If we haven’t yet before - Hey 👋 I’m John, Im touring guitar player turned entrepreneur and I’ve somehow built a holding co that builds media businesses. Publish advisory materials for training artists. Through my videos here on this channel, my podcast Hacking Music and writing, I share evidence-based strategies and tools to help you build a career you actually want. ------------------------------------------------------------- Tune in to Hacking Music for more. Hacking Music is an execution platform for action takers, moment makers and record breakers. Our mission is to serve the world by strengthening the next generation of artists and help you connect with the people that care the most [ your fans ] https://www.hacking-music.com ------------------------------------------------------------- Special thanks to our sponsors, ArtistWerx and The Sync Center, for their support. Their contributions towards the music industry provide valuable opportunities for artists to thrive. ArtistWerx is an execution company. We partner with managers to provide infrastructure, marketing, execution and monetization in the rapidly changing media industry. We create products and experiences to engage your customers, drive revenue, build careers and surpass your competitors. https://www.artistwerx.com The Sync Center - Trusted by Fortune 50 companies, Filmmakers, Ad Executives, Networks, and Major Film Studios. The Sync Center is a full-service music supervision and licensing company that has managed projects for hundreds of clients including national and global brands, agencies and cultural events. https://thesynccenter.com

Show more...
1 year ago
1 hour 1 minute 1 second

Xpansv // art + science + execution
Becoming Ai Ready - AI's Impact on Creative Industries, Artist Control & Monetization | Hacking Music w/John Pisciotta #206

Becoming Ai Ready - AI's Impact on Creative Industries, Artist Control & Monetization | Hacking Music w/John Pisciotta #206 In this episode of the Hacking Music podcast, John Pisciotta, Ken Gay, Mark Adkison and Finbar O'Hanlon an expert in the AI space discuss what it means to become AI-ready. The discussion delves into the impact of AI on creators like authors, musicians, and filmmakers. They explore the concept of a style transfer engine and its revolutionary potential for the music and media industries. The Monarrch platform aims to help artists monetize their talent effectively while adapting to technological advancements. The future of music is here, and it's powered by AI. 🤯 The way we create, share, and experience music is about to change in a big way. 🤔 Instead of focusing on the song itself, we'll be valuing the interface between a prompt and an artist's unique style. This opens up a whole new world of possibilities for musicians and fans alike! 🎧 What do you think? Monarrch is a (GRM) Generative Rights Management engine revolutionizing the way AI models are trained. Monarrchs innovative Style Transfer Engine is authorized for mission critical systems for both governments, private Ai companies and IP holders. Join the waitlist https://monarrch.com/ 00:00 Welcome to Hacking Music 00:55 AI for Mere Mortals 02:46 What has Finbar been up to? 04:02 Monarrch: Revolutionizing Music and Media 08:45 Deep Dive: Style Transfer Engine 17:22 Artist Control and Monetization 26:46 Future Prospects and Industry Feedback 28:46 Expanding Monarrch's Reach 32:53 Upcoming Topics

Show more...
1 year ago
37 minutes 50 seconds

Xpansv // art + science + execution
Understanding the Digital Replication Right - First Ever Federal Property Right in Their Own Voice and Likeness EP: 207

EP: 207 Understanding the Digital Replication Right - First Ever Federal Property Right in Their Own Voice and Likeness 3 Big Takeaways from The ‘No Fakes Act’

  1. The No Fakes Act Gives Every American a First Ever Federal Property Right in Their Own Voice and Likeness
  2. DIGITAL REPLICATION RIGHT. Each individual shall have the right to authorize the use of the voice or visual likeness of the individual in a digital replica.
  3. Establishes Strong Federal Remedies empower individuals with the ability to seek damages from individuals who knowingly create or traffic in unconsented uses.

Join us in this episode of Hacking Music as guest host Mark Adkison, along with John Pisciotta, Finbar O'Hanlon, Ken Gay, and Dheeren Velu, dive into the world of AI in music. Learn about the No Fakes Act, the concept of digital replicas, generative rights, and how Monarch's style transfer engine aims to protect and monetize artists' work in the evolving AI landscape. Stay tuned as the panel explores the impact of AI on creativity, music rights, and the music industry's future. ABOUT MONNARCH Monarrch Ai is a (GRM) Generative Rights Management engine revolutionizing the way AI models are trained. Monarrch's innovative Style Transfer Engine is authorized for mission critical systems for both governments, private Ai companies and IP holders. Here to learn more


00:00 Welcome to Hacking Music 01:03 Introducing the Hosts and Guests 02:37 Diving into AI and Digital Replicas 07:02 Understanding Generative AI 14:33 The No Fakes Act and Music Rights 17:03 Monarch's Style Transfer Engine 25:00 Navigating the Legislative Minefield of AI in Music 26:27 AI's Impact on Music Publishing and Monetization 28:15 Balancing Creativity and Protection in the AI Era 30:44 The Role of AI Assistants in Music Creation 33:54 The Future of Generative Rights and Originality 34:59 Empowering Artists with AI and Adaptive Mindsets 36:04 The Human Element in AI-Driven Creativity 47:00 Monarch's Vision for a New Creative Ecosystem 48:36 Join the Conversation: Upcoming Lunch and Learn Event


------------------------------------------------------------- WHO AM I? If we haven’t yet before - Hey 👋 I’m John, Im touring guitar player turned entrepreneur and I’ve somehow built a holding co that builds media businesses. Publish advisory materials for training artists. Through my videos here on this channel, my podcast Hacking Music and writing, I share evidence-based strategies and tools to help you build a career you actually want. ------------------------------------------------------------- Tune in to Hacking Music for more. Hacking Music is an execution platform for action takers, moment makers and record breakers. Our mission is to serve the world by strengthening the next generation of artists and help you connect with the people that care the most [ your fans ] ------------------------------------------------------------- Special thanks to our sponsors, ArtistWerx and The Sync Center, for their support. Their contributions towards the music industry provide valuable opportunities for artists to thrive. ArtistWerx is an execution company. We partner with managers to provide infrastructure, marketing, execution and monetization in the rapidly changing media industry. We create products and experiences to engage your customers, drive revenue, build careers and surpass your competitors. The Sync Center - Trusted by Fortune 50 companies, Filmmakers, Ad Executives, Networks, and Major Film Studios.

The Sync Center is a full-service music supervision and licensing company that has managed projects for hundreds of clients including national and global brands, agencies and cultural events.

Show more...
1 year ago
56 minutes 36 seconds

Xpansv // art + science + execution
Irreplaceable Artists in a World of A.I. w/ Finbar O’Hanlon | Hacking Music w/John Pisciotta #205

Irreplaceable Artists in a World of AI w/ Finbar O’Hanlon | Hacking Music w/John Pisciotta #205 This episode of 'Hacking Music,' hosted by John Pisciotta, delves into how AI can help artists to actually become BETTER artists, featuring insights from innovator Finbar O'Hanlon. It covers the journey of artists evolving with technology, using AI not just as tools but as partners in creativity, enhancing their ability to connect with audiences and manage their careers. O'Hanlon highlights concepts such as AI as artists' 'second brains' and 'style transfer,' envisioning a future where technology amplifies originality and opens new revenue streams. The discussion extends into leveraging generative AI for content licensing, emphasizing the necessity of storytelling and empathy in the adoption of new technologies. This episode aims to inspire artists and industry stakeholders to embrace AI, fostering a collaborative and innovative approach to music creation and monetization. 00:00 Introduction to Hacking Music Podcast 00:48 Monthly Call-In: A Deep Dive with Finbar O'Hanlon 01:54 Finbar O'Hanlon: A Journey from Music to Tech Innovation 06:56 The Power of Human-Centered AI in Music and Beyond 09:15 The Impact of AI on the Music Industry: A New Perspective 13:30 Artists 2.0: Navigating the AI Revolution in Music 23:50 The Adaptive Mindset: Thriving in an AI-Driven World 37:14 Human vs. Machine: Leveraging Unique Human Skills 39:19 Unveiling the Essence of Creativity 40:21 The Human Edge in Creativity and AI 41:43 Embracing Emotional Intelligence 41:57 Empathy: The Key to Connection 42:42 Adapting to AI: A New Era for Artists 43:32 The Power of Imagination and Innovation 45:03 Adaptability and Communication in the AI Age 50:36 Critical and Creative Thinking: Skills for the Future 58:27 The Future of Artistry in the AI Landscape 01:02:21 Predictions and the Future of AI in Music 01:09:08 Concluding Thoughts and LoudLab community Q&A

------------------------------------------------------------- WHO AM I? If we haven’t yet before - Hey 👋 I’m John, I'm touring guitar player turned entrepreneur and I’ve somehow built a holding co that builds media businesses. Publish advisory materials for training artists. Through my videos here on this channel, my podcast Hacking Music and writing, I share evidence-based strategies and tools to help you build a career you actually want. ------------------------------------------------------------- Tune in to Hacking Music for more. Hacking Music is an execution platform for action takers, moment makers and record breakers. Our mission is to serve the world by strengthening the next generation of artists and help you connect with the people that care the most [ your fans ] https://www.hacking-music.com ------------------------------------------------------------- Special thanks to our sponsors, ArtistWerx and The Sync Center, for their support. Their contributions towards the music industry provide valuable opportunities for artists to thrive. ArtistWerx is an execution company. We partner with managers to provide infrastructure, marketing, execution and monetization in the rapidly changing media industry. We create products and experiences to engage your customers, drive revenue, build careers and surpass your competitors. https://www.artistwerx.com The Sync Center - Trusted by Fortune 50 companies, Filmmakers, Ad Executives, Networks, and Major Film Studios. The Sync Center is a full-service music supervision and licensing company that has managed projects for hundreds of clients including national and global brands, agencies and cultural events. https://thesynccenter.com


Show more...
1 year ago
1 hour 15 minutes 30 seconds

Xpansv // art + science + execution
From Dolly to Jay-Z: Staging World-Class Experiences w/ Ken Gay | Hacking Music w/John Pisciotta #204

From Dolly to Jay-Z: Staging World-Class Experiences with Ken Gay Training Session | Hacking Music w/John Pisciotta #204

In this episode of Hacking Music we delve into the intricacies of live music performance and stage production, offering listeners a unique blend of training, interviews, and actionable insights from the music industry's best. The episode features an in-depth conversation with Ken Gay, an expert in staging experiences for top artists like Dolly Parton, Madonna, Jay Z, The Gaithers, Pantera, Super Bowl Halftime shows, CeeLo Green, Lauryn Hill, Creed and many others, spanning over 20 years. Ken shares his journey from Texas to becoming a pivotal figure in live performances, his philosophy of 'seeing music,' and the importance of balancing emotional, physical, and logical elements to craft engaging shows. Through stories and examples, including innovative stage designs like Jay Z's butter sculpture and unique tactics to break audience belief for unforgettable performances, this episode unveils the 'action plus belief equals consequence' formula, emphasizing the significance of understanding the 'why' to make the 'how' easier in creating memorable music experiences. 00:00 Welcome to Hacking Music: Unlocking Artist Potential 00:50 Monthly Call-In: Thriving Beyond the Dinosaur Music Industry 02:09 Special Guest Ken Gay: Master of Staging Experiences 03:38 Ken's Journey: From MTV Generation to Music Visionary 04:21 The Art of Seeing Music: Ken's Unique Approach 09:37 Crafting the Live Show: A Producer's Perspective 17:24 Understanding the Audience: The Key to a Memorable Show 19:01 Tools for Artists: Navigating the Chasm to Success 28:09 The Encore Philosophy: Starting with the End in Mind 33:30 Bono's Defy Gravity: A Lesson in Understanding the 'Why' 35:31 The Unpredictable Nature of Artistic Experiences 36:04 Embracing Change: The Key to Thriving in Art 36:38 Breaking Beliefs: The Essence of Memorable Performances 41:41 Real-World Examples of Breaking Beliefs in Performances 48:42 The Evolution of the Music Industry and the Modern Entertainer 51:57 Practical Advice for Aspiring Artists and Creative Entrepreneurs 01:02:39 The Importance of Why: Scaling Big Ideas in Music Production 01:04:19 Fast Five: Quick Insights from Ken ---------------------------------------------

WHO AM I? If we haven’t yet before - Hey 👋 I’m John, a guitar player turned entrepreneur and I’ve somehow built a holding co that builds media businesses. Publish advisory materials for training artists. Through my videos here on this channel, my podcast Hacking Music and writing, I share evidence-based strategies and tools to help you build a career you actually want. --------------------------------------------- Tune in to Hacking Music for more. Hacking Music is an execution platform for action takers, moment makers and record breakers. Our mission is to serve the world by strengthening the next generation of artists and help you connect with the people that care the most [ your fans ] https://www.hacking-music.com --------------------------------------------- Special thanks to our sponsors, ArtistWerx and The Sync Center, for their support. Their contributions towards the music industry provide valuable opportunities for artists to thrive. ArtistWerx is an execution company. We partner with managers to provide infrastructure, marketing, execution and monetization in the rapidly changing media industry. We create products and experiences to engage your customers, drive revenue, build careers and surpass your competitors. https://www.artistwerx.com The Sync Center - Trusted by Fortune 50 companies, Filmmakers, Ad Executives, Networks, and Major Film Studios. The Sync Center is a full-service music supervision and licensing company that has managed projects for hundreds of clients including national and global brands, agencies and cultural events. https://thesynccenter.com

Show more...
1 year ago
1 hour 13 minutes 31 seconds

Xpansv // art + science + execution
30 Takeaways from SuprFan - Artist Fan Communities EP:202

Happy Tuesday people. How we living? Hope everybody is. Good. Whether you're online or watching your dashboard, super glad you're here. This is Monetizer. Monetizer happens the fourth Tuesday of each month, where we talk about e commerce, productizations, process and systems, kind of the back office stuff that makes the front office possible. SuprFan Origins Let's talk a little bit about super fans and artists communities. We work for one of the Largest publishing companies in the world here in Nashville. About four years ago, they brought us into work with them on some of their legacy artists, Burt Bacharach, Michael Jackson, Taylor Swift, Bob Dylan type brands. The world they came up in the seventies, sixties, seventies, and eighties and that WORLD is largely gone. The dinosaur record label model, they brought us in to help them think through a way to kind of reinvigorate their audience. If you're into Burt Bacharach, that's what you care about. If you're into Bob Dylan, that's what you care about. The origin story for super fan really started there and then. Super fan artist communities, Our 30 takeaways. I wanted to do is just kind of assemble kind of a stream of consciousness, punch list of things that we've learned, maybe the hard way, or maybe the right way. Here they are.... 1. THE FIRST TAKEAWAY IS THAT IT'S NOT JUST FOR KISS. 2. THE SECOND TAKEAWAY, MUSIC ISN'T THE MAIN PRODUCT. 3. THIRD TAKEAWAY IS ARTISTS LEAVE TONS OF MONEY ON THE TABLE. 4. THE FOURTH TAKEAWAY THIS ISN'T PATREON, ISN'T INDIEGOGO, ISN'T CLICKFUNNELS OR INFUSIONSOFT. 5. THE FIFTH TAKEAWAY IS SHOW THE WORK. 6. TAKEAWAY NUMBER SIX IS: THE HAMSTER WHEEL IS REAL. 7. TAKEAWAY NUMBER SEVEN IS UNDERSTAND YOUR PRODUCT TYPES. 8. NUMBER EIGHT IS CADENCE. 9. TAKEAWAY NUMBER NINE IS THE PRODUCT STACK. 10. TAKEAWAY NUMBER 10 IS THE BOTH AND OPTION. 11. TAKEAWAY NUMBER 11 IS THE IDEA OF SUPERSIZE ME. 12. TAKEAWAY NUMBER 12 IS FULFILLMENT AND DELIVERY 13. TAKEAWAY NUMBER 13 IS THE IDEA THAT MRR MATTERS 14. TAKEAWAY NUMBER 14 IS PEOPLE STAY CUSTOMERS FOREVER. 15. TAKEAWAY NUMBER 15 IS THAT IT SAVES SASS COSTS. 16. TAKEAWAY NUMBER 16 IS THAT ARTISTS GET BACK TO BEING AN ARTIST. 17. TAKEAWAY NUMBER 17 IS ARTISTS FAIL AT PRODUCTIZATION. 18. TAKEAWAY NUMBER 18 IS THAT ARTISTS LOVE SHINY OBJECTS. 19. NUMBER 19 IS THE IDEA OF ARTIST BUY IN. 20. TAKEAWAY NUMBER 20 IS MESSAGING. 21. THE 21ST TAKEAWAY IS ENERGY TRAVELS. 22. TAKEAWAY NUMBER 22 IS VA'S? YAY!!. 23. TAKEAWAY NUMBER 23 IS REMOVE FRICTION. 24. TAKEAWAY NUMBER 24 IS FANS ARE CHEERLEADERS. 25. TAKEAWAY NUMBER 25 COMMUNITY OVER TRANSACTIONS. 26. NUMBER 26, A CONFUSED MIND NEVER BUYS. 27. TAKEAWAY NUMBER 27 PIGS GET FAT, HOGS GET SLAUGHTERED. 28. TAKEAWAY NUMBER 28, COMMUNICATION IS EVERYTHING. 29. TAKEAWAY 29. ONBOARDING IS HUGE. 30. COMMUNITIES ARE REALLY THE CENTER OF GRAVITY FOR THEIR CAREER GOING FORWARD. So those are the 30 takeaways that we've learned over the past four or five years in growing artists, communities, launching communities for, Some legacy artists and some new regional and local level artists. I hope that helps you. More about SuprFan here. Join 11,200+ artist entrepreneurs learning actionable advice in our newsletter. Head here to learn about Our Community

Show more...
1 year ago
31 minutes 2 seconds

Xpansv // art + science + execution
The Business and the ART of Tribute Bands, James Volpe Rotondi | Hacking Music with John Pisciotta #203

The Business and the ART of Tribute Bands, James Volpe Rotondi | Hacking Music with John Pisciotta #203


In this episode, we discuss the world of tribute bands. Our guest is James Volpe Rotondi, known for his role as “Jimmy Page” in the tribute band Zoso, and his journey from joining the band to becoming the heart of it. We learn about the back story of Zoso, from its humble beginnings to becoming respected figureheads in the tribute band scene, and discuss the challenges and rewards of portraying iconic musicians. James shares insights into his personal journey with the band, the intricacies of recreating Jimmy Page's legendary performances, and the essence of delivering a timeless Zeppelin experience to the audience. We delve into the art of choosing which parts of a song to play live, the balance between precise imitation and creative expression, and the importance of connecting with the audience while remaining authentic to the original act. Additionally, we discuss the broader landscape of the music industry, from the role of tribute bands in preserving the legacy of rock music to navigating the challenges of the modern music scene. James also offers advice to upcoming musicians, emphasizing the importance of dedication, versatility, and continuously refining one's craft. Join us as we pay tribute to the art of tribute bands, with insights from a musician who's lived it firsthand. James shares his rich history and experiences as the former Senior editor of prominent Guitar Player and Guitar World magazines, detailing the process of creating impactful issues, the surprise of interviewing Edward Van Halen, and the camaraderie and rivalry within the industry.

Tune in to ⁠Hacking Music ⁠for more. Hacking Music is a training & execution platform for action takers, moment makers and record breakers. Our model can help you align & monetize your talent and ability. Our mission is to serve the world by strengthening the next generation of artists and help you connect with the people that care the most [ your fans ]

Special thanks to our sponsors, ArtistWerx and The Sync Center, for their support. Their contributions towards the music industry provide valuable opportunities for artists to thrive.

Show more...
1 year ago
1 hour 23 minutes 4 seconds

Xpansv // art + science + execution
Future Beats Nostalgia - Fly In Formation EP: 201

Future Beats Nostalgia - Fly In Formation


Don’t get it twisted, the past decades were great, but nothing compared to what's in front of you.


Create What’s Next.  Your future depends on it.




 Good morning, fam. It is  Tuesday here. So flying formation,  let's point our minds in the right directions and clean out our minds and put some guardrails up as we go about our day. Uh, so today in flying formation, I want to talk really, it's a cautionary tale. Uh, it's called future beats nostalgia.  And what happens is that easily  the 80 20 rule applies here. 


80 percent of the people get stuck in nostalgia,  the other remaining 20,  if they're disciplined, focused and work, they can build the future.  We see it, we've seen it for years. The person who is stuck in the way it was,  person who  is so committed to a decade that they can't think about their future and build their future. 


An example would be a Technicolor example is the Beatles.  The fandom around the Beatles can be immense  and nothing against the Beatles. The Beatles are great. I love them, but the Beatles have already happened.  It's our job  and the job of everybody in the community to create the next. Beatles.  Wouldn't that be awesome?


If we could do that, even if we  get half the way there, we win. But the point is building the future,  thinking about the future more than you're in love with the nostalgia of the past.  You see it  on YouTube where people just  spend hours stuck in a decade or an artist. Um, and they really are taken out of the game.


They're taken, they're put in the sidelines and they stopped. What happens is they stop  crafting their future and fighting, building and developing the future  could be an artist. It could be a business. It could be a product, whatever it is. They're, they're no longer when, when they're in nostalgia, they no longer have the responsibilities of building.


of creating what's next.  Okay.  So that's our fly information today. I want you to be very cautious  of your thinking and your team's thinking around nostalgia. Are they getting sucked into the vacuum?  of nostalgia of the eighties of the sixties of Frank Sinatra of the Beatles of the Rolling Stone, whatever that is, that's already happened and it's closed.


You can't participate in that. You need to create what's next. You need to create the next Beatles, the next Frank Sinatra,  the next whatever. Okay, that's our fly information for today. Future beats nostalgia. I will see you guys inside  the community today. 

Show more...
1 year ago
3 minutes 11 seconds

Xpansv // art + science + execution
Love & Execution with Lauren Bateman | Hacking Music with John Pisciotta #200

Love & Execution with Lauren Bateman - Hacking Music EP: 200

In this episode I spoke to guitarist, instructor and entrepreneur Lauren Bateman. We hit on a TON of actionable points, my favorite one being our love of execution and how it balances with our passion and mission. If your new to our community… Hacking Music is a training & execution platform that helps artists align & monetize their talent and ability. Our mission is to serve the world by strengthening the next generation of artists and help them connect with the people that care the most [ your fans. ] Join 11,200+ artist entrepreneurs learning actionable advice in our newsletter: https://www.hacking-music.com/newsletter Head here to learn about our community: https://www.hacking-music.com

Show more...
1 year ago
43 minutes 10 seconds

Xpansv // art + science + execution
Mechanics of Career Building with Ken Stokes - The Difference that Makes a Difference | Hacking Music with John Pisciotta #199

Mechanics of Career Building in 2024 with Ken Stokes [ aka PK, Pretty Ken ] From Talent to Icon - the Difference that Makes a Difference Monthly call in with Atlanta's Ken Stokes [ AKA PK, Pretty Ken ]. Ken is a founder of the Attic Crew and helped shape what Atlanta Music is and continues to become. Ken has built with OutKast, Big Boi, The Dungeon Family, Goodie Mob, CeeLo Green, Killer Mike, Youngbloodz, Organized Noise, Young Jeezy, TI, Akon, and La Face Records.  If this is your first time or your new.. Hacking Music is a training & execution platform that helps artists align & monetize their talent and ability. Our mission is to serve the world by strengthening the next generation of artists and help them connect with the people that care the most [ your fans. ] P.S. Whenever you are ready, here are 3 ways that we can help you build a healthy profitable career in the music marketplace. Head here to claim your Student Guest Seat -  Head here to learn about Our Community  Join 11,200+ artist entrepreneurs learning actionable advice in our newsletter.

Show more...
1 year ago
59 minutes 5 seconds

Xpansv // art + science + execution
BMI For Sale!?! with Michael Drexler, What a BMI Acquisition Could mean for Tomorrow’s Artists | Hacking Music with John Pisciotta #198

BMI For Sale!?! with Michael Drexler, What a BMI Acquisition Could mean for Tomorrow’s Artists Michael Drexler is Principal at Drexler Research. Previously lead teams at: - Sony Music Entertainment ·- Senior Director, Business Development, Corporate Development & Strategy - Broadcast Music, Inc. (BMI) - Executive Director, Business Development, Digital Licensing & Strategy - Warner Music Group - Vice President, Digital Strategy & Corporate Development (M&A) 1. Michael Drexler’s Story 2. The Consent Decree that Created and Constrains ASCAP and BMI 3. Why BMI Exists? ASCAP’S Racist History!?! 1939 And The Curious Origin Story of BMI 4. Fight For Your Rights - How GMR works, Irving Azoff’s Boutique PRO company explained. 5. BMI For Sale!?! - Who Would, Could and Should Acquire BMI? - What a BMI acquisition COULD mean for TODAY’S Artists 6. 20X Earnings Catalog Acquisitions! - Who REALLY benefits? Do Artists Benefit? The Lost Art of Artist Development 7. Verify Media - How it Creates A Credit Rating Company for Catalogs If Your New…. Hacking Music is a community tribe made up of artists who are “crossing the chasm” from “Developing” artist to “Deploying” and “DOMINATING” artist. A tested and vetted training system that aligns: Talent, Training, Tech and Team. P.S. Whenever you are ready, here are 3 ways that we can help you build a healthy profitable career in the music marketplace. Head here to claim your Student Guest Seat -  https://login.circle.so/sign_in?request_host=hacking-music.circle.so&post_login_redirect=https%3A%2F%2Fhacking-music.circle.so%2Fhome%20 Head here to learn about Our Community  https://www.hacking-music.com/community-membership-options Join 11,200+ artist entrepreneurs learning actionable advice in our newsletter. https://www.hacking-music.com/newsletter

Show more...
2 years ago
53 minutes 54 seconds

Xpansv // art + science + execution
Find out who you are and do it on purpose. - Dolly Parton - DOMINO BELIEF #1: KNOW THYSELF

Domino Belief[s] A community series where we will take a “slice” and unpack it. How it works, how it benefits what you’re doing and how it compounds over time. These “dominos" stacked together “end to end” act like actual dominoes. There are no accidents or surprises when dominos fall. When your dominos are lined up they fall into each other every time…they WORK. They build mometum almost automaticly. Once our beliefs [ some call it mindset or models] are lined up, they strengthen what we DO, how we WORK and where we will GO. But here's the trick....You have to SET UP your dominos. They don't come out of the box that way. Audit your habits to match the destination you want. Your habits are compounding, either favorably or unfavorably.

  1. https://www.tonyrobbins.com/disc/
  2. https://strengthstest.com/cliftonstrenths-strengthsfinder-free/
  3. https://www.16personalities.com/free-personality-test
Show more...
2 years ago
9 minutes 55 seconds

Xpansv // art + science + execution
SuperSongs - The Good, The Bad, & The Insanely Great


Today we’re going to workshop a tool that helps you to “tune” a central part of your career. Can’t wait for this , in our How to Not Become a Disposable Artist and Build a Career you Actually Want Challenge with 🧨 Dynamitri Joachim. Join the community for the full episodes https://www.hacking-music.com/offers/2N8C5TEV Topics so far... How To Not Become A Disposable Artist Challenge: 1. SUPERSONGS - THE GOOD, THE BAD, THE INSANELY GREAT 2. 10 THINGS EVERY ARTIST SHOULD AUTOMATE 3. BECOMING AN ORIGINAL - CREATIVE DIFFERENTIATION FOR ARTISTS 4. ARTIST SUBSCRIPTION MODEL - STAGING EXPERIENCES FANS LOVE TO PAY FOR 5. BUILD A MOAT AROUND YOUR MUSIC FILL YOUR GAPS TO FIND YOUR FUTURE. 6. SHOPIFY FOR ARTISTS - THE “SWISS ARMY KNIFE FOR ARTISTS” 7. PRODUCTIZATION - BUILDING OUT YOUR PRODUCT STACK 8. MAKING YOUR DAYS - A TOOL FOR MAKING 1 GREAT DECISION EVERY DAY 9. PEBBLES, ROCKS AND BOULDERS - CONNECTING YOURSELF TO YOUR GOALS 10. THE 4 CORNERS OF A CAREER: DETAILS VARY, THE PRINCIPLES ARE ALWAYS THE SAME 11. THE PRODUCT [PRE] LAUNCH - SET UP YOUR LAUNCH: PAID FOR, DEBT FREE AND PROFITABLE FROM SALE #1 12. PUTTING YOUR HOUSE IN ORDER - CONTROLLING WHAT YOU CAN CONTROL 13. THE 10 COVENANTS - BUILDING YOUR TEAM TO THRIVE // FREE RESOURCES // Build A Platform Under Your Music: https://www.hacking-music.com/SLICE_TRAINING Sync 101 Music Licensing Field Guide: https://www.hacking-music.com/SyncLicensingGuide 30 Tips in 3 minutes: https://www.hacking-music.com/30_tips Free Training: https://www.hacking-music.com/free-resources
Show more...
2 years ago
56 minutes 21 seconds

Xpansv // art + science + execution
CLIP - Artist Subscription Model - We are Living in the Future

CLIP - Artist Subscription Model - We are Living in the Future

Artist Subscription Model - Staging Experiences Fans Love to Pay for

  1. Why Subscriptions?
  2. How Subscriptions Work?
  3. What to Watch Out For


This clip is from “How to Not Become a Disposable Artist” - 14 Day Challenge

You can get full 14 Days of trainings and PDFs here.

https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist


Show more...
2 years ago
6 minutes 36 seconds

Xpansv // art + science + execution
CLIP - Unpacking the Artist’s “Back Office”? Taking the Stigma Out of E-Commerce, Sales and Revenue

From How to Not Become a Disposable Artist - 14 Day Challenge

You can get full 14 Days of trainings and PDFs here.

https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

Show more...
2 years ago
8 minutes 12 seconds

Xpansv // art + science + execution
CLIP - The Treasure Map EVERY Songwriter will Need as they Navigate their Career

The Treasure Map EVERY Songwriter will Need as they Navigate their Career

This clip is from - How to Not Become a Disposable Artist - 14 Day Challenge

You can get full 14 Days of trainings and PDFs here.

https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

Show more...
2 years ago
7 minutes 18 seconds

Xpansv // art + science + execution
CLIP - Reverse Engineering SuperSongs - What is a SuperSong? Examples and Attributes of SuperSongs

Reverse Engineering SuperSongs - What is a SuperSong? Examples and Attributes of SuperSongs. From - How to Not Become a Disposable Artist - 14 Day Challenge

You can get full 14 Days of trainings and PDFs here.

https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

Show more...
2 years ago
15 minutes 29 seconds

Xpansv // art + science + execution
CLIP - The 4 Song Archetypes with Examples of Each

The 4 Song Archetypes with Examples of Each


This clip is from - How to Not Become a Disposable Artist - 14 Day Challenge

You can get full 14 Days of trainings and PDFs here.

https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

Show more...
2 years ago
14 minutes 13 seconds

Xpansv // art + science + execution
CLIP - What Songs to NEVER write - How The Top 2% of Writers Pick WHICH Song to Write - BEFORE WRITING A NOTE

What songs to NEVER write - How The Top 2% of Writers Pick WHICH Song to Write - BEFORE WRITING A NOTE, Writing TO a concept or Writing FROM a Concept?

This clip is from - How to Not Become a Disposable Artist - 14 Day Challenge

You can get full 14 Days of trainings and PDFs here.

https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

Show more...
2 years ago
3 minutes 48 seconds

Xpansv // art + science + execution
CLIP - Creative Differentiation for Artists - How Artists Become part of the Future instead of part of History. THE 4 QUESTIONS to Help YOU Get it RIGHT

Creative Differentiation for Artists - How Artists Become part of the Future instead of part of History. THE 4 QUESTIONS to Help YOU Get it RIGHT. This clip is from - How to Not Become a Disposable Artist - 14 Day Challenge

Grab the Full session for Each of 14 Days of Trainings and PDFs Tutorials here.

https://www.hacking-music.com/How_to_Not_Become_a_Disposable_Artist

Show more...
2 years ago
14 minutes 24 seconds

Xpansv // art + science + execution
Xpansv is an execution company that develops IP, technology and products. The Xpansv family of companies include: The Sync Center, Monarrch, Hacking Music and Artistwerx. More about how we build here. https://xpansv.com/