Turning Reality TV Fame Into Real Estate Success | Gina Kirschenheiter & Travis Mullen

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X-Factor Marketing With Wendy Forsythe

eXp Media

25 episodes

3 days ago

Transform Your Brand. Elevate Your Business. Unleash Your Potential. Join marketing strategist Wendy Forsythe each week as she reveals the secrets behind building unforgettable brands that captivate and convert. With her extensive knowledge and proven track record of enhancing brand recognition for high-profile businesses, Wendy guides you through discovering what makes you extraordinary. This isn't just another marketing podcast—it's your roadmap to standing out in a crowded marketplace. Through actionable strategies, mindset shifts, and powerful storytelling techniques, you'll learn to identify your unique X-Factor and transform your marketing from forgettable to unforgettable. Ready to show up confidently and succeed authentically? Subscribe now and join the movement of professionals who are redefining what it means to market with purpose and passion. Follow Wendy: https://www.instagram.com/brandwendy/

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Marketing

Business,

Entrepreneurship

Turning Reality TV Fame Into Real Estate Success | Gina Kirschenheiter & Travis Mullen

X-Factor Marketing With Wendy Forsythe

29 minutes

1 month ago

Turning Reality TV Fame Into Real Estate Success | Gina Kirschenheiter & Travis Mullen

➡️ Download the FREE "Content Creation Realities & Lessons: A Guide to Smarter Strategy": https://stan.store/wendyforsythe

Gina Kirschenheiter was packing lunches at 5 AM for six kids when she realized reality TV fame wasn't forever—but the platform it gave her could build something lasting. After eight years on Bravo's Real Housewives of Orange County, she and partner Travis Mullen made a bold leap into real estate, launching The Gated Group at EXP Realty with a mission to protect clients like a "gate around them throughout the entire journey." What started as Travis pushing Gina toward real estate ("I never saw that coming") became a powerhouse team that's already closed $8.5-10M in sales, gets houses into escrow in a week or less, and proves that with authenticity and hustle, you can turn celebrity into meaningful business success while staying true to who you are.

➡️ Show Links

Gina's Instagram: https://www.instagram.com/ginakirschenheiter/
Travis's Instagram: https://www.instagram.com/travis.mullen.85/
The Gated Group: https://gatedgroup.com/

➡️ Timestamps

00:00 From Reality TV Spotlight to Real Estate Arena
02:29 Six Kids, 5 AM Lunches, and Work-Life Balance
03:21 The Transition: Using Platform to Create Something Else
04:35 "We're Really Doing the Work" - Beyond the Celebrity
05:19 Making Yourself Approachable Despite Fame
06:27 When Perception Works Against You
07:40 "We Are the Most Powerful Marketing Team"
08:52 "Be the Celebrity of Your Own Market"
09:43 One Brand Strategy: Personal + Professional
11:19 The Gated Group: Building Something Bigger Than Names
12:52 The Gate Symbolism: Keeping Clients Safe
15:16 Why EXP Realty Was the Right Fit
17:10 Each Other's X-Factors: Connection vs. Problem-Solving
21:56 Partnership Advice: Stay in Your Lane
25:18 Future Vision: Quality Over Quantity Team Growth
27:09 Being a Tool in Other Agents' Tool Belts

➡️ Connect With Wendy

https://x.com/brandWendy/
https://www.linkedin.com/in/wendyforsythe/
https://www.instagram.com/brandwendy/