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Women in Influencer Marketing
Women in Influencer Marketing
256 episodes
1 week ago
We are the official podcast of Women in Influencer Marketing (WIIM), an exclusive networking group. We talk to experts in the industry about hot topics, best practices, advertising trends, and of course, women in business. Expect fresh perspectives and honest takes on timely topics, from those paving the way. Find WIIM on Instagram and every social platform @iamwiim. Visit our website at www.iamwiim.com.
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Marketing
Business
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All content for Women in Influencer Marketing is the property of Women in Influencer Marketing and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
We are the official podcast of Women in Influencer Marketing (WIIM), an exclusive networking group. We talk to experts in the industry about hot topics, best practices, advertising trends, and of course, women in business. Expect fresh perspectives and honest takes on timely topics, from those paving the way. Find WIIM on Instagram and every social platform @iamwiim. Visit our website at www.iamwiim.com.
Show more...
Marketing
Business
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Pitching Non Exclusive Talent
Women in Influencer Marketing
18 minutes 44 seconds
1 year ago
Pitching Non Exclusive Talent

In this episode, we delve into the complexities and nuances of pitching talent in the creator economy. We discuss ethical considerations when representing talent, even if not exclusively under your management, and emphasize the importance of transparency and honesty in these dealings. We explore the delicate balance between ethical practices and innovative business strategies, including alternative commission structures and the role of brokers in the industry. The episode encourages thinking outside the box while maintaining integrity and openness in all professional interactions.


00:00 Introduction to a Hot Topic

00:23 The Issue of Pitching Non-Exclusive Talent

01:59 The Right and Wrong Way to Pitch Talent

04:07 Transparency and Its Importance

08:27 The Role of Brokers in the Creator Economy

10:15 Innovative Commission Structures

11:43 Encouragement to Think Outside the Box

13:03 Final Thoughts and Takeaways


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Women in Influencer Marketing
We are the official podcast of Women in Influencer Marketing (WIIM), an exclusive networking group. We talk to experts in the industry about hot topics, best practices, advertising trends, and of course, women in business. Expect fresh perspectives and honest takes on timely topics, from those paving the way. Find WIIM on Instagram and every social platform @iamwiim. Visit our website at www.iamwiim.com.