In this episode of the Wisenetix Podcast, Paola Lancheros, an expert in animal nutrition and pet food innovation, shares her unique perspective on combining chemical engineering and biochemistry to create health-focused pet food products. She talks about everything from choosing the right ingredients to understanding the critical role of fiber in gut health. Paola offers practical advice for tackling misinformation and fostering innovation in the field. Tune in now—this conversation is available on all major platforms! "Understanding the biochemistry of fiber and how it impacts gut health helps us create better diets for pets." 𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Paola Lancheros https://www.linkedin.com/in/paolalancheros11/ is a chemical engineer with a Master’s degree in Animal Science from the University of Illinois. As an expert in animal nutrition and pet food innovation, she combines her deep knowledge of biochemistry, fiber analysis, and formulation to create impactful solutions for pet health. With a passion for research and education, Paola emphasizes ethics and science-based approaches to tackle industry challenges. What will you learn: (00:00) Highlight (00:52) Introduction (11:11) Role of fiber in gut health (12:58) Tackling misinformation (16:30) Leadership in innovation and education (21:10) Designing effective R&D systems (26:54) Technology in pet food (28:14) Final Questions 𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺. Website: https://www.wisenetix.com/products Instagram: https://www.instagram.com/wisenetix/ LinkedIn: https://www.linkedin.com/company/wisenetix/ #business #marketing #marketingdigital #marketingstrategy