My guest for this episode is Mark Richards. Mark is a seasoned serial entrepreneur with over three decades of experience in building successful businesses and iconic brands.
Based in Charleston, South Carolina, he’s the founder and CEO of Alphidia, a dynamic product development company specialising in bringing niche-focused brands to market.
With a passion for invention and product development, Mark has spearheaded the creation of over 400 innovative products, leveraging his keen eye for identifying lucrative business opportunities. His expertise lies in rapidly launching products and optimising their presence across major online marketplaces, including Amazon.com, Home Depot, Target and Walmart.
Mark and I met just over a year ago through a mutual friend and I was immediately taken by his passion for entrepreneurship and his practical approach to building businesses so I’m thrilled to have him on the show to share his story.
If you enjoy what you hear please leave a review, like, comment and subscribe. It would mean the world to me and will help this podcast reach as many people as possible.
You don’t want to miss this!
Enjoy! :-)
00:00 Introduction
04:34 Face-to-face conversation
07:59 Adapting to fluctuating cash flow; entrepreneurial spirit
11:02 Studying Philosophy
15:44 Product pitching
18:10 Persisting, listening, learning, evolving
27:22 Amazon allowed easy product launch and testing
31:44 Successful business endeavour
36:44 Equal conversations and solving problems
37:40 Approach with confidence and mutual benefit
41:05 Choosing strong businesses
43:54 Overnight success actually takes long-term commitment
49:14 Why personal brands are often more powerful than big brands
50:56 Partnering with influencers
Listen on:
Apple Podcasts: https://apple.co/3sYoIbg
Spotify: https://spoti.fi/3Zrs2rJ
Youtube: https://bit.ly/3Zt27Qq
Follow Dominic:
LinkedIn: https://bit.ly/3LxpimH
Instagram: https://bit.ly/48n3Me4
Website: https://bit.ly/3Lr47ml
Follow Mark:
Linkedin: https://www.linkedin.com/in/markwrichards/
X: MarkWRichardsX
Instagram: mark.w.richards
Website: https://www.alphidia.com/
Look out for: Mark’s upcoming book launch in Summer 2024 - "There is a Fortune in Your Followers"
If you want to improve the way you pitch and communicate take our free Pitching With IMPACT scorecard here: https://pitchingwithimpactpersonal.scoreapp.com/
Or our free Presenting With IMPACT scorecard here: https://presentingwithimpact.scoreapp.com/
