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What? Not Why.
Nathalie Blais, CEO and Founder of Coach Academy
84 episodes
2 days ago
The What? Why Podcast is all about communication, connection and coaching. Join Nathalie Blais, ICF Master Certified Coach, Founder and CEO of Coach Academy as she dives into deep conversations with fellow coaches and influencers about coaching skills and the power of a conversation to change a life.
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Self-Improvement
Education
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All content for What? Not Why. is the property of Nathalie Blais, CEO and Founder of Coach Academy and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The What? Why Podcast is all about communication, connection and coaching. Join Nathalie Blais, ICF Master Certified Coach, Founder and CEO of Coach Academy as she dives into deep conversations with fellow coaches and influencers about coaching skills and the power of a conversation to change a life.
Show more...
Self-Improvement
Education
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Coaching as a Creative Practice: Leading with Curiosity, Courage, and Connection
What? Not Why.
57 minutes 49 seconds
4 months ago
Coaching as a Creative Practice: Leading with Curiosity, Courage, and Connection

In this insightful and inspiring episode, coach, theatre artist, and entrepreneur Lili Stiefel joins Coach Academy Founder Nathalie Blais for a thought-provoking conversation about how creativity, curiosity, and emotional intelligence shape impactful coaching—and how coaching itself can be a creative practice.Lili works with creatives, leaders, and changemakers to help them embrace their innate creativity, lead with authenticity, and turn their ideas into meaningful action. Through her coaching practice and her Experimental Studio, she empowers clients to unlock their potential, trust their voice, and show up with confidence—in their work, their communities, and their lives.Together, they explore:Why emotional awareness and curiosity are foundational to both coaching and creative expressionHow the Experimental Studio creates a space for growth, risk-taking, and transformationThe difference between coaching and advising—and why getting it right mattersThe impact of cultural context on coaching conversations and how to navigate it with skill and careHow coaching empowers individuals to take responsibility for their challenges and create meaningful changeThe role of AI in coaching, what it can (and cannot) replace, and why human connection remains irreplaceableWhy qualified coaching requires formal education, deep listening, and a commitment to the craftHow coaches can bridge creativity and commerce without losing integrity or falling into 'quick fix' marketing trapsWhy embracing experimentation—and being willing to “suck at something”—is essential to long-term successThis is a must-listen for anyone curious about the intersection of creativity and coaching, and for those who believe in the power of deep, intentional conversations to unlock transformation.Tune in for an honest, playful, and deeply reflective conversation about what’s possible when curiosity leads the way.Chapters00:00 – Introduction to a Tri-Continental Life02:00 – Cultural Identity and Personal History04:54 – The Intersection of Coaching and Art08:59 – Coaching Mindset vs. Traditional Approaches11:55 – Global Perspectives on Coaching19:45 – Emotional Intelligence in Coaching21:47 – Experimental Studio: A Playground for Growth26:48 – Bridging Art and Commerce in Coaching31:13 – The Power of Relinquishing Control32:55 – AI and Human Connection in Coaching34:24 – Embracing AI as a Partner37:42 – The Role of Bias in AI39:44 – The Importance of Unique Perspectives43:27 – Transformation Through Coaching Education45:25 – Defining a Qualified Coach48:42 – The Difference Between Coaching and Advising55:09 – The Gift of CoachingWhere to Find Lili StiefelWebsite: https://lilistiefel.com/Facebook: https://www.facebook.com/liliastiefel#X (Twitter): https://x.com/lili_stiefelInstagram: https://www.instagram.com/lilistiefel/#LinkedIn: https://www.linkedin.com/in/lili-stiefel12345/Where to Find Coach AcademyWebsite: https://canadacoachacademy.com/Nathalie on Instagram: @nathalieblais.ceoNathalie on LinkedIn: @nathalieblaisCoach Academy LinkedIn: @coachacademygroupHashtags#Coaching #CreativityAndCoaching #CoachingPodcast #Leadership #EmotionalIntelligence #CuriosityInCoaching #CoachingAndAI #CoachingForCreatives #CoachTraining #QualifiedCoaching #ICFCoaching #CoachingEducation #ExperimentalStudio #CoachingJourney #CoachingMindset #CoachingCommunity #CoachAcademy

What? Not Why.
The What? Why Podcast is all about communication, connection and coaching. Join Nathalie Blais, ICF Master Certified Coach, Founder and CEO of Coach Academy as she dives into deep conversations with fellow coaches and influencers about coaching skills and the power of a conversation to change a life.