In this enlightening episode of "Western Fashion Behind the Scenes," host Ashley, also known as the boot babe, sits down with Paige Bosworth, the visionary behind the Year of the Cowgirl brand. Coming from Hermiston, Oregon, Paige shares her journey from growing up in a place rich in rodeo history to creating a brand that encapsulates the essence of cowgirl culture. This episode delves into the significance of cowgirl legacy, roots, and how these elements have shaped Paige's life and entrepreneurial endeavors.

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She discusses the inception of Year of the Cowgirl, a brand that transcends traditional definitions of being a cowgirl, aiming to empower and include anyone who resonates with the cowgirl spirit, irrespective of their background or experience with horses. Paige and Ashley explore the values that define a true cowgirl, such as confidence, grit, and integrity, and discuss overcoming criticism and embracing one’s passion with pride. This episode is a must-listen for anyone inspired by the Western way of life, seeking to break stereotypes, or aspiring to make their mark in the world of fashion and beyond. Join us as we celebrate the cowgirl in all of us, learning how confidence and determination can turn dreams into reality.