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Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Wendy Susan Richmond
136 episodes
5 days ago
Welcome to the Wendy Susan Richmond, 5 Star Smiles podcast! Wendy talks about growing dental practices through various strategies she has seen and implemented over her 10 + years as a successful Marketing Director for several multi-million dollar dental practices. She is the CEO of 5 Star Smiles and digs deep on how a dental practice can take advantage of a key marketing strategy by optimizing and managing their free Google Business Profiles.
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Marketing
Business
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Welcome to the Wendy Susan Richmond, 5 Star Smiles podcast! Wendy talks about growing dental practices through various strategies she has seen and implemented over her 10 + years as a successful Marketing Director for several multi-million dollar dental practices. She is the CEO of 5 Star Smiles and digs deep on how a dental practice can take advantage of a key marketing strategy by optimizing and managing their free Google Business Profiles.
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Marketing
Business
Episodes (20/136)
Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Google Business Profile Heatmap Reports for Dentists

Google Business Profile Heat Map Reports for Dentists What We have available to look at stats for our keywords and what we can do with the data.


Here is the video: https://youtu.be/huPllslr0aM

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3 months ago
3 minutes 39 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Optimize Your Google Business Profile for a Dental Practice to Attract New Patients

Wendy talks about the various areas of a Google Business Profile that can be optimized to attract new patients.


Watch the video here: https://youtu.be/gvsLvjVv9aM

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3 months ago
4 minutes 16 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Wendy Richmond 5 Star Smiles Easy Ways to Beat the top 3 competitors on Google Maps

Wendy Richmond 5 Star Smiles Easy Ways to Beat the top 3 competitors on Google Maps. Wendy talks about some easy ways, as she walks through a Number One in the Google Local Map/Number Three, in Google Maps, showing how you can easily beat the top three.


Watch the Video:

https://youtu.be/C-GbcmZOE7I


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3 months ago
8 minutes 13 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Wendy Richmond 5 Star Smiles Google Business Profile Update Youtube for More Google Juice

Wendy Richmond 5 Star Smiles Google Business Profile Update Youtube for More Google Juice


Little Known Secret About Connecting Youtube to Google Business Profile for More Local SEO "Google Juice!"


Watch the Video: https://youtu.be/OLGORbewo5w

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3 months ago
5 minutes 7 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Wendy Richmond 5 Star Smiles FREE Google Business Audit Report

Here is your secret weapon for dominating your local competition. Wendy walks through a Google Business Profile Audit that you can get for free. You'll see what actionable things you can do to move up in the Google Maps Search. When you move up and stay up in the top three spots, you can get the majority of the new patients looking for that service.


Here is a link to the video: https://youtu.be/omfPY3TmUEY

Here is the link for your FREE Google Business Profile Audit Report: https://audit.gbp.5-star-smiles.com/

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4 months ago
7 minutes 53 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Wendy Richmond 5 Star Smiles Google Business Profile Why Important for Dental Practice

Why Wendy Richmond, CEO of 5 Star Smiles believes it is important for a dental practice to take advantage of their FREE Google Business Profile.


Watch this episode: https://youtu.be/xJhlFKIfdJA


Get Your FREE Google Business Profile Audit: https://audit.gbp.5-star-smiles.com/

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4 months ago
4 minutes 30 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Wendy Richmond 5 Star Smiles How to be Successful with your Google Business Profile

Listen as Wendy Richmond describes what a Google Business Profile is, why it is important and ways to optimize. Plus, how you can get a FREE Google Business Profile Audit.


Watch the video here: https://youtu.be/5Ic_MxDgOm4


Get Your FREE Google Business Profile Audit Here: https://audit.gbp.5-star-smiles.com/

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4 months ago
14 minutes 15 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Wendy Richmond 5 Star Smiles How to Use Heatmaps

Why using Heat Maps are Crucial for Optimizing Your Google Business Profile.


To watch the video: https://youtu.be/5Ic_MxDgOm4


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4 months ago
8 minutes 47 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Wendy Richmond 5 Star Smiles Google Business Profile Updates July 9 2025

Latest updates on Google Business Profile. Google wants you to be more pro-active with your Google Business Profile.


Watch this episode: https://youtu.be/xJhlFKIfdJA


Get Your FREE Google Business Profile Audit: https://audit.gbp.5-star-smiles.com/

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5 months ago
4 minutes 4 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
I like to keep my hands busy to help me focus.

Besides being a cat mom, I have tried various ways to keep my hands busy, as a way to help me focus.

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1 year ago
12 minutes 54 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Tracking Statistics in a Dental Practice Makes Your Marketing Easier

My most successful dental practice clients understand that tracking statistics is crucial to making good choices for the marketing. Here's what I do as their Marketing Director.

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1 year ago
10 minutes 42 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
How My T-shirt, "This Beast is All In!" Inspires Me in My Business and Life

I love to wear t-shirts. Each one has a special meaning for me. This "Beast" tee inspires so many parts of my life.

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1 year ago
12 minutes 54 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
I've rowed 1.5 million meters in 18 months and how I take that success to my business

I can learn a lot by what I accomplish in other areas of my life and apply them to my business. Here's how I apply rowing 1.5 million meters in 18 months has changed my perspecitve on my business.

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1 year ago
11 minutes 42 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
What a Great Book, Atomic Habits!

I've read this a couple of times and implemented many of the strategies. My life has totally changed!

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1 year ago
13 minutes 1 second

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
I learned to love failure

I am Wendy Richmond, CEO Results Matter Dental Marketing. Been an agency for dentists the last three years. Many highs and lows. I've learned to love my failures.

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1 year ago
8 minutes 6 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
No Show Rates and Show Rates Using Insurance and New Patient Paperwork

One easy way to increase show rates for dental appointments is to get prospective new patients to fill out their new patient paperwork and insurance information before their appointment.

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2 years ago
2 minutes 59 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Just Because Some Say No, There Are Plenty of People You Can Help

Hey everyone! It's Wendy and I'm back with another live video. Today I wanted to talk about the good days, the bad days, and how to stay consistent in between. I had a meeting with a potential client who decided not to move forward with me, but I got back to my roots and had a great conversation with a prospective patient for one of my clients. At the end of it, she told me I was really good at my job and it was a great reminder that I can help people. No matter what happens, I'm going to keep pushing forward and helping as many people as I can.

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2 years ago
2 minutes 59 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Wendy Susan Richmond and The Teenage Mutant Ninja Turtles Being Reminded of Trying New Things Can Be a Great Thing

Wendy Susan Richmond, Owner of resultsmatterdentalmarketing.com and I have, over the last three years have grown a multi $100,000 Dental marketing agency and, I get a lot of people asking me how did I do it it’s been three years. It’s been longer than three years for the for me just building up in my different skill sets and things like that but you know one today I wanted to actually talk about something that happened yesterday.


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2 years ago
2 minutes 43 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Follow Up Fighter Fridays...Reactivation Campaigns Are a Great Way to Follow Up

If you are in business, you have multiple lists of people in various stages of their customer journey. Reactivation campaigns are fast, easy and very effective. 

Learn more about why they are important to you and your business.

If you'd like more information on how I can help you put together reactivation campaigns for you, email me at wendy@wendysusanrichmond.com.

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3 years ago
5 minutes 39 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Wendy Susan Richmond, WSR Results Matter Interviews Todd Cederholm from Paystream Payment Processing Services

If you have ever wanted to know the inside scoop on payment processing, then Todd Cederholm is your guy! Here's my interview with Todd Cederholm from Paystream!

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3 years ago
20 minutes 37 seconds

Wendy Susan Richmond, CEO Results Matter Dental Marketing "aka" 5 Star Smiles
Welcome to the Wendy Susan Richmond, 5 Star Smiles podcast! Wendy talks about growing dental practices through various strategies she has seen and implemented over her 10 + years as a successful Marketing Director for several multi-million dollar dental practices. She is the CEO of 5 Star Smiles and digs deep on how a dental practice can take advantage of a key marketing strategy by optimizing and managing their free Google Business Profiles.