Send us a text A raw, unedited recording of James Mousa’s live speech at The Citylife Business Retreat, Cairns 2025 — the one everyone’s been asking for. 🎁 Grab your FREE copy of our Finance Fundamentals Book 👉 https://www.lifesumo.com.au/finance-fundamentals-download 💬 Got thoughts? Got questions? Comment below—we love a good financial debate and we’re here to help you build real, lasting wealth. The information contained herein is of a general nature only and does not constitute pe...

Send us a text Are you getting real financial advice—or just a filtered sales pitch dressed as “money tips”? In this episode, we unpack the uncomfortable truth: finfluencers are making bank while most Aussies are being misled. We’re diving into: → Why influencer-led money advice isn’t as innocent as it looks → The difference between licensed professionals and online opportunists → How to actually build wealth in the real world, not just the algorithm If you're tired of being sold to instead...

Send us a text What do chickens have to do with building wealth? Everything. In this episode, we break down the power of assets using a simple, practical analogy that makes investment strategies easy to understand. In this episode, we explain what assets really are using the Life Sumo analogy of chickens and eggs. We dive into how assets grow over time through capital appreciation, and how they produce income (dividends) along the way. This is the perfect episode for anyone new to inv...

Send us a text It all starts with knowledge. If you're not clear on these 3 fundamental principles, your financial future is built on shaky ground. Let’s break them down, step by step. In this episode, we dive deep into the three key principles that lay the foundation for a strong financial future. Understanding Purpose, Timeframe, and What it Means to build wealth will set you up for smarter financial decisions. If you’ve been struggling with where to start your wealth-building jou...

Send us a text Welcome to our pilot episode, "Breaking the Financial Mold: How Life Sumo Emerged from Unregulated Chaos." In this revealing conversation, we share the story behind Life Sumo’s creation and explain why the traditional financial advice model no longer works for Australians. Frustrated by the fallout from unregulated finance and the collapse of institutions like Storm Financial, we set out to build a system that prioritizes transparency, trust, and accountability. In ...