Leadership is evolving in real time with the rapid rise of AI. In this episode, Chris Walker joins Omar Khateeb to explore the seismic shift from the Information Era to the Frequency Era—and why the next generation of leaders will be measured not by what they know, but by the energy they transmit.
Drawing from Chris’s own transformation—from building and exiting Refine Labs to launching ENCODED—he unpacks how leadership, performance, and fulfillment are moving beyond IQ and EQ into a new dimension: Frequency.
Together, they explore:
The leap from IQ (knowledge) → EQ (emotional intelligence) → Frequency as the ultimate measure of leadership value
Why a leader’s internal state and frequency inevitably shapes team performance
Discipline as identity alignment, not willpower, and why most resolutions fail without this shift
How to audit habits, beliefs, and relationships to unlock transformation
The collapse of middle management and rise of high-frequency leadership
Why future communities will organize around frequency rather than status or wealth
Whether you’re leading a team, building a company, or pursuing personal mastery, this conversation offers a roadmap for thriving in the Frequency Era where the greatest advantage you can develop is the energy you embody.
Leadership is evolving in real-time with the rapid evolution and application of AI.
In this episode, Chris Walker joins Garrath Robinson to explore the seismic shift from the Information Era to the Frequency Era and why the next generation of great leaders will be measured not by what they know, but by the energy they transmit.
Drawing from his own transformation, from building and exiting Refine Labs to launching his new venture ENCODED, Chris unpacks how leadership, performance, and fulfillment are evolving beyond IQ and EQ into a new dimension.
Together, they explore:
The societal leap from IQ (knowledge) → EQ (emotional intelligence) → Frequency as the defining measure of value in life and leadership
Why a leader’s internal state and frequency inevitably shapes their team’s performance
Discipline as identity alignment, not willpower, and why most resolutions fail without this shift
How to audit habits, beliefs, and relationships to unlock personal transformation
The collapse of middle management and the rise of directly engaged, high-frequency leadership
Why future communities will organize around frequency rather than status, wealth, race, or background
Whether you’re leading a team, building a company, or pursuing personal mastery, this conversation offers a roadmap for thriving in the Frequency Era—where the greatest advantage you can develop is the energy you bring into every room.
It’s the end of an era.
In this episode, Chris Walker officially announces his exit from Refine Labs through a secondary stock transaction. In an expansive and introspective conversation, he reflects on the full journey of building (and exiting) the company, offering hard-won insights and timeless lessons for entrepreneurs at every stage.
Together, they explore:
The explosive (and turbulent) growth journey: $3K → $21M ARR in just 3 years
The content playbook that launched Refine Labs and redefined B2B marketing strategy
Why detaching your self-worth from business success may be the most liberating thing you ever do
Chris’s personal evolution through journaling, frequency imprinting, and intuitive decision-making
The Frequency Map — a framework for identifying and upgrading your internal state
The vision for ENCODED — a new system to elevate your frequency and design a life of clarity, purpose, and freedom
Whether you’re building something new, navigating burnout, or simply ready for deeper alignment, this episode delivers grounded wisdom, tactical insight, and visionary energy for your journey.
In this episode, Chris Walker joins Cameron Hogan for a mind-expanding conversation about the seismic shift humanity is undergoing—from the Information Era into the Frequency Era.
Chris shares his personal transformation from scaling a $20M business to experiencing a permanent frequency upgrade in early 2025. He explains how traditional success left him unfulfilled and how deep inner alignment became his new metric for impact.
Together, they explore:
How intuition, environment, and energy are becoming the real levers of transformation
Why artificial intelligence is forcing humanity to evolve beyond knowledge-based work
The bifurcation of society into controlled systems vs. frequency-based living
Chris’s Superpower Protocol for living in alignment: leading-edge experience, zero point, radical self-care, and the production zone
How time collapses when you operate at a higher frequency—and why hustle is no longer the answer
Whether you're expanding to new layers of your own power or sensing that the old systems no longer work, this episode is a blueprint for stepping into your next evolution.
🎵 Intro music: “Saturday Luv” by Zone+Used with permission. All rights reserved to the artist.
After building an eight-figure business with hundreds of employees and achieving financial success, Chris Walker discovered that money and external achievements didn't provide the freedom he sought. Instead, he began experiencing profound energetic shifts that allowed him to access frequencies beyond conventional reality.
In this episode of We Are Encoded, Chris joins host Tom to share his remarkable journey from operating in what he calls "version 1.0" of human consciousness to experiencing heightened states where he can access future visions, feel energy shifts in his body, and perceive reality beyond linear time.
Here’s what you’ll learn in this episode:
How Chris moved from a fear-based, scarcity mindset to accessing expanded states of consciousness
Why financial success alone led to feeling trapped rather than free, especially during Chris's peak wealth in 2022
The physical sensations that signaled Chris was accessing higher frequencies (like tingling fingers and electricity running through his veins)
How our thoughts and beliefs literally create our experience of reality
Why resistance and negative emotions are valuable signposts pointing to what needs to change
The difference between "signal" and "noise" when learning to trust your intuition
How letting go of planning and control creates space for quantum leaps in progress
Why children naturally possess heightened abilities that get programmed out of them by society
The powerful concept of the "calibrated mirror" and how it relates to authentic human connection
Chris explains how he's now able to perceive underlying patterns in reality, including how our educational systems, social conditioning, and relationship with time keep most humans operating at a lower frequency. He shares practical insights about how to begin recognizing limiting beliefs and accessing your own intuitive powers.
This conversation reveals that personal evolution isn't just about techniques or intellectual understanding – it requires embodying new frequencies and trusting the wisdom that comes from within.
After starting his entrepreneurial journey with just $3,000 in the bank and $60,000 in student debt, Chris Walker discovered that true success comes when your business serves your life, not the other way around.
In this episode of We Are Encoded, Chris joins host Chris Maffeo to share why you should create a business that enhances your life rather than consumes it.
Here’s what you’ll learn in this episode:
Why bootstrapping offers more freedom than venture capital for 95% of businesses
How clarity creates speed when you remove limiting beliefs and focus on what truly matters
The surprising truth that Chris felt least free at his peak of financial wealth in 2022
Why procrastination and negative emotions are signposts pointing to underlying limiting beliefs
The power of recognizing that your beliefs create your reality
How entrepreneurs can get trapped trading corporate jobs for investor-controlled businesses
The difference between busy work and the few key actions that truly drive business success
Why the best business relationships, partnerships, and customer connections feel effortless
The importance of understanding every aspect of your business even if you don't perform every role
How media narratives about entrepreneurial success often hide the complete story
Business is just one little compartment in your life, and Chris explains why the box that holds all the compartments "should be effortless, not hard."
This conversation reveals how paying attention to resistance and negative emotions can lead to greater alignment and fulfillment in both business and life.
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Thanks to our friends at Hatch for producing We Are Encoded and all of Chris’s short-form video and YouTube content. Hatch is a video-first content agency that creates short-form video content, video podcasts, original video series, and YouTube videos for B2B companies. Visit www.hatch.fm to learn more.
In this episode of We Are Encoded, Chris Walker joins Ross Hudgens to share insights on achieving true freedom beyond just financial success.
After taking his longest vacation ever - nearly a month in Australia, New Zealand, and Fiji - Chris discovered that his businesses could not only survive but thrive without his constant involvement. This experience validated his evolving philosophy on freedom and what it really means to build a business that serves your life rather than the other way around.
Chris reveals that there are actually 10 types of freedom entrepreneurs should pursue, not just the financial freedom that most chase. He explains how letting go of bad clients, delegating effectively, and overcoming the "I'm not good enough" belief pattern can lead to a more fulfilled life and sustainable business.
Here’s what you’ll learn in this episode:
The concept of 10 types of freedom
Why financial freedom alone often leaves entrepreneurs feeling trapped
How letting go of limiting beliefs starts with identifying and replacing them
The power of journaling to uncover thoughts that no longer serve you
Why resistance with clients and team members is a hint that something is misaligned
The difference between fake delegation and real delegation
How to build a business that sustains without your constant involvement
Why true delegation requires allowing others to solve problems their way
Breaking free from the belief that suffering is necessary for success
The shift from "I'll teach you what to do" to "You already know what to do"
This episode reveals how business can be a vehicle for living the life you truly want, not just a means to financial success.
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Thanks to our friends at Hatch for producing We Are Encoded and all of Chris’s short-form video and YouTube content. Hatch is a video-first content agency that creates short-form video content, video podcasts, original video series, and YouTube videos for B2B companies. Visit www.hatch.fm to learn more.
In this first episode of We Are Encoded, Chris is interviewed by James Robert Lay to share his evolution from chasing success to finding inner freedom.
After building successful businesses but feeling trapped, Chris discovered that transformation begins with changing beliefs, not actions.
Through journaling, self-awareness, and releasing limiting beliefs like "I need to suffer to be successful," Chris found a path to alignment and fulfillment that anyone can follow with the right mindset practices.
Here’s what you’ll learn in this episode:
The concept of freedom beyond financial success
How our thoughts create our emotions, which drive our actions
The importance of reprogramming limiting beliefs
Why journaling is a powerful tool for self-awareness
The difference between "tugboat" and "lighthouse" approaches to helping others
How to recognize when something feels "off" and trusting your intuition
Breaking free from the belief that suffering is necessary for success
The four freedoms: time, relationship, purpose, and money
This episode reveals the transformative power of habits and mindset shifts that lead to true freedom and success.
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Thanks to our friends at Hatch for producing We Are Encoded and all of Chris’s short-form video and YouTube content. Hatch is a video-first content agency that creates short-form video content, video podcasts, original video series, and YouTube videos for B2B companies. Visit www.hatch.fm to learn more.
