In this episode of Voices of Revenue, Alicia sits down with Deidre Hudson — GTM strategist, marketing disruptor, and bold leader — to rethink what go-to-market truly means today. Deidre shares why she rejects MQLs, how customer-first marketing is reshaping B2B, and why curiosity is one of the most underrated leadership superpowers. She opens up about building psychological safety, aligning teams with data and transparency, and her philosophy of “critique in private, celebrate in public....
All content for Voices of Revenue by Think RevOps is the property of Alicia Brocal Moreno and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode of Voices of Revenue, Alicia sits down with Deidre Hudson — GTM strategist, marketing disruptor, and bold leader — to rethink what go-to-market truly means today. Deidre shares why she rejects MQLs, how customer-first marketing is reshaping B2B, and why curiosity is one of the most underrated leadership superpowers. She opens up about building psychological safety, aligning teams with data and transparency, and her philosophy of “critique in private, celebrate in public....
Voices of Revenue - Episode 3 - Mastering the Buyer's Journey game with Pete Crosby
Voices of Revenue by Think RevOps
31 minutes
1 year ago
Voices of Revenue - Episode 3 - Mastering the Buyer's Journey game with Pete Crosby
Learning directly from the pioneers, the ones who are sculpting the SaaS sector: this is the mission of our podcast 'Voices of Revenue'. And Speaking about game changers in Revenue strategy, who better than Pete Crosby? Pete Crosby, CEO and Cofounder at Revelesco, brings us his vision on the most essential strategy of all: how orchestrate the message based on the Buyer Journey. Discover in our 3rd episode all the details about his framework and how is so important to master your...
Voices of Revenue by Think RevOps
In this episode of Voices of Revenue, Alicia sits down with Deidre Hudson — GTM strategist, marketing disruptor, and bold leader — to rethink what go-to-market truly means today. Deidre shares why she rejects MQLs, how customer-first marketing is reshaping B2B, and why curiosity is one of the most underrated leadership superpowers. She opens up about building psychological safety, aligning teams with data and transparency, and her philosophy of “critique in private, celebrate in public....
